A Kaiser Family Foundation Study with Harris Interactive: Generation M2 - Media in the Lives of 8- to 18-Year-Olds (See the full study at http://www.kff.org)
Generation M2: Media in the Lives of 8-to-18-Year-OldsTravis Valentine
The document summarizes the methodology used in a Kaiser Family Foundation study on media use among 8-18 year olds. It involved:
- A survey of 2,002 youth ages 8-18 conducted in classrooms in 2008-2009.
- 702 youth also completed week-long media use diaries.
- Analysis was conducted by staff at Kaiser Family Foundation and outside researchers.
It presents data in charts on trends in time spent with different media over time, ownership of mobile devices, and multitasking behavior.
Ipsos MediaCT and YouTube: A Connected Generation - The Rise and Rise of Soci...Ipsos UK
Social media has risen dramatically in popularity and usage. 2 in 3 internet users worldwide visited a social networking site in May 2010. Facebook had 500 million active users in July 2010 and YouTube saw 24 hours of video uploaded every minute. Even older generations are increasingly using social media. It impacts many aspects of life, including how 1 in 6 marriages are now between couples who met on social media. Both consumers and businesses are actively using social media to find information, make recommendations, and promote products and services. Younger people, aged 18-24, are especially active on social media and integrate it deeply into their daily lives and activities. The rise of mobile internet access has also contributed significantly to the rise of social interactions and sharing on social media
TNS Integrated Marketing - A Shift to Digitalklein_bui
The document discusses Vietnam's shift to digital media and advertising. It finds that while television remains the most consumed media, time spent online has significantly increased in recent years as internet and smartphone usage rises. The data shows Vietnamese digital consumers are highly engaged online and very open to brand interactions across different digital activities, suggesting opportunities for advertisers to connect with consumers through integrated digital campaigns.
Social Media Boot Camp at NORAD NORTHCOMguest3b9e35d
The document provides an overview of a social media boot camp. It discusses the benefits of social media and how it has changed news consumption and media relations. It also covers best practices for using social media, including developing a message map, controlling communications, and adapting to different news cycles. The document warns of the consequences of uncontrolled communications and stresses the importance of transparency, ease of use, and cultivating unofficial spokespeople on social media.
04 2 00 mobext global tablet research final v2MediaPost
This document summarizes research from a study on tablet and smartphone usage in several countries including the UK. The key findings are:
1) Tablet owners spend significantly more time using digital devices each day and tablets are used equally for entertainment and tasks.
2) Tablet usage in the UK is higher than other countries and the UK shows the highest levels of "dual screening" like using a tablet while watching TV.
3) Tablets play an important role across the consumer purchase funnel, from awareness to the post-purchase experience.
This document summarizes key findings from Nielsen's Mobile Apps Playbook study. It finds that games are the most popular app category for both smartphones and feature phones. The top apps across platforms include Facebook, Weather Channel, Google Maps, and Pandora. Users primarily discover new apps by searching app stores on their phones. Ratings and reviews also influence app choices. Smartphone users download more paid apps than feature phone users, with Apple users being most willing to pay. Most users prefer billing mobile app purchases through their wireless provider or credit card. Teenagers are more receptive to mobile ads than older age groups.
Generation M2: Media in the Lives of 8-to-18-Year-OldsTravis Valentine
The document summarizes the methodology used in a Kaiser Family Foundation study on media use among 8-18 year olds. It involved:
- A survey of 2,002 youth ages 8-18 conducted in classrooms in 2008-2009.
- 702 youth also completed week-long media use diaries.
- Analysis was conducted by staff at Kaiser Family Foundation and outside researchers.
It presents data in charts on trends in time spent with different media over time, ownership of mobile devices, and multitasking behavior.
Ipsos MediaCT and YouTube: A Connected Generation - The Rise and Rise of Soci...Ipsos UK
Social media has risen dramatically in popularity and usage. 2 in 3 internet users worldwide visited a social networking site in May 2010. Facebook had 500 million active users in July 2010 and YouTube saw 24 hours of video uploaded every minute. Even older generations are increasingly using social media. It impacts many aspects of life, including how 1 in 6 marriages are now between couples who met on social media. Both consumers and businesses are actively using social media to find information, make recommendations, and promote products and services. Younger people, aged 18-24, are especially active on social media and integrate it deeply into their daily lives and activities. The rise of mobile internet access has also contributed significantly to the rise of social interactions and sharing on social media
TNS Integrated Marketing - A Shift to Digitalklein_bui
The document discusses Vietnam's shift to digital media and advertising. It finds that while television remains the most consumed media, time spent online has significantly increased in recent years as internet and smartphone usage rises. The data shows Vietnamese digital consumers are highly engaged online and very open to brand interactions across different digital activities, suggesting opportunities for advertisers to connect with consumers through integrated digital campaigns.
Social Media Boot Camp at NORAD NORTHCOMguest3b9e35d
The document provides an overview of a social media boot camp. It discusses the benefits of social media and how it has changed news consumption and media relations. It also covers best practices for using social media, including developing a message map, controlling communications, and adapting to different news cycles. The document warns of the consequences of uncontrolled communications and stresses the importance of transparency, ease of use, and cultivating unofficial spokespeople on social media.
04 2 00 mobext global tablet research final v2MediaPost
This document summarizes research from a study on tablet and smartphone usage in several countries including the UK. The key findings are:
1) Tablet owners spend significantly more time using digital devices each day and tablets are used equally for entertainment and tasks.
2) Tablet usage in the UK is higher than other countries and the UK shows the highest levels of "dual screening" like using a tablet while watching TV.
3) Tablets play an important role across the consumer purchase funnel, from awareness to the post-purchase experience.
This document summarizes key findings from Nielsen's Mobile Apps Playbook study. It finds that games are the most popular app category for both smartphones and feature phones. The top apps across platforms include Facebook, Weather Channel, Google Maps, and Pandora. Users primarily discover new apps by searching app stores on their phones. Ratings and reviews also influence app choices. Smartphone users download more paid apps than feature phone users, with Apple users being most willing to pay. Most users prefer billing mobile app purchases through their wireless provider or credit card. Teenagers are more receptive to mobile ads than older age groups.
This document provides an overview and analysis of the Arab media industry from 2009 to 2013. It covers traditional media platforms like print, television, and radio as well as newer digital platforms like online and mobile. Some of the key findings include:
- The print industry continues to grow in the Arab world despite challenges from digital media. However, its growth rate is expected to slow.
- Television faces issues like low advertising revenues, market fragmentation, and piracy challenges for pay-TV. Growth opportunities include improved audience measurement and consolidation.
- Online and mobile are becoming more important for media consumption, driven by high youth internet usage and social networking.
- There is strong demand for local Arabic content across platforms but a gap
Jazarah.net: Saudi Arabia Facebook Fact Sheet – April 2010United Interactive™
As of April 2010, number of facebook users in Saudi Arabia exceeded the 2 million users, which makes the kingdom the second largest Arab population on the largest social networking hub.
Sustainability Advisory Group: Regional flavours of sustainability - A Middle East profile
Gaining perspective of a global business agenda through a regional lens.
The document discusses the benefits of meditation for reducing stress and anxiety. Regular meditation practice can help calm the mind and body by lowering heart rate and blood pressure. Studies have shown that meditating for just 10-20 minutes per day can have significant positive impacts on both mental and physical health over time.
Click 4.0: Digital Marketing Professionals of the Middle East Survey 2010United Interactive™
Click 4.0 – The Digital Marketing Event for the Middle East
Survey asked 1,048 marketing professionals across the MENA and GCC region 8 key questions about their role and their organisation’s strategy when it comes to digital marketing and its implementation.
DoubleClick benchmarks are derived from a robust data set of metrics across DoubleClick for Advertisers (DFA), based on rigorous methodology with input from the Advertising Research Foundation. This data set includes hundreds of advertisers, thousands of campaigns, and tens of billions of ad impressions.
Data shown here represent activity of a wide range of ad formats for DFA advertisers in the EMEA Region from January to December 2009.
Generation M2: Media in the Lives of 8- to 18-Year-OldsBrian Crotty
Generation M2: Media in the Lives of 8- to 18-Year-Olds is the third in a series of large-scale, nationally representative surveys by the Foundation about young people's media use. It includes data from all three waves of the study (1999, 2004, and 2009), and is among the largest and most comprehensive publicly available sources of information about media use among American youth.
This document summarizes the key findings of a study on media use among American youth ages 8 to 18:
1) Young people now spend an average of over 7.5 hours per day with media, an increase of over an hour from 5 years ago. This is driven by increases in mobile media like cell phones and MP3 players.
2) Television content consumption has increased by 38 minutes per day despite a decline in traditional TV viewing. New platforms like online streaming, cell phones, and iPods have driven this rise.
3) Computer use outside of school has risen by over a half hour to 1.5 hours per day, fueled by greater internet access and capabilities at home.
This document discusses the evolution of digital consumers and marketing strategies. It notes how consumers have changed from hardware-driven in the 1970s to being software/content and connection focused today. Marketers are advised to use an integrated approach that follows customers along their journey from awareness to loyalty. The campaign process should include planning, development, execution and follow up. Media mixing should utilize both mass and targeted media. Marketers are reminded to respect consumers, engage and entertain them, focus on relevance and quality, and never lie. Technology alone is not the solution; communication must involve whispering rather than shouting.
This document discusses the evolution of digital consumers and media consumption over time. It notes how technology and media have changed from hardware-driven in the 1970s to being more software/content and connection focused today. Examples are given of different technologies and media and how their usage has changed from 1970s to 1990s to 2000s. The document also discusses the rise of social networking and its impact. It suggests that marketers need to understand and communicate with the new digital consumer in more relevant ways rather than just spamming. Marketers are encouraged to listen to consumers and focus on building connections rather than just pushing messages.
This presentation provides an overview of the key social media trends in Australia and internationally. It explores case studies and opportunities for brands to engage in social media.
Social media provides opportunities for brands to interact directly with consumers. Brands can use social media to build relationships with customers, promote their message to those who will share it, and learn more about consumer preferences. While many media consumption habits are shifting online and to mobile devices, social media usage is growing rapidly, especially among younger demographics. For brands, developing a presence on social media allows reaching customers where they are already engaged and facilitating conversations to help build loyalty and understanding.
Millennials have grown up in a digital world and are the first true "digital natives". Social media is deeply ingrained in their lives and how they connect with friends. The document discusses how millennials use various social media platforms much more than older generations as their primary means of social connection. It also explores how social media is still evolving, with new platforms focusing more on integrating the online social world with real-world physical locations and interactions. Millennials strongly identify being digital as the biggest difference between their generation and previous ones.
Glocal Conference - Inside Social Media: Changes in the media landscape and the resulting influences on society and consumer behavior.
Aspects of the changing media landscape, especially through the proliferation of digital media (Internet/IPTV) and increasing communication on Social Media platforms. Both societal issues as well as communication policy issues will be covered and a critical outlook on the long-term changes in these trends are given.
16-24 year olds have grown up in a digital world and rely on the internet for communication, entertainment, and knowledge. They cruise different styles and cultures online, taking what they like and filtering out the rest. This has led to an era where experiences are highly valued over defined groups.
While ambitious and passionate, they also crave personal recognition and worry about failure to achieve their goals. Anything perceived as lacking control causes stress.
To effectively reach this demographic, brands must have a strong online presence where they interact and engage audiences. They should focus on creating memorable experiences rather than targeting specific tribes. Most importantly, they must help address 16-24 year olds' social concerns and allow self-expression
The document summarizes key findings from recent Pew Internet Project reports about changing digital media behaviors and their impact. It discusses how:
1) Only 4% of Facebook users actually derive pleasure from using the site, with most feeling despair upon logging in.
2) Mobile internet access is widespread, with 89% of adults owning phones and 46% owning smartphones.
3) Social media engagement is common, with 59% of adults using sites like Facebook and 16% using Twitter.
4) These trends are changing how knowledge is accessed, shared and influenced as information becomes more pervasive, participatory and networked through various online platforms.
Blogs as Bridges: How Web 2.0 Connects People Across the Ages (and Across Age...Andrew Krzmarzick
Slides from a presentation entitled "Blogs as Bridges: How Web 2.0 Creates Connections Across the Ages (and Agencies!)" for the US Environmental Protection Agency (EPA) at Research Triangle Park, NC.
1) Consumers communicate both online and offline across various contexts that are important for marketers. All media can be considered social media if planned properly to target consumers during social interactions.
2) Research shows that adults often communicate with others simultaneously while consuming media. Certain demographics, like young singles, display more online social behavior while consuming media like TV.
3) Targeting young singles during weekday evenings when watching TV dramas provides opportunities to reach influential consumers during peak social media consumption.
The document discusses a study by BritainThinks on the middle classes in Britain. It segments the middle classes into six distinct groups based on their attitudes, interests, demographics and lifestyle. The first segment profiled is the "Comfortable Greens", who tend to be older, retired, environmentally-conscious individuals with savings who worry about the future of the environment and younger generations.
Digital inclusion, media consumption and generations: uses by Portuguese and American families examines media use across generations in Portugal and the United States. It presents research from interviews with 65 Portuguese families and 26 American families, analyzing how socioeconomic structures, education levels, and historical contexts have shaped media consumption patterns over time. Key topics emerging from the research include differences in media use by age, gender, immigration status, and the importance of public access and training for digital inclusion. The study adopts both quantitative analysis of statistics and qualitative analysis of interviews and life stories to understand generational perspectives on media.
The document discusses trends in social media usage in Mexico, including the growing popularity of social networks among different demographics. It also analyzes trends like mobility, with the rise of smartphones, and gamification, using game mechanics to encourage user engagement. Emerging technologies are changing how users interact with brands through social platforms on multiple devices.
Web 2.0 for Texas State Certified Public Manager (CPM)Andrew Krzmarzick
Presentation delivered for the Texas State Certified Public Manager (CPM) Program in Levelland, TX in June 2009. Similar to other presentations here, but includes some Texas-specific examples of social media being used by government.
This document provides an overview and analysis of the Arab media industry from 2009 to 2013. It covers traditional media platforms like print, television, and radio as well as newer digital platforms like online and mobile. Some of the key findings include:
- The print industry continues to grow in the Arab world despite challenges from digital media. However, its growth rate is expected to slow.
- Television faces issues like low advertising revenues, market fragmentation, and piracy challenges for pay-TV. Growth opportunities include improved audience measurement and consolidation.
- Online and mobile are becoming more important for media consumption, driven by high youth internet usage and social networking.
- There is strong demand for local Arabic content across platforms but a gap
Jazarah.net: Saudi Arabia Facebook Fact Sheet – April 2010United Interactive™
As of April 2010, number of facebook users in Saudi Arabia exceeded the 2 million users, which makes the kingdom the second largest Arab population on the largest social networking hub.
Sustainability Advisory Group: Regional flavours of sustainability - A Middle East profile
Gaining perspective of a global business agenda through a regional lens.
The document discusses the benefits of meditation for reducing stress and anxiety. Regular meditation practice can help calm the mind and body by lowering heart rate and blood pressure. Studies have shown that meditating for just 10-20 minutes per day can have significant positive impacts on both mental and physical health over time.
Click 4.0: Digital Marketing Professionals of the Middle East Survey 2010United Interactive™
Click 4.0 – The Digital Marketing Event for the Middle East
Survey asked 1,048 marketing professionals across the MENA and GCC region 8 key questions about their role and their organisation’s strategy when it comes to digital marketing and its implementation.
DoubleClick benchmarks are derived from a robust data set of metrics across DoubleClick for Advertisers (DFA), based on rigorous methodology with input from the Advertising Research Foundation. This data set includes hundreds of advertisers, thousands of campaigns, and tens of billions of ad impressions.
Data shown here represent activity of a wide range of ad formats for DFA advertisers in the EMEA Region from January to December 2009.
Generation M2: Media in the Lives of 8- to 18-Year-OldsBrian Crotty
Generation M2: Media in the Lives of 8- to 18-Year-Olds is the third in a series of large-scale, nationally representative surveys by the Foundation about young people's media use. It includes data from all three waves of the study (1999, 2004, and 2009), and is among the largest and most comprehensive publicly available sources of information about media use among American youth.
This document summarizes the key findings of a study on media use among American youth ages 8 to 18:
1) Young people now spend an average of over 7.5 hours per day with media, an increase of over an hour from 5 years ago. This is driven by increases in mobile media like cell phones and MP3 players.
2) Television content consumption has increased by 38 minutes per day despite a decline in traditional TV viewing. New platforms like online streaming, cell phones, and iPods have driven this rise.
3) Computer use outside of school has risen by over a half hour to 1.5 hours per day, fueled by greater internet access and capabilities at home.
This document discusses the evolution of digital consumers and marketing strategies. It notes how consumers have changed from hardware-driven in the 1970s to being software/content and connection focused today. Marketers are advised to use an integrated approach that follows customers along their journey from awareness to loyalty. The campaign process should include planning, development, execution and follow up. Media mixing should utilize both mass and targeted media. Marketers are reminded to respect consumers, engage and entertain them, focus on relevance and quality, and never lie. Technology alone is not the solution; communication must involve whispering rather than shouting.
This document discusses the evolution of digital consumers and media consumption over time. It notes how technology and media have changed from hardware-driven in the 1970s to being more software/content and connection focused today. Examples are given of different technologies and media and how their usage has changed from 1970s to 1990s to 2000s. The document also discusses the rise of social networking and its impact. It suggests that marketers need to understand and communicate with the new digital consumer in more relevant ways rather than just spamming. Marketers are encouraged to listen to consumers and focus on building connections rather than just pushing messages.
This presentation provides an overview of the key social media trends in Australia and internationally. It explores case studies and opportunities for brands to engage in social media.
Social media provides opportunities for brands to interact directly with consumers. Brands can use social media to build relationships with customers, promote their message to those who will share it, and learn more about consumer preferences. While many media consumption habits are shifting online and to mobile devices, social media usage is growing rapidly, especially among younger demographics. For brands, developing a presence on social media allows reaching customers where they are already engaged and facilitating conversations to help build loyalty and understanding.
Millennials have grown up in a digital world and are the first true "digital natives". Social media is deeply ingrained in their lives and how they connect with friends. The document discusses how millennials use various social media platforms much more than older generations as their primary means of social connection. It also explores how social media is still evolving, with new platforms focusing more on integrating the online social world with real-world physical locations and interactions. Millennials strongly identify being digital as the biggest difference between their generation and previous ones.
Glocal Conference - Inside Social Media: Changes in the media landscape and the resulting influences on society and consumer behavior.
Aspects of the changing media landscape, especially through the proliferation of digital media (Internet/IPTV) and increasing communication on Social Media platforms. Both societal issues as well as communication policy issues will be covered and a critical outlook on the long-term changes in these trends are given.
16-24 year olds have grown up in a digital world and rely on the internet for communication, entertainment, and knowledge. They cruise different styles and cultures online, taking what they like and filtering out the rest. This has led to an era where experiences are highly valued over defined groups.
While ambitious and passionate, they also crave personal recognition and worry about failure to achieve their goals. Anything perceived as lacking control causes stress.
To effectively reach this demographic, brands must have a strong online presence where they interact and engage audiences. They should focus on creating memorable experiences rather than targeting specific tribes. Most importantly, they must help address 16-24 year olds' social concerns and allow self-expression
The document summarizes key findings from recent Pew Internet Project reports about changing digital media behaviors and their impact. It discusses how:
1) Only 4% of Facebook users actually derive pleasure from using the site, with most feeling despair upon logging in.
2) Mobile internet access is widespread, with 89% of adults owning phones and 46% owning smartphones.
3) Social media engagement is common, with 59% of adults using sites like Facebook and 16% using Twitter.
4) These trends are changing how knowledge is accessed, shared and influenced as information becomes more pervasive, participatory and networked through various online platforms.
Blogs as Bridges: How Web 2.0 Connects People Across the Ages (and Across Age...Andrew Krzmarzick
Slides from a presentation entitled "Blogs as Bridges: How Web 2.0 Creates Connections Across the Ages (and Agencies!)" for the US Environmental Protection Agency (EPA) at Research Triangle Park, NC.
1) Consumers communicate both online and offline across various contexts that are important for marketers. All media can be considered social media if planned properly to target consumers during social interactions.
2) Research shows that adults often communicate with others simultaneously while consuming media. Certain demographics, like young singles, display more online social behavior while consuming media like TV.
3) Targeting young singles during weekday evenings when watching TV dramas provides opportunities to reach influential consumers during peak social media consumption.
The document discusses a study by BritainThinks on the middle classes in Britain. It segments the middle classes into six distinct groups based on their attitudes, interests, demographics and lifestyle. The first segment profiled is the "Comfortable Greens", who tend to be older, retired, environmentally-conscious individuals with savings who worry about the future of the environment and younger generations.
Digital inclusion, media consumption and generations: uses by Portuguese and American families examines media use across generations in Portugal and the United States. It presents research from interviews with 65 Portuguese families and 26 American families, analyzing how socioeconomic structures, education levels, and historical contexts have shaped media consumption patterns over time. Key topics emerging from the research include differences in media use by age, gender, immigration status, and the importance of public access and training for digital inclusion. The study adopts both quantitative analysis of statistics and qualitative analysis of interviews and life stories to understand generational perspectives on media.
The document discusses trends in social media usage in Mexico, including the growing popularity of social networks among different demographics. It also analyzes trends like mobility, with the rise of smartphones, and gamification, using game mechanics to encourage user engagement. Emerging technologies are changing how users interact with brands through social platforms on multiple devices.
Web 2.0 for Texas State Certified Public Manager (CPM)Andrew Krzmarzick
Presentation delivered for the Texas State Certified Public Manager (CPM) Program in Levelland, TX in June 2009. Similar to other presentations here, but includes some Texas-specific examples of social media being used by government.
This document provides information about the Texas State CPM Program in Levelland, TX. It was authored by Andrew Krzmarzick, a senior project coordinator at the Graduate School of the USDA, and is dated June 19, 2009. The document contains information about brainstorming and applying for the Texas State CPM Program.
Obama proved in 2008 that social networking and the Internet are key to winning an election campaign. Purple Forge builds on that by allowing supporters from mobile devices to share political information, and for candidates to poll and survey the public anytime, anywhere.
This document summarizes research on social media and Twitter. It analyzes data from over 41 million Twitter user profiles and 1.47 billion social connections to study the topological characteristics of Twitter's social network and how information spreads through retweets. Some key findings include:
- Twitter's follower network shows non-power law distribution, short effective diameter, and low reciprocity compared to other social networks.
- Ranking users by number of followers, PageRank, and number of retweets produces different results, indicating a gap between influence inferred from followers and influence from retweet popularity.
- Retweets allow information to reach an average of 1,000 users no matter the original tweet's number of followers, and retweets
This document provides an overview of social media including definitions, national trends in usage, types of social media and examples of uses in education. It discusses how pedagogy should drive technology use and issues related to social media. Key points include that social media is defined as social instruments of communication, teens and young adults are heavy users of social media and mobile devices, popular social media platforms include Facebook, YouTube, Twitter and blogs. Social media can be used to communicate, share multimedia, collaborate and entertain. Constructivist pedagogy and active learning are emphasized. Issues discussed include privacy, ethics, identity protection, cheating and bullying.
Similar to Kaiser Family Foundation: Generation M2 (20)
The document announces that the content has moved to a new location. It provides the URL https://www.slideshare.net/united-interactive indicating that the slides or presentation that were previously hosted at an unknown location are now available at that SlideShare profile page for United Interactive. In just one sentence, the document communicates that the content has been relocated online.
Middle East and North Africa, the fastest growing region in the world.
IT spending in the MENA Region is forecast to grow 12% in 2010, faster than any other region. Only India, taken outside of its neighbours, is set to grow more rapidly.
Effective Measure & Spot On PR: Media Consumption & Habits of MENA Internet U...United Interactive™
The document provides findings from a survey of internet users in the Middle East and North Africa region conducted in July-September 2010. Some key findings:
- 32% of MENA internet users buy products or services online, compared to 62% in the UK. Online shopping is most common in the GCC countries.
- Males and females have different online purchasing profiles, with females preferring clothing and accessories and males preferring electronics.
- Media consumption habits during the Muslim holy month of Ramadan varied only slightly from July consumption patterns.
Effective Measure & Spot On PR: Media Consumption & Habits of MENA Internet U...United Interactive™
Key Findings:
- MENA internet users spend more time online than watching TV
- The internet retains a substantial audience throughout the day and night, while traditional media show peak periods for consumption
- eMail and social networking are the most popular activities for MENA internet users.
TNS Global: The Arab As A Consumer 20-20 Woman – Saudi ArabiaUnited Interactive™
Saudi Arabia is undergoing rapid social changes as King Abdullah endorses programs opening new doors for women. Traditionally confined to the home, Saudi women are now more independent and assertive as individualism grows. They seek equal partnerships with husbands and value careers, challenging traditional relationships. As consumer perspectives broaden with new media, brands have opportunities to connect with Saudi women undergoing self-actualization and redefining roles.
Among the significant findings, the survey found the participants highly adept at using new media. They spent considerable time consuming new and traditional media, but much less time producing media content. For instance, the vast majority of participants indicated that they had never blogged. In addition, those who did produce media content, through blogging or otherwise, tended to do it in a language other than their native language.
Indeed, with the exception of news, the majority of surveyed youth consumed and produced media in English, rather than Arabic. In addition, the participants used media predominantly for entertainment, for connecting with others, and for work or schoolwork, but less often for current affairs, for expressing their opinions, or for political activism.
- Islam, a growing Ideology
- Marketing to Muslims
- Using varied research techniques
- What we set out to do?
- Understanding values - how?
- Similarities across the Muslim world
- Differences across the Muslim world
- Segment size by market
- Insights can be used...
This report clearly details the complex challenges facing young people across the Arab world. Among these great challenges is employment — or the lack of it.
The MENA region faces one of the highest rates of youth unemployment and underemployment in the world. Creating the required number of new jobs over the next two decades will be monumentally difficult. Even more young people have been forced into unemployment, low-quality jobs, and living “on the margins” as a result of the weakened global economic climate.
The global economic crisis hits the MENA region at a time when the youth share of the total population is at a high point, with nearly one-third of MENA residents between the ages of 15 and 29.
The Telecommunications Regulatory Authority (TRA) has undertaken the most intensive survey of ICT in the history of the UAE. The survey focuses primarily on ICT access (i.e. internet connections) and ICT use (i.e. utilization of internet). The survey was conducted over 6 months and covered 7 sectors: Households, Private Sector, Education Establishments, Higher Education Establishments, Government, ICT Business Sector, and Public Internet Access Center (PIAC) Establishments (e.g., internet cafes and public libraries).
The diversity of Islam can be summarized in three points:
1. Islam is based on belief in one God and was founded by the Prophet Muhammad through revelations in the Quran. Its core principles are submission to God, faith in God, and virtue through awareness of God.
2. There are three major doctrinal divisions - Sunni, Shi'a, and Ibadi - based on political disputes after Muhammad's death.
3. There are also ideological divisions between Traditional Islam, Islamic Modernism, and Islamic Fundamentalism based on their approach to modernization and political involvement.
1. The document discusses winning in the traditional trade, which represents the vast majority of stores where most consumers purchase goods on a daily basis in rapid growth and emerging markets. This includes open air markets, small stores, and other independent retailers.
2. It notes several common myths about the traditional trade, such as the idea that only low-income consumers shop there or that shoppers only shop in person. It suggests opportunities to target different income groups and leverage non-in-person shopping behaviors.
3. The document emphasizes the importance of understanding distribution points, reaching communities, leveraging modern trade presence, and using effective research methodologies tailored to the traditional trade environment. It provides recommendations for communicating promotions, engaging shop
By TNS' Global Rapid Growth & Emerging Markets Insights team
- Yes we can!
- The social dynamics of microfinance and entrepreneurship at the BOP
- Evaluating social mission projects in emerging and BOP markets
- Are you digitally awake to Asia?
- Letter from China
This document provides a timeline of trends and technologies from 2010 to 2050 organized into 5 time zones. Some of the predictions include digital cash being widely used and embedded in clothing by 2015-2020. By 2025-2035, brain drain from hedge funds to scientific research to focus on energy issues. Later predictions include average lifespans reaching 100 years by 2035-2050 and robotic insects being used for crop pollination. The document also lists potential "black swan" events that could disrupt predicted trends.
Based on, and including, interviews with a global panel of experts from world-leading institutions, Capitalising on the Digital Age outlines future revenue models and strategies that media and telecoms firms should consider adopting in order to prosper in a world where the value of traditional business models is slowly being eroded.
Jonckers: Choosing A Srategic Sourcing Model For LocalisationUnited Interactive™
This document discusses choosing a strategic sourcing model for localization. It outlines key questions to consider such as localization needs, resources, costs, timelines and risks. The options range from fully insourcing to outsourcing localization. The best approach is often a hybrid model. Understanding an organization's position on factors like supplier dependency, cost tolerance, time-to-market pressures, risks and quality assurance needs helps determine the optimal sourcing strategy. A flexible approach may be needed as needs change over time.
By Peggy Anne Salz
Ms. Salz is the Chief Analyst and publisher of MSearchGroove, an online source of analysis and commentary on mobile search, mobile advertising and social media.
The internet ecosystem is a complex and involves multiple activities and players. Study breaks down the internet value chain into five main markets: Content Rights, Online Services, Enabling Technology/Services, Connectivity and User Interface (devices and applications).
Data was collected between November 2009 and January 2010 among the top 100 companies of Fortune’s Global 500 companies. Sample size for countries/regions: U.S. = 29 companies, Europe = 48 companies, Asia-Pacific = 20 companies, Latin America = 3 companies.
Because of the low sample size for Latin America, data is only broken out for this region for overall activity rates. “Active” accounts have at least one post in the past 3 months. Outliers have been noted. Data was collected by Burson-Marsteller’s global research team.
This data passport from comScore provides insights into global digital trends. It includes sections on:
- The distribution of global internet users and how internet usage varies by region. Asia Pacific has the largest share of internet users.
- How people spend their time online, with instant messaging, social networking and entertainment being top activities. Usage varies by region.
- The top global websites, with Facebook continuing to climb the rankings and Chinese sites gaining prominence.
- Emerging websites and regions, with new social networks and entertainment sites growing rapidly in Asia and Latin America.
- Trends in social networking, with Facebook solidifying its lead over MySpace globally while networks like Twitter and regional players grow rapidly.
The document provides an overview of key colors for fall 2010 fashion week in New York, as reported by Pantone. Key highlights include:
- Lagoon, Pantone's 2010 color of the year, is a popular hue especially in accessories. Lipstick Red also makes an impact.
- Designers offer options that are practical yet offer newness, with innovative takes on basics and lively, transporting colors.
- Notable colors include Purple Orchid, Chocolate Truffle, Woodbine, Golden Glow, Endive, and Oyster Gray.
- Several designers' inspirations and signature colors are profiled, focusing on combinations of colors that conjure travel,
Beyond Degrees - Empowering the Workforce in the Context of Skills-First.pptxEduSkills OECD
Iván Bornacelly, Policy Analyst at the OECD Centre for Skills, OECD, presents at the webinar 'Tackling job market gaps with a skills-first approach' on 12 June 2024
Chapter wise All Notes of First year Basic Civil Engineering.pptxDenish Jangid
Chapter wise All Notes of First year Basic Civil Engineering
Syllabus
Chapter-1
Introduction to objective, scope and outcome the subject
Chapter 2
Introduction: Scope and Specialization of Civil Engineering, Role of civil Engineer in Society, Impact of infrastructural development on economy of country.
Chapter 3
Surveying: Object Principles & Types of Surveying; Site Plans, Plans & Maps; Scales & Unit of different Measurements.
Linear Measurements: Instruments used. Linear Measurement by Tape, Ranging out Survey Lines and overcoming Obstructions; Measurements on sloping ground; Tape corrections, conventional symbols. Angular Measurements: Instruments used; Introduction to Compass Surveying, Bearings and Longitude & Latitude of a Line, Introduction to total station.
Levelling: Instrument used Object of levelling, Methods of levelling in brief, and Contour maps.
Chapter 4
Buildings: Selection of site for Buildings, Layout of Building Plan, Types of buildings, Plinth area, carpet area, floor space index, Introduction to building byelaws, concept of sun light & ventilation. Components of Buildings & their functions, Basic concept of R.C.C., Introduction to types of foundation
Chapter 5
Transportation: Introduction to Transportation Engineering; Traffic and Road Safety: Types and Characteristics of Various Modes of Transportation; Various Road Traffic Signs, Causes of Accidents and Road Safety Measures.
Chapter 6
Environmental Engineering: Environmental Pollution, Environmental Acts and Regulations, Functional Concepts of Ecology, Basics of Species, Biodiversity, Ecosystem, Hydrological Cycle; Chemical Cycles: Carbon, Nitrogen & Phosphorus; Energy Flow in Ecosystems.
Water Pollution: Water Quality standards, Introduction to Treatment & Disposal of Waste Water. Reuse and Saving of Water, Rain Water Harvesting. Solid Waste Management: Classification of Solid Waste, Collection, Transportation and Disposal of Solid. Recycling of Solid Waste: Energy Recovery, Sanitary Landfill, On-Site Sanitation. Air & Noise Pollution: Primary and Secondary air pollutants, Harmful effects of Air Pollution, Control of Air Pollution. . Noise Pollution Harmful Effects of noise pollution, control of noise pollution, Global warming & Climate Change, Ozone depletion, Greenhouse effect
Text Books:
1. Palancharmy, Basic Civil Engineering, McGraw Hill publishers.
2. Satheesh Gopi, Basic Civil Engineering, Pearson Publishers.
3. Ketki Rangwala Dalal, Essentials of Civil Engineering, Charotar Publishing House.
4. BCP, Surveying volume 1
Temple of Asclepius in Thrace. Excavation resultsKrassimira Luka
The temple and the sanctuary around were dedicated to Asklepios Zmidrenus. This name has been known since 1875 when an inscription dedicated to him was discovered in Rome. The inscription is dated in 227 AD and was left by soldiers originating from the city of Philippopolis (modern Plovdiv).
This presentation was provided by Rebecca Benner, Ph.D., of the American Society of Anesthesiologists, for the second session of NISO's 2024 Training Series "DEIA in the Scholarly Landscape." Session Two: 'Expanding Pathways to Publishing Careers,' was held June 13, 2024.
Gender and Mental Health - Counselling and Family Therapy Applications and In...PsychoTech Services
A proprietary approach developed by bringing together the best of learning theories from Psychology, design principles from the world of visualization, and pedagogical methods from over a decade of training experience, that enables you to: Learn better, faster!
THE SACRIFICE HOW PRO-PALESTINE PROTESTS STUDENTS ARE SACRIFICING TO CHANGE T...indexPub
The recent surge in pro-Palestine student activism has prompted significant responses from universities, ranging from negotiations and divestment commitments to increased transparency about investments in companies supporting the war on Gaza. This activism has led to the cessation of student encampments but also highlighted the substantial sacrifices made by students, including academic disruptions and personal risks. The primary drivers of these protests are poor university administration, lack of transparency, and inadequate communication between officials and students. This study examines the profound emotional, psychological, and professional impacts on students engaged in pro-Palestine protests, focusing on Generation Z's (Gen-Z) activism dynamics. This paper explores the significant sacrifices made by these students and even the professors supporting the pro-Palestine movement, with a focus on recent global movements. Through an in-depth analysis of printed and electronic media, the study examines the impacts of these sacrifices on the academic and personal lives of those involved. The paper highlights examples from various universities, demonstrating student activism's long-term and short-term effects, including disciplinary actions, social backlash, and career implications. The researchers also explore the broader implications of student sacrifices. The findings reveal that these sacrifices are driven by a profound commitment to justice and human rights, and are influenced by the increasing availability of information, peer interactions, and personal convictions. The study also discusses the broader implications of this activism, comparing it to historical precedents and assessing its potential to influence policy and public opinion. The emotional and psychological toll on student activists is significant, but their sense of purpose and community support mitigates some of these challenges. However, the researchers call for acknowledging the broader Impact of these sacrifices on the future global movement of FreePalestine.
THE SACRIFICE HOW PRO-PALESTINE PROTESTS STUDENTS ARE SACRIFICING TO CHANGE T...
Kaiser Family Foundation: Generation M2
1.
2. Methodology
Fieldwork: Harris Interactive
Dana Markow, Robyn Bell
Analysis: Kaiser Family Foundation Staff
Liz Hamel, Sarah Cho
Mollyann Brodie
Ulla Foehr
Donald Roberts
Melissa Saphir
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
3. Methodology
• 3rd in a series of studies
• 1999, 2004, 2009
• Separate sample of respondents
• October 2008 – May 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
4. Methodology
• 2,002 respondents
• Ages 8-18
• Written questionnaire in the classroom
• Media use diaries: 702 participants
• Recreational media use only
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
5. CHART 1
Media Use, By Platform
Among all 8- to 18-year-olds, amount of time spent with each
medium in a typical day:
HOURS
6 10:45
4:29 Total media exposure
4
2:31
2 1:29
1:13
:38 :25
0
TV content Music/audio Computers Video games Print Movies
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
6. CHART 2
Media Exposure, Over Time
Among all 8- to 18-year-olds, total amount of media exposure in
a typical day, over time:
HOURS
12 Increase of 2:12
10:45
10 Increase of 1:04
8:33
8
7:29
6
4
2
0
1999 2004 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
7. CHART 3
Total Media Exposure and Use
Among all 8- to 18-year-olds, total amount of media exposure,
multitasking and media use in a typical day, over time:
HOURS
12
10:45
10 29%
Media
8 multitasking 7:38
6
4
2
0
Total media exposure Total media use
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
8. CHART 4
Media Multitasking, By Genre
Among 7th to 12th graders, percent who multitask “most of the
time” they are using each medium:
Listening to music 43%
Using a computer 40%
Watching TV 39%
Reading 27%
Playing video games 22%
0% 20% 40% 60%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
9. CHART 5
Mobile Media, Over Time
Among all 8- to 18-year-olds, percent who own each item:
2004 2009
18%
iPod/MP3 player
76%
39%
Cell phone
66%
12%
Laptop
29%
0% 20% 40% 60% 80% 100%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
10. CHART 6
Mobile Media Activities
Among all 8- to 18-year-olds, time spent in cell phone activities in
a typical day:
HOURS
1
:49
:17 Music
:33
:17 Games
:15 TV
0
Talking on a cell phone Consuming media on a cell phone
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
11. CHART 7
Media Use, By Platform
Among all 8- to 18-year-olds, amount of time spent with each
medium in a typical day:
HOURS
6
4:29
4
2:31
2 1:29
1:13
:38 :25
0
TV content Music/audio Computers Video games Print Movies
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
12. CHART 8
TV Content, Over Time
Among all 8- to 18-year-olds, amount of time spent with TV
content, over time:
HOURS
6
+ :38
Cell phone :15
4 iPod :16
Time-shifted TV :14 Time-shifted TV :14 - :25 Online :24
DVDs :27 DVDs :32 Time-shifted TV :22
DVDs :32
Total TV Content Total TV Content Total TV Content
2 Live 3:47 3:05
TV Live 3:51 3:04
TV Live 4:29 2:39
TV
0
1999 2004 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
13. CHART 9
TV Viewing, by Platform, 2009
Among all 8- to 18-year-olds, proportion of TV content consumed
in a typical day via:
Online
9%
Mobile
12%
On Demand/DVR Live TV
8% 59%
DVD
12%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
14. CHART 10
Listening to Music, Over Time
Among all 8- to 18-year-olds, average amount of time spent
listening to music and other audio in a typical day, over time:
HOURS
4
+ :47
2:31
2 1:49 1:44
0
1999 2004 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
15. CHART 11
Listening to Music, By Platform
Among all 8- to 18-year-olds, proportion of time spent listening to
music on:
Cell
Phone
12% iPod
CD 29%
12%
Radio
23% Computer
23%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
16. CHART 12
Computer Use, Over Time
Among all 8- to 18-year-olds, average amount of time spent using
a computer in a typical day, over time:
HOURS
2
+ :27
1:29
1:02
1
:27
0
1999 2004 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
17. CHART 13
Home Internet Access, Over Time
Among all 8- to 18-year-olds, percent with Internet access at
home, over time:
1999 47%
2004 74%
2009 84%
0% 20% 40% 60% 80% 100%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
18. CHART 14
High-Speed Access, Over Time
Among all 8- to 18-year-olds, percent with high-speed Internet
access at home, over time:
1999 n/a
2004 31%
2009 59%
0% 20% 40% 60% 80% 100%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
19. CHART 15
Internet in the Bedroom, Over Time
Among all 8- to 18-year-olds, percent with Internet access in their
bedroom, over time:
1999 10%
2004 20%
2009 33%
0% 20% 40% 60% 80% 100%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
20. CHART 16
Computer Time, By Activity
Proportion of recreational computer time 8- to 18-year-olds
spend in various activities:
Other
websites
Social
12%
networking
Instant
25%
messaging
13%
Email
6% Playing
games
Video 19%
Graphics/photos 5%
sites
16%
Other 5%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
21. CHART 17
Video Game Use, Over Time
Among all 8- to 18-year-olds, average amount of time spent using
video games in a typical day, over time:
HOURS
2
+ :24
1:13
1
:49
:26
0
1999 2004 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
22. CHART 18
Video Game Use, By Platform, Over Time
Video game use among 8- to 18-year-olds in a typical day, over
time:
2004 2009
HOURS
2
1
:36 :38
:32
:17
0
Console player Handheld player
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
23. CHART 19
Video Game Use, By Platform, By Gender
Video game use among 8- to 18-year-olds in a typical day, by
gender:
Boy Girl
HOURS
2
:56
1
:24 :18
:17 :16
:14
0
Cell phone Handheld player Console player
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
24. CHART 20
Reading, Over Time
Among all 8- to 18-year-olds, average amount of time spent using
print media in a typical day, over time:
HOURS
2
1 :43 :43 - :05
:38
0
1999 2004 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
25. CHART 21
Reading, Over Time
Among all 8- to 18-year-olds, average amount of time spent using
each type of print media in a typical day, over time:
HOURS
1999 2004 2009
2
1
:21 :23 :25
:15 :14 :09
:07 :06 :03
0
Books Magazines Newspapers
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
26. CHART 22
Reading
In a typical day, percent of all 8- to 18-year-olds who spend time
reading:
1999 2004 2009
46%
Books 46%
47%
55%
Magazines 47%
35%
42%
Newspapers 34%
23%
0% 20% 40% 60% 80% 100%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
27. CHART 23
Time with Media, By Platform and Age
Amount of time spent with each medium in a typical day:
8-10 yr-olds 11-14 yr-olds
HOURS
1:22
6
5:03
4 3:41
1:14
1:00
2:22 :24
2
1:46
1:25
1:08 1:01
:46
0
TV content Music Computers Video games
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
28. CHART 24
Total Media Exposure, By Age
Total amount of media exposure in a typical day, by age:
HOURS
14
11:53
11:23
12
10
7:51
8
6
4
2
0
8-10 yrs-old 11-14 yrs-old 15-18 yrs-old
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
29. CHART 25
Total Media Exposure, By Race/Ethnicity
Among all 8- to 18-year-olds, total amount of media exposure in a
typical day, by race/ethnicity:
HOURS
14 12:59 13:00
12
10
8:36
8
6
4
2
0
White Black Hispanic
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
30. CHART 26
Total Media Exposure, By Race/Ethnicity
Among all 8- to 18-year-olds, total amount of media exposure in a
typical day, by race/ethnicity over time:
HOURS
1999 2009
14
12:59 13:00
12
10
9:01 8:36
8:19
8
6:56
6
4
2
0
White Black Hispanic White Black Hispanic
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
31. CHART 27
Media Use and Grades
Percent of light, moderate, and heavy media users who get
mostly good vs. mostly fair/poor grades:
Moderate media users
Heavymedia users
Light media users
23%
31%
Fair/poor
grades
47% 51%
65%
66%
Fair/poor Good
grades grades
10%
School doesn’t
use grades
3%
School doesn’t
use grades
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
32. CHART 28
Multitasking with Homework
Among all 8- to 18-year-olds, proportion who say they use a
computer, watch TV, play video games, text message, or listen to
music while doing their homework:
Never
19% Most of
the time
31%
A little
of the time
22%
Some of
the time
25%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
34. CHART 29
Household Media Environment
Among all 8- to 18-year-olds, proportion who say:
TV is usually on
TV is not usually during meals
on during meals 64%
34%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
35. CHART 30
Household Media Environment
Among all 8- to 18-year-olds, proportion who say the TV is left on
even if no one watching:
Never 4%
A little
of the time
15% Most of
the time
45%
Some of
the time
34%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
36. CHART 31
Media in the Bedroom
Among all 8- to 18-year-olds, proportion who say they have a TV
in their bedroom:
No TV
in their
bedroom TV in their
28% bedroom
71%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
37. CHART 32
Media Rules
Among all 8- to 18-year-olds, percent who say they have rules
about the amount of time they can spend with each medium:
Yes, has rules N/A No, does not have rules
Computer 36% 5% 60%
Video games 30% 5% 66%
TV 28% 4% 68%
Music 10% 5% 85%
0% 20% 40% 60% 80% 100%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
38. CHART 33
TV in the Home
Amount of time spent watching live TV in a typical day, by
children who say the TV in their home is left on even when no
one is watching:
HOURS
4 + 1:35
3:17
2:20
2
1:42
0
Little/none Some of the time Most of the time
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
39. CHART 34
Bedroom TV and Time Spent Watching
Amount of time spent watching live TV by children who have a
TV in their bedroom vs. those who do not:
HOURS
4
+ 1:04
2:58
2 1:54
0
No TV in the bedroom TV in the bedroom
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
40. CHART 35
Media Rules and Time Spent With Media
Amount of total recreational media exposure in a typical day, by
children who say they have:
+ 2:52
HOURS
14
12:43
12
10
9:51
8
6
4
2
0
Some media rules No media rules
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.