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1	
  
Only around 30%of the surface of teeth are correctly cleaned during
usual brushing.**
One in five Americans admits to not brushing twice a day***
One in two children don’t like brushing their teeth because they
find it boring.*
* These figures were collected as part of a survey amongst 200 people interviewed by Kolibree in 2013. 
The issues around oral care today:
** Summary following 43 interviews with dental surgeons carried out by Kolibree.
AND WHAT IF MY
TOOTHBRUSH COULD
CHANGE ALL THAT?
I.
Kolibree is the world’s first connected electric toothbrush.
Kolibree provides daily feedback on the quality of your brushing in order to
continuously improve efficiency.
4	
  
KOLIBREE: A CONNECTED OBJECT
The Kolibree toothbrush uses Sonic technology
and wireless charging through inductive coupling.
It captures and transmits brushing data using
Bluetooth 3.0 .
Kolibree’s application analyses data and provides
key feedback about the quality of your brushing.
Improvement is tracked over time. The application
acts as a virtual coach and provides a new and fun
experience.
5	
  
WHAT THEY SAY ABOUT KOLIBREE
« Kolibree wouldn’t look out of place in any home. »
– The Verge
« A friend of dentists everywhere… this technology has some real
potential »
– Forbes
« The idea could well gel with heath conscious users »
– Wired UK
« Kolibree allows oral hygiene to be turned into a game to encourage
kids to stay on top of tending to their teeth »
– Gizmodo
6	
  
Check brushing duration, frequency and neglected zones
thanks to real-time data sent directly to your smartphone.
See your progress week after week and compare your
score with others in your household.
Follow your dentist’s advice and download recommended
brushing programs providing you with even better oral care.
We’ve included fun games and incentives to help kids
engaged and motivated over time.
Real-Time Monitoring
Long-Term Feedback
Make Your Dentist Happy
Make It Fun For Kids
KOLIBREE FEATURES
7	
  
Hi-tech, the Kolibree toothbrush is ahead of the
technology curve with state of the art sensors and
wireless connectivity.
Carefully crafted in France, its shape has been studied
to adapt to both adult and child hands.
Soft and elegant, the disposable brush head is designed
to access even the most difficult-to-reach places in
your mouth. Its bristles are soft to protect your gums.
A HIGH-END TOOTHBRUSH
8	
  
Our first application release is designed to entice
people to use their electric toothbrush better.
Simple daily & weekly reports track brushing
• duration,
• frequency
• and neglected zones.
Choose to keep your information private or share
with your dentist and download recommended
brushing programs.
THE 1st APPLICATION DEDICATED TO
WELLBEING & HEALTHCARE
9	
  
Multiple users can be linked to one account,
allowing parents to monitor children’s brushing
habits.
View daily & weekly reports via the application
and compare with others in your household.
The application allows you to reward your
children’s progress and encourages friendly
competition between siblings.
KOLIBREE: DESIGNED FOR THE FAMILY
10	
  
The application aims to transform the way we look
after our teeth and make the experience both
efficient and entertaining.
Improve your score as you progress and brush
smarter every day.
Better brushing habits over time leads to a higher
score which is a great way to compare how you’re
doing with a family member.
PLAY AND PROGRESS
11	
  
Applications can include games,
video, music, dentist interactions
and recommendations… The
possibilities are endless!
We want Kolibree to be part of a
growing, interactive experience and
therefore Kolibree will have an open
API to let 3rd parties develop their
own applications on top of the
Kolibree platform.
AN OPEN API FOR ENDLESS POSSIBILITES
12	
  
This platform will gather dentists, hygienists,
consumers , insurers, researchers around
the data in order to know more about how to
improve our daily oral care by understanding
better habits and data
Long term strategy consists of assembling oral care data and feedback
about usage of the connected toothbrush on a centralized platform.
RE-INVENTING ORAL CARE
13	
  
Kolibree was mentioned as one of the top 5 start-ups to watch at CES
A VERY SUCCESSFUL #CES2014
15000 articles around the world, including Today’s show, Wall street
journal CNN, BBC and all major newspapers and TV networks around the
world, demonstrating strong demand and high public interest
	
  
14	
  
PRESS COVERAGE
15	
  
The retail price will be in the region of $149 and $199. Kolibree
differentiates through innovation and accessible prices compared to
other high-end competitors.
The mobile application will be free to download on both Google Play
and Apple store.
A pack of 3 changeable brush heads will be on sale between $18
and $25.
* All prices will be subject to change during the year 2014 
PRICING
AVAILABILITY AND ROADMAP
Kolibree will be available for mass production in
Q3 this year
A crowdfunding campaign on Kickstarter will be launched in April
2014; where it will be possible to pre-order the Kolibree toothbrush.
17	
  
KOLIBREE CO-FOUNDERS
Loïc Cessot 
CPO
Thomas Serval
Chairman and CEO 
Thomas is a pioneer in the domain of
connected objects. Owner of more than
15 patents, he founded and managed
Baracoda for more than 8 years,
becoming world leader in Auto-ID via
Bluetooth. He then joined Microsoft
France and Google before founding
Aleph1, an accelerator dedicated to
communicating devices and big data.
Loïc is a qualified engineer from Arts et
Métiers Paristech and holds a Master
from HEC Paris. Previously a
professional sportsman, he is
passionate about new technology.
Before joining the Kolibree adventure,
he was previously CTO of a French
biotechnology company. Loïc is in
charge of product development and
marketing at Kolibree.
18	
  
CONTACT
For media & partnership opportunities contact:
Renee Blodgett
renee@magicsauce.com
(+1)617.620.9664 
@magicsaucemedia

19	
  

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Kolibree 2014 - The World's First Connected Electric Toothbrush

  • 2. Only around 30%of the surface of teeth are correctly cleaned during usual brushing.** One in five Americans admits to not brushing twice a day*** One in two children don’t like brushing their teeth because they find it boring.* * These figures were collected as part of a survey amongst 200 people interviewed by Kolibree in 2013. The issues around oral care today: ** Summary following 43 interviews with dental surgeons carried out by Kolibree.
  • 3. AND WHAT IF MY TOOTHBRUSH COULD CHANGE ALL THAT? I.
  • 4. Kolibree is the world’s first connected electric toothbrush. Kolibree provides daily feedback on the quality of your brushing in order to continuously improve efficiency. 4  
  • 5. KOLIBREE: A CONNECTED OBJECT The Kolibree toothbrush uses Sonic technology and wireless charging through inductive coupling. It captures and transmits brushing data using Bluetooth 3.0 . Kolibree’s application analyses data and provides key feedback about the quality of your brushing. Improvement is tracked over time. The application acts as a virtual coach and provides a new and fun experience. 5  
  • 6. WHAT THEY SAY ABOUT KOLIBREE « Kolibree wouldn’t look out of place in any home. » – The Verge « A friend of dentists everywhere… this technology has some real potential » – Forbes « The idea could well gel with heath conscious users » – Wired UK « Kolibree allows oral hygiene to be turned into a game to encourage kids to stay on top of tending to their teeth » – Gizmodo 6  
  • 7. Check brushing duration, frequency and neglected zones thanks to real-time data sent directly to your smartphone. See your progress week after week and compare your score with others in your household. Follow your dentist’s advice and download recommended brushing programs providing you with even better oral care. We’ve included fun games and incentives to help kids engaged and motivated over time. Real-Time Monitoring Long-Term Feedback Make Your Dentist Happy Make It Fun For Kids KOLIBREE FEATURES 7  
  • 8. Hi-tech, the Kolibree toothbrush is ahead of the technology curve with state of the art sensors and wireless connectivity. Carefully crafted in France, its shape has been studied to adapt to both adult and child hands. Soft and elegant, the disposable brush head is designed to access even the most difficult-to-reach places in your mouth. Its bristles are soft to protect your gums. A HIGH-END TOOTHBRUSH 8  
  • 9. Our first application release is designed to entice people to use their electric toothbrush better. Simple daily & weekly reports track brushing • duration, • frequency • and neglected zones. Choose to keep your information private or share with your dentist and download recommended brushing programs. THE 1st APPLICATION DEDICATED TO WELLBEING & HEALTHCARE 9  
  • 10. Multiple users can be linked to one account, allowing parents to monitor children’s brushing habits. View daily & weekly reports via the application and compare with others in your household. The application allows you to reward your children’s progress and encourages friendly competition between siblings. KOLIBREE: DESIGNED FOR THE FAMILY 10  
  • 11. The application aims to transform the way we look after our teeth and make the experience both efficient and entertaining. Improve your score as you progress and brush smarter every day. Better brushing habits over time leads to a higher score which is a great way to compare how you’re doing with a family member. PLAY AND PROGRESS 11  
  • 12. Applications can include games, video, music, dentist interactions and recommendations… The possibilities are endless! We want Kolibree to be part of a growing, interactive experience and therefore Kolibree will have an open API to let 3rd parties develop their own applications on top of the Kolibree platform. AN OPEN API FOR ENDLESS POSSIBILITES 12  
  • 13. This platform will gather dentists, hygienists, consumers , insurers, researchers around the data in order to know more about how to improve our daily oral care by understanding better habits and data Long term strategy consists of assembling oral care data and feedback about usage of the connected toothbrush on a centralized platform. RE-INVENTING ORAL CARE 13  
  • 14. Kolibree was mentioned as one of the top 5 start-ups to watch at CES A VERY SUCCESSFUL #CES2014 15000 articles around the world, including Today’s show, Wall street journal CNN, BBC and all major newspapers and TV networks around the world, demonstrating strong demand and high public interest   14  
  • 16. The retail price will be in the region of $149 and $199. Kolibree differentiates through innovation and accessible prices compared to other high-end competitors. The mobile application will be free to download on both Google Play and Apple store. A pack of 3 changeable brush heads will be on sale between $18 and $25. * All prices will be subject to change during the year 2014 PRICING
  • 17. AVAILABILITY AND ROADMAP Kolibree will be available for mass production in Q3 this year A crowdfunding campaign on Kickstarter will be launched in April 2014; where it will be possible to pre-order the Kolibree toothbrush. 17  
  • 18. KOLIBREE CO-FOUNDERS Loïc Cessot CPO Thomas Serval Chairman and CEO Thomas is a pioneer in the domain of connected objects. Owner of more than 15 patents, he founded and managed Baracoda for more than 8 years, becoming world leader in Auto-ID via Bluetooth. He then joined Microsoft France and Google before founding Aleph1, an accelerator dedicated to communicating devices and big data. Loïc is a qualified engineer from Arts et Métiers Paristech and holds a Master from HEC Paris. Previously a professional sportsman, he is passionate about new technology. Before joining the Kolibree adventure, he was previously CTO of a French biotechnology company. Loïc is in charge of product development and marketing at Kolibree. 18  
  • 19. CONTACT For media & partnership opportunities contact: Renee Blodgett renee@magicsauce.com (+1)617.620.9664 @magicsaucemedia 19