Mark Penningtons presentation on Design Led Business to Export NZ companies in the Bay of Plenty. Mark visited the Bay as the special guest for the 2012 Young Innovator Awards.
Advertisement Creative strategy & creative tactics & formatsNijaz N
A creative strategy defines the important strategic choices required to develop a marketing message.
The creative strategy (often called a copy or advertising strategy) defines what you will say about your product or service.
It explains how you want consumers to think about your Brand.
This years Young Innovator Awards have just been launched! And here's the presentation to match.
Bright and early this morning, teachers, students and businessmen alike, joined together for the Young Innovator Awards 2015 Launch. With airplane competitions, lots of laughs and of course some great food - it's safe to say, the launch was a success.
Advertisement Creative strategy & creative tactics & formatsNijaz N
A creative strategy defines the important strategic choices required to develop a marketing message.
The creative strategy (often called a copy or advertising strategy) defines what you will say about your product or service.
It explains how you want consumers to think about your Brand.
This years Young Innovator Awards have just been launched! And here's the presentation to match.
Bright and early this morning, teachers, students and businessmen alike, joined together for the Young Innovator Awards 2015 Launch. With airplane competitions, lots of laughs and of course some great food - it's safe to say, the launch was a success.
An Inspiration Session presented by Dan Necklen of the Likeable Marketing Company. Hosted in 2014, Dan came into Locus Research to talk about Social Marketing, getting the most out of your online platforms and how to optimise your online person and audience reach.
See Dan's website below
www.likeable.co.nz/
A guide to generating insight through research for product development
Research is the primary risk management tool you have in product development. It is also the biggest driver of insight and breakthrough ideas. The challenge many people face is doing it in a way that retains creativity and objectivity. Balancing the technical and human centred approaches can be a challenge but the results are worth it.
Understanding people’s needs and requirements is the key to unlocking insights, but is not enough on its own. It must be coupled with a broader understanding of the
business, product, and technical context; the product system.
This presentation sets out a practical approach to undertaking research for product development. It provides guiding principles for primary research and how to interpret information and create insights. Our approach has been developed from a range of other approaches and our own experiences. It provides a common approach that can be applied across all types of research.
A series of three presentations were delivered at the NZ Health Congress by Jono Jones (Locus Research), Professor Simon Fraser (Victoria University), and Timothy Allan (Locus Research). On the topics of FEA and Analysis in Healthcare, Additive and Rapid Manufacturing and Lean Startup
3D Printing + Additive Manufacturing: A Revolution in Making
by Simon Fraser, Professor of Industrial Design, Associate Dean (Research) VUW School of Design
An Inspiration Session presented by Dan Necklen of the Likeable Marketing Company. Hosted in 2014, Dan came into Locus Research to talk about Social Marketing, getting the most out of your online platforms and how to optimise your online person and audience reach.
See Dan's website below
www.likeable.co.nz/
A guide to generating insight through research for product development
Research is the primary risk management tool you have in product development. It is also the biggest driver of insight and breakthrough ideas. The challenge many people face is doing it in a way that retains creativity and objectivity. Balancing the technical and human centred approaches can be a challenge but the results are worth it.
Understanding people’s needs and requirements is the key to unlocking insights, but is not enough on its own. It must be coupled with a broader understanding of the
business, product, and technical context; the product system.
This presentation sets out a practical approach to undertaking research for product development. It provides guiding principles for primary research and how to interpret information and create insights. Our approach has been developed from a range of other approaches and our own experiences. It provides a common approach that can be applied across all types of research.
A series of three presentations were delivered at the NZ Health Congress by Jono Jones (Locus Research), Professor Simon Fraser (Victoria University), and Timothy Allan (Locus Research). On the topics of FEA and Analysis in Healthcare, Additive and Rapid Manufacturing and Lean Startup
3D Printing + Additive Manufacturing: A Revolution in Making
by Simon Fraser, Professor of Industrial Design, Associate Dean (Research) VUW School of Design
Between Filth and Fortune- Urban Cattle Foraging Realities by Devi S Nair, An...Mansi Shah
This study examines cattle rearing in urban and rural settings, focusing on milk production and consumption. By exploring a case in Ahmedabad, it highlights the challenges and processes in dairy farming across different environments, emphasising the need for sustainable practices and the essential role of milk in daily consumption.
Hello everyone! I am thrilled to present my latest portfolio on LinkedIn, marking the culmination of my architectural journey thus far. Over the span of five years, I've been fortunate to acquire a wealth of knowledge under the guidance of esteemed professors and industry mentors. From rigorous academic pursuits to practical engagements, each experience has contributed to my growth and refinement as an architecture student. This portfolio not only showcases my projects but also underscores my attention to detail and to innovative architecture as a profession.
Visual Style and Aesthetics: Basics of Visual Design
Visual Design for Enterprise Applications
Range of Visual Styles.
Mobile Interfaces:
Challenges and Opportunities of Mobile Design
Approach to Mobile Design
Patterns
PDF SubmissionDigital Marketing Institute in NoidaPoojaSaini954651
https://www.safalta.com/online-digital-marketing/advance-digital-marketing-training-in-noidaTop Digital Marketing Institute in Noida: Boost Your Career Fast
[3:29 am, 30/05/2024] +91 83818 43552: Safalta Digital Marketing Institute in Noida also provides advanced classes for individuals seeking to develop their expertise and skills in this field. These classes, led by industry experts with vast experience, focus on specific aspects of digital marketing such as advanced SEO strategies, sophisticated content creation techniques, and data-driven analytics.
Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page pmgdscunsri
Figma is a cloud-based design tool widely used by designers for prototyping, UI/UX design, and real-time collaboration. With features such as precision pen tools, grid system, and reusable components, Figma makes it easy for teams to work together on design projects. Its flexibility and accessibility make Figma a top choice in the digital age.
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
Through an exploration of brand psychology and consumer behavior, this study sheds light on the intricate ways in which effective branding strategies, strategic social media engagement, and user-centric website design contribute to altering consumers' perceptions. We delve into the principles that underlie successful brand transformations, examining how visual identity, messaging, and storytelling can captivate and resonate with target audiences.
Methodologically, this research employs a comprehensive approach, combining qualitative and quantitative analyses. Real-world case studies illustrate the impact of branding, social media campaigns, and website redesigns on consumer perception, sales figures, and profitability. We assess the various metrics, including brand awareness, customer engagement, conversion rates, and revenue growth, to measure the effectiveness of these strategies.
The results underscore the pivotal role of cohesive branding, social media influence, and website usability in shaping positive brand perceptions, influencing consumer decisions, and ultimately bolstering sales and profitability. This paper provides actionable insights and strategic recommendations for businesses seeking to leverage branding, social media, and website design as potent tools to enhance their market position and financial success.
45. Business Model
•Long term investment (can’t be hand to mouth)
•2-3 years per project (1 year to find partner)
•IP equals up to ¼ of cost of development
•Development cost covered by licence fee
•Break even after one year
•Profit and reinvestment created through royalty stream
Formway Design uses many processes to uncover the need – Market, White paper, Expert consultation, Voice of the market, but in the tool that initially identified the need for BE was ‘voice of the customer’ interviewing. The result questioned how users really sitting throughout there day? What are they doing and what seated support is required? It was clear that many of the users we interviewed took postures other that the correct task seating postures…. But why and for how long?
RW
What we discovered is that there are some areas that we excel in. We need to celebrate these areas of excellence and ensure that we continue to delight our customers in these areas.
What we discovered is that there are some areas that we excel in. We need to celebrate these areas of excellence and ensure that we continue to delight our customers in these areas.
What we discovered is that there are some areas that we excel in. We need to celebrate these areas of excellence and ensure that we continue to delight our customers in these areas.
Teamwork – unleashing the creative power of a team in flow. Big audacious goals – anything’s possible challenging ourselves Being fanatical about what we do Self belief – Backing ourselves Making it fun
Neocon gold last year against the likes of HM Embody Fastest ramp up in production for a seating product in Knolls long history Knoll have sold in excess of 25 000 chairs since delivery began in September
Here is just one example of the output of this process We sold this to Knoll for 6m USD
This is the suite of product currently in the market and producing ese products are still in the market producing revenue
Knoll is one of the 2 top design lead players in the global furniture industry 1 or 2 in terms of design credibility One of the leading players in global furniture industry Formway design has transformed to the pinnacle of seating design Strategically enduring relationship, •Formway design continues to advise and support
Despite the difficult economic environment, in 2009 we had one of the most successful product launches in our company's history as we introduced the Generation by Knoll� chair. This chair has received many accolades including winning the Best of NeoCon� 2009 Gold Award for Office Seating. It has had one of the fastest ramp ups in terms of market acceptance
This family of product has transformed Knoll to one of the top three seating companies globally and the relationship is ongoing
Formway is an environmental leader in office furniture and have the knowledge to passion to become a leader in the recliner market