Justdial was founded in 1996 by V.S.S. Mani in Mumbai to provide fast, free, and reliable local search services over the phone. It started as a three-person startup operating out of a small garage with Rs. 50,000 in capital. Over time, Justdial expanded its services by launching a website and mobile apps, collecting a large database of business information, and diversifying its product offerings. It has grown to employ over 2,850 people across major Indian cities. Justdial's business model has evolved from providing basic phone search to utilizing new technologies and platforms to offer an enhanced customer experience through real-time search and transaction capabilities.
Justdial, India's local search engine, provides Best Deals, Shop Online, Ticket Booking for Flights, Hotels, Movies, Buses and Cabs. You can also Order Food, Book Restaurant Table, View Menu, Book Doctors' Appointments, Buy Books & Flowers in Mumbai, Delhi, Bangalore, Hyderabad, Chennai, Kolkata & other cities
Justdial, India's local search engine, provides Best Deals, Shop Online, Ticket Booking for Flights, Hotels, Movies, Buses and Cabs. You can also Order Food, Book Restaurant Table, View Menu, Book Doctors' Appointments, Buy Books & Flowers in Mumbai, Delhi, Bangalore, Hyderabad, Chennai, Kolkata & other cities
The product strategy and mix in Voltas marketing strategy can be explained as follows: Voltas is one of the leading consumer electronics and engineering solutions company in India. The product strategy in the marketing mix of Voltas focuses on end users as well as enterprise solutions
This a Case Study Analysis of the Case BigBasket.
This analysis is done as a part of the class activity and if anyone referring it can use it for educational purpose.
Presentation on BigBasket. This presentation contains overview, financial achievements, business models, supply chain strategy, verticals, technologies used, and key people in the BigBasket organization.
Strategic Analysis of Airtel Limited in Indian Telecom Sectorrajinderpal_12
The whole presentation depicts the Strategic Analysis of Airtel Limited in Indian Telecom sector. Here we talk about gradual evolution of Indian Telecom sector and growth of Airtel against its competitor. It also covers the internal value analysis of Airtel - Resource Based View.
It is really informative for anyone interested to know about Airtel and Indian Telecom sector.
Thanks
Rajinder
About the Company and it’s Product.
Business Model
The Market and Marketing
SWOT Analysis
Competitive Analysis
Porter’s Analysis
Consumer Behaviour Analysis
Positioning and Targeting
The largest retail value chain of India- Subhiksha, failed. This case analyses some of the reasons for the same.
Largest retail value chain in India with 1600 outlets started in 1997 .
From 150 stores in Sept 2006 all of which were in Tamil Nadu the company grew rapidly to over 1600 stores by Sept 2008 across the country.
The company’s investors included Wipro’s Azim Premji and ICICI Prudential Mutual fund apart from the ESOP Trust.
Started with $8-10000. Turnover in 2008 was $451 million.
Expansion Timeline:
In March 1997 opening of the first retail store in Chennai, with $ 1 million initial investment.
March 99‐ 14 stores in Chennai.
June 2000‐ 50 stores in Chennai, ICICI ventures joins Subhiksha.
June 2002‐ 120 stores in whole of Tamil Nadu.
June 2006‐ 420 stores in other big states in India namely Gujarat, Delhi, Mumbai, Andhra Pradesh and Karnataka.
Feb 2007‐500 stores across country
Dec 2007‐ 1000 stores across India
October 2008‐ 1600 stores across India
RAPID EXPANSION VIA DEBT CAPITAL.
Reasons for the failure:
Expanding the number of stores rapidly without sufficient funds in hand.
Expansion of Stores without adequate system control and IT Support.
Government Intervention.
Lack of strong HR policy and Staff.
Strong Competition.
Over confidence and Aggressiveness.
Learning Outcomes:
Never be too aggressive with your expansion and growth plans unless you have enough finances.
Know your competitors inside out.
Understand your Strengths and Weaknesses and use them efficiently to gain and learn.
Debt Capital though profitable, is the most risky source of finance.
Thank You.
The product strategy and mix in Voltas marketing strategy can be explained as follows: Voltas is one of the leading consumer electronics and engineering solutions company in India. The product strategy in the marketing mix of Voltas focuses on end users as well as enterprise solutions
This a Case Study Analysis of the Case BigBasket.
This analysis is done as a part of the class activity and if anyone referring it can use it for educational purpose.
Presentation on BigBasket. This presentation contains overview, financial achievements, business models, supply chain strategy, verticals, technologies used, and key people in the BigBasket organization.
Strategic Analysis of Airtel Limited in Indian Telecom Sectorrajinderpal_12
The whole presentation depicts the Strategic Analysis of Airtel Limited in Indian Telecom sector. Here we talk about gradual evolution of Indian Telecom sector and growth of Airtel against its competitor. It also covers the internal value analysis of Airtel - Resource Based View.
It is really informative for anyone interested to know about Airtel and Indian Telecom sector.
Thanks
Rajinder
About the Company and it’s Product.
Business Model
The Market and Marketing
SWOT Analysis
Competitive Analysis
Porter’s Analysis
Consumer Behaviour Analysis
Positioning and Targeting
The largest retail value chain of India- Subhiksha, failed. This case analyses some of the reasons for the same.
Largest retail value chain in India with 1600 outlets started in 1997 .
From 150 stores in Sept 2006 all of which were in Tamil Nadu the company grew rapidly to over 1600 stores by Sept 2008 across the country.
The company’s investors included Wipro’s Azim Premji and ICICI Prudential Mutual fund apart from the ESOP Trust.
Started with $8-10000. Turnover in 2008 was $451 million.
Expansion Timeline:
In March 1997 opening of the first retail store in Chennai, with $ 1 million initial investment.
March 99‐ 14 stores in Chennai.
June 2000‐ 50 stores in Chennai, ICICI ventures joins Subhiksha.
June 2002‐ 120 stores in whole of Tamil Nadu.
June 2006‐ 420 stores in other big states in India namely Gujarat, Delhi, Mumbai, Andhra Pradesh and Karnataka.
Feb 2007‐500 stores across country
Dec 2007‐ 1000 stores across India
October 2008‐ 1600 stores across India
RAPID EXPANSION VIA DEBT CAPITAL.
Reasons for the failure:
Expanding the number of stores rapidly without sufficient funds in hand.
Expansion of Stores without adequate system control and IT Support.
Government Intervention.
Lack of strong HR policy and Staff.
Strong Competition.
Over confidence and Aggressiveness.
Learning Outcomes:
Never be too aggressive with your expansion and growth plans unless you have enough finances.
Know your competitors inside out.
Understand your Strengths and Weaknesses and use them efficiently to gain and learn.
Debt Capital though profitable, is the most risky source of finance.
Thank You.
How the changing consumer trends due to change in technology and political scenario in India has induced the growth for ecommerce industry with snapdeal as the business model for analysis
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In this session, Subhendu will touch upon the top trends observed in FinTech industry globally and suggest ways to craft your marketing strategies and messaging to stay future-ready. He will also share practical tips and tricks and help you build your marketing strategy.
A communications plan for the UPS brand, using its current United Problem Solvers campaign. Includes company information, landscape analysis, recommended goals and strategies to achieve them.
Co-created with Adam Scheidler.
With consumer preferences changing as quickly as technology, it's a challenge for financial institutions to keep up. Digital Insight and Cornerstone Advisors shared valuable takeaways aimed at guiding CEOs, CFOs and CIOs in approaching new channels and optimizing existing strategies to provide increased returns now and into the future.
Best Crypto Marketing Ideas to Lead Your Project to SuccessIntelisync
In this comprehensive slideshow presentation, we delve into the intricacies of crypto marketing, offering invaluable insights and strategies to propel your project to success in the dynamic cryptocurrency landscape. From understanding market trends to building a robust brand identity, engaging with influencers, and analyzing performance metrics, we cover all aspects essential for effective marketing in the crypto space.
Also Intelisync, our cutting-edge service designed to streamline and optimize your marketing efforts, leveraging data-driven insights and innovative strategies to drive growth and visibility for your project.
With a data-driven approach, transparent communication, and a commitment to excellence, InteliSync is your trusted partner for driving meaningful impact in the fast-paced world of Web3. Contact us today to learn more and embark on a journey to crypto marketing mastery!
Ready to elevate your Web3 project to new heights? Contact InteliSync now and unleash the full potential of your crypto venture!
Salma Karina Hayat is Conscious Digital Transformation Leader at Kudos | Empowering SMEs via CRM & Digital Automation | Award-Winning Entrepreneur & Philanthropist | Education & Homelessness Advocate
How to Build a Diversified Investment Portfolio.pdfTrims Creators
Building a diversified investment portfolio is a fundamental strategy to manage risk and optimize returns. For both novice and experienced investors, diversification offers a pathway to a more stable and resilient financial future. Here’s an in-depth guide on how to create and maintain a well-diversified investment portfolio.
Textile Chemical Brochure - Tradeasia (1).pdfjeffmilton96
Explore Tradeasia’s brochure for eco-friendly textile chemicals. Enhance your textile production with high-quality, sustainable solutions for superior fabric quality.
What You're Going to Learn
- How These 4 Leaks Force You To Work Longer And Harder in order to grow your income… improve just one of these and the impact could be life changing.
- How to SHUT DOWN the revolving door of Income Stagnation… you know, where new sales come into your magazine while at the same time existing sponsors exit.
- How to transform your magazine business by fixing the 4 “DON’Ts”...
#1 LEADS Don’t Book
#2 PROSPECTS Don’t Show
#3 PROSPECTS Don’t Buy
#4 CLIENTS Don’t Stay
- How to identify which leak to fix first so you get the biggest bang for your income.
- Get actionable strategies you can use right away to improve your bookings, sales and retention.
When listening about building new Ventures, Marketplaces ideas are something very frequent. On this session we will discuss reasons why you should stay away from it :P , by sharing real stories and misconceptions around them. If you still insist to go for it however, you will at least get an idea of the important and critical strategies to optimize for success like Product, Business Development & Marketing, Operations :)
Reflect Festival Limassol May 2024.
Michael Economou is an Entrepreneur, with Business & Technology foundations and a passion for Innovation. He is working with his team to launch a new venture – Exyde, an AI powered booking platform for Activities & Experiences, aspiring to revolutionize the way we travel and experience the world. Michael has extensive entrepreneurial experience as the co-founder of Ideas2life, AtYourService as well as Foody, an online delivery platform and one of the most prominent ventures in Cyprus’ digital landscape, acquired by Delivery Hero group in 2019. This journey & experience marks a vast expertise in building and scaling marketplaces, enhancing everyday life through technology and making meaningful impact on local communities, which is what Michael and his team are pursuing doing once more with Exyde www.goExyde.com
Explore Sarasota Collection's exquisite and long-lasting dining table sets and chairs in Sarasota. Elevate your dining experience with our high-quality collection!
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Justdial business model
1. The Just Dial ModelFor XLRI:
Subhayu
Sanyal
Shwet Kashyap
V.Sathish
2. Story from the Beginning
• Idea - to provide instant and free information to people about
any service they need around a location.
Idea of providing just the information required which was
otherwise painful to find in the voluminous yellow pages
• A brilliant idea but a failed attempt initially.
The idea that crashed while taking its first flight in the form of Ask
Me Services in 1989 due to hostile environment
• Failures teach the Entrepreneurs - V S S Mani
decided to start it again in 1996
With limited resources but with
a better business acumen and clarity
Justdial - An Entrepreneurial Venture
3. • Justdial was founded by Mr V S S Mani who is currently the
Managing Director and Chief Executive Officer of the Company
• Three-member start up based out of Mumbai
• Started with providing local search services over the phone in
1996.
• Based on indigenous idea - believed by handful people including
the founder
• Focus on development of reliable Database
Justdial - Foundation
Mission: To provide fast, free, reliable and comprehensive
information to our users and connect buyers to sellers.
5. Business Model - Inception
Key Partners Customer
Relationships
Value Propositions
Key Resources
Key Activities
Revenue StreamsCost Structure
Customer
Segments
Channels
Borrowed Furniture,
Rented Computers,
3x5 Feet Garage,
Capital - Rs 50000
Ground Knowledge
& experience with
UDI
Family Support
• Bridges the gap
between the users and
businesses
• Connects the potential
buyers with the
businesses
• Caters to Businesses
which want to spend less
on advertising
• Real-time basis search
services
•Provide local
search services
over the phone
• Collect data on
various business
offerings and
provide relevant
information to users
• Users who try to find
the relevant providers
of products and
services
• Businesses with
relevant product and
services to market
their offerings
• Telephone
•Provide
comprehensive
information about
relevant products &
services
• Reliability of
information
• Premium subscription for business on JustDial List
• Percentage of client sales
• Employee Expenses
• Admin & General Expenses
• Database Management
6. • Seamless development through adoption of latest IT Technologies:
Launched the Mobile WAP version and the Official Website in 2007.
Continuously incorporated the latest IT applications to improve upon the
customer value proposition and work upon the best practices across the
industries.
• Reducing the time-to-respond: Not relying on tried-and-tested formulas.
Adaptive to the growing needs and the changes in business environment.
• Process-oriented Learning: Justdial business involves market inputs that in
turn help to generate the largest customer database. Knowledge of the
individuals delivering the services are continuously improved through better
understanding of the customer inputs.
Justdial - How it Changed over Years? - 1/2
• Focused Effort to Collect Feedback: Focusing a
lot on user reviews and ratings. JustDial has
more user reviews and ratings than all other
websites put together in India. Initiatives like
‘Tag your Friend’, ‘Rate & Win’ focus on
improving the customer feedback mechanism
and support.
7. • Diversification of Product Offerings: Just Dial “Search Plus” services launched
in 2013 to enhance the search for users & SMEs’ for better visibility .
• Funding: In May 2013, Justdial went public on May 20 at a price between Rs.
470-543. Out of 17.5 million shares, 13.5 million shares were offered to the
public and 3,936,925 shares have been subscribed to by 15 Anchor Investors
at Rs 530 per equity share, for a total of around Rs 208.65 crore.
Justdial - How it Changed over Years? - 2/2
• Promotion Strategies: Mix of
Television, Radio, Print and Online
media. Just Dial has gained popularity
by simple word-of-mouth. Justdial has
the Unique phone number
8888888888 which gets easily
transmitted as it is easy to remember.
Endorsed by eminent personalities like
Amitabh Bachchan & Boman Irani.
8. Business Model - Present
Key Partners Customer
Relationships
Value Propositions
Key Resources
Key Activities
Revenue StreamsCost Structure
Customer
Segments
Channels
• Long operating
history & database
• Advance and
scalable technology
• Experienced Mgmt
• Presence across
all major cities with
2850 employees
• Bridges the gap
between the users and
businesses
• Connects the potential
buyers with the
businesses across
various cities
• Caters to Businesses
which want to spend less
on advertising
• Real-time basis search
services
• ‘Search Plus’ Services -
enabler of transaction
• Best deals available on
favorite items for the
users
•Provide local
search services
• Collect data on
various business
offerings and
provide relevant
information to users
• Users who try to
find the relevant
providers of products
and services
• Businesses with
relevant product and
services to market
their offerings
• Database
Companies
• Market Research
Companies
• Telephone
• Mobile Applications
• Internet
•Text Services
•Provide relevant &
updated information in
B2B and B2C segments
• Online community for
feedback and reviews
• Multi-lingual 24x7
support
• Tagging based on
trusted user sources
• Premium subscription for business on Justdial List
• Percentage of client sales
• Sponsored Advertisements
• Paid Campaigns
• Employee Expenses
•
• Investors like SAIF
Partners, Tiger
Global
•
9. Business Model - Zomato
Key Partners Customer
Relationships
Value Propositions
Key Resources
Key Activities
Revenue StreamsCost Structure
Customer
Segments
Channels
•Advertising: The ads which are placed on their website
generate the majority of the revenue for the company
• Ticket Sales: Zomato also sells tickets for various events and
earns a commission through these sales
• Consulting: Owing to the huge database of restaurants,
users and their preferences, Zomato also provides business
consulting and data analytics services to their clients
• One-stop shop for
diners and offers a way
for restaurants to
differentiate themselves
• Bridges the gap
between the consumers
and restaurants through
efficient technology
applications which
reduces the delivery time.
•Rating based pricing
model for the food
delivery service.
• Online ordering in new
markets like London and
African countries.
• Users who try to find
local restaurant of
various cuisines
• Restaurants who
want their names to
reach the target
audience
• Customer preferring
home delivery
• Database
Companies
• Market Research
Companies
•Online service build
with mandatory rating
mechanism.
• Mobile Applications
• Internet
• Uber Taxi
• London &
Partners - could
launch Zomato in
UK within expected
timeline
• Large Database of
restaurants across
cities
• Presence across 7
countries
•Provide local
restaurant & hotel
search services
• Collect data on
food menus,
contacts and
provide relevant
information to users