Simon Aubury gave a presentation on using ksqlDB for various enterprise workloads. He discussed four use cases: 1) streaming ETL to analyze web traffic data, 2) data enrichment to identify customers impacted by a storm, 3) measurement and audit to verify new system loads, and 4) data transformation to quickly fix data issues. For each use case, he described how to develop pipelines and applications in ksqlDB to address the business needs in a scalable and failure-resistant manner. Overall, he advocated for understanding when ksqlDB is appropriate to use and planning systems accordingly.