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Digitally Integrated
Organizations
Or how transforming your systems can help you become
more efficient, build constituents, and save you money!
Grateful to be a visitor and
live and work on unceded territory of
the sḵwx̱wú7mesh (Squamish),
sel̓íl̓witulh (Tsleil-Waututh), and
xʷməθkʷəy̓əm (Musqueam) nations.
Jai Djwa
• Principal of Agentic Digital Media
• 25+ years in digital strategy
• Creative Technologist working with social
change and arts organizations
• Teach design/UX at ECUAD, Capilano IDEA
School of Design and UBC Sauder Business
• National Digital Transformation Coach
• Vancouver Fringe Board Member
• BC Arts Council Board Member
Jargon Giraffe
thx to:
5
Organization Interviews
 Majority of Organizations cite a lack of funding while
remaining largely unaware of free tools which can save
time and free up staff capacity.
 Most Organizations are not ready for a comprehensive
digital strategy, but they are ready to learn about different
digital tools and how they can help with planning.
 Most Organizations struggle with getting board-level buy-
in for digital
Arts BC DigistARTS
81% of Organizations DO NOT have a digital strategy.
The rapid and unpredictable rise of online
technologies, has irrevocably changed how
constituents behave.
In order to brave this new world, we need to
understand and adopt new models of thinking
and strategies to build, sustain and grow our
organizations.
So what’s the new model?
Digitally Integrated
Organizations
Digitally Integrated Organizations
• Fundamentally uses digital
technology
• Has an innovative culture to
manage change
• Performs core operations
with digital tools
• Efficiently interacts with
users, partners and vendors
• Integrates across IT systems.
• Can deliver a digital user-
centred experience
• Collects, transforms, shares
and uses data to make
decisions.
So how do we measure this?
Digital Maturity Assessment:
Two Measurements We Use
Digital Intensity
measures the use of
digital technologies.
Digital Culture
measures the ability
to implement change.
Digital
Maturity
Assessment Matrix
Techno-Shy Integrated
Emerging Technocentric
DigitalCulture
Digital Intensity
“Digital transformation
is not about technology.
It is about STRATEGY,
LEADERSHIP,
and new ways of
THINKING.”
- David Rogers, Researcher, Author
“The Digital Transformation Playbook”
To improve digital maturity…
1.Define their digital strategy
2.Establish a mind-set of digital-first at their
staff and board
3.Investigate digital tools
4.Invest in training
5.Utilize the power of data to make better
decisions
6.Understand that it is continuous
improvement, not a one-off
NP Organizational Structure
Programs
Fund-
raising
Opera-
tions
Engage-
ment
• Programs – the doing of
the thing (advocacy,
delivery)
• Engagement – marketing
and promotion,
dissemination
• Operations – back of
house, admin and
governance
• Fundraising – Development
and Donor stewardship
Programs
• Leverage tools to empower staff
• Collaboration online is easier
• Use online intake for grants,
programs, etc.
• Share website maintenance
• Dashboards and KPIs
• Member management
Operations
• Project management allows shared
accountability
• Communication tools build internal
coms
• Security handling like passwords
• Accounting online for quicker decisions
• Online ticketing
• Analytics and Business Intelligence
• Human Resources
• Procurement can be automated
Engagement
• Social media managers for scheduling and
analytics
• Campaign platforms help build
• Constituent Relationship Managers
• Search engine optimization and marketing
• Structured data is important!!
Development and
Fundraising
• Charitable donations
• Constituent Relationship Managers
• Segmentation
• Donor stewardship
• Online donor campaigns – peer to peer etc
One more thing!
Interoperability Discoverability
Digital
transformationCollaboration
https://linkeddigitalfuture.ca Research
Digital
Literacy
We will be recruiting arts orgs this year to
participate in our 2nd year of our Digital
Navigation Program (free coaching on digital
integration).
We will also be recruiting for new performing
arts orgs to submit their event data for open
data
https://linkeddigitalfuture.ca
#NPTech* Resources
• https://www.idealware.org
• https://www.nten.org
• https://www.techsoupcanada.ca
• https://www.capterra.com/
*the Hashtag for Non-profit Tech is #nptech
With thanks to the Linked Digital Future
collaborators and funding partners
Contact me at Jai@agentic.ca

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Jai Djwa — Technology planning and change management

  • 1. Digitally Integrated Organizations Or how transforming your systems can help you become more efficient, build constituents, and save you money!
  • 2. Grateful to be a visitor and live and work on unceded territory of the sḵwx̱wú7mesh (Squamish), sel̓íl̓witulh (Tsleil-Waututh), and xʷməθkʷəy̓əm (Musqueam) nations.
  • 3. Jai Djwa • Principal of Agentic Digital Media • 25+ years in digital strategy • Creative Technologist working with social change and arts organizations • Teach design/UX at ECUAD, Capilano IDEA School of Design and UBC Sauder Business • National Digital Transformation Coach • Vancouver Fringe Board Member • BC Arts Council Board Member
  • 5. 5 Organization Interviews  Majority of Organizations cite a lack of funding while remaining largely unaware of free tools which can save time and free up staff capacity.  Most Organizations are not ready for a comprehensive digital strategy, but they are ready to learn about different digital tools and how they can help with planning.  Most Organizations struggle with getting board-level buy- in for digital Arts BC DigistARTS 81% of Organizations DO NOT have a digital strategy.
  • 6. The rapid and unpredictable rise of online technologies, has irrevocably changed how constituents behave. In order to brave this new world, we need to understand and adopt new models of thinking and strategies to build, sustain and grow our organizations.
  • 7. So what’s the new model?
  • 9. Digitally Integrated Organizations • Fundamentally uses digital technology • Has an innovative culture to manage change • Performs core operations with digital tools • Efficiently interacts with users, partners and vendors • Integrates across IT systems. • Can deliver a digital user- centred experience • Collects, transforms, shares and uses data to make decisions.
  • 10. So how do we measure this?
  • 11. Digital Maturity Assessment: Two Measurements We Use Digital Intensity measures the use of digital technologies. Digital Culture measures the ability to implement change.
  • 12. Digital Maturity Assessment Matrix Techno-Shy Integrated Emerging Technocentric DigitalCulture Digital Intensity
  • 13. “Digital transformation is not about technology. It is about STRATEGY, LEADERSHIP, and new ways of THINKING.” - David Rogers, Researcher, Author “The Digital Transformation Playbook”
  • 14. To improve digital maturity… 1.Define their digital strategy 2.Establish a mind-set of digital-first at their staff and board 3.Investigate digital tools 4.Invest in training 5.Utilize the power of data to make better decisions 6.Understand that it is continuous improvement, not a one-off
  • 15. NP Organizational Structure Programs Fund- raising Opera- tions Engage- ment • Programs – the doing of the thing (advocacy, delivery) • Engagement – marketing and promotion, dissemination • Operations – back of house, admin and governance • Fundraising – Development and Donor stewardship
  • 16. Programs • Leverage tools to empower staff • Collaboration online is easier • Use online intake for grants, programs, etc. • Share website maintenance • Dashboards and KPIs • Member management
  • 17. Operations • Project management allows shared accountability • Communication tools build internal coms • Security handling like passwords • Accounting online for quicker decisions • Online ticketing • Analytics and Business Intelligence • Human Resources • Procurement can be automated
  • 18. Engagement • Social media managers for scheduling and analytics • Campaign platforms help build • Constituent Relationship Managers • Search engine optimization and marketing • Structured data is important!!
  • 19. Development and Fundraising • Charitable donations • Constituent Relationship Managers • Segmentation • Donor stewardship • Online donor campaigns – peer to peer etc
  • 21.
  • 23. We will be recruiting arts orgs this year to participate in our 2nd year of our Digital Navigation Program (free coaching on digital integration). We will also be recruiting for new performing arts orgs to submit their event data for open data https://linkeddigitalfuture.ca
  • 24. #NPTech* Resources • https://www.idealware.org • https://www.nten.org • https://www.techsoupcanada.ca • https://www.capterra.com/ *the Hashtag for Non-profit Tech is #nptech
  • 25. With thanks to the Linked Digital Future collaborators and funding partners Contact me at Jai@agentic.ca

Editor's Notes

  1. Digitally mature organizations have An alignment of culture, people, structure, tasks, and company strategy around the challenges of a constantly changing digital landscape rapidly being able to address new opportunities to connect and engage with audiences, wherever they are Strong culture that is ready to adopt digital technologies. A clear vision on the use of technology and an action plan in place, and well communicated to employees. Leadership supports change and invests in employee training. Employees are involved in the decision-making and a culture of collaboration and innovation exists.
  2. Digital intensity factors include: the use of digital tools to interact with customers, partners or suppliers the collection and use of data to make decisions the digitization and integration of business processes Digital Culture factors include: a strong digital strategy and vision support from leaders appropriate planning establishing an environment that rewards risk taking and collaboration a focus on training and continuous learning
  3. Digital intensity measures the use of digital technologies Digital culture measures the ability to implement change
  4. Digitally mature organizations have An alignment of culture, people, structure, tasks, and company strategy around the challenges of a constantly changing digital landscape rapidly being able to address new opportunities to connect and engage with audiences, wherever they are
  5. The Linked Digital Future initiative is led by CAPACOA – the Canadian Arts Presenting Association, in collaboration with: Culture Creates RIDEAU Bern University of Applied Sciences BC Alliance for Arts and Culture Mass Culture Atlantic Presenters Association The Linked Digital Future initiative is made possible thanks to funding from the Government of Canada and the Canada Council for the Arts.