2. James Arthur
James Arthur is a well known music star within
the music industry. This is mainly because of his
appearance which he made on X Factor and won
in 2012. From there, he flourished and became a
popular music artist of which he is today. He is a
British singer and musician who focuses his work
around a pop/ rock genre. His new single was a
huge hot from the final of the X Factor and went
straight to number one in the UK singles chart. He
sold over 1.5 million copies of the single in the
UK and over 2.5 million copies worldwide. I think
this was particularly key to the expansion of his
career because it enabled him to gain UK fans
aswell as international fans.
Tuesday, 18 November 2014
3. Personal
From a personal perspective, I have a strong
liking to the music of James Arthur. This was one
of the main aspects which made me decide on a
song to use for my video. I particularly like his
music because of the originality of his voice and
style. Initially, I decided on using a grime song by
Devlin. However, I altered it to ‘Recovery’ by
James Arthur simply because I thought that I had
a better idea for this type of video. I also found
that I took more of a liking to this song which
would allow me to enjoy the production and
creating of the video more.
Tuesday, 18 November 2014
4. ‘Fire in the booth’
In my research into grime music videos (initial
idea) I found some interesting freestyle videos
also known as ‘Fire in the booth’. This is where
rap/hip hop artists freestyle lyrics in a live studio.
A video is created along with the freestyle and
they're a large number of grime ad rap artists
which have featured in these videos. I was
particularly inspired by this and it allowed me to
decide on using a similar concept within my final
music video. I would use close ups of the actor lip
syncing into the microphone to show the emotion
of the actors face which would give the viewer
more of a understanding of the mood.
Tuesday, 18 November 2014
6. Fire in the booth
• This is a particular part of fire in the booth which I like. The
camera shots change from colour to black and white. I
particularly like the way the black and white is used in close up
shots. I personally think this is aesthetically interesting which I
could incorporate in my final music video. In particular, i would
have to ensure the lighting is kept as interesting and dramtic as
possible with a high contrast.
6
Tuesday, 18 November 2014
7. Characteristics of
depression
In the modern world, I have found that depression is a
state of mind where by you see everything in a negative
light. Depression affects people in different ways. For
example, it can cause anxiety, frustration and paranoia
for some, however it can affect others in extreme ways
such as suicidal thoughts.
Depression can occur over weeks and months depending
upon the severity. It is completely different to feeling
down for a few days, and can be caused by a number of
different elements. This can be a series of events which
go against someone.
Tuesday, 18 November 2014
8. Stats on depression These are some
statistics on
depression. I have
found a variety of
stats based on
gender, ethnicity and
age. These stats give
me a better indication
of what sort of
audience will me
attracted to my
theme for my music
video. People that
suffer from
depression will be
able to relate
themselves to my
video. Also, using
these statistics, I
could create a heavily
defined target
audience which will
enable me to use
specific conventions
to make a successful
music video.
Tuesday, 18 November 2014
9. How did depression attract
me
I am currently living in a world in which depression is a
fairly big issue which people go through. I read newspapers,
online articles and books about depression. I believe that
some of the stories shared by others in newspapers are
outrageous. Some cases of severe depression lead to
unplanned outcomes that can be fatal. I think this is a
serious issue which is affecting a number of people that
should be addressed. I also have had a personal experience
of depression at a young age. This was an awful time for me.
Because of these reasons, I have decided to use a video
which is based around this theme. In particular, I think the
personal experience and the passion I have about the
subject matter will enable me to illustrate a clear
understanding of what it is like.
Tuesday, 18 November 2014
