The document outlines a professional's extensive experience in graphic and digital media design, highlighting skills in storytelling to build business relationships. With 15 years of diverse experience in various roles, including senior digital designer and web/corporate designer, the individual showcases proficiency in a wide range of software and design techniques. Additionally, their background includes humanitarian work and a Bachelor of Fine Arts degree, emphasizing a commitment to both professional and community-oriented endeavors.

1. SUMMARY
EXPERIENCE
Telling the correct story of one’s company and product is the most effective way to build a lasting
relationship with new and existing business. Take away the tools and numbers for a minute, and
realize the core values that will define every step taken toward building a lasting relationship.
That’s where I come in, to produce cohesive design across media and collateral based on "the
story" so it relates to your target’s humanity and heart.
I’ve had 15 years to hone my skills. Through my Theatre Major in performance and design, working
pre-press in Munich, Germany, and spending years in digital media and web with such companies
as AVEDA Corp. and Estee Lauder, I’m a strong contender for the task at hand. Working with ever-
changing tools, I’ve become a master at all stations within the creative process as needed and I’m
eager to learn and share as a student for life.
Exceptional proficiency in Creative Software for Print and all Digital Media:
• The full Adobe Creative Cloud Suite- Sr. Expert on all main titles
• HTML5 / CSS / Responsive design- Always as needed, but find Webflow to visually solve this
• Microsoft Office, OSX, Windows 10- Expert
• VizRT Broadcast Graphics system (VizTrio) and Other Non-Linear DV Editing software such as
Apple Final Cut Pro, Apple DVD Studio Pro, Apple Motion and Apple Live Type
• More than 10 years of experience with additional design software
including: 3Ds MAX, MAYA, Quark Express, more
Expert abilities with PC and Mac hardware and OS environments:
• AVEDA Creative Application Support Specialist for world-wide creative team
• IT administration of Windows (XP, NT and Vista)
• Apple OSX including Media Server Administration, Hardware repair,
troubleshooting, and installation used avidly
Live Television Broadcast and DV experience / Digital Photography / Videography:
• This includes Story Boarding, Editing, Producing, Engineering, Camera Operation, Lighting and more
• Television show "Hometime" on PBS
• Live Television Broadcast "Living Word Live" on KARE 11
• High end DV work for AVEDA Corporation's Global Congress conventions
• 3D Animation, Instructional Videos, Meetings, Webinars, Shareholder
Podcasts, Internship programs, and new Product Promotions
Excellent verbal and written communication skills
Outstanding troubleshooting skills
Senior Digital Designer, Transition Networks (2011 - 2016)
• Designed and implemented entirely new catalog (over 300 pages now) converting Quark
to In-Design and creating many dynamic elements, as well as a new "Digital" catalog that is
completely driven from .XLS data that is accessible to Product Managers for updates
• Saved the company approximately $50K/year by creating advertising videos
in-house for Transition and two sister companies owned by CSI
• Created an entirely new medium in 3-D Design for detailed application illustrations
helping sales communicate how the product will fit into their needs
• Took on the role of webmaster in 2013 on top of primary duties
• Photographed all products and completed post production photo retouching, synthesizing product
"yet to exist" all the way to creating family photos with many reflective surfaces using advanced
photography techniques. Making a black box attractive was a challenge easily overcome
• Identity and product identity design. This includes working with engineering on product
GUIs, Mylar face plates, Color precision on Mylar printing, and Package design
• Trade-show Graphic Design for booths with complicated surfaces- we had about 100 shows a year
W
H T T P : / / D A N W . D E S I G N & W W W . D A N J W . C O M
RELEVANT
TECHNOLOGIES
& TALENTS
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5209 NO L A N DR I V E , MI N N E TO N K A , MN 55343 | PH O N E : 763.203.1038 | DA N @DA N W.DES I G N

2. EDUCATION
Business Owner and Freelance Designer, Weber Hosting™ & Design - (1999 - Present)
• Graphic, Web and Digital Media design for many clients including AVEDA Corporation,Comm-Works, Worth Construction, Saint
Paul City Ballet, Clear Industries, Sandcon Inc., Semmer Group (Jennie-O and Hormel packaging), Minnesota State University-
Mankato, Kasiopia Theatre in London, and many more
Became Weber Hosting™ & Design in 2009
Web/Corporate Designer, Hometime Video Publishing - PBS TV Show "Hometime" http://www.hometime.com
• More than doubled website's profits by redesigning entire site to accommodate up to 6 simultaneous monetizing campaigns
• Brought 21 years of footage to the web in relevant "How-To" videos to serve users and sell advertising
• Worked closely with Google as test subject in developing their new "AdSense For Video" product
• Customized a Flash video player to allow full functionality with no restrictions
• Became expert SEO engineer/designer using webmaster tools, XML sitemaps, and analytics data that resulted in Quantcast.com
rating the site as one of the top 9,500 sites in the world with at least 200K unique visitors per month. For example: At the time, a
Google search of "Drywall" displayed the success of the SEO, as it appeared on top nearly every time
TV Editor, Designer, Producer, 3-D Designer, VizRT Specialist, Mac Hammond Ministries
• Designed and implemented look and feel of "Living Word Live", a live television broadcast weekly on KARE 11 using 3-D
animation of architectural structures, non-linear editing, image retouching, shooting scenes and floor managing
• Accomplished general engineering tasks (routing, VTRs, setup/strike)
• Utilized VizRT's Viz-trio broadcast graphics system for design and operation, which
is today's standard for live television graphics (e.g., ESPN, CNN)
Graphic Designer & GUI Engineer, Scout Software Inc.
• Worked directly with top level software engineers to accomplish a successful GUI (Graphical
User Interface) for their web based warehousing software systems
• Created Flash animations of projects and new concepts and imported into Power Point for sales team
Application Support Specialist and Long-Term IT Contractor, AVEDA Corp.
• Served as Creative Administrator over their CMS server for artwork (Cumulus)
containing well over 100,000 artwork/photographic images
• Functioned as sole tech support of software and hardware for all 50 creative workstations world-wide
• Administered Creative Department's budget for all IT expenses including software, hardware and maintenance
• Managed Sarbanes-Oxley compliance by integrating Active Directory into the company's Mac servers and
accounts. This also included strict documentation pertaining to account changes, user rights and upgrades
• Developed new stable software images; diagnosed and corrected hardware and software challenges
• Operated as technician for Windows machines in our headquarters and 130 stores nation-wide
Contractor, Zehentner & Partner GmbH -Munich, Germany [www.zehentner-partner.de]
• Worked directly with the company owner to conceptualize and implement their web site using Flash
mixed with HTML so that meta tags could be validated against true content for Google
• Performed desktop publishing and retouching as their Adobe In-Design-CS specialist
• Used a Dupont Digital Proofer B-2 to perform color correction and imagery correction for large scale
print jobs, including work for Volkswagen, Agip and Autoscout, creating precise digital proofs
VOLUNTEER &
HUMANITARIAN
AID
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5209 NO L A N DR I V E , MI N N E TO N K A , MN 55343 | PH O N E : 763.203.1038 | DA N @DA N W.DES I G N
1. In my off time, when my kids aren't crawling on me, I'm an active member of the Glen Lake
Optimist Club chapter where we volunteer our time to raise money for the community, especially
for kids through scholarship opportunities.
2. Also, I'm a proud supporter of Postpartum Progress, a national organization working to remove the
stigma of maternal mental illness and the fear new moms are so often trapped into without the
knowledge to help themselves.
3. Haiti Relief work, days post earthquake: Flew down to Haiti and stayed in the center of the people
Videographing their stories to help Light Ministries fundraise worldwide.
Bachelor of Science degree in the area of Fine Arts
• Minnesota State University-Mankato Graduate 2001
-Theatre Major - Acting and Directing emphasis winning scholarships for every year in major
Also Scenic Design, Scenic Construction (shop supervisor), Dance, Makeup & Management
-Art Minor - Emphasis on Graphic Design, New Media, Web and Photography
• Anoka High School Graduated with honors 1995
• Professional Training in Germany to become an "In-Design Specialist"
• Professional Training for implementation, 3-D design and operation of VizRT's VizTrio Broadcast system