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Gamification can be used to improve customer loyalty and engagement by implementing solutions like onboarding, creating a sense of yearn, rewarding customers, encouraging social sharing, and repeating the process. The document discusses how most websites only see median results of 1.5 visits per month and 5 pageviews per visit, showing users are neither loyal nor engaged. It presents gamification through a company called BigDoor as a solution, outlining their platform and growth, and detailing their four-part approach of onboarding users, creating yearn, rewarding customers, and encouraging social interactions to boost loyalty and engagement.
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みなさんこんにちはこれ何文字まで入るの？40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの？えこ...
ここ3000字までしか入らないけどタイトルの方がたくさん文字入ると思います。
Removing Uninteresting Bytes in Software Fuzzing
Imagine a world where software fuzzing, the process of mutating bytes in test seeds to uncover hidden and erroneous program behaviors, becomes faster and more effective. A lot depends on the initial seeds, which can significantly dictate the trajectory of a fuzzing campaign, particularly in terms of how long it takes to uncover interesting behaviour in your code. We introduce DIAR, a technique designed to speedup fuzzing campaigns by pinpointing and eliminating those uninteresting bytes in the seeds. Picture this: instead of wasting valuable resources on meaningless mutations in large, bloated seeds, DIAR removes the unnecessary bytes, streamlining the entire process.
In this work, we equipped AFL, a popular fuzzer, with DIAR and examined two critical Linux libraries -- Libxml's xmllint, a tool for parsing xml documents, and Binutil's readelf, an essential debugging and security analysis command-line tool used to display detailed information about ELF (Executable and Linkable Format). Our preliminary results show that AFL+DIAR does not only discover new paths more quickly but also achieves higher coverage overall. This work thus showcases how starting with lean and optimized seeds can lead to faster, more comprehensive fuzzing campaigns -- and DIAR helps you find such seeds.
- These are slides of the talk given at IEEE International Conference on Software Testing Verification and Validation Workshop, ICSTW 2022.
Essentials of Automations: The Art of Triggers and Actions in FME
In this second installment of our Essentials of Automations webinar series, we’ll explore the landscape of triggers and actions, guiding you through the nuances of authoring and adapting workspaces for seamless automations. Gain an understanding of the full spectrum of triggers and actions available in FME, empowering you to enhance your workspaces for efficient automation.
We’ll kick things off by showcasing the most commonly used event-based triggers, introducing you to various automation workflows like manual triggers, schedules, directory watchers, and more. Plus, see how these elements play out in real scenarios.
Whether you’re tweaking your current setup or building from the ground up, this session will arm you with the tools and insights needed to transform your FME usage into a powerhouse of productivity. Join us to discover effective strategies that simplify complex processes, enhancing your productivity and transforming your data management practices with FME. Let’s turn complexity into clarity and make your workspaces work wonders!
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Discover how Changi Airport Group (CAG) leverages graph technologies and generative AI to revolutionize their search capabilities. This session delves into the unique search needs of CAG’s diverse passengers and customers, showcasing how graph data structures enhance the accuracy and relevance of AI-generated search results, mitigating the risk of “hallucinations” and improving the overall customer journey.
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UiPath Test Automation using UiPath Test Suite series, part 5
Welcome to UiPath Test Automation using UiPath Test Suite series part 5. In this session, we will cover CI/CD with devops.
Topics covered:
CI/CD with in UiPath
End-to-end overview of CI/CD pipeline with Azure devops
Speaker:
Lyndsey Byblow, Test Suite Sales Engineer @ UiPath, Inc.
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みなさんこんにちはこれ何文字まで入るの？40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの？えこ...
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UiPath Test Automation using UiPath Test Suite series, part 5
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Keith Smith G Summit Deck
- 1. Gamification: Fixing Loyalty & Engagement KEITH SMITH CO-FOUNDER & CEO, BIGDOOR @CHIEFDOORMAN
- 2. BigDoor • Most widely used platform • Top choice by consumer brands • 30MM MAUs by Q3 2012 • Fastest way to implement, measure & learn
- 3. The Problem Median Results for Top 5k Sites • Loyalty = 1.5 Visits/Month • Engagement = 5 Pageviews/Visit “The problem is that users are neither loyal nor engaged”
- 4. The Solution(s) Onboard Loyalty Social & Yearn Engagement Reward
- 5. 1. Onboard
- 7. 3. Reward
- 9. 5. Rinse & Repeat
- 10. The Results
- 11. Thank You! Keith Smith @ChiefDoorman keith@bigdoor.com
Editor's Notes
- Over 400 live implementations in the last 12 months aloneWe’ve gone to great lengths to ease the implementation process so our clients can realize measurable value quickly. In the same way that Lean Startup preaches the Build – Measure – Learn feedback loop, we rely heavily on a rapid path to implementation, actionable measurements and then quick response from the learnings.There is a myth that BigDoor is better suited for small sites, and while that’s true – the reality is that large, consumer facing brands choose BigDoor. Those same brands like to keep their best weapons secret, so many of them ask us not to parade their names around. We happily oblige. We currently have over 10 million monthly users, and based solely on our current implementations we will grow to north of 30 million monthly users by next quarter.
- Loyalty is when users choose you over the competition, when most other things are equal. Users “choose” you by coming to your site or opening your app.Engagement is the measurement of what your users do once they get to your site or app.
- The primary tool for creating yearn is a meaningful virtual currency.
- Three years ago we had a theory that gamified rewards programs would have a big impact on user behavior. We are happy to report that this is no longer a theory, we’ve proven it and we continue to prove it every single day.They key to measurement is having a proper control group, and a mechanism for an iterative rollout.