Kling Creative is a video production company that specializes in helping businesses tell their story through video. They explain that video is a powerful way for businesses to connect with customers and generate new business through platforms like YouTube. Kling Creative can work with businesses to create customized video content that conveys their brand identity and message in an engaging way. Their basic video packages start at $3,700 and include consulting, filming, editing, graphics, and a 1-3 minute final video. They aim to help businesses leverage the potential of visual storytelling through video.

1. Kling Creative
Joel Kling / joelkling@gmail.com / 323.420.9248
Kling Creative
Purveyor of moving images
The old adage goes, image is everything. We tend gravitate to
the phrase; “story is everything.”
Not every company operates in the same way, but
every company has something to say. Every business or
enterprise is made up of interesting people with vision
and creativity, encounters challenges, and deals with
success/failure. There are stories there that people can
connect with.
When you tell your story, you no longer have to
convince people to care. It’s inherent in our nature to
connect with story.
What’s essential is that you have content that represents
yourself, your brand and puts a face behind all of your
hard work. Kling Creative is here to help you capture
the essence of your brand and share it with the world.

2. Kling Creative
Joel Kling / joelkling@gmail.com / 323.420.9248
Why video?
Perhaps very boring but probably very relevant to
YOUR endeavors:
An online strategy is to increasing visibility, right? You
need to be seen before people can be inspired by what
you do. Yet, video is still underestimated by many
businesses, who then fail to leverage it’s power, and lose
out on a tremendous opportunity for discovery and
generation of new business.
YouTube is the #2 search engine in the world not
because people are bored at work, but because it’s used
to research services and products more than any other
social network.
Yes, your website should be your online hub, but it’s
useless unless someone finds it. So you also likely have a
presence on Facebook, twitter and even a blog. But, all
that outreach falls tragically short when not leveraged
with the potential of video; extremely easy content to
distribute on practically all social networks, embed on
websites, blogs and view on virtually every mobile
devices. Not to mention the fact that it can be used as a
signature in every email you send!

3. Kling Creative
Joel Kling / joelkling@gmail.com / 323.420.9248
Leverage and scalability:
You can only be in one place at once, sounds obvious,
but consider the idea that video can bend this rule, as it
is the next best thing to actual face-to-face interaction.
It allows you to humanize your business and it’s
purpose. (As a matter of fact, you should be watching a
video of all this jargon instead of reading it!)
Video is way easier to digest than written content.
Meaning, people are over 50% more likely to recall
what they watched vs. what they read.
Visual content engages audiences in ways text simply
cannot. These folks break it down pretty well:
http://www.mbooth.com/framed/
Still, many of your competitors have no presence on
YouTube; only on Facebook and twitter. Almost
everyone on the planet has been on YouTube and
YouTube results appear in Google (the #1 search
engine, by the way) search results.
In short, it’s a video driven world and we want to
welcome to it! And for those who love stats- there’s
more on the next page!

4. Kling Creative
Joel Kling / joelkling@gmail.com / 323.420.9248
Here they are! More stats:
§ Online video reaches 85% of the US Internet population. It
is the most consumed content format online
§ The number of videos watched online has increased by
800% in the last 6 years
§ YouTube has 153 million unique viewers, that’s almost 100
million more than Facebook
§ Men and women are equally likely to watch videos online
§ 72 hours of video are uploaded every minute
§ 4 billion hours of video are viewed every month
About our video content:
Video production is an art form. And thus the creation
of this type of content can go in a myriad of creative
ways. It’s unique and custom-built every time. What
remains consistent, or in other words, the blueprint in
which everything springboards from is a clear, concise
message. But not just in a “who, what, where,” way-
but more in a “why do you do what you do,” way. It’s
an opportunity to be inspired and inspire- to
demonstrate your passions and purpose. From this
point, magic can be made. A dynamic, unique and
powerful piece of media can be produced to help propel
your message and grow your sphere of influence and
exposure. Your identity is your story. And we want to
help you tell it.

5. Kling Creative
Joel Kling / joelkling@gmail.com / 323.420.9248
With fifteen years of experience, KC’s solutions are
rooted in current market place trends and are geared
towards the increasingly tech savvy consumer. Now, we
could throw out buzzwords until your eyes bleed, but
the simple truth is- video is a solution-based strategy to
maximize your position and exposure. It initiates the
emotional connection you want to make between your
brand and your community.
Investment:
Because content creation is so customizable pricing packages
depend on the scope and scale of the project.
Our story content packages start at around $3700
And consists of the following:
• 1 hr. consultation
• 3 camera shoot
• 2 hour shoot, single location
• Consultation regarding scripting and messaging
• ~1-3 minute final video
• Graphic package: Titles / lower thirds / company logo

6. Kling Creative
Joel Kling / joelkling@gmail.com / 323.420.9248
Variables and a la carte options to consider when expanding
packages
• studio or sound-stage shoot
• Photography such as areal footage and time lapse.
• Multiple day shoots
• Multiple location shoots
• Video series!
Beyond video:
We also work with folks whose passion is creating custom
sites for hosting your video(s) / PC and mobile. We’re happy
to tell you more if you’re interested.
Whew! That about covers it- we think. But if you have any
questions, don’t hesitate to contact us or even better, set up a
consultation. We want to see you face to face!
Thank you!
Joel Kling
Kling Creative
Purveyor of moving images