Using Market Data to Guide Rural Economic Development

1. Knowledge Bites
Sharing the Vision: Using Market
Data to Guide Rural Economic
Development
Facilitated by:
Donna Wotton, Ticonderoga Revitalization Alliance
Alex Tranmer, Camoin 310
Hosted by Brattleboro Development Credit
Corporation
January 2021

2. Today’s Presenters
Alex Tranmer
Camoin 310
https://www.camoinassociates.com
Donna Wotton
Ti-Alliance
https://www.ticonderoga-
alliance.org/

3. Today’s Goal: Demonstrate how the right
data/visual tools can help market your
community, leverage funding dollars, private
investment, and support local businesses.

4. Setting the Scene:
Ticonderoga, New York
• Population
• Major industries
• Economic challenges
• Conditions leading up to study

5. Planning Ahead: Building Re-use
Analysis and Market Analysis
• Funding Source:
• NYS Office of Homes and
Community Renewal
• Building Re-use Analysis
• Market Analysis
• End goal of materials

8. Market Analysis Summary
• Getting retail ready
• Target consumer market
• Target entrepreneurs and businesses
• Criteria for downtown development
• Recommendations

9. What’s Next: Making the Case
for Ticonderoga with Data
• Year-round business recruitment
• Opportunity website
• Succession planning
• Jobs
• Housing

10. https://www.ticonderoga-alliance.org/opportunity

11. Questions

12. Spark an idea about how you can prepare your
community for investment?
Reach out to Alex Tranmer,
Alexandra@camoinassociates.com
518-899-2608