Powerpoint for a class cause-marketing campaign. Bringing back the arts into school programs to make sure we encourage creativity and design skills in education.
The document proposes a year-long marketing campaign for VitaminWater featuring limited edition bottles each month with unique designs and formulations. A new formula would be introduced each month in select locations for a limited time. The campaign would include monthly promotions, partnerships with organizations, radio advertising, contests on the website to engage consumers, and polls to name the featured drinks. The goals are to build awareness, stimulate purchases of the limited bottles, and increase VitaminWater sales by 15% overall. Testing locations would help estimate the growth and costs of rolling out the full campaign nationally.
This document outlines a marketing plan for Monkey Rock Music, a music education company, to increase their customer base in the Ottawa region. It identifies their target audience and key issues like a lack of advertising and outdated websites. The marketing objectives are to gradually increase the number of local customers through creating brand awareness, building loyalty, and adding new features. The strategy involves creating a mascot, direct mail campaigns, social media presence, events, and commissions to engage potential customers over 12 months. Performance will be measured and the budget is $11,501-$19,999.
P&G's Give Education and Communities in Schools: Let's School the Nation Camp...mollymalexander
P&G partnered with Communities in Schools for their "Let's School the Nation" campaign in 2011. The campaign aimed to raise awareness of the 1.2 million students who drop out each year and raise funds for CIS. P&G distributed coupon booklets and offered rebates when products were purchased, donating funds to CIS. They partnered with celebrity John Legend and saw success with 911 million impressions and donations exceeding goals. However, the campaign focused only on big cities and had no social media presence, so recommendations included expanding markets and maintaining social aspects.
The document outlines Nando's social media marketing strategy and objectives in the United Arab Emirates. It includes a SWOT analysis which finds strengths in quality food but weaknesses in lack of vegetarian options and UAE branches. Objectives are to increase sales among 18-25 year olds by 40% through promotions targeting university students, and improve brand awareness in the UAE by 20% during the Dubai Food Festival by running competitions on social media. The strategy proposes sponsored posts on Facebook to achieve these aims.
The document summarizes the history and evolution of Johnnie Walker whisky brand over 200 years, from its origins in Kilmamock, Scotland in 1820 when John Walker opened a grocery shop, to its growth into a global brand under his son Alexander Walker. It traces key events like acquiring the Cardhu distillery in 1893, introducing colored label variations in 1909, and expanding distribution worldwide. It highlights the brand's ongoing innovation with new premium blends to mark milestones like its 150th anniversary in 1970 and partnerships to sponsor major events.
The document discusses an update on FundHub, a new fundraising platform for schools that will provide a better technology solution and product options. It outlines the opportunity in the school fundraising market, and details FundHub's plans to partner with leading vendors, launch an interactive website, and engage school representatives and associations to promote the platform and new non-food fundraising options starting in the fall of 2012.
A Safe Haven - Integrated Marketing Communications Campaign Proposal for Mark...ShakespearePost
This document presents an integrated marketing communications campaign to increase brand awareness of A Safe Haven, a non-profit organization that helps homeless families and individuals in Chicago. The campaign aims to attract more corporate donations by targeting decision-makers at potential donor companies. Key elements include launching a rebranding effort, organizing a balloon release event, creating a "Pictures of Hope" photo series, leveraging owned, earned, and social media, and establishing metrics to measure the campaign's success over a 6-month timeline with a budget of $23,000.
The document proposes a year-long marketing campaign for VitaminWater featuring limited edition bottles each month with unique designs and formulations. A new formula would be introduced each month in select locations for a limited time. The campaign would include monthly promotions, partnerships with organizations, radio advertising, contests on the website to engage consumers, and polls to name the featured drinks. The goals are to build awareness, stimulate purchases of the limited bottles, and increase VitaminWater sales by 15% overall. Testing locations would help estimate the growth and costs of rolling out the full campaign nationally.
This document outlines a marketing plan for Monkey Rock Music, a music education company, to increase their customer base in the Ottawa region. It identifies their target audience and key issues like a lack of advertising and outdated websites. The marketing objectives are to gradually increase the number of local customers through creating brand awareness, building loyalty, and adding new features. The strategy involves creating a mascot, direct mail campaigns, social media presence, events, and commissions to engage potential customers over 12 months. Performance will be measured and the budget is $11,501-$19,999.
P&G's Give Education and Communities in Schools: Let's School the Nation Camp...mollymalexander
P&G partnered with Communities in Schools for their "Let's School the Nation" campaign in 2011. The campaign aimed to raise awareness of the 1.2 million students who drop out each year and raise funds for CIS. P&G distributed coupon booklets and offered rebates when products were purchased, donating funds to CIS. They partnered with celebrity John Legend and saw success with 911 million impressions and donations exceeding goals. However, the campaign focused only on big cities and had no social media presence, so recommendations included expanding markets and maintaining social aspects.
The document outlines Nando's social media marketing strategy and objectives in the United Arab Emirates. It includes a SWOT analysis which finds strengths in quality food but weaknesses in lack of vegetarian options and UAE branches. Objectives are to increase sales among 18-25 year olds by 40% through promotions targeting university students, and improve brand awareness in the UAE by 20% during the Dubai Food Festival by running competitions on social media. The strategy proposes sponsored posts on Facebook to achieve these aims.
The document summarizes the history and evolution of Johnnie Walker whisky brand over 200 years, from its origins in Kilmamock, Scotland in 1820 when John Walker opened a grocery shop, to its growth into a global brand under his son Alexander Walker. It traces key events like acquiring the Cardhu distillery in 1893, introducing colored label variations in 1909, and expanding distribution worldwide. It highlights the brand's ongoing innovation with new premium blends to mark milestones like its 150th anniversary in 1970 and partnerships to sponsor major events.
The document discusses an update on FundHub, a new fundraising platform for schools that will provide a better technology solution and product options. It outlines the opportunity in the school fundraising market, and details FundHub's plans to partner with leading vendors, launch an interactive website, and engage school representatives and associations to promote the platform and new non-food fundraising options starting in the fall of 2012.
A Safe Haven - Integrated Marketing Communications Campaign Proposal for Mark...ShakespearePost
This document presents an integrated marketing communications campaign to increase brand awareness of A Safe Haven, a non-profit organization that helps homeless families and individuals in Chicago. The campaign aims to attract more corporate donations by targeting decision-makers at potential donor companies. Key elements include launching a rebranding effort, organizing a balloon release event, creating a "Pictures of Hope" photo series, leveraging owned, earned, and social media, and establishing metrics to measure the campaign's success over a 6-month timeline with a budget of $23,000.
The document provides information on how non-profit organizations can succeed on the GlobalGiving crowdfunding platform. It outlines the requirements to sign up including passing a due diligence process and being eligible to receive international donations. It also discusses best practices for projects such as writing clear titles and descriptions, including photos, and regularly updating donors. Organizations are encouraged to participate in Open Access Challenges to gain exposure and prove their fit on the site.
The candidate has over 15 years of experience in nonprofit, arts, and higher education administration. She enjoys working with creative individuals and thinking outside the box. She is seeking a new professional challenge where she can help others and positively impact their lives.
Girl Effect webinar - posting a projectGlobalGiving
The document outlines The Girl Effect Challenge run by GlobalGiving, which will provide $250,000 in funding split among 12 projects selected to benefit girls. Six projects will be chosen based on the number of unique donors received during the challenge period from October 15-November 15, while an expert panel will select the other six. Eligible projects must be posted on the GlobalGiving website by October 12 to be included. The document provides guidance on writing compelling project descriptions to attract donors during the funding competition period.
Covers how to join GlobalGiving, how to compete successfully in an open challenge, how to manage donors and build personal relationships, and headlines for 2010 upcoming campaigns
The document discusses several case studies of online fundraising campaigns:
1. America's Giving Challenge was a 30-day online competition in 2009 that raised over $2 million for charities by having them compete for donations through social networks.
2. Better Together was Ireland's version in 2010-2011 that included an online video competition and charity awards to raise €14,000 for charities.
3. Kiva's "Branch Out" campaign had existing members invite friends to join, acquiring 8,000 new members who each lent $25 within 26 hours through social networks.
4. Christian Aid tested different online and offline advertising methods for their "Nets Now" malaria prevention campaign, finding text messages
This document provides strategies for Chhaya's donor outreach and social media engagement. It analyzes Chhaya's current Facebook followers and most engaging post types. Most followers are educated females ages 25-44 who actively like and comment on posts with photos from events and informative articles. The document recommends focusing Facebook posts on videos, images, and links to thought-provoking content. It also provides strategies for engaging relevant Meetup and LinkedIn groups through educational presentations and cultural events to introduce Chhaya's mission and build relationships with potential donors.
Foundation prospecting 101 november 2011 for houston power tools conferenceSara Kellner
This document provides tips and strategies for non-profits to research and pursue foundation funding. It recommends being clear on your mission, developing compelling funding proposals and budgets, researching foundations to identify potential fits based on priorities and past funding, utilizing foundation center resources, creating a grant calendar, and leveraging contacts. Success requires understanding what foundations fund, following application guidelines, and cultivating relationships over time.
The document discusses building a major gifts program and trends in nonprofit fundraising. It provides statistics on US giving in 2009 from Giving USA. It also discusses various online and digital fundraising strategies and tools including video, email, websites, social media, and how these can integrate with and enhance offline major donor communications and fundraising efforts. Time management tips for fundraising professionals are also mentioned.
This document discusses crowd-sourcing and crowd-funding as new models for fundraising in the digital age. It provides examples of successful crowd-funding campaigns for arts projects in the UK and US. The key principles of crowd-funding discussed are transparency, choice, social media, and gamification. Crowd-funding is presented as going beyond just fundraising and being about engagement and developing long-term relationships with supporters. Challenges to adopting crowd-funding include restricted income, limited resources, and difficulties with promotion.
Crimson Creations is a public relations firm helping Bellevue Brewing Company (BBC) increase sales of their 425 pale ale. Their campaign will use research on craft beer drinkers, events sponsorships, and social media strategies to build awareness and loyalty. The budget is $2,500, with 40% spent on print/digital ads and promotions. Success will be measured by social media engagement, website traffic, and sales metrics.
Project Goal:
Creating a sales promotion plan for a product which doesn’t exist in the U.S market
Prepared by:
Edgina Desormeau
Derek Medwed
Tomer Melman
Christina Papale
Giving Days & the Great Canadian Fundraising Landscape hjc
This week, hjc and Kimbia presents Giving Days & the Great Canadian Landscape webinar. Register for this webinar to learn:
- What is a Giving Day, and why your nonprofit should start now
- The state of the Canadian Fundraising landscape
- Real life case studies and how to benchmark yourselves
Canadian Marketing Association student competition (SickKids)Evonne Chen
The goal was to enhance existing donor relationships and increase donation amount for SickKids Foundation. The strategy was to create an emotional connection with donors by sending donors children's handmade art. We believe that physical presence and emotional connection help strengthen donor relationships and therefore increase donation amount.
Learn about the important projects and programs being conducted to help your business at both the Oregon Winegrowers Association (OWA) and the Oregon Wine Board (OWB).
The OWA, a member-funded organization, will inform and update you on all the advantages of being part of the OWA community including legislative advocacy, regulatory compliance guidance and cost savings opportunities. Learn how the OWA is working to protect and enhance the investment you are making in your winery and vineyard operations.
The OWB, a semi-independent state agency funded through the tonnage tax, will take you through the accomplishments of the past year in marketing, media relations and educational programming before giving you a sneak peek of what’s in store for the coming year.
The document provides information on how organizations can succeed on the GlobalGiving crowdfunding platform. It outlines the requirements for signing up, including passing a rigorous due diligence process to verify eligibility. It also discusses tips for projects like including clear photos and descriptions, setting realistic funding goals, and regularly updating donors on project progress and impact. Regular updates are important for increasing donations, visibility and improving search rankings on the site.
This document provides case studies and strategies for three nonprofit art house cinemas - The Michigan Theater, Cinema Arts Centre, and Coolidge Corner Theatre - to strengthen their fundraising efforts. It discusses the importance of having an engaged board, sufficient staff and resources, and effective internal communications before ramping up public fundraising. It also offers tips for cultivating volunteer engagement, refining annual appeal messaging, strengthening community partnerships, saying thank you to donors, and challenging traditional fundraising rules to be more inclusive of all donors.
The document provides an executive summary and marketing plan for Original Homemade Hot Sauce. It includes objectives to increase brand awareness and sales. A SWOT analysis notes strengths like the product's health benefits but weaknesses in branding. Research found the labels seem bland. The plan recommends rebranding, social media campaigns, and promotional events like a booth at baseball games to target adults aged 18-49 in the Akron/Canton area. The total budget proposed is approximately $41,773.
Midway Village Museum was founded in 1968 to preserve the history of Rockford, Illinois. It has grown from an original 11 acre site to now encompass 148 acres. The museum utilizes various marketing strategies, including social media, print advertising, community outreach, television commercials, and website content to increase attendance and achieve its mission. Its goals for the next five years include growing visitation to 75,000 people annually and expanding the endowment. While marketing faces challenges like budget cuts, the museum has seen increased revenue streams in recent years from educational programs, rentals, and donations.
The document provides guidance for non-profits on fundraising from individual donors, including developing donor pyramids, setting fundraising goals, cultivating major gifts, leveraging board members and events, and keeping organized records. It emphasizes the importance of donor-centered fundraising, developing compelling organization missions, and growing giving societies. The case study at the end presents a theater company seeking to increase annual individual giving from $35,000 to $90,000 in two years.
Daniel Henri Lawrence is an advertising student passionate about developing integrated creative campaigns. He has internship experience at Ogilvy & Mather working on Coca-Cola accounts and led research for a Snapple campaign as director of the National Student Advertising Competition. Lawrence has a 3.8 GPA from UNC Chapel Hill studying advertising and journalism.
This presentation proposes a marketing campaign to introduce millennials to Perrier sparkling water. It involves hosting 12 live social events in 4 US cities over 4 weeks to showcase Perrier in an experiential way. Activities would include waiters on roller skates serving coffee and Perrier in the morning, athletes and games in the afternoon, and cheerleaders in the evening. The goal is to raise awareness of Perrier and drive purchases by showing millennials how the brand enhances experiences and lifestyle. Key metrics include social media engagement with the #AllDayPerrier hashtag and increases in brand consideration and purchase among the target audience.
The document provides information on how non-profit organizations can succeed on the GlobalGiving crowdfunding platform. It outlines the requirements to sign up including passing a due diligence process and being eligible to receive international donations. It also discusses best practices for projects such as writing clear titles and descriptions, including photos, and regularly updating donors. Organizations are encouraged to participate in Open Access Challenges to gain exposure and prove their fit on the site.
The candidate has over 15 years of experience in nonprofit, arts, and higher education administration. She enjoys working with creative individuals and thinking outside the box. She is seeking a new professional challenge where she can help others and positively impact their lives.
Girl Effect webinar - posting a projectGlobalGiving
The document outlines The Girl Effect Challenge run by GlobalGiving, which will provide $250,000 in funding split among 12 projects selected to benefit girls. Six projects will be chosen based on the number of unique donors received during the challenge period from October 15-November 15, while an expert panel will select the other six. Eligible projects must be posted on the GlobalGiving website by October 12 to be included. The document provides guidance on writing compelling project descriptions to attract donors during the funding competition period.
Covers how to join GlobalGiving, how to compete successfully in an open challenge, how to manage donors and build personal relationships, and headlines for 2010 upcoming campaigns
The document discusses several case studies of online fundraising campaigns:
1. America's Giving Challenge was a 30-day online competition in 2009 that raised over $2 million for charities by having them compete for donations through social networks.
2. Better Together was Ireland's version in 2010-2011 that included an online video competition and charity awards to raise €14,000 for charities.
3. Kiva's "Branch Out" campaign had existing members invite friends to join, acquiring 8,000 new members who each lent $25 within 26 hours through social networks.
4. Christian Aid tested different online and offline advertising methods for their "Nets Now" malaria prevention campaign, finding text messages
This document provides strategies for Chhaya's donor outreach and social media engagement. It analyzes Chhaya's current Facebook followers and most engaging post types. Most followers are educated females ages 25-44 who actively like and comment on posts with photos from events and informative articles. The document recommends focusing Facebook posts on videos, images, and links to thought-provoking content. It also provides strategies for engaging relevant Meetup and LinkedIn groups through educational presentations and cultural events to introduce Chhaya's mission and build relationships with potential donors.
Foundation prospecting 101 november 2011 for houston power tools conferenceSara Kellner
This document provides tips and strategies for non-profits to research and pursue foundation funding. It recommends being clear on your mission, developing compelling funding proposals and budgets, researching foundations to identify potential fits based on priorities and past funding, utilizing foundation center resources, creating a grant calendar, and leveraging contacts. Success requires understanding what foundations fund, following application guidelines, and cultivating relationships over time.
The document discusses building a major gifts program and trends in nonprofit fundraising. It provides statistics on US giving in 2009 from Giving USA. It also discusses various online and digital fundraising strategies and tools including video, email, websites, social media, and how these can integrate with and enhance offline major donor communications and fundraising efforts. Time management tips for fundraising professionals are also mentioned.
This document discusses crowd-sourcing and crowd-funding as new models for fundraising in the digital age. It provides examples of successful crowd-funding campaigns for arts projects in the UK and US. The key principles of crowd-funding discussed are transparency, choice, social media, and gamification. Crowd-funding is presented as going beyond just fundraising and being about engagement and developing long-term relationships with supporters. Challenges to adopting crowd-funding include restricted income, limited resources, and difficulties with promotion.
Crimson Creations is a public relations firm helping Bellevue Brewing Company (BBC) increase sales of their 425 pale ale. Their campaign will use research on craft beer drinkers, events sponsorships, and social media strategies to build awareness and loyalty. The budget is $2,500, with 40% spent on print/digital ads and promotions. Success will be measured by social media engagement, website traffic, and sales metrics.
Project Goal:
Creating a sales promotion plan for a product which doesn’t exist in the U.S market
Prepared by:
Edgina Desormeau
Derek Medwed
Tomer Melman
Christina Papale
Giving Days & the Great Canadian Fundraising Landscape hjc
This week, hjc and Kimbia presents Giving Days & the Great Canadian Landscape webinar. Register for this webinar to learn:
- What is a Giving Day, and why your nonprofit should start now
- The state of the Canadian Fundraising landscape
- Real life case studies and how to benchmark yourselves
Canadian Marketing Association student competition (SickKids)Evonne Chen
The goal was to enhance existing donor relationships and increase donation amount for SickKids Foundation. The strategy was to create an emotional connection with donors by sending donors children's handmade art. We believe that physical presence and emotional connection help strengthen donor relationships and therefore increase donation amount.
Learn about the important projects and programs being conducted to help your business at both the Oregon Winegrowers Association (OWA) and the Oregon Wine Board (OWB).
The OWA, a member-funded organization, will inform and update you on all the advantages of being part of the OWA community including legislative advocacy, regulatory compliance guidance and cost savings opportunities. Learn how the OWA is working to protect and enhance the investment you are making in your winery and vineyard operations.
The OWB, a semi-independent state agency funded through the tonnage tax, will take you through the accomplishments of the past year in marketing, media relations and educational programming before giving you a sneak peek of what’s in store for the coming year.
The document provides information on how organizations can succeed on the GlobalGiving crowdfunding platform. It outlines the requirements for signing up, including passing a rigorous due diligence process to verify eligibility. It also discusses tips for projects like including clear photos and descriptions, setting realistic funding goals, and regularly updating donors on project progress and impact. Regular updates are important for increasing donations, visibility and improving search rankings on the site.
This document provides case studies and strategies for three nonprofit art house cinemas - The Michigan Theater, Cinema Arts Centre, and Coolidge Corner Theatre - to strengthen their fundraising efforts. It discusses the importance of having an engaged board, sufficient staff and resources, and effective internal communications before ramping up public fundraising. It also offers tips for cultivating volunteer engagement, refining annual appeal messaging, strengthening community partnerships, saying thank you to donors, and challenging traditional fundraising rules to be more inclusive of all donors.
The document provides an executive summary and marketing plan for Original Homemade Hot Sauce. It includes objectives to increase brand awareness and sales. A SWOT analysis notes strengths like the product's health benefits but weaknesses in branding. Research found the labels seem bland. The plan recommends rebranding, social media campaigns, and promotional events like a booth at baseball games to target adults aged 18-49 in the Akron/Canton area. The total budget proposed is approximately $41,773.
Midway Village Museum was founded in 1968 to preserve the history of Rockford, Illinois. It has grown from an original 11 acre site to now encompass 148 acres. The museum utilizes various marketing strategies, including social media, print advertising, community outreach, television commercials, and website content to increase attendance and achieve its mission. Its goals for the next five years include growing visitation to 75,000 people annually and expanding the endowment. While marketing faces challenges like budget cuts, the museum has seen increased revenue streams in recent years from educational programs, rentals, and donations.
The document provides guidance for non-profits on fundraising from individual donors, including developing donor pyramids, setting fundraising goals, cultivating major gifts, leveraging board members and events, and keeping organized records. It emphasizes the importance of donor-centered fundraising, developing compelling organization missions, and growing giving societies. The case study at the end presents a theater company seeking to increase annual individual giving from $35,000 to $90,000 in two years.
Daniel Henri Lawrence is an advertising student passionate about developing integrated creative campaigns. He has internship experience at Ogilvy & Mather working on Coca-Cola accounts and led research for a Snapple campaign as director of the National Student Advertising Competition. Lawrence has a 3.8 GPA from UNC Chapel Hill studying advertising and journalism.
This presentation proposes a marketing campaign to introduce millennials to Perrier sparkling water. It involves hosting 12 live social events in 4 US cities over 4 weeks to showcase Perrier in an experiential way. Activities would include waiters on roller skates serving coffee and Perrier in the morning, athletes and games in the afternoon, and cheerleaders in the evening. The goal is to raise awareness of Perrier and drive purchases by showing millennials how the brand enhances experiences and lifestyle. Key metrics include social media engagement with the #AllDayPerrier hashtag and increases in brand consideration and purchase among the target audience.
The document summarizes observations from an ethnography conducted at a restaurant called TOPO. The observer noticed that most customers were families catching up over meals or students on dates having more in-depth conversations. Families tended to speak generally while dates performed "investigations". Servers were helpful, suggesting orders, and customers favored dishes like steak and fried chicken over healthier options. The atmosphere was relaxing with dim lighting and folky music that transitioned to pop, though loud conversations sometimes overpowered the music.
This document outlines a research plan to help Adidas appeal more to "sneakerheads" aged 18-35. It involves secondary research using databases like MRI and Statista to understand customer demographics and market share. This information will inform focus groups and interviews with sneaker enthusiasts to gain qualitative insights. Specifically, the plan is to conduct 15-25 focus groups of 60 minutes each and 25-50 interviews of 45-60 minutes in sneaker stores. Questions will focus on participants' interests, brand preferences, purchase decisions and opinions on Adidas collaborations. The responses will be analyzed for common themes, frequencies and emotions to develop consumer profiles and identify opportunities for Adidas.
This document lists the names of 6 individuals: Sarah Davidson, Talla Hashem, Dan Lawrence, Nathan Sessions, Ellen Turner. It provides a list of 6 names without any additional context.
NIMA2024 | De toegevoegde waarde van DEI en ESG in campagnes | Nathalie Lam |...BBPMedia1
Nathalie zal delen hoe DEI en ESG een fundamentele rol kunnen spelen in je merkstrategie en je de juiste aansluiting kan creëren met je doelgroep. Door middel van voorbeelden en simpele handvatten toont ze hoe dit in jouw organisatie toegepast kan worden.
Best Competitive Marble Pricing in Dubai - ☎ 9928909666Stone Art Hub
Stone Art Hub offers the best competitive Marble Pricing in Dubai, ensuring affordability without compromising quality. With a wide range of exquisite marble options to choose from, you can enhance your spaces with elegance and sophistication. For inquiries or orders, contact us at ☎ 9928909666. Experience luxury at unbeatable prices.
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...Niswey
50 million companies worldwide leverage WhatsApp as a key marketing channel. You may have considered adding it to your marketing mix, or probably already driving impressive conversions with WhatsApp.
But wait. What happens when you fully integrate your WhatsApp campaigns with HubSpot?
That's exactly what we explored in this session.
We take a look at everything that you need to know in order to deploy effective WhatsApp marketing strategies, and integrate it with your buyer journey in HubSpot. From technical requirements to innovative campaign strategies, to advanced campaign reporting - we discuss all that and more, to leverage WhatsApp for maximum impact. Check out more details about the event here https://events.hubspot.com/events/details/hubspot-new-delhi-presents-unlocking-whatsapp-marketing-with-hubspot-integrating-messaging-into-your-marketing-strategy/
IMPACT Silver is a pure silver zinc producer with over $260 million in revenue since 2008 and a large 100% owned 210km Mexico land package - 2024 catalysts includes new 14% grade zinc Plomosas mine and 20,000m of fully funded exploration drilling.
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The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...APCO
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
3. Why Johnnie Walker for the Arts?
● Federal funding for the arts is around $250 million a year, while federal funding for
science is around $5 billion
● Studies show schools participating in the arts have made huge strides in closing the
gap between high and low-income students’ academic achievement
● New brain research shows that not only do art classes improve skills in math and
reading, but also improve social development, personality adjustment, and self-worth
5. Johnnie Walker + Americans For The Arts
“Cause marketing partnerships give us a
chance to pursue deep collaborations
with organizations that share a common
belief in the power of the arts to connect
people, build thriving communities, and
transform lives.”
-Americans For the Arts
18. Timeline
November 26th 2016
Big Reveal Event
July 2016
Competition
Commencement
October 2016
Competition
Close
November 2016
Top 10 Finalists
Reveal &
Invitations
19. Summary
JOHNNIE WALKER FOR THE ARTS
● Johnnie Walker + Americans for the Arts
○ Partnership between these two creative & forward-thinking organizations to bring back the art programs
in schools all over the country/world.
● The Bottle + The Arts
○ Bottle designed by the top creative minds
● Promotion
○ One main event at the MoMA in NYC.
○ Social Media
○ Earned Media
○ Magazine Advertising + In-store