This document provides biographical information about Laura Grote and her graphic design and photography business, L A Promotional Design. It outlines her 28 years of experience in graphic design, photography, and print production. She has created projects for many clients in various industries and has proficiency in Adobe software like Photoshop, Illustrator, and InDesign. Examples of her work include logos, brochures, packaging, catalogs, and other print materials.
The following slides showcase my work from various disciplines: corporate communications, branding projects, various graphic design projects, and photography, which is one of my favorite hobbies.
HICap talk is to inform others of the necessary steps in creating a website and understanding the importance of UI (User Interface) + UX (User Experience) design.
These steps may seem tedious, but as you dive into the design or even the development stage, you’ll quickly find out that this process will help to diminish problems that could occur down the road.
These are the UI slides
About Kathryne Sakata
====
Kat received her graphic design degree from the New Media Arts Interface Design Program at Kapiolani Community College. She is currently a Graphic Designer and Web Developer at Design Asylum, Inc. and the Lead UI Designer at Undefeated Games, Inc. Kat enjoys engaging with new people and sharing her enthusiasm for design. She is an active member of AIGA Honolulu, HI-Capacity and Alakai Young Professionals and participates in various events including Startup Weekend, HNL New Tech Meetup, and WetWare Weds.
Event info: http://www.hicapacity.org/2013/05/23/ui-ux/
Art Director/Graphic Designer with a clean, fresh, refined style. Highly creative, self-motivated, accustomed to meeting tight deadlines. Work very well in collaborative environments. Proven track record with theme attractions, agencies, corporations and production companies.
The following slides showcase my work from various disciplines: corporate communications, branding projects, various graphic design projects, and photography, which is one of my favorite hobbies.
HICap talk is to inform others of the necessary steps in creating a website and understanding the importance of UI (User Interface) + UX (User Experience) design.
These steps may seem tedious, but as you dive into the design or even the development stage, you’ll quickly find out that this process will help to diminish problems that could occur down the road.
These are the UI slides
About Kathryne Sakata
====
Kat received her graphic design degree from the New Media Arts Interface Design Program at Kapiolani Community College. She is currently a Graphic Designer and Web Developer at Design Asylum, Inc. and the Lead UI Designer at Undefeated Games, Inc. Kat enjoys engaging with new people and sharing her enthusiasm for design. She is an active member of AIGA Honolulu, HI-Capacity and Alakai Young Professionals and participates in various events including Startup Weekend, HNL New Tech Meetup, and WetWare Weds.
Event info: http://www.hicapacity.org/2013/05/23/ui-ux/
Art Director/Graphic Designer with a clean, fresh, refined style. Highly creative, self-motivated, accustomed to meeting tight deadlines. Work very well in collaborative environments. Proven track record with theme attractions, agencies, corporations and production companies.
ARENA - Young adults in the workplace (Knight Moves).pdfKnight Moves
Presentations of Bavo Raeymaekers (Project lead youth unemployment at the City of Antwerp), Suzan Martens (Service designer at Knight Moves) and Adriaan De Keersmaeker (Community manager at Talk to C)
during the 'Arena • Young adults in the workplace' conference hosted by Knight Moves.
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
Through an exploration of brand psychology and consumer behavior, this study sheds light on the intricate ways in which effective branding strategies, strategic social media engagement, and user-centric website design contribute to altering consumers' perceptions. We delve into the principles that underlie successful brand transformations, examining how visual identity, messaging, and storytelling can captivate and resonate with target audiences.
Methodologically, this research employs a comprehensive approach, combining qualitative and quantitative analyses. Real-world case studies illustrate the impact of branding, social media campaigns, and website redesigns on consumer perception, sales figures, and profitability. We assess the various metrics, including brand awareness, customer engagement, conversion rates, and revenue growth, to measure the effectiveness of these strategies.
The results underscore the pivotal role of cohesive branding, social media influence, and website usability in shaping positive brand perceptions, influencing consumer decisions, and ultimately bolstering sales and profitability. This paper provides actionable insights and strategic recommendations for businesses seeking to leverage branding, social media, and website design as potent tools to enhance their market position and financial success.
Between Filth and Fortune- Urban Cattle Foraging Realities by Devi S Nair, An...Mansi Shah
This study examines cattle rearing in urban and rural settings, focusing on milk production and consumption. By exploring a case in Ahmedabad, it highlights the challenges and processes in dairy farming across different environments, emphasising the need for sustainable practices and the essential role of milk in daily consumption.
PDF SubmissionDigital Marketing Institute in NoidaPoojaSaini954651
https://www.safalta.com/online-digital-marketing/advance-digital-marketing-training-in-noidaTop Digital Marketing Institute in Noida: Boost Your Career Fast
[3:29 am, 30/05/2024] +91 83818 43552: Safalta Digital Marketing Institute in Noida also provides advanced classes for individuals seeking to develop their expertise and skills in this field. These classes, led by industry experts with vast experience, focus on specific aspects of digital marketing such as advanced SEO strategies, sophisticated content creation techniques, and data-driven analytics.
Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page pmgdscunsri
Figma is a cloud-based design tool widely used by designers for prototyping, UI/UX design, and real-time collaboration. With features such as precision pen tools, grid system, and reusable components, Figma makes it easy for teams to work together on design projects. Its flexibility and accessibility make Figma a top choice in the digital age.
Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta
In this slides I explain how I have used storytelling techniques to elevate websites and brands and create memorable user experiences. You can discover practical tips as I showcase the elements of good storytelling and its applied to some examples of diverse brands/projects..
Storytelling For The Web: Integrate Storytelling in your Design Process
Laura A Grote
1. LAURA A GROTE
Since September of 1994, I have been producing freelance projects from
my home studio under the d.b.a. L A Promotional Design, all forms of
5 Goldfinch Court print media, trade show art, web content, logo design, photography.
Amherst, NY 14228 This situation requires a great deal of self-motivation, excellent organizational
studio, cell: 716.867.1642 skills, the creation and production of many projects simultaneously with great
LauraGrote@verizon.net attention to detail, and the ability to communicate directly and effectively with
clients, printers and other design professionals.
www.linkedin.com/in/LauraGrote
Macintosh-based, I am able to design and deliver high-end projects with a
Facebook | L A Promotional dual hard drive G5, two high capacity external drives, high speed CD burner,
Graphic
Design & Photography Info
flatbed scanner, 1200x1200dpi HP laser printer, HP color deskjet, Canon EOS
http://twitter.com/LauraGrote
Design
digital camera, and a large variety of software applications including Microsoft
Office Suite. Fios is installed for ease of communication and large file transfers.
Photography
CAREER HISTORY
At Present:
Freelance Designer, Location Photographer
L A Promotional Design & Photography Amherst, NY
client consultation Freelance and Temporary work includes:
•Toshiba •AV Solutions •Fleur de son Classics/Jazz •Anita Kruse
29 years of •Christopher Jentsch •Greatbatch, Inc. •Stampede Presentation Products
initial concept •WUTV •University at Buffalo •ECMC •Century Printing
•Boncraft Printing, Inc. •Mod-Pac Corp. •Promotional Edge Advertising
professional experience •LeMetric Hair Center, NY •Meltingpoint Jewelers
project research •American Cancer Society •Valmark Associates, LLC.
in every aspect of Educational Tour Guide
Old Fort Niagara, Youngstown, NY
creation & management Volunteer work / Donated projects
advertising design •Music is Art •Texas Children’s Cancer Hospital, Houston (ongoing)
•Cattauraugus County SPCA •AIDS Community Services of Buffalo
pre-press & re-touching •Homeless Animal Rescue Team, Indiana •Fort Niagara
and photography 1981 - 2004
Usher
QuarkXpress 7 HSBC Arena, 100 Level, Aisle 6, Buffalo, NY
Art Director
Fluent in the MARK CUSTOM RECORDING SERVICE, INC., Clarence, NY
Adobe Photoshop CS3 Produced CD artwork for all types of music worldwide.
Two Grammy Entry nominations for packaging in 1998 & 1999.
most recent Art Department Manager
Adobe Illustrator CS3 MINUTE-PRINT, INC./Gelia, Wells & Mohr, Cheektowaga, New York
Macintosh Graphic Designer
WORLDEX CORPORATION, Buffalo, New York
Adobe InDesign CS3
Art Department Manager
(and Microsoft) HAMBURG OFFSET PRINTING, Hamburg, New York
Adobe Acrobat Graphic Designer
KAYAK MANUFACTURING COMPANY, West Seneca, New York
applications Graphic Designer
Word, Excel, Powerpoint RAMA ADVERTISING, Cheektowaga, New York
2. Postcard, web banner & avatar for L A Promotional Design.
This page lists many of the types of projects I have created over the past 28 years. All pieces were done completely in Photoshop.
3. Classic Car Digital Illustrations.
Digital renderings done in Illustrator then enhanced in Photoshop of custom-built cars, created from old photos. Mounted on various
sizes of acrylic to fit a 6' wall (home decor). Followed this entire project: 1. concept, consultation; 2. execution; 3. approval; 4. over-see
printing and mounting; 5. on-site proof; 6. billing; 7. delivery.
4. Vinyl window graphic.
Created as vector art in Illustrator, displayed on the back of my Hybrid. Can be used for multiple applications, and converted to black &
white/grayscale.
5. 128 page, 4 color catalog for Stampede Presentation Products.
The 17’ x 11” cover was created in Photoshop, using 4 different images. Filters, overlays and masks were utilized, then the RGB changed
to sepia to complete the overall old style. The 8 pages done in Quark Xpress using Photoshop created images imported as tiff files, are set
up in reader’s spreads and are a representation of the informative uncluttered interior of the catalog.
6. Packaging design for Stampede Presentation Products.
Die cut lines are included on this sample. Created in Photohsop with a “burnt” effect, the design reflects the Stampede look and feel of
other advertising pieces. I also created their “Mustang” brand logo.
7. 4 color, tri-fold brochure for Fichte, Endl & Elmer new pediatric department.
11 x 8.5” brochure was created with children in mind, in Quark Xpress, using Photoshop created images imported as tiff files.
The colorful backgrounds on both sides are my creations, photos were provided by the Eyecare Associates. Set up in printers spreads, the
dotted lines do not appear on the printed piece.
8. 24” x 24” Exhibit for the Science Museum.
4 color poster used as part of an exhibit, created in Quark Xpress, using Photoshop created images imported as tiff files. Designed for
continuity in advertising, it matches the look and feel of other Greatbatch projects.
9. 4 color, 4 page brochure for ECMC annual conference.
The 17 x 11” brochure was created in Photoshop, using a photo I took of a Key West sunset incorporated into my design to portray
“hope, faith and healing”. All images were was imported into Quark Xpress, and are set up in printer’s spreads.
10. 4 color, 8 page CD insert, tray card & label for Chris Jentsch.
The insert and tray card were created in Photoshop, using photos I took myself and from other sources, manipulated and enhanced.
The label is done in Illustrator and Photoshop. Plug-ins, filters, overlays and masks were utilized to portray the cover feeling throughout.
These were finalized in Quark Xpress importing the Photoshop created images, and set up in printer’s spreads.
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203 Windsor Place
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cell 860.316.7697
Amazon.com
BarnesandNoble.com
CDUniverse.com
FleurdeSon.com
cd release concert
Chris Jentsch Brooklyn Suite (is)
203 Windsor Pl Chris Jentsch's sublime june 19, 2007 • 8pm
215-5919
Brooklyn NY 11 set of interwoven themes The Rock Theatre
and expansive movements
for guitar and orchestra… 300 West 43rd Street
– Howard Mandel New York City
more info:
ChrisJentsch.com
718.832.8909
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CD release postcard & business card for Chris Jentsch.
The business card design was created in Photoshop, manupulating a concert photos of his guitar. The postcard uses parts of the CD art,
done in Photoshop. Plug-ins, filters, overlays and masks were utilized and finalized in Quark Xpress.
12. 4 color, 8 page CD insert, tray card & label for Chris Jentsch.
The insert and tray card were created in Photoshop, using professional photos, manipulated and enhanced. The label is done in Illustrator
and Photoshop. Plug-ins, filters, overlays and masks helped to create the overall look. These were finalized in Quark Xpress importing the
Photoshop created images, and set up in printer’s spreads.
13. 4 color, 4 page CD insert, tray card & label for Pablo Garibay.
The insert and tray card were created in Photoshop, using photos supplied by the artist, manipulated and enhanced. I created the guitar shape
used throughout in Illustrator. The label is done in Illustrator and Photoshop. Plug-ins, filters, overlays and masks were utilized to carry the
theme to all pieces. These were finalized in Quark Xpress importing the Photoshop created images, and set up in printer’s spreads.
14. 4 color, 4 page CD insert, tray card & label for Antoine Zemor.
The insert and tray card were created in Photoshop, using photos supplied by the artist. My design combines Central Park with an oil painting from
the era. The label is done in Illustrator and Photoshop. Plug-ins, filters, overlays and masks were utilized to create a complete thought. All “Fleur de
son” projects have continuity. These were finalized in Quark Xpress importing the Photoshop created images, and set up in printer’s spreads.
15. Logo designs in process and spot colors.
These logos are my original designs, all drawn as vector art in Illustrator, the top 3 imported to Photoshop. All can be, or have been
converted to black & white/grayscale for multiple applications.
16. Logo designs in process colors.
These logos are my original designs, all drawn as vector art in Illustrator, the bottom one imported to Photoshop. All can be, or have been
converted to black & white/grayscale for multiple applications.