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The Burning Platform How companies are managing change in a recession (A report from Economist Intelligence Unit in 2009)
Before we go into the article…
And now for a bit  of history…
“…the reason many change initiatives are unsuccessful is that they fail to establish a sense of urgency.” 	 - Harvard Business School professor John Kotter
ImportantFindings of the Research A unique opportunity to push change Some change initiatives are just too important to put off Why change programmes fail
“Given the systemic nature of the crisis, it would be understandable if firms blamed their falling profits on external factors. ”
“Given the systemic nature of the crisis, it would be understandable if firms blamed their falling profits on external factors. ” HOWEVER
“The majority (60%) of firms, however, are continuing with existing change programmes and even launching new ones, and many existing programmes are being accelerated.”
Why change programmes fail
Why change programmes fail Lack of clearly defined or achievable milestones and objectives
Why change programmes fail Lack of clearly defined or achievable milestones and objectives Lack of commitment from senior managers
Why change programmes fail Lack of clearly defined or achievable milestones and objectives Lack of commitment from senior managers Employee resistance
Why change programmes fail Lack of clearly defined or achievable milestones and objectives Lack of commitment from senior managers Employee resistance Management’s inability to win over employees’ heart and minds
The Verizon  Story
PERSONAL ASSESSMENT /10
PERSONAL ASSESSMENT 8 /10
Issues for Discussion How does technology help in change management? Do you think change management should focus on the short term or long term?
Karen Tay

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Karen Tay

  • 1. The Burning Platform How companies are managing change in a recession (A report from Economist Intelligence Unit in 2009)
  • 2. Before we go into the article…
  • 3. And now for a bit of history…
  • 4. “…the reason many change initiatives are unsuccessful is that they fail to establish a sense of urgency.” - Harvard Business School professor John Kotter
  • 5. ImportantFindings of the Research A unique opportunity to push change Some change initiatives are just too important to put off Why change programmes fail
  • 6. “Given the systemic nature of the crisis, it would be understandable if firms blamed their falling profits on external factors. ”
  • 7. “Given the systemic nature of the crisis, it would be understandable if firms blamed their falling profits on external factors. ” HOWEVER
  • 8. “The majority (60%) of firms, however, are continuing with existing change programmes and even launching new ones, and many existing programmes are being accelerated.”
  • 10. Why change programmes fail Lack of clearly defined or achievable milestones and objectives
  • 11. Why change programmes fail Lack of clearly defined or achievable milestones and objectives Lack of commitment from senior managers
  • 12. Why change programmes fail Lack of clearly defined or achievable milestones and objectives Lack of commitment from senior managers Employee resistance
  • 13. Why change programmes fail Lack of clearly defined or achievable milestones and objectives Lack of commitment from senior managers Employee resistance Management’s inability to win over employees’ heart and minds
  • 14. The Verizon Story
  • 17. Issues for Discussion How does technology help in change management? Do you think change management should focus on the short term or long term?