The document discusses the launch of the Superbetter app, a gamification tool designed to improve mental health and resilience. It highlights the growing global interest in mental health applications and the significant market potential for gamification, with Superbetter successfully redesigning its platform for better user experience. The development process involved extensive user research, UX design, and rigorous testing, resulting in a product that has gained over a million users and attracted investor interest.

1. PRODUCT LAUNCH
LaunchingSuperBetter
SANTOSH SINHA · MARCH 9, 2023
If we need to survive all our mental health issues till the next decade on
this planet, gamification could be the solitude that could help us escape
time.
Sounds fascinating?
Well, keep on reading to check how this process relates to you!
According to WHO reports, approximately 13% of the world’s population
suffers from mental health issues, with 1 out of 8 people having a mental
illness.
The main reason behind people dealing with mental health issues is the
fear of not being able to be a part of the social fabric. This situation forces
people to suffer from major mental stress and anxiety.
Although many proven methodologies and therapies are flooded worldwide
that claim to relieve people of their mental health trauma, the term
“gamification” has cut its path through all essential mental health programs.
According to the Expresswire report – The global gamification market will
size up to USD 9520.42 million in the year 2022 and is expected to expand
in terms of CAGR up to 12.66% by 2028. The growth of the gamification
market size can be witnessed across APAC, Europe, North America, South
America, the Middle East, and Africa.
As per Juniper research, there are 3.09 billion players worldwide, and 90%
of the folk claim to have a better success rate at their workplace when they
use gamification applications to deal with mental stress. According to Epsos
data, 66% of respondents claim that games help them unwind, relax,
decompress, and tackle real-life problems efficiently.
TABLE OF CONTENTS
Launching SuperBetter
Launching LiveTake
ChatGPT & Social Media Apps: Harnessing the
AI’s power of language generation
Unveiling The Hidden Costs Of Social Media
App Development In 2023
The Ultimate Guide To Build A Social Media
App in 2023
How SuperBetter Evolved To One
Of The Best Mental Health
Gamification Applications With Hie
HQ
1
Our Methodology:
2
Hie HQ As Your Product Partner
3
FAQs
4
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2. With so many mental health gamification applications mushrooming all
over the globe, SuperBetter has ingrained its position among the end users.
Boost your mental resilience by being a squadplayer
The central ideology behind this application is applying game science to
solve real-life problems and boost mental resilience. The sole objective of
SuperBetter is to witness industries and the crowd they serve – come out of
the vicious circle of mental health traumas. This Application invites users to
tackle quests similar to real-life scenarios, set their goals, create their own
squads, battle bad guys and track and review their achievements. It has
various categories that help the players understand the game challenge. For
example, ‘power-ups’ are antidotes that can make a user feel better, it
spikes positive emotions as well, ‘quests’ enable a person to track daily and
weekly goals, ‘bad guys’ depict fighting bad habits and overcoming
negative mindsets, ‘allies’ represent the strong social relationships and
‘future boosts’ reflect your future aspirations.
In other words, SuperBetter motivates all its users to achieve something
marvelous in their lives, something that helps them to become the best
version of themselves.
How SuperBetter Evolved To OneOfThe
Best Mental Health Gamification
Applications With HieHQ
“Well, it’s not as easy as it sounds.”
Our expert team worked on figuring out the possibilities of redesigning and
developing the application uninterruptedly. Although there were many
loopholes we had to work on, here are some of them to name:
1. Redesigning a modern version of SuperBetter app
from scratch.
Originally, the SuperBetter app was designed and easy for users to track
their mental health progress, set goals, and work on their weaknesses. The
original app had an antiquated design which was difficult to use and lacked
the latest trends. Since it was a well-established application with multiple
users, it was quite challenging to redesign it from scratch using modern user
interface principles and designs. While dealing with the application-
building process, the product demanded revamping the backend code to be
more scalable and efficient.
2. Incorporating multiple compliances and security
requirements.
Since it was a global application, we had to incorporate multiple compliance
and security requirements into your design. We had to ensure that the
revamped product was in line with all sorts of data protection privacy and
regulations.
3. Data Migration of millions of users from the old
database to the newone.
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3. Migrating millions of users from an old database to a new one is a complex
and time-consuming task. We had to consider endless factors, including the
data’s size and structure, the compatibility requirements between the two
databases, and the expertise required to carry out the migration.
Our Methodology:
We didn’t want to create just an application; we wanted the Application to
be the reason for change the world would love to witness. So we were very
cautious at every individual step of our design-development process.
Scrounge below to continue learning about our journey:
1. Mind mapping and brainstorming:
For us, mind mapping and brainstorming were essential to the design
process. To create new features and functionality, we created a visual
representation of the user journey and flow
and brainstormed ideas for them. Through this process, we ensured that all
design elements aligned with the application’s overall goals and objectives.
2. UX design:
After the research was completed,the next step in the redesign process was
designed using some of the best UX practices. It involved creating an
intuitive and easy user experience while providing all the necessary
functionality. In other words, our UX design focused on creating a layout that
is aesthetically pleasing and consistent with the brand’s guidelines.
3. User flowand wireframes:
We constructed a visual representation of the user journey and wireframes
to demonstrate how the Application will interact with the users. By aligning
all design elements with the user’s expectations, we were able to ensure
that they met the needs and expectations of the user.
4. UI design and testing:
Following creating the user flow and wireframes, we built and tested the UI
design. It involved creating an aesthetic, easy-to-use layout that conforms
to the brand
policies. In addition to creating an intuitive user interface, it also involves
testing the user interface to ensure it works properly.
5. Graphic elements and UI interface:
“Graphic elements were the essence of our entire design process.”
We built agile visuals, such as icons and buttons, along the same lines as
the Superbetter brand. In other words, our UI interface was much more
user-friendly and innate.
6. Prototype:
The final milestone in our design process was constructing a prototype. It
centered around creating a working application version we could test and

4. iterate on.
7. Development
After endless sessions of venturing into how to build the Application with
sturdy architecture,
SuperBetter was built in Swift and Kotlin with Node for the backend, React
for the front end, MySQL for data storage, and AWS as our primary platform
provider. It gave us great flexibility when iterating on the design while
keeping our codebase stable.
8. Testing – QA, Security &Compliances
QA verifies whether the product meets all security, legal, regulatory, and
contractual requirements. It reviews and reports findings on any issues
uncovered during testing.
We wanted to ensure that the SuperBetter Application complied with all
rules and worked without any bugs or glitches. That’s where we arrived at
the final stage of our process – testing.
The convoluted process lasted up to 20 weeks, and we finally built the best
version of the application that became a delight for worldwide end users.
We are currently working on launching the second phase of the application.
In the meantime, here is the result of our uphill battle with the
application development process:
The platform gathered over a million users.
Users found the in-app navigation to be super simplified.
Attracted investors & secured its seed funding.
Turned out to be one of the Leading Mental Healthcare Applications in
the US
Its app stories were detailed & covered by several major publications
across the US.
HieHQ As Your Product Partner
“A product can either make your business or ruin it.”
It’s an open secret that if your product does not level up to the marketing
standards or isn’t something out of the box, your business will surely slide
down over the industrial rainbow.
And you certainly don’t want to be next on the list, do you?
You can line up clients and users for your product by choosing us as your
product partners. Our expert designers and engineers can co-work with you
to address the project pain points and bottleneck challenges. Be it mental
health, fintech or any latest technological product solution, we cover them
all.
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5. FAQs
1. Whatis the timeline for developing a mental
healthcare application?
Depending upon the complexity of the application, the design may take up
to 12 weeks, and the development phase lasts up to 20 weeks. Both
design and development can be achieved within a timeframe of 20 weeks
by putting multiple teams in parallel to each other.
2. Whatare the major factors affecting the overall app
developmentprocess and costs?
Factors like features and functionalities, the complexity, app design, scale of
the app, security and compliance requirements, QA efforts, etc., affect the
application development process and costs.
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RelatedTopics
#GAMIFICATION #MENTAL HEALTH #MENTAL HEALTH APP
Santosh Sinha
Product Specialist
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6. Blog – Product Insights by HQ
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·
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