This document provides an overview of a lecture on globalization and international business management. It defines international business and globalization, and discusses the key drivers of globalization like technology, trade liberalization, and increased competition. It also outlines some costs of globalization like threats to national sovereignty and growing income inequality. The lecture introduces factors companies consider for international operations, different modes of entering foreign markets, and perspectives on the future direction of globalization.
> To define globalization and international business and show how they affect each other
> To understand why companies engage in international business and why international business growth has accelerated
> To discuss globalization’s future and the major criticisms of globalization
> To become familiar with different ways in which a company can accomplish its global objectives
> To apply social science disciplines to understanding the differences between international and domestic business
> To define globalization and international business and show how they affect each other
The world may continue to shrink in light of advanced technology, higher demands from markets and faster turnaround times, globalization has become a staple for world commerce and international business.
11 The Strategy of International BusinessBrent Weeks
To evaluate industry structure, firm strategy, and value creation
To profile the features and functions of the value chain
To assess how managers configure and coordinate a value chain
To explain global integration and local responsiveness
To profile the types of strategies firms use in international business
Presentation on international business( differences in culture)Md. Sourav Hossain
This assignment will help every student for making their assignment and presentation better and effective. From it every student will understand the cultural differences in the world.
> To define globalization and international business and show how they affect each other
> To understand why companies engage in international business and why international business growth has accelerated
> To discuss globalization’s future and the major criticisms of globalization
> To become familiar with different ways in which a company can accomplish its global objectives
> To apply social science disciplines to understanding the differences between international and domestic business
> To define globalization and international business and show how they affect each other
The world may continue to shrink in light of advanced technology, higher demands from markets and faster turnaround times, globalization has become a staple for world commerce and international business.
11 The Strategy of International BusinessBrent Weeks
To evaluate industry structure, firm strategy, and value creation
To profile the features and functions of the value chain
To assess how managers configure and coordinate a value chain
To explain global integration and local responsiveness
To profile the types of strategies firms use in international business
Presentation on international business( differences in culture)Md. Sourav Hossain
This assignment will help every student for making their assignment and presentation better and effective. From it every student will understand the cultural differences in the world.
International Business (BBA MBA) advantages & disadvantages of international busine, approaches of international business, entry strategy, imf, international business (bba mba) entry policy, international organization, nature & scope & feature of international business, need for international business, reasons for recent growth in international busines, what is international business ?university of solapur
Factors associated with Entry Mode
Timing of an Entry
FIRST MOVER ADVANTAGE
Scale of Entry & Strategic Commitments
ENTRY MODES
Explain exporting, turnkey projects and licensing entry modes with their advantages and disadvantages.
Explain franchising, joint venture and wholly owned subsidiaries with its advantages and disadvantages.
SELECTING ENTRY MODE
PROS & CONS OF ACQUISITION
PROS &CONS OF GREENFIELD VENTURES
What is strategic alliance?
What are the advantage and disadvantages of strategic alliance?
What are the factors contributing to the success of an alliance?
egional economic integration
,
levels of economic integration
,
free trade area b) customs union c) common marke
,
the political case for regional integration
,
the economic case for regional integration
,
mercosur
,
regional economic integration in europe
,
evolution of the european union
,
impediments to integration
,
the case against regional integration
,
the andean community
,
classroom performance system
,
the north american free trade agreement
,
asia-pacific economic cooperation
,
regional economic integration elsewhere
,
regional trade blocs in africa
,
political structure of the european union
,
enlargement of the european union
,
the single european act
,
the establishment of the euro
,
central american common market and caricom
Promotional strategy involves identifying the target audience, determining communication objective, determining the message, budget decisions, and communication mix decision. Participating in international trade fairs and exhibitions also help bring in customers. Personal selling is the most advantageous method of marketing communication.
For more such innovative content on management studies, join WeSchool PGDM-DLP Program: http://bit.ly/ZEcPAc
01 Globalization and International BusinessBrent Weeks
To define globalization and international business and show how they affect each other
To understand why companies engage in international business and why international business growth has accelerated
To discuss globalization’s future and the major criticisms of globalization
To become familiar with different ways in which a company can accomplish its global objectives
To apply social science disciplines to understanding the differences between international and domestic business
BUSINESS IS DEFINED AS A SET OF ACTIVITIES RELATING TO INDUSTRY AND COMMERCE.
WHEN BUSINESS ACTIVITIES ARE CARRIED ACROSS THE POLITICAL BORDERS OF A COUNTRY, IT IS TERMED AS INTERNATIONAL BUSINESS.
A BUSINESS ENVIRONMENT INCLUDES VARIOUS EXTERNAL ACTORS AND FORCES THAT SURROUNDS A FIRM AND IMPACTS THE OUTCOME OF ITS DECISIONS AND OPERATIONS.
THE OBJECTIVE OF BOTH DOMESTIC BUSINESS AND INTERNATIONAL BUSINESS IS “MAKING PROFIT THROUGH CUSTOMERS SATISFACTION AND SOCIAL WELFARE”
TYPES OF BUSINESS ENVIRONMENT -
1. CONTROLLABLE ENVIRONMENT
a.) PRODUCTION
b.) FINANCE
c.) HUMAN RESOURCE
d.) MARKETING
2.UNCONTROLLABLE ENVIRONMENT -
a.) DOMESTIC ENVIRONMENT
b.) FOREIGN ENVIRONMENT
c.) GLOBAL ENVIRONMENT
ANOTHER MAJOR CLASSIFICATION -
1. MICRO ENVIRONMENT
2. MACRO ENVIRONMENT
RELEVANCE of international business environment
- Knowledge of international business environment is very important.
-Environment affects a firm’s strategic as well as tactical decisions so it becomes imperative for the firm to have in-depth knowledge of the various components of domestic, foreign and global environment.
International trade is distorted by countries applying tariff and non tariff trade barriers.
Want more FREE resources? Checkout the B2B Whiteboard youtube channel:
www.youtube.com/b2bwhiteboard
Or join us on Facebook today: www.facebook.com/b2bwhiteboard
International business; competitive advantages; evolution; nature of international business; reasons and stages of internationalisation; approaches and theories of international business; comparative cost advantage and problems of international business.
Slide chapter 16 : Integrated Marketing Communications
and International Advertising - International Marketing 15th Philip R. Cateora, Mary C. Gilly, and John L. Graham
International Business (BBA MBA) advantages & disadvantages of international busine, approaches of international business, entry strategy, imf, international business (bba mba) entry policy, international organization, nature & scope & feature of international business, need for international business, reasons for recent growth in international busines, what is international business ?university of solapur
Factors associated with Entry Mode
Timing of an Entry
FIRST MOVER ADVANTAGE
Scale of Entry & Strategic Commitments
ENTRY MODES
Explain exporting, turnkey projects and licensing entry modes with their advantages and disadvantages.
Explain franchising, joint venture and wholly owned subsidiaries with its advantages and disadvantages.
SELECTING ENTRY MODE
PROS & CONS OF ACQUISITION
PROS &CONS OF GREENFIELD VENTURES
What is strategic alliance?
What are the advantage and disadvantages of strategic alliance?
What are the factors contributing to the success of an alliance?
egional economic integration
,
levels of economic integration
,
free trade area b) customs union c) common marke
,
the political case for regional integration
,
the economic case for regional integration
,
mercosur
,
regional economic integration in europe
,
evolution of the european union
,
impediments to integration
,
the case against regional integration
,
the andean community
,
classroom performance system
,
the north american free trade agreement
,
asia-pacific economic cooperation
,
regional economic integration elsewhere
,
regional trade blocs in africa
,
political structure of the european union
,
enlargement of the european union
,
the single european act
,
the establishment of the euro
,
central american common market and caricom
Promotional strategy involves identifying the target audience, determining communication objective, determining the message, budget decisions, and communication mix decision. Participating in international trade fairs and exhibitions also help bring in customers. Personal selling is the most advantageous method of marketing communication.
For more such innovative content on management studies, join WeSchool PGDM-DLP Program: http://bit.ly/ZEcPAc
01 Globalization and International BusinessBrent Weeks
To define globalization and international business and show how they affect each other
To understand why companies engage in international business and why international business growth has accelerated
To discuss globalization’s future and the major criticisms of globalization
To become familiar with different ways in which a company can accomplish its global objectives
To apply social science disciplines to understanding the differences between international and domestic business
BUSINESS IS DEFINED AS A SET OF ACTIVITIES RELATING TO INDUSTRY AND COMMERCE.
WHEN BUSINESS ACTIVITIES ARE CARRIED ACROSS THE POLITICAL BORDERS OF A COUNTRY, IT IS TERMED AS INTERNATIONAL BUSINESS.
A BUSINESS ENVIRONMENT INCLUDES VARIOUS EXTERNAL ACTORS AND FORCES THAT SURROUNDS A FIRM AND IMPACTS THE OUTCOME OF ITS DECISIONS AND OPERATIONS.
THE OBJECTIVE OF BOTH DOMESTIC BUSINESS AND INTERNATIONAL BUSINESS IS “MAKING PROFIT THROUGH CUSTOMERS SATISFACTION AND SOCIAL WELFARE”
TYPES OF BUSINESS ENVIRONMENT -
1. CONTROLLABLE ENVIRONMENT
a.) PRODUCTION
b.) FINANCE
c.) HUMAN RESOURCE
d.) MARKETING
2.UNCONTROLLABLE ENVIRONMENT -
a.) DOMESTIC ENVIRONMENT
b.) FOREIGN ENVIRONMENT
c.) GLOBAL ENVIRONMENT
ANOTHER MAJOR CLASSIFICATION -
1. MICRO ENVIRONMENT
2. MACRO ENVIRONMENT
RELEVANCE of international business environment
- Knowledge of international business environment is very important.
-Environment affects a firm’s strategic as well as tactical decisions so it becomes imperative for the firm to have in-depth knowledge of the various components of domestic, foreign and global environment.
International trade is distorted by countries applying tariff and non tariff trade barriers.
Want more FREE resources? Checkout the B2B Whiteboard youtube channel:
www.youtube.com/b2bwhiteboard
Or join us on Facebook today: www.facebook.com/b2bwhiteboard
International business; competitive advantages; evolution; nature of international business; reasons and stages of internationalisation; approaches and theories of international business; comparative cost advantage and problems of international business.
Slide chapter 16 : Integrated Marketing Communications
and International Advertising - International Marketing 15th Philip R. Cateora, Mary C. Gilly, and John L. Graham
La scopo di questa ricerca è capire e comprendere le finalità di questi certificati e i meccanismi di controllo che sottostanno alla certificazione. I beni che vantano questi certificati si contraddistinguono da tutti gli altri perché sono sinonimo di qualità delle materie prime utilizzate, rispetto e tutela dell’ambiente e dell’ecosistema. Grazie a questi prodotti è possibile compiere scelte di consumo consapevoli, premiando così le aziende che orientano la propria attività verso un modello di sviluppo sostenibile.
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Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
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𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
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Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
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2. Unit Expectations - Attendance
• Exception – is extreme weather
• Lectures start on the hour
• Lectures finish at 10 mins to the hour
• Doors shut across all years at 15 mins past the
hour.
• Scanning – you come back at the end of the
session to be scanned in i.e. 10 mins to the
hour
3. My expectations
• Work together, mutual respect, mutual
responsibility
• Room etiquette – phones, food, arrival – maintaining a
good learning environment for your colleagues.
• Participation – Getting the best from us,
Preparation
• Review the lecture / seminar material on BREO
after the sessions
• Read the recommended readings
• Be alert to the issues in news and read
4. Today we will…
• Introduce the Unit Essential text
• And the Assessments!
• And start thinking about why we include the study of
international business management in your course
• Looking at Globalization and International Business Management (IBM)
6. Assessments
Assignment 1 (50%)
• Individual assignment, Max 2,000.
• You will be looking at doing business in other countries –
especially risks and entry modes
• Deadline in week commencing 9th of May
• Late submission accepted only with mitigation circumstances.
Otherwise…. Repeat the unit nextyear!
Assessment 2 – Exam (50%)
• 2 hour exam
8. Learning Objectives
• Todefine international business and globalization and show
how they affect each other
• Tounderstand why companies engage in international
business and why international business growth has
accelerated
• Todiscuss globalization’s future and the major criticisms of
globalization
• Tobecome familiar with different ways in which a company
can accomplish its global objectives
9. International business
1-9
• International business includes all
commercial transactions—including sales,
investments, and transportation—that take
place between two or more countries
– including private companies trading for profit
And national Governments undertaking transactions
for profit or other reasons
10. Why study international business?
1-10
• Because:
– Most companies are either international or compete
with international companies
– Modes (ways) of operations may differ from those
used domestically
– The best way of conducting business may differ by
country
– An understanding helps you make better career
decisions
– An understanding helps you decide what government
policies to support
11. Globalization
1-11
• Globalization is
– the ongoing process that deepens and broadens
the relationships and interdependence among
people from different parts of the world that
happens to be divided into nations
– the integration of world economies through the
reduction of barriers to the movement of trade,
capital, technology and people (Daniels et al.
2015, P.47).
12. Forces Driving Globalization
1-12
1. Increase in and application of technology
2. Liberalization of cross-border trade and
resource movements
3. Development of services that support
international business
4. Growing consumer pressures
5. Increased global competition
6. Changing political situations
7. Expanded cross-national cooperation
13. Forces Driving Globalization (Cont..)
Increase in and Application of Technology : Vast
improvements in transportation and communications
technology including the development of the Internet
Liberalization of Cross-Border Trade and Resource
Movement: Over time most governments have lowered
restrictions on trade and foreign investment in response to
the expressed desires of their citizens and producers.
14. Forces Driving Globalization (Cont..)
Development of Services that Support International
Business: Services provided by government, banks,
transportation companies, and other businesses greatly
facilitate the conduct and reduce the risks of doing business
internationally.
Growing Consumer Pressures: Now consumers are well-
informed about and often able to access foreign products.
Thus competitors the world over have been forced to
respond to consumers’ demand for increasingly higher
quality, more cost-competitive offerings.
15. Increased Global Competition The pressures of increased
foreign competition persuade firms to expand
internationally to gain access to foreign opportunities and
to improve their competitiveness.
Changing Political Situations The transformation of the
political and economic policies of Eastern Europe,
Vietnam, and China has led to increases in trade between
those countries and the rest of the world
Forces Driving Globalization (Cont..)
16. Expanded Cross-National Cooperation: Governments
have increasingly entered into cross-national treaties and
agreements in order to gain reciprocal advantages for
their own firms, to jointly attack problems and to deal
with areas of concern that lie outside the territory of all
countries.
Forces Driving Globalization (Cont..)
17. Costs of Globalization
1-17
• Threats to national sovereignty
– lose freedom to “act locally”
• Economic growth and environmental stress
It has both positive and negative consequences, including
damage to society and the environment. While it can support
the sustenance of natural resources.
• Growing income inequality
It may speeds up the process of altering the relative economic
differences between the two countries involved.
18. Costs of Globalization
1-18
• Offshoring involves the transferring of
production abroad
– it can be beneficial because it reduces costs
– but, it also means that jobs move abroad
• Yet, offshoring may also create new, better
jobs at home
(see the debate on p56-58 good or bad)
20. Physical and Social Factors
1-20
• Geographic influences
– natural conditions influence production locations
• Political and legal policies
– determines where and how business occurs
• Cultural factors
– may require changes in operations
• Economic forces
– explain differences in costs, currency values, market size
21. The Competitive Environment
1-21
• Competitive strategy for products
– Cost strategy
– Differentiation strategy
– Focus strategy
• Company resources and experience
– market leaders have more resources for
international operations
• Competitors faced in each market
– local or international
22. Why Companies Engage in IB
1-30
• Toexpand sales
– pursuing international sales increases the potential market
and potential profits
• Toacquire resources
– may give companies lower costs, new and better products,
and additional operating knowledge
• Todiversify or reduce risks
– international operations may reduce operating risk by
smoothing sales and profits, preventing competitors from
gaining advantage
These three reasons guide all decisions about whether,
where, and how to engage in international business
23. Modes of Operations in IB
1-23
• Exports and imports of both goods and services
• Investments
– Foreign Direct Investment (FDI)
• investor takes a controlling interest in a foreign company
– joint venture
– Portfolio Investment
• a non-controlling financial interest in another entity
• Collaborative arrangements
– Joint ventures
– Licensing and franchising arrangements
– Management contracts
– Strategic alliance
24. Multinational Enterprises
1-38
• Multinational enterprises (MNEs)
– take a global approach to markets and production
or have operations in more than one country
• Sometimes they are referred to as
– multinational corporations (MNCs)
– multinational companies (MNCs)
– transnational companies (TNCs)
25. Looking to the Future
1-40
• Three major perspectives on the future of
international business and globalization
– Further globalization is inevitable
– International business will grow primarily along
regional rather than global lines
– Forces working against further globalization and
international business will slow down both trends