Lara Gilchrist - Resume
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My professional profile detailing the skills, experience and accolades I have gained up until this point in my career.
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Lara Gilchrist - Resume
- 1. Lara Gilchrist CONTACT! Address: 8 Ash Hill, Evanton, Ross-shire, Scotland, IV16 9XB! Contact Numbers: (+44) 7597 192 917, (+44) 1349 830 921 Email: laragilchrist20@gmail.com! OBJECTIVE! To develop my career in the public relations/communications industry, specifically with a fashion agency and assist in organizations' long term marketing goals and sales growth. EDUCATION! Degree: First Class, BA Honors Business and Management with Marketing! University: University of the Highlands and Islands (Inverness, Scotland) ! Graduated: September 2014 US GPA Equivalent: 4.00 SOCIAL MEDIA! ! Twitter: @laragilchrist! ! ! ! Facebook: GladRags and NameTags ! ! Instagram: @gladragsandnametags! ! LinkedIn Profile: uk.linkedin.com/in/laragilchrist/! ! Blog: www.gladragsandnametags.co.uk! ! YouTube: GladRags and NameTags! PROFESSIONAL EXPERIENCE! ! Tuminds Social Media! ! ! ! Lucid PR, Events and Marketing! ! ! Position: Account Manager ! ! ! ! Position: PR Executive! ! Employment Period: March 2015 - present! ! Employment Period: June 2013 - March 2015! SKILLS! > Managing accounts at a client-facing level from consultation period to implementing strategy! > Copy writing: proposals, intelligence reports, blog posts, updating website content and other marketing materials! > Developing clients’ social media strategy and managing accounts! ! > Producing and managing editorial content calendars! > Writing and distributing press releases to local, national and international media! > Building media contact lists, creating and editing client newsrooms and monitoring coverage via Cision! > Organizing high profile events including the Scottish Fashion Awards and the Highlands and Islands Press Ball! > Managing clients from IT, law, sports, entertainment, fashion and tourism industries! > Meeting strict client and media deadlines ACHIEVEMENTS AND OTHER EXPERIENCE! > I was recently shortlisted in the Scottish Online Fashion Graduate of the Year category in the Herald Digital Fashion Awards 2014! > From October 2012 to February 2014 I was the blogger for UK based beauty salon, Sleeping Beauty! > In 2011 I spent 6 weeks in Rio de Janeiro as a volunteer worker with i-to-i. I worked at a crèche looking after children to allow single mothers to go to work. The overall experience and level of multi-tasking I became accustomed to can be applied to any position of employment Client Story/Achievement Details Castle Stuart Golf Links New Harris Tweed collection launches! (August 2014) Appeared in local print media including the Inverness Courier and The Dundee Courier and in international online news outlets including Golf Business News, iSpy Golf and Golfer Magazine. Castle Stuart Golf Links Castle Stuart stocks Christian MacLeod’s new collection ! (March 2014) Appeared in local print media including The Nairnshire Telegraph and online news outlets including Golf Business News. Hebridean Celtic Festival Winner of the Best Event or Festival category at the Highlands and Islands Tourism Awards 2014 On behalf of the client I completed the application form for entry into the awards and gathered the evidence needed for submission. PR PLACEMENTS/CLIENT ACHIEVEMENTS!