Jays is an audio company established in 2005 in Sweden that designs and distributes premium earphones and headphones. They have a portfolio of award-winning products that range from $20-400 and use different driver technologies like dynamic, balanced armature, and quad armature designs. Jays prides itself on high quality design, construction, and sound performance.

1. www.jays.se

2. Index
About Jays - Slide 3
Products- Slides 4 to 16
Marketing & POS - Slides 17 to 19

3. About Jays
• Established in 2005 in Västerås, Sweden
• No-compromise approach to design, quality, wearability and sound
performance
• Distribution in over 100 countries
• Partners with selected global retailers such as Media Markt, Fnac and Tanaki
• Long term approach to the success of partners and Jays alike
• Large portfolio of awards worldwide for audio excellence
www.jays.se

4. In-Ear Earphones 2010
x-JAYS QUADRO ARMATURE SYSTEM
£399,99
z-JAYS TRIPLE ARMATURE SYSTEM
£349,99
q-JAYS BLACK / WHITE DUAL ARMATURE EARPHONES
£179,99
MICRO ARMATURE EARPHONES
d-JAYS BLACK / WHITE
£129,99
t-JAYS SERIES DYNAMIC DRIVER SERIES
* £59,99 | ** £69,99 | *** £79,99
j-JAYS BLACK / WHITE HEAVY DUTY BASS DYNAMIC DRIVERS
£49,99
a-JAYS SERIES DYNAMIC DRIVER SERIES
* £19,99 | ** £29,99 | *** £39,99
www.jays.se

5. Headphones 2010
k-JAYS STUDIO HEADPHONES 50mm dynamic drivers
£169,99
PLANNED FOR 2011
c-JAYS HEADPHONES BLACK / WHITE 40mm Elastic Multi Layers drivers
£89,99
40mm dynamic heavy bass impact drivers
v-JAYS HEADPHONES
£59,99
www.jays.se

6. Products
a-Jays dynamic driver series
• Great look and feel retail packaging
• Superb audio quality from 8.6mm driver
• Flat tangle free cable
• Large range of accessories included as standard
• 2 Year Warranty
• RRP’s £19.99 - £39.99
www.jays.se

7. a-JAYS DYNAMIC DRIVER SERIES
a-JAYS One | £19.99 a-JAYS Two | £29.99 a-JAYS Three | £39.99
Heavy bass impact
Heavy bass impact with
Detailed and wide sound spectrum
a deeper spectrum
with a heavy bass impact
Standard Black
Deep High Gloss Black
Rubber Coated
20 - 18 000 Hz
20 - 20 000 Hz
20 - 22 000 Hz
95 dB @ 1 kHz
96 dB @ 1 kHz
97 dB @ 1 kHz
16 Ohm
16 Ohm
16 Ohm
8.6mm driver
8.6mm driver
8.6mm driver
Flat tangle-free cable
Flat tangle-free cable
Flat tangle-free cable
User manual
User manual
User manual
Sleeves XXS - L
Sleeves XXS - L
Sleeves XXS - L
Airplane adapter
Airplane adapter
Stereo splitter
Stereo splitter
Travel case
www.jays.se

8. Products
t-Jays dynamic driver series
• Great look and feel retail packaging
• Reversible for over the ear usage, ideal for running or
working out
• Flat design enabling comfortable usage lying down
• Large range of accessories included as standard
• Top of the line 10mm driver
• 2 Year Warranty
• RRP’s £59.99 - £79.99
www.jays.se

9. t-JAYS DYNAMIC DRIVER SERIES
t-JAYS One | £59.99 t-JAYS Two | £69.99 t-JAYS Three | £79.99
Neutral and dynamic
Detailed sound with an
Wide soundstage with
even more dynamic feel
a detailed dynamic sound
Standard Black
Deep High Gloss Black
Rubber Coated
18 - 20 000 Hz
17 - 22 000 Hz
15 - 25 000 Hz
96 dB @ 1 kHz
97 dB @ 1 kHz
98 dB @ 1 kHz
16 Ohm
16 Ohm
16 Ohm
10 mm driver
10 mm driver
10 mm driver
Ergonomic design
Ergonomic design
Ergonomic design
User manual
User manual
User manual
Sleeves XXS - L
Sleeves XXS - L
Sleeves XXS – L
Extension cable
Extension cable
Extension cable
Airplane adapter
Airplane adapter
Stereo splitter
Stereo splitter
Travel case
www.jays.se

10. q-Jays Dual Armature Earphones d-Jays Micro Armature Earphones m-Jays iPhone Music Adaptor
q-JAYS BLACK / WHITE
£179,99 d-JAYS BLACK / WHITE
£129,99
q-JAYS are the world’s smallest dual m-JAYS
armature earphones as of today. Still their £29,99
audio performance is nothing less than d-JAYS are our entry model to the high
unbelievable. Hear details in your music you fidelity earphone range. With ergonomic,
sleek Scandinavian design containing m-JAYS is designed to give you the free
never thought existed before. The dual
balanced micro armature transducers – option of using any earphone or
armatures in q-JAYS reproduce your music
these award winning flat earpieces deliver a headphone you like.
in full – woven into thick textured layers of
stunningly detailed and clear sound. We believe in freedom for the user and
precise audio placing you in front of the
m-JAYS will give you first class audio
widest soundstages. Let the concert begin...
performance with a microphone that has a
Lively with stunning details superior speech quality.
Ultra balanced and clear sound over the whole spectrum
A big button makes controlling the cell
phone much easier. It controls all the
20 - 20 000 Hz 20 - 20 000 Hz functions your original iPhone headset
95 dB @ 1 kHz 115 dB @ 1 kHz does with the difference that you can
39 Ohm 40 Ohm connect your favourite earphone or
headphone to it. Your choice.
Dual armature transducers Micro armature transducer
World’s smallest Ergonomic design
Ergonomic design Clear, neutral sound
Clear, neutral sound d-Jays & q-Jays Awards
Award winning User manual
Dividable cables Sleeves XXS – L
Wide range of accessories 4 pair protective filters
Extension cable
User manual Airplane adapter
Sleeves XXS – L Stereo splitter
8 pair protective filters Carrying case
Extension cable I-shape Foam sleeves
Extension cable L-shape
Airplane adapter
Stereo splitter
Carrying case
Foam sleeves
www.jays.se

11. c-Jays Elastic Multi Layer Headphones v-Jays Heavy Bass Impact Headphones
c-JAYS BLACK/WHITE v-JAYS
£89,99 £59,99
The c-JAYS headphones are equipped with JAYS Elastic Multi Layer (EML) The v-JAYS are made to let you enjoy your music as much as possible.
diaphragm speakers which deliver a crystal clear, balanced sound with very The speakers are designed to create superior bass impact without
detailed highs, rich mids and powerful lows. c-JAYS has a slim, light- weight overwhelming the other frequencies keeping all the small details you
design with extendable arms in tough glass fibre reinforced nylon. Foldable often miss with other headphones.
and rotatable joints make the headphones flexible and ergonomic.
Detailed sound with a heavy bass impact
Crystal clear balanced sound
25 - 20 000 Hz
20 - 20 000 Hz 98 dB @ 1 kHz
99 dB @ 1 kHz 24 Ohm
40 Ohm
40 mm dynamic driver
40 mm Elastic Multi Layer driver Lightweight
Single Crystal Copper cables Foldable and portable
Lightweight Detailed sound with heavy bass impact
Foldable and portable Critically acclaimed
Detailed sound with large sound spectrum Dividable cables
Award winning
Dividable cables Warranty card
Wide range of accessories Extra pair of foam cushions
Extension cable
User manual
Three different types of foam cushions
Extension cable (iPhone compatible) HiFi & Musik - Most Portable
July 2009, Sweden
Airplane adapter
Stereo splitter iCreate – 5/5
6.4 mm adapter July 2009, United Kingdom
Carrying case
iGizmo - 4/5, Recommended
Visual Grand Prix Awards – Gold Winner June 2009, United Kingdom
July 2009, Japan
iCreate – 5/5
March 2009, United Kingdom
www.jays.se

12. www.jays.se
Coming Soon
For the new iPhone 4

13. a-JAYS Four iPhone
Developed from the stunning range of ”a” Jays that on
launch has astounded the market.
Utilising the flat tangle-free cable design and a newly
developed 3.5mm angled plug, these are not just another set
of earphones.
Custom built , high quality silicone microphone
Answer and termination of calls
Volume
Music and video playback (pause, next, previous track)
Recording of voice memos with compatible devices
”Engaging earphones with a heavy bass impact
featuring flat tangle-free cables”
www.jays.se

14. www.jays.se
a-JAYS Four iPhone
Sleek shape with engaging sound signature
Flat tangle-free cable design
Newly developed 3.5mm angled plug
Refined midrange for optimum voice transmission
New, custom-built, silicone microphone
Equipped with three secure grip button control -
- Answer and termination of calls
- Volume
- Music and video playback (pause, next, previous track)
- Recording of voice memos with compatible devices
Available in high gloss finish - black
Compatible with iPhone 3G & 3Gs

15. a-JAYS Four iPhone
a Jays Four iPhone
RRP £49.99
Available Q4 2010
www.jays.se

16. ALL JAYS PRODUCTS COME WITH A 2 YEAR WARRANTY
www.jays.se

17. Advertising 2010 (Consumer Press)
Lifestyle & Gadget publications,
Reviews, competitions,
advertorials and full page
adverts directing to supporting
retailers.
Jays / Haymarket relationship
across specialised publications,
Reviews, advertorials and full
page adverts directing to
supporting retailers.
www.jays.se

18. Example Desk Top Display
www.jays.se

19. POS (Double sided A 4)
www.jays.se