A This slide show covers the evolution of Technology up till the year 2021

1. THE EVOLUTION
OF TECHNOLOGY
01
How consumers use technology and its
impact on our lives.

2. 02
Table of
Contents
The Evolution of the Internet
Introduction
Access to the internet
Digital devices used by audiences
How customers search for information
What consumers buy online
Online video consumption
Consumer Trends
Summary
Reference list

3. 03
Technology has changed the way we live our lives and it continues to
change the way we live our lives. To understand how much it
influences and impacts the way we live, you only need to try and
imagine your life without it. Imagine for a moment that you didn’t
have a mobile phone, a computer, a tablet, or even the internet! Life
would be very different!
As time goes on Technology becomes a greater and more present
part of everyday life. As we look to create solutions, to improve the
quality of life, to make things more convenient, technology is often
what we look too. Perhaps the biggest and most impactful
advancement in technology was the creation of the Internet!
INTRODUCTION

4. 1998 2002 2006 2010 2014 2017 2019
100
75
50
25
0
04
ACCESS TO THE INTERNET
The precursor to the Internet was first created in the 1960s and was first used as a way for
government researchers to share information. In 1989 the World Wide Web was created as
well as a computer program to browse it. Fast forward to today and the internet is available
almost everywhere you go and is used in almost every facet of our lives. Access to the
internet has never been easier! We use it to work, to research and study, to share
information, for entertainment, and to stay connected. In one way or another, we use it for
almost everything!
Internet Access
Access to the internet varies
depending on where you are
in the world, however, Access
has climbed steadily since its
creating and continues to
climb
Developed World
Worldwide
Developing World

5. 0 25 50 75 100
SMARTPHONES
LAPTOP/PC
TABLET
GAME CONSOLE
Smart Phones
Tablets Laptops/PCs
DIGITAL DEVISES USED BY
AUDIENCES
05
49.4% 76.6% 94.9%
It may come as no surprise to find out which digital
devices we used most! Our Mobile phones, use to
be exclusively used for Phone calls and Text
messages, however, as time has passed and
technology improves our Mobile, or Smartphones,
have become our personal assistants with 94.9%
of people using one! The Smart phone is
everything from a way to connect, to do your
online banking, trading stocks, playing games,
watching movies, getting information fast! Now, if
you need to know something, it's as simple as
reaching into your pocket, and entering your
questions into your Smartphone.
Gaming Console
34.9%

6. 06
HOW CONSUMERS SEARCH
FOR INFORMATION
0% 25% 50% 75% 100%
Google
Bing
Yahoo
Baidu
Yanex
Global Cross-Platform Search Engine Market Share
Holding over 91% of the search engine market
share, google stands above all when it comes to
searching for information. The daily number of
Google searches average is over 3.5 BILLION!
Googles popularity as the way to find information
has increased so much that we have even
adopted the phrase "google it" when we need to
find something. But what are we looking for
when we say use this expression? Literally almost
anything! Products, Prices, reviews and ratings,
services, entertainment! The list is endless!
80,000
Google queries per second!

7. 07
WHAT CONSUMERS BUY ONLINE
0% 20% 40% 60%
clothing
books, movies, music, games
shoes
consumer electronics
food and drinks
cosmetics and body care
bags & accessories
toys and baby products
drug store and healthproducts
DIY, garden and pet products
furniture and household goods
sports and outdoor products
household appliances
stationary and hobby supplies
none of the above
other
The world has changed rapidly since
the inception of the internet. With the
internet came a new way for us to not
only find products and research them,
but to buy them and have them
shipped directly to us.
The number of Digital
buyers in 2021 is over
2.14 BILLION
So now that everything is a click away
from being delivered to our doorsteps,
what do we buy? Clothing sits
comfortably at the top of the list
followed closely by books, movies,
music and games!

8. 08
ONLINE VIDEO
CONSUMPTION
As internet connectivity and speeds improved over time it made it possible to not
only download higher quality videos, but to be able to upload video content.
Platforms such as YouTube, Facebook and Instagram changed the way video
content was consumed, but also how it was produced! YouTube made it possible
for anyone to produce their own video content for the world to see, and all you
need is a smartphone and an internet connection.
2 BILLION YouTube Users
Almost 5 BILLION YouTube videos watched daily
Over 500 MILLION People watch facebook videos everyday

9. 09
CONSUMER TRENDS
How consumers use of technology has changed over the last 3-5 years
Technology has made it possible to gain further education and
qualifications through Online course and training. Each year
more people turn to onliner education to fruther the prospects
and skills
In recent years, the increased availability of high quality video
content has made it easier to obtain information. From learning
about a product, learning a skill, or do it yourself tutorials, we
lean more and more into online content every day!
Smartphones continue to advance and become capable of more
on more. As time goes on we look to our smart devices to do
more and more. We continue to upgrade and replace them more
regularly as the continue to add more functionality.
Our Smart devices, readily available and fast internet
connections also allow us to market, network, and connect
through social platforms. As time goes on we spend more time
using and leveraging these platforms.

10. 10
SUMMARY
Technology has changed the way we live and continues to change our lives. Each day we rely on
technology more and more to solve life's every day challenges.
No matter where you are in the world the internet speeds and accessability continue to improve.
Laptops, Tablets and Gaming consoles are amongst the most commonly used devices, however, the
Smart phone has grown to be the most popular and continues to grow in popularity.
There are no shortage of ways to access information on the internet, but with the universally known
term of "Google it" its o wonder that google stands well above the rest as the way to search for
information.
In 2021 there are over 2.14 Billion Digital buyers. Clothing, books, movies, music, games and shoes
are some of the most purchased products online.
Online video consumption is more popular than ever. With Platforms like Youtube having over
2 Billion users, and over 5 Billions videos watched daily.
Technology continues to change the way we live. The current trend of using technology to find new
ways of doing things, like gaining an education with online schooling, continues to grow and become
more popular. Smart devices technologycontinues to advanance and we continue to lean on these
pieces of tech.

11. Reference List
Usg.edu. 2021. A Brief History of the Internet. [online] Available at: <https://www.usg.edu/galileo/skills/unit07/internet07_02.phtml> [Accessed 25 September 2021].
En.wikipedia.org. 2021. Global Internet usage - Wikipedia. [online] Available at: <https://en.wikipedia.org/wiki/Global_Internet_usage> [Accessed 27 September 2021].
Au.oberlo.com. 2021. Most Popular Devices in the US - Oberlo. [online] Available at: <https://au.oberlo.com/statistics/most-popular-devices> [Accessed 27 September
2021].
TrueList. 2021. How Many People Use Google in 2021 | TrueList. [online] Available at: <https://truelist.co/blog/how-many-people-use-google/> [Accessed 29 September 2021].
TechJury. 2021. Latest Video Consumption Statistics - 2021's Marketing Trends. [online] Available at: <https://techjury.net/blog/video-consumption-statistics/#gref> [Accessed 7
October 2021].