The document advertises $2,500 grants from the JMH Venture LaunchPad Readiness Grant program to help students take the next steps to launch their venture ideas. Up to three students will be selected to refine their ideas over a semester and receive $2,500, and multiple ventures will be eligible to win up to $10,000 at the annual LaunchPad Pitch Competition. To apply, students must submit a three-page application by January 27th describing their venture idea and how it has a clear target customer, attractive market, and feasible product or service. Applications will be judged on the impact and feasibility of the venture opportunity. The program aims to support entrepreneurial Mount Royal University students.

1. LaunchPad
$2,500 GRANTS
What is it?
How would you like $2500 to move your great idea
forward… right now!
• Do you have a new venture idea that you can’t
stop thinking about?
• Do you need help making your venture actually
happen?
• Would cash and mentorship make a world of
difference?
The JMH Venture LaunchPad Readiness Grant is your
opportunity to take the next step in your journey toward
being the founder of your own successful venture!
The Institute for Innovation and Entrepreneurship is
looking for up to three students who want to spend the
semester refining their idea and getting ready to launch
their venture. Did we mention we’ll pay you $2500 to do
this?!
And the LaunchPad doesn’t stop there. At the end of the
Winter semester we will hold the annual LaunchPad Pitch
Competition, where multiple student ventures are eligible
for grants of up to $10,000!
Successful applicants will likely have spent time refining
their idea into a real opportunity. They may have taken
one or more Entrepreneurship courses where they
advanced their idea into a viable business model. While
all Mount Royal University students are welcome to apply,
those who have moved beyond the initial phase of “I think
I have an idea” will likely be more successful.
The JMH Venture LaunchPad is generously supported by
JMH & Co.
WIN 1 of 3
$2,500 GRANTS
IT PAYS
TO INNOVATE

2. The LaunchPad Application
To be considered to for a LaunchPad Readiness Grant,
students must submit an application to innovate@
mtroyal.ca by the Application Deadline date below.
The application is limited to three pages and must
contain the following information:
• Name, student ID, program and year of study
• Executive summary of the venture (see
Judging criteria below)
2
1
Grant Selection
Application Deadline
February 3, 2014
January 27, 2014
Judging Criteria
Rules
The applications will be judged on the following
criteria:
1. The opportunity is impactful?
a. The target customer is clear
b. The target market is attractive
c. The value proposition is clear and
compelling with potential competitive
differentiators
2. The opportunity is feasible?
a. The offering (product and/or service) is
clearly articulated
b. Any necessary technology is feasible
c. The founder inspires confidence in his/her
ability to execute
The LaunchPad Readiness program is intended to
support the entrepreneurial aspirations of Mount Royal
University students. All applicants must meet the
following criteria to qualify for the LaunchPad Readiness
Grant:
• The applicant must be a full-time or part-time
student registered in a degree program at
Mount Royal University.
• The applicant’s proposed venture may involve
other student team members, however the
Readiness Grant will be paid directly to the
applicant and therefore the applicant is
responsible for meeting the criteria of the
LaunchPad Readiness program including
meeting with mentors and providing updates.