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Jean Chatzky
The document discusses strategies for blogging, branding, and the future of personal finance. It outlines eight tenets for brand building, including figuring out what you're good at and doing it consistently, being brave when opportunities arise, writing books and public speaking, hiring good help, knowing when not to pitch yourself, affiliating with respected larger brands, and being yourself. It also describes the presenter's ideas for a money school webinar series and how to contact them on social media.
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- 6. Brand Building Tenet #1 Figure Out WhatYou’re Good At – Then Do It Over And Over Again
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