La Tierra Verde is a non-profit organization founded in 2003 in the Canary Islands with the main objectives of raising awareness about social opportunities and using information to promote participation, involvement in social, cultural and environmental issues, and distributing reliable information using media and new technologies. Some of La Tierra Verde's projects include hosting seminars on sustainability in European islands, promoting organic agriculture, hosting a volunteer to create a database of sustainable resources, and a radio program on sustainability in Gran Canaria. The organization also coordinates many youth exchanges to show realities of life in the islands and address environmental and social problems.