Citizens today want to create a better tomorrow for our children and grandchildren. Looking at our world, Jen Q. Public sees the opportunity that analytics, the Internet of Things and the cognitive era bring to our cities, schools and governments. This collection of stories and cartoons explore use cases related to these advancements. Read the latest entry at http://ibm.co/jenqpublic and learn more about analytics for government today http://ibm.co/governmentanalytics

2. Citizens today want to see
a better tomorrow for our
children and grandchildren.
Looking across our world,
I see the opportunity that
analytics, the Internet of
Things and the cognitive
era bring to our cities,
schools and governments.

3. Here is a collection of
20 stories and cartoons
that show the use cases...

4. Lancaster, California, saw
a crime rate reduction of
over 35 percent by using
analytics to understand
crime trends and deploy
resources more effectively.
Memphis also used
analytics to reduce crime
by almost 30 percent...
READ MORE
ibm.co/crimeinvestigation
“Maybe that’s why
he can wear his
sunglasses at night...”
Jen Q. Public
#JenQPublic
Analytics give insights that can help reduce crime.

5. At a recent US Congress
hearing of the Ways and
Means Subcommittee on
Oversight, Chairman Peter
Roskam said, “last year,
the federal government lost
USD 124.7 billion dollars in
improper payments across
124 programs...”
READ MORE
ibm.co/socialcompliance
“Would you pinky
swear that your
claim is accurate?”
Analytics more reliably detects errors & abuses.
SOCIAL SERVICES

6. Carly Stockwell, content
director at College
Factual, shared that “only
59 percent of students
graduate from college.”
Student attrition can cost a
given institution 9.9 million
dollars in lost revenues...
READ MORE
ibm.co/educationanalytics
“Uhhh... you have
three years left!”
Analytics help determine which students may
be at risk they leave your institution.before

7. Though we may not be able
to prevent natural disasters,
innovative emergency
management solutions
with advanced analytics
capabilities can help
reduce the response time...
READ MORE
ibm.co/emergencymgmt
“Hmm... that’s definitely
not what they meant by
emergency preparedness.”
We can’t stop unexpected events from happening,
but analytics can help us be better prepared.

8. IBM i2 Enterprise Insight
Analysis (i2 EIA) helps
analysts uncover hidden
connections within hundreds
of terabytes of data so they
can use actionable insights
to achieve rapid clarity in
complex investigations—
and in near real-time.
READ MORE
“So they say the key to cyber
security is connecting the dots?”
Analytics enhance traditional security measures by providing
critical insights—the who, how &� why behind cyber threats.
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ibm.co/threatintelligence

9. IBM Intelligent Operations
Center for Smarter Cities
synchronizes and analyzes
information gathered from
diverse data-collection
systems. This helps
decision makers anticipate
problems and dispatch
first responders faster.
READ MORE
ibm.co/crimeinvestigation
“Analytic patterns reveal that I am
potentially a future hot spot for crime...”
“Lock your doors!”
Analytics derive new insights and uncover trends
before they become issues or criminal events.

10. ibm.co/educationanalytics
Through data and analytics,
educational institutions can
track enormous amounts
of learning data. Then, by
applying deep analytics to
the learning data, we can
understand more clearly
how a student learns...
READ MORE
“I’ll tell you what... students
these days sure are different.”
Jen Q. Public
#JenQPublic
Use analytics to understand & personalize
each student’s learning experience.

11. Today fraud seems
pervasive, whether it’s
fraudsters taking up to
$50 million in tax refunds,
an IRS employee netting
$326,000 from identity theft
or fraudulent billing of the
government for Medicaid...
READ MORE
ibm.co/socialcompliance
Jen Q. Public
#JenQPublic
Rest easy knowing analytics can more
quickly identify & stop suspicious activity.
“My bed may be lumpy,
but I’m safe from fraud!”

12. Emerging video analytics
technology such as deep
learning, facial recognition
and vehicle make and model
recognition are improving
both precision and accuracy
in the field—paving the way
for new use cases...
READ MORE
ibm.co/emergencymgmt
“I guess ducking through
the intersection
won’t work...”
Jen Q. Public
#JenQPublic
Improved accuracy in video analytics is paving the
way for advanced capabilities & new use cases.

13. Richard Stiennon, a veteran
in the security industry,
said, “we are not hearing
more about cyber crime
because we do not have the
technology to identify some
of the breaches!” Scary...
READ MORE
“Honey, can you
make sure the
doors are locked?”
Jen Q. Public
#JenQPublic
As criminals become more technologically advanced,
analytics is helping to keep us safe from cyber threats.
ibm.co/threatintelligence

14. A smarter approach to
emergency management
is a two-faceted strategy of
sharing critical information
among government officials
and constant monitoring of
sensor, smartphone and
camera data...
READ MORE
ibm.co/emergencymgmt
Jen Q. Public
#JenQPublic
“Nothing to worry about!
Our emergency plan
is almost finished...”
Analytics can help organizations form effective
emergency strategies before they are needed.

15. Journalist Farai Chideya
said, “the fear is that the
billion-dollar education
technology industry that
seeks to individualize
learning and reduce
drop-out rates could also
pose a threat to privacy...”
READ MORE
ibm.co/educationanalytics
Jen Q. Public
#JenQPublic
“I can’t wait to share this!”
Analytics solutions can help
educators secure & govern student data.

16. Sen. Richard Blumenthal,
D-Conn., introduced new
legislation aimed at
creating federal standards
for connected cars.
Are we utilizing analytics
and the deluge of data
we have at our disposal?
READ MORE
Jen Q. Public
#JenQPublic
“It’s not my driving! I think
my bumper car’s been hacked...”
Analytics solutions provide actionable insights to help
prevent future cyberthreats from becoming a reality.
ibm.co/threatintelligence

17. How to shorten investigative
lifecycles, adapt to rapidly
changing emergency
situations and gain critical
intelligence about threat
actors and their motivations...
READ MORE
ibm.co/threatanalysis
Jen Q. Public
#JenQPublic
Analytics makes connections that turns data into
intelligence, accelerating the data-to-decision process.
“He’s still the world’s
greatest detective...
Now he’s just faster.”

18. Uncovering cyber threats
as early as possible is
important to protect the
enterprise, customers and
resources. Cybersecurity
strategy demands critical
intelligence about the threat,
who is behind it and why...
READ MORE
Jen Q. Public
#JenQPublic
Enhance your cybersecurity strategy with critical
intelligence to uncover fraudulent activities earlier.
“I usually just get a thank you
note. Someone must really want
to get into the company...”
To:Hiring
manager
ibm.co/threatintelligence

19. ibm.co/educationanalytics
By understanding each
student as an individual,
we can more easily identify
whether the student is at
risk and then appropriate
intervention can help
balance the workload...
READ MORE
#JenQPublic
Analytics capabilities help institutions identify at-risk
students & intervene to keep workloads in check.
“I feel like you’ve
been avoiding me...”
Jen Q. Public

20. 21st century technologies
using data analytics with
social and mobile technology
present a rich opportunity
to streamline and integrate
preparation, response,
recovery and mitigation
of disasters...
READ MORE
ibm.co/emergencymgmt
#JenQPublic
Analytics & real-time weather data can’t stop the rain but
can help improve emergency preparedness & response.
“Rain, rain, go away...
Keep singing!
I think it’s working!”
Jen Q. Public

21. The threat actors who
committed the Office of
Personnel Management
breach were reportedly
in the system undetected
for a year, tampering with
the records of 4.2 million
people...
READ MORE
“When I asked if my
files were safe, this
isn’t what I meant...”
#JenQPublic
Jen Q. Public
Analytics uncovers timely insights about attackers
to help proactively beef up your cybersecurity.
ibm.co/threatintelligence

22. We need to help agencies
avoid the ‘pay and chase’
scenario by intercepting
transactions in real time that
are potentially fraudulent,
while detecting, identifying
and building the case
against past fraud...
READ MORE
ibm.co/socialcompliance
#JenQPublic
Jen Q. Public
How can analytics help the government
prevent & stop improper payments?
“Who needs the
lottery when this
is so easy?”

23. Student achievement is a
result of a complex interplay
of many variables. But when
data is scattered across an
organization in paper files
or spreadsheets, solving
the puzzle of success and
failure is next to impossible...
ibm.co/educationanalytics
READ MORE
#JenQPublic
“I think I finally
have everything
under control...”
Jen Q. Public
Analytics help schools identify & intervene to help
students in danger of falling through the cracks.

24. Until next time!
Please share your thoughts
and experiences about
analytics in government,
education and public safety.
Continue to learn about
solutions and case studies.
Jen Q. Public
ibm.co/governmentanalytics