1. Mailing List Provider
Thomson Data is one of the fastest growing
list providers with an extensive database
which ser ves all the major industries across
the globe.
ThomsonData LLC
www.thomsondata.com
sales@thomsondata.com
1-800-385-8221
DEFINE PROSPECTS BEHAVIOR TO BUILD QUALIFIED CUSTOMERS
Marketing automation users are experiencing serious
improvements to their businesses
Below are few key statistics to prove the same:
DELIVERING REAL RESULTS
Companies who excel at lead nurturing generate
50% more sales ready leads at 33% lower cost
Nurtured leads produce, on average a increase in sales
opportunities
Personalized emails improve click-through rates by 14%
Nurtured leads make larger purchases than non-nurtured
leads
Your chances of contacting a lead are increased by 114%
if only you call between 4PM – 6PM
seems to be 227% more effective for
lead generation than &
On & more people are more likely
to succeed with a lead
WED THU 50%
They fit in to be the perfect days where sales representatives are
twice as likely to make contact with a lead on these days
find that email is the most successful tactic for getting
leads.
Over half of marketers say that email is the most
effective communication method when targeting leads.
Due to poor nurturing 79% of leads never turn into
It can take 11 sales attempts to close a Deal
Nurtured Leads make 47% bigger purchases than non-nurtured
leads
50% more sales leads at 33% lower cost
20%
47%
Companies specializing in nurturing leads generate 50%
more sales ready leads at
NURTURE LEADS
THROUGH CONTENT
Visual content through infographics,
helpful blogposts,
Whitepapers or eBooks,
Invitations to events or Webinars
New Leads
Demo requests,
product Overviews,
Events or webinar invites,
Value guides
Warm Leads
Competitive differentiators,
Buyer guides,
Special offers and pricing,
Sales proposal
Opportunities
Onboarding information,
Training resources,
Product updates,
Renewal notices
Customers
33% lower cost
60%
