This document proposes a student podcast at Kean University that would: 1) Build relationships with students to increase listenership and promote the university. 2) Feature guests from Kean to allow students and the outside community to learn about the university. 3) Help Kean students get to know each other through episode topics like parking, dining, sports, and dorm life.

1. S O C I A L M E D I A - M E D I A F A N A T I C S
KEAN UPDATE

2. “PITCH”-ABOUT THE SHOW
• This series will be able to compete in a successful
marketplace by the fact that this show will build a
relationship with the Kean University Student Body,
which will want to make listeners listen to our show.

3. PITCH-CONT’D
• The show will allow for positive publicity about the
university to market Kean to the outside community
as well. Since the show is a talk show featuring
guests from Kean, it allows many in getting to know
each other and exploit things that people do not
know yet. This show allows Kean students to get to
know each other.

4. SOME EPISODE TITLES
• Season- 8 Episodes
• Parking Nightmare - The Eateries
• Cougar Walk - Cougar Games
- Living in da hood: Quads and Living in the Suburbs:
New Fresh and New Upper
- Ball is Life- Harwood Arena - The Graduation

5. FACTS ABOUT KEAN
• 15,939 STUDENTS
• 70% ADMITTED
• 11,031 FULL TIME
• 4,908 PART TIME
• 4,269 MEN FULL TIME
• 6,762 WOMEN FULL TIME
• 6,030 APPLIED
• 4,227 ADMITTED
• 1,765 ENROLLED

6. LOCAL COMPETITION
• Kean is located right outside NYC and there are many
local schools and university which host there own talk
shows. We would need to compete with schools like
Seton Hall (Pirate Radio) and Montclair (Underground
Radio)
• What we differ is that our Podcast is meant just for Kean
University students and Faculty. It would be used to
promote Kean positively and will air like a typical student
run radio show. These outside universities might love our
show format and might want to do the same for their
school to promote new students and campus life.