This document provides an agenda for a conference occurring on Friday, September 30th, 2011. The morning session runs from 7:30 to 10:50 and includes welcome remarks, four keynote speeches on the role of various industries in creating a better world, and a panel discussion. The afternoon session from 13:10 to 16:00 includes five sessions on various leadership and business topics, including corporate governance, real estate, Asia, Russia, and sustainability. Featured speakers include CEOs from Deutsche Bank, Novartis, and other global companies.

1. Program: Friday, Sept. 30th, 2011, Morning Program: Friday, Sept. 30th, 2011, Afternoon
07:30-08:15 Registration 13:10-13:45 Leadership:
Creating
08:15-08:30 Welcome Martin Walker, Conference Chair People
Advantage
Dr. Rainer Strack
Managing DirectorBCG
Better Business – Better World: Dr. Josef Ackermann
08:30-09:00 (Düsseldorf)
Role of Financial Institutions CEO, Deutsche Bank
13:45-15:00 Leadership: Corporate Real Estate / Asia Forum: Russia Forum:
Governance: Hospitality: Growing in
The GE Asia:
Better Business – Better World: Joseph Jimenez Approach in Post-Crisis Dynamics and Threat or Russia:
09:00-09:30
Role of Healthcare Companies CEO, Novartis Talent and Reforms Mechanics of Opportunity? Success
Leadership the Global Paul Cavey Factors and
Developments Division Director and Traps
Development in Board Hotel Head of China
Better Business – Better World: Dr. Mo Ibrahim Roshni Haywood
Management Investment EconomicsMacquarie Dr. Walter Fetscherin
Senior HR ManagerGE President, Joint Cham-
09:30-10:00 Prosperity in Africa – Role of Global Founder, Celtel International and Capital EMEA
Industry Blaise Godet ber of Commerce (JCC)*
Corporate Gover- Marc de Chassey Ambassador to China, I Chairman of the
Companies Chairman, Mo Ibrahim Foundation nance and Group- Chief Executive Of cer- North Korea & Mongolia Advisory Board,Nestle
Switzerland
15:15-16:00 Sustainability: Wide Compliance Finial Capital
Kurt Haerri
Russia LLC.
Fabien Fresnel Ulrich Kunz
10:00-10:20 Break / Networking with Speakers and Participants Business Luzius Cameron Dean, Ecole Hotelier de PresidentSwiss-Chinese Managing Director &
Success and Company SecretaryUBS AG Lausanne Chamber of Commerce Founder, Kunz & Partner.
Stefan Eberhard Peter Huber
Sustainability Jonathan Humphries Advisor to the President
Anat Bar-Gera Prof. Thomas P. Lyon
Attorney at law / Dr. iur., LL.M.
(Harvard)ABELS Avocats
Vice President, Hotel Regional General
Manager, Life & Health
of the Foundation
Skolkovo
Development Planning
10:20-10:50 Better Business – Better World: Panel Dr. Mo Ibrahim Dow Professor of
David P. Frick EMEA Marriott Inter- Division, Allianz Henry Potter
Sustainable Science,
Joseph Jimenez Technology and
Member of the Executive
Board, Head of Corporate
national Felix Sutter
Partner/SingaporePwC
PartnerAlpha Associates
Commerce, University of Nick van Marken Prof. Dr. Patricia Wolf
Governance, Compliance and Global Sector Leader: Stephan Titze ETH and Lucerne Uni-
Michigan
Corporate Services Nestlé S.A. Corporate Finance General Manager North versity. Partner Reutener
Better Business – Better World: Dipak C. Jain Bruno Heynen Tourism, Hospitality & East Asia Syngenta Consulting Zuich
10:50-11:20 Head Governance and Leisure Deloitte
Need for Fresh Thinking Dean, INSEAD Secretary to the Executive
CommitteeNovartis
Olivier Merkt
Better Business – Better World: General Counsel andChief
Pamela Thomas-Graham Compliance Of cer, SGS
Principles, Purpose and Pro t –
11:20-11:50 Member of Executive Board,
Building a Winning Culture in
Credit Suisse
the Financial Industry
16:00-16:30 Break / Networking with Speakers and Participants
David Bach Martin Kall
Business, Government & Society: The Revolution in Swiss Media:
11:50-12:20 Professor of Strategy and Economic 16:30-17:00 Chairman of the Management Board
Management Beyond Markets Opportunities and Challenges
Environment, IE Business School Tamedia
12:20-13:45 Lunch / Networking with Speakers and Participants Better Business – Better World: Alberto Grando
17:00-17:30
Resilience and Renaissance Dean, SDA Bocconi
Bob Lutz
Better Business – Better World:
17:30-18:15 Former Vice Chairman
Leadership Insights
General Motors
Friday, Sept. 30th, 2011 Sunday, Oct. 2nd, 2011 18:15-18:30 Closing
Tesla Motors Test JAC Golf Cup Markus Schaefer
Drive @ JAC Sempachersee, Networking Dinner:
19:00-21:00 MScie, MArch, SIA/Reg. A (Harvard)
(afternoon) Luzern The Business of Cities
Partner, Hosova Schaefer Architects AG
12 13