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Keeping Promises   How to set and meet your customer expectations NCDM Summer 2003 Quick Take Session – July 29, 2003 Dave Harkins VP, Strategic Services The Jackson Group
About today ,[object Object],[object Object]
What is a Customer Promise? ,[object Object],[object Object],[object Object]
Why customer promises are important ,[object Object],[object Object],[object Object],[object Object]
Key Characteristics ,[object Object],[object Object],[object Object]
Types of Promises ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Customer Promise Examples
A few Institutional promises ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
And a few Interactive promises ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The problem with Customer Promises ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What do  you  Promise?
Can you deliver on your promises? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Building blocks for sound Promises ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Top 5 promises ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions? Dave Harkins VP, Strategic Services The Jackson Group 1-800-JACKSON x3374 dharkins@jacksongroup.com | www.jacksongroup.com This presentation will  available for download from our website at:  www.jacksongroup.com/presentations

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Keeping Promises

  • 1. Keeping Promises How to set and meet your customer expectations NCDM Summer 2003 Quick Take Session – July 29, 2003 Dave Harkins VP, Strategic Services The Jackson Group
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 8.
  • 9.
  • 10.
  • 11. What do you Promise?
  • 12.
  • 13.
  • 14.
  • 15. Questions? Dave Harkins VP, Strategic Services The Jackson Group 1-800-JACKSON x3374 dharkins@jacksongroup.com | www.jacksongroup.com This presentation will available for download from our website at: www.jacksongroup.com/presentations