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Strategic Planning for
Knowledge Mobilization
Resilient Coasts SEALINK’D Working Group
1
Christopher J. Carter & Tanya Crawford |KMB Forum 2015
TerreWEB
MEOPAR & KMB
2
WHO: The Marine Environmental
Observation Prediction and Response
Network (MEOPAR) is a pan-Canadian
Network Centre of Excellence made up of
outstanding Canadian scientists meeting
the challenges of our changing ocean.
WHAT: We’re working to better
understand and predict the impact of
marine hazards on human activities and
ecosystems, and improve our response
when hazards occur.
END USERS: We work with federal &
provincial partners, First Nations
community members, industry and other
partners in Canada and beyond.
3
NeuroDevNet Conceptual Framework
KNOWLEDGE MOBILIZATION:
Facilitating the exchange and interaction
among researchers and research users, and
strengthening the relationship between research
and practice to maximize knowledge impact.
-SSHRC 2001
4
WHAT IS PLANNING?
Communicativ
e Action
(J. Habermas)
Knowledge to
Action in the
Public Realm
(J. Friedmann)
Value
Focused
Thinking
(R.Keeney)
Multi-
Stakeholder
Process
(M.
Hemmati)
Decision
Aiding
(T.
McDaniels)
Strategic
Thought
(M.Porter)
6
1. Goal and
Objectives
2. Engage Knowledge
Partners and
Receptors
3. Create Strategies
and Indicators
4. Assess Expertise5. Identify Resources
6. Implement KMB
Strategy
7. Monitoring,
Evaluation and
Reporting
New
Research
End User
Participatio
n
A Strategic Planning
Approach to KMB
STRAIT OF GEORGIA
8
9
Similarity to Squamish, by Type of Capital
Economic
Built Natural
Social
Goals
OUTCOMES
• a web-based platform
• policy relevant
research that informs
coastal zone planning
and
• resilience networks in
Strait of Georgia
coastal communities
11
PROCESS
• Engage end users in a
co-design process
• Identify knowledge
gaps
• Enable peer to peer
knowledge sharing
1. Goal and
Objectives
2. Engage
Knowledge
Partners and
Receptors
3. Create
Strategies
and
Indicators
4. Assess
Expertise
5. Identify
Resources
6.
Implement
KMB
Strategy
7.
Monitoring,
Evaluation
and
Reporting
Knowledge Partners
and Receptors
2) COASTAL ZONE
PRACTICIONERS
• First Nations Governments
• Local Governments
• Union of BC Municipalities
• Union of BC Indian Chiefs
• Regional Governments
• Provincial Governments
• Federal Agencies(EMBC)
• Private sector (SEASPAN)
• Civil Society Organizations
• Consulting Firms(Kerr Wood
Liedel, Compass etc.)
12
1) ACADEMIC
• Fellow MEOPAR network
researchers
• SOVI and Resilience
Planning researchers
• Graduate students
1. Goal and
Objectives
2. Engage
Knowledge
Partners and
Receptors
3. Create
Strategies
and
Indicators
4. Assess
Expertise
5. Identify
Resources
6.
Implement
KMB
Strategy
7.
Monitoring,
Evaluation
and
Reporting
Mobilization Strategies
Dissemination Indicators
• # of attendees yearly Multi-
stakeholder workshop
• # of web hits/ bounce rate
• # of policy takeaway sheets
distributed/downloaded yearly
• # of participating communities in
the platform / Change over time
• % increase in knowledge of coastal
vulnerability concepts before and
after
QUALITATIVE
• Stories of use
• Comments on workshop relevance
13
Dissemination Actions
• Pre/post Spring Conference Survey
• Interactive small group
meeting/stakeholder workshop
• Infographics - demo similarity profile
• Plain-language summaries summary
briefings to stakeholders reminders
• Social marketing (e.g. Facebook,
Twitter)
• Media release/outreach campaign
networks/networking
• Performance survey of platform of
champions/opinion leaders
• Video explaining the platform
• Testimonial from pilot community
1. Goal and
Objectives
2. Engage
Knowledge
Partners and
Receptors
3. Create
Strategies
and
Indicators
4. Assess
Expertise
5. Identify
Resources
6.
Implement
KMB
Strategy
7.
Monitoring,
Evaluation
and
Reporting
Expertise
What we need
• LIDAR Elevation Data
• Website online
o Media Assets
• IT Platform Engineer
o Compusult – must be able to work with
spatial data
14
What we have
• ARC-GIS Mapping
• SPSS, R etc. Stats
• Adobe Creative Suite
• Policy Analysis
• Video Production
• Illustration
• Website management
• Grant Writing
• Public Relations
• Social Media
• Event Planning
1. Goal and
Objectives
2. Engage
Knowledge
Partners and
Receptors
3. Create
Strategies
and
Indicators
4. Assess
Expertise
5. Identify
Resources
6.
Implement
KMB
Strategy
7.
Monitoring,
Evaluation
and
Reporting
Resources
Consumables
15
Personnel
• New Graduate
Research Assistants Fall
2015
• IT specialist for web
platform
• Server Hosting
Item Source
Stakeholder workshop
and attendee travel
MEOPAR
Release open-access
publication fees
UBC Circle
Document
production/printing
MEOPAR/SCARP
Web Platform
Development
MEOPAR
Travel and Conference
Attendance and
Registration
MEOPAR / MEOPEER
Media development MEOPAR
1. Goal and
Objectives
2. Engage
Knowledge
Partners and
Receptors
3. Create
Strategies
and
Indicators
4. Assess
Expertise
5. Identify
Resources
6.
Implement
KMB
Strategy
7.
Monitoring,
Evaluation
and
Reporting
Implementation
16
1. Goal and
Objectives
2. Engage
Knowledge
Partners and
Receptors
3. Create
Strategies
and
Indicators
4. Assess
Expertise
5. Identify
Resources
6.
Implement
KMB
Strategy
7.
Monitoring,
Evaluation
and
Reporting
Monitoring &
Evaluation
Longitudinal User Survey
• Who is up taking the
platform?
• How do they use it?
• When do they use it?
• What is the profile of the
user?
17
Schedule
• Evaluation every 6 months
• Time with MEOPAR reporting
timeframe
How do we know when we
have arrived?
1. Goal and
Objectives
2. Engage
Knowledge
Partners and
Receptors
3. Create
Strategies
and
Indicators
4. Assess
Expertise
5. Identify
Resources
6.
Implement
KMB
Strategy
7.
Monitoring,
Evaluation
and
Reporting
Monitoring and Evaluation
18
Indicator (source) 6 months 12 months 18 months 24 months 30 months
Diffusion
Number of conferences
presented
Number of researchers reached
at poster sessions
Yearly website traffic
Citation impact
PDF download hits
Dissemination
# of attendees yearly Multi-
stakeholder workshop
# of web-based map hits
# of policy takeaway sheets
distributed/downloaded yearly
% increase in knowledge of
coastal vulnerability concepts
before and after
% increase in knowledge of
coastal vulnerability concepts
before and after workshop
Quality of relationships
between communities – plans
shared etc.
Cost share in kind for time
donated
KMB as Research
19
TOOL: Stakeholder Workshops
20
21
TOOL: World Cafes
1) Setting
2) Welcome and Introduction
3) Small Group Rounds
4) Questions
5) Harvest
22
TOOL: Live Polling
What is your role in KMB?
A. Research Investigator
B. Graduate Student
C. Knowledge Broker / KMB
Specialist
D. Administrator
E. Librarian
F. Visual or Performing Artist
G. Other
How do you like to receive
your information?
A. Short Memos
B. Full Reports
C. Workshops
D. Peer to peer Learning
E. Webinar
F. Videos
G. Theatre / Dance
H. Other
25
TOOL: Filmmaking & Aerial Ground Truthing
Sustainability Question
6
How do we sustain the relevance and
implementation of our Knowledge
Mobilization Efforts?
26
27
Niawen'kó:wa |Merci | Thank You
@cjvisualpolicy
cj@cj-carter.com
EXIT POLL: Approaches presented in this panel
offered new approaches to my KMB efforts.
A. Strongly Agree
B. Agree
C. Somewhat Agree
D. Neutral
E. Somewhat Disagree
F. Disagree
G. Strongly Disagree

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Strategic Planning for Knowledge Mobilization in Coastal Communities of the North Salish Sea

  • 1. Strategic Planning for Knowledge Mobilization Resilient Coasts SEALINK’D Working Group 1 Christopher J. Carter & Tanya Crawford |KMB Forum 2015 TerreWEB
  • 2. MEOPAR & KMB 2 WHO: The Marine Environmental Observation Prediction and Response Network (MEOPAR) is a pan-Canadian Network Centre of Excellence made up of outstanding Canadian scientists meeting the challenges of our changing ocean. WHAT: We’re working to better understand and predict the impact of marine hazards on human activities and ecosystems, and improve our response when hazards occur. END USERS: We work with federal & provincial partners, First Nations community members, industry and other partners in Canada and beyond.
  • 4. KNOWLEDGE MOBILIZATION: Facilitating the exchange and interaction among researchers and research users, and strengthening the relationship between research and practice to maximize knowledge impact. -SSHRC 2001 4
  • 5. WHAT IS PLANNING? Communicativ e Action (J. Habermas) Knowledge to Action in the Public Realm (J. Friedmann) Value Focused Thinking (R.Keeney) Multi- Stakeholder Process (M. Hemmati) Decision Aiding (T. McDaniels) Strategic Thought (M.Porter)
  • 6. 6 1. Goal and Objectives 2. Engage Knowledge Partners and Receptors 3. Create Strategies and Indicators 4. Assess Expertise5. Identify Resources 6. Implement KMB Strategy 7. Monitoring, Evaluation and Reporting New Research End User Participatio n A Strategic Planning Approach to KMB
  • 8. 8
  • 9. 9
  • 10. Similarity to Squamish, by Type of Capital Economic Built Natural Social
  • 11. Goals OUTCOMES • a web-based platform • policy relevant research that informs coastal zone planning and • resilience networks in Strait of Georgia coastal communities 11 PROCESS • Engage end users in a co-design process • Identify knowledge gaps • Enable peer to peer knowledge sharing 1. Goal and Objectives 2. Engage Knowledge Partners and Receptors 3. Create Strategies and Indicators 4. Assess Expertise 5. Identify Resources 6. Implement KMB Strategy 7. Monitoring, Evaluation and Reporting
  • 12. Knowledge Partners and Receptors 2) COASTAL ZONE PRACTICIONERS • First Nations Governments • Local Governments • Union of BC Municipalities • Union of BC Indian Chiefs • Regional Governments • Provincial Governments • Federal Agencies(EMBC) • Private sector (SEASPAN) • Civil Society Organizations • Consulting Firms(Kerr Wood Liedel, Compass etc.) 12 1) ACADEMIC • Fellow MEOPAR network researchers • SOVI and Resilience Planning researchers • Graduate students 1. Goal and Objectives 2. Engage Knowledge Partners and Receptors 3. Create Strategies and Indicators 4. Assess Expertise 5. Identify Resources 6. Implement KMB Strategy 7. Monitoring, Evaluation and Reporting
  • 13. Mobilization Strategies Dissemination Indicators • # of attendees yearly Multi- stakeholder workshop • # of web hits/ bounce rate • # of policy takeaway sheets distributed/downloaded yearly • # of participating communities in the platform / Change over time • % increase in knowledge of coastal vulnerability concepts before and after QUALITATIVE • Stories of use • Comments on workshop relevance 13 Dissemination Actions • Pre/post Spring Conference Survey • Interactive small group meeting/stakeholder workshop • Infographics - demo similarity profile • Plain-language summaries summary briefings to stakeholders reminders • Social marketing (e.g. Facebook, Twitter) • Media release/outreach campaign networks/networking • Performance survey of platform of champions/opinion leaders • Video explaining the platform • Testimonial from pilot community 1. Goal and Objectives 2. Engage Knowledge Partners and Receptors 3. Create Strategies and Indicators 4. Assess Expertise 5. Identify Resources 6. Implement KMB Strategy 7. Monitoring, Evaluation and Reporting
  • 14. Expertise What we need • LIDAR Elevation Data • Website online o Media Assets • IT Platform Engineer o Compusult – must be able to work with spatial data 14 What we have • ARC-GIS Mapping • SPSS, R etc. Stats • Adobe Creative Suite • Policy Analysis • Video Production • Illustration • Website management • Grant Writing • Public Relations • Social Media • Event Planning 1. Goal and Objectives 2. Engage Knowledge Partners and Receptors 3. Create Strategies and Indicators 4. Assess Expertise 5. Identify Resources 6. Implement KMB Strategy 7. Monitoring, Evaluation and Reporting
  • 15. Resources Consumables 15 Personnel • New Graduate Research Assistants Fall 2015 • IT specialist for web platform • Server Hosting Item Source Stakeholder workshop and attendee travel MEOPAR Release open-access publication fees UBC Circle Document production/printing MEOPAR/SCARP Web Platform Development MEOPAR Travel and Conference Attendance and Registration MEOPAR / MEOPEER Media development MEOPAR 1. Goal and Objectives 2. Engage Knowledge Partners and Receptors 3. Create Strategies and Indicators 4. Assess Expertise 5. Identify Resources 6. Implement KMB Strategy 7. Monitoring, Evaluation and Reporting
  • 16. Implementation 16 1. Goal and Objectives 2. Engage Knowledge Partners and Receptors 3. Create Strategies and Indicators 4. Assess Expertise 5. Identify Resources 6. Implement KMB Strategy 7. Monitoring, Evaluation and Reporting
  • 17. Monitoring & Evaluation Longitudinal User Survey • Who is up taking the platform? • How do they use it? • When do they use it? • What is the profile of the user? 17 Schedule • Evaluation every 6 months • Time with MEOPAR reporting timeframe How do we know when we have arrived? 1. Goal and Objectives 2. Engage Knowledge Partners and Receptors 3. Create Strategies and Indicators 4. Assess Expertise 5. Identify Resources 6. Implement KMB Strategy 7. Monitoring, Evaluation and Reporting
  • 18. Monitoring and Evaluation 18 Indicator (source) 6 months 12 months 18 months 24 months 30 months Diffusion Number of conferences presented Number of researchers reached at poster sessions Yearly website traffic Citation impact PDF download hits Dissemination # of attendees yearly Multi- stakeholder workshop # of web-based map hits # of policy takeaway sheets distributed/downloaded yearly % increase in knowledge of coastal vulnerability concepts before and after % increase in knowledge of coastal vulnerability concepts before and after workshop Quality of relationships between communities – plans shared etc. Cost share in kind for time donated
  • 21. 21 TOOL: World Cafes 1) Setting 2) Welcome and Introduction 3) Small Group Rounds 4) Questions 5) Harvest
  • 23. What is your role in KMB? A. Research Investigator B. Graduate Student C. Knowledge Broker / KMB Specialist D. Administrator E. Librarian F. Visual or Performing Artist G. Other
  • 24. How do you like to receive your information? A. Short Memos B. Full Reports C. Workshops D. Peer to peer Learning E. Webinar F. Videos G. Theatre / Dance H. Other
  • 25. 25 TOOL: Filmmaking & Aerial Ground Truthing
  • 26. Sustainability Question 6 How do we sustain the relevance and implementation of our Knowledge Mobilization Efforts? 26
  • 27. 27 Niawen'kó:wa |Merci | Thank You @cjvisualpolicy cj@cj-carter.com
  • 28. EXIT POLL: Approaches presented in this panel offered new approaches to my KMB efforts. A. Strongly Agree B. Agree C. Somewhat Agree D. Neutral E. Somewhat Disagree F. Disagree G. Strongly Disagree

Editor's Notes

  1. Observe what’s happening in our ocean today Predict what’s going to happen Respond with innovative and timely approaches
  2. Formal Governmen Planning has a histoty in the strategic planning from the military
  3. re-iterate our strategy poster in the Forum
  4. The World Café is a creative process for facilitating collaborative dialogue and the sharing of knowledge and ideas to create a living network of conversation and action. In this process a café ambiance is created, in which participants discuss a question or issue in small groups around the café tables. Our Themes in 2015 Models (biochemical) > - Usability & Knowledge Transfer > - Vulnerability Indicators > - Resilience Network > - Marine transportation > - A flex category