The growing demand for mobile services across sectors ranging from media and entertainment to retail and financial services raises both commercial opportunities and IT challenges.
In this e-zine, we’ve assembled fresh thinking and ideas about the solutions and services that create revenue opportunities and support emerging business models for providers.
This document discusses how telecom companies face challenges in capitalizing on opportunities from the evolution to 3G networks, which will generate much more data. It outlines these challenges as: a dramatic increase in data volume that could overwhelm companies; the need for usage-based billing for new value-added services; meeting customer standards for quality of service; requiring real-time access and processing of customer data; and integration issues with legacy systems. The document proposes that mediation systems, which capture data from multiple sources and route it to various applications, can help companies overcome these challenges by providing a centralized way to integrate diverse data sources and utilize customer information to boost revenue and competitiveness.
This document provides an overview of internet data center business trends, the current landscape, and future services. It discusses how telecom operators are transforming from traditional pipe providers to offering converged ICT solutions. Currently, data center services mainly involve co-location and hosting. However, there is potential to evolve services to infrastructure as a service, platform as a service, and software as a service. The document also outlines challenges telecom operators face in the data center business compared to internet companies, and strategies for differentiation.
Wi-Fi New Service Models For Next Generation NetworksGreen Packet
In this new era of explosive mobile data growth, rapid rise in mobile broadband services and rich digital content are contributing to unprecedented level of stress on mobile networks. Operators are feeling the pinch on their business models with the arrival of smart devices, leaving them in anxiety and unable to respond to the deluge of data.
As a measure to reduce congestion on their network, several tier 1 operators have discontinued unlimited data plans and launched tiered plans to ensure network performance. At the same time, operators do not want to risk losing a significant growing market of smartphone users that are looking for value added services. It is a challenge for operators to sustain the wave of data, let alone address the dwindling ARPU as the demand of data is outstripping the rate of supply.
The following section of this paper describes the possible options that operators can embrace to overcome the capacity crunch through innovative service models, the impact of Wi-Fi on delivering the right service experience and how emerging technology is pushing further the expectations of “big data”.
This document discusses the potential for carrier Wi-Fi networks to help address Africa's broadband crisis. It notes that despite new submarine cable capacity, true high-speed broadband may not be available for a decade in Africa due to congested mobile networks, insufficient spectrum allocation, and lack of infrastructure investment. Carrier Wi-Fi could provide a lower-cost solution for mobile operators by offloading data traffic onto Wi-Fi networks. New Wi-Fi standards have improved integration with mobile cores, and Wi-Fi offloading could open new business opportunities for mobile operators while reducing spectrum and backhaul costs. The document argues carrier Wi-Fi may be a panacea for Africa's broadband challenges if mobile operators and regulators embrace this technology.
Forward-thinking telecom agents are choosing cable companies (cablecos) over traditional telcos. Cablecos offer innovative products and services with scalability, redundancy, and state-of-the-art infrastructure. Their bundled services provide significant cost savings for customers. Cablecos focus on business customers is driving strong revenue growth. Agents recognize cablecos as reliable network providers and a source of growth potential for serving the education, healthcare, and business sectors.
European Communications (Next Generartion Commerce)Peter Conquest
Hybris provides a next generation commerce solution called the Telco Accelerator to help telecommunications companies exploit new digital opportunities. The Telco Accelerator enables a seamless omni-channel customer experience across all devices and brings Hybris' e-commerce expertise to telecom companies moving into e-commerce. It allows flexibility across channels and is technology neutral so it can be adapted as new technologies emerge. Hybris works with partners to implement the solution for telcos to help them offer personalized deals and bundles to customers based on analyzing customer data from multiple sources and channels.
Webinar: Simplifying Cloud Connectivity for Your ClientsGlobal Capacity
As an Application Service Provider, you face many unique challenges in connecting with your customers. In this webinar, Tom Sharkey, Sales Director and connectivity specialist at Global Capacity, outlines these challenges and shows how they can be overcome using the One Marketplace platform.
In this e-zine, we’ve assembled fresh thinking and ideas about the solutions and services that create revenue opportunities and support emerging business models for providers.
This document discusses how telecom companies face challenges in capitalizing on opportunities from the evolution to 3G networks, which will generate much more data. It outlines these challenges as: a dramatic increase in data volume that could overwhelm companies; the need for usage-based billing for new value-added services; meeting customer standards for quality of service; requiring real-time access and processing of customer data; and integration issues with legacy systems. The document proposes that mediation systems, which capture data from multiple sources and route it to various applications, can help companies overcome these challenges by providing a centralized way to integrate diverse data sources and utilize customer information to boost revenue and competitiveness.
This document provides an overview of internet data center business trends, the current landscape, and future services. It discusses how telecom operators are transforming from traditional pipe providers to offering converged ICT solutions. Currently, data center services mainly involve co-location and hosting. However, there is potential to evolve services to infrastructure as a service, platform as a service, and software as a service. The document also outlines challenges telecom operators face in the data center business compared to internet companies, and strategies for differentiation.
Wi-Fi New Service Models For Next Generation NetworksGreen Packet
In this new era of explosive mobile data growth, rapid rise in mobile broadband services and rich digital content are contributing to unprecedented level of stress on mobile networks. Operators are feeling the pinch on their business models with the arrival of smart devices, leaving them in anxiety and unable to respond to the deluge of data.
As a measure to reduce congestion on their network, several tier 1 operators have discontinued unlimited data plans and launched tiered plans to ensure network performance. At the same time, operators do not want to risk losing a significant growing market of smartphone users that are looking for value added services. It is a challenge for operators to sustain the wave of data, let alone address the dwindling ARPU as the demand of data is outstripping the rate of supply.
The following section of this paper describes the possible options that operators can embrace to overcome the capacity crunch through innovative service models, the impact of Wi-Fi on delivering the right service experience and how emerging technology is pushing further the expectations of “big data”.
This document discusses the potential for carrier Wi-Fi networks to help address Africa's broadband crisis. It notes that despite new submarine cable capacity, true high-speed broadband may not be available for a decade in Africa due to congested mobile networks, insufficient spectrum allocation, and lack of infrastructure investment. Carrier Wi-Fi could provide a lower-cost solution for mobile operators by offloading data traffic onto Wi-Fi networks. New Wi-Fi standards have improved integration with mobile cores, and Wi-Fi offloading could open new business opportunities for mobile operators while reducing spectrum and backhaul costs. The document argues carrier Wi-Fi may be a panacea for Africa's broadband challenges if mobile operators and regulators embrace this technology.
Forward-thinking telecom agents are choosing cable companies (cablecos) over traditional telcos. Cablecos offer innovative products and services with scalability, redundancy, and state-of-the-art infrastructure. Their bundled services provide significant cost savings for customers. Cablecos focus on business customers is driving strong revenue growth. Agents recognize cablecos as reliable network providers and a source of growth potential for serving the education, healthcare, and business sectors.
European Communications (Next Generartion Commerce)Peter Conquest
Hybris provides a next generation commerce solution called the Telco Accelerator to help telecommunications companies exploit new digital opportunities. The Telco Accelerator enables a seamless omni-channel customer experience across all devices and brings Hybris' e-commerce expertise to telecom companies moving into e-commerce. It allows flexibility across channels and is technology neutral so it can be adapted as new technologies emerge. Hybris works with partners to implement the solution for telcos to help them offer personalized deals and bundles to customers based on analyzing customer data from multiple sources and channels.
Webinar: Simplifying Cloud Connectivity for Your ClientsGlobal Capacity
As an Application Service Provider, you face many unique challenges in connecting with your customers. In this webinar, Tom Sharkey, Sales Director and connectivity specialist at Global Capacity, outlines these challenges and shows how they can be overcome using the One Marketplace platform.
From CTAM Business Services Council: For small-and medium-sized U.S. businesses, moving computing operations out of the server closet and into what is broadly branded as "the cloud" is now a cornerstone IT strategy, offering cost, flexibility and speed advantages. Encompassing varying combinations of communications, infrastructure and software services that rely on remote computing systems connected over broadband networks, the business cloud computing movement has demonstrated tremendous marketplace momentum.
1) Mobile operators in East Africa, including Orange Uganda and Zain, began adopting managed service contracts in 2009 whereby network vendors such as Alcatel-Lucent and Nokia Siemens Networks took over network management and maintenance.
2) Growing data usage is increasing network costs for African mobile operators faster than revenue growth, forcing them to consider outsourcing network management to focus on core business and cut expenses.
3) Major network vendors argue that managed services allow operators to improve network quality, expand coverage more cost effectively, and focus on customer acquisition while vendors take over non-core network operations and maintenance.
Cloud Connectivity and Amazon Direct ConnectExponential_e
This document summarizes a breakfast briefing on cloud connectivity and Amazon Direct Connect held on July 19th 2012. The agenda included introductions, a presentation on cloud computing and whether IT is right for businesses, a discussion of private cloud connectivity, an overview of Amazon Direct Connect, a cloud case study, and a Q&A session. Speakers included the Business Development Director at Exponential-e, a Partner from Moundsmere Management and Technology, the CTO of Exponential-e, and the Head of Cloud Operations at Exponential-e. The document provides background on one of the speakers and outlines some of the topics to be covered, such as whether IT adds value for businesses, how cloud computing differs from previous outs
Accelerating Monetization of M2M/Connected DevicesCartesian
The document discusses the growing market for machine-to-machine (M2M) and internet of things devices. It notes that while forecasts for the number of connected devices by 2020 range from 10 billion to over 100 billion, adoption has been limited by challenges such as device and network compatibility issues, complexity of the solutions, and a lack of understanding by customers of the ROI potential. Mobile network operators have aggressively entered the M2M space focusing on enterprise customer needs in verticals like utilities, healthcare, automotive and more. Larger players take a more active role in application development while others focus on connectivity.
Wide area Ethernet provides organizations several benefits over traditional IP-based networks including improved business agility, lower costs of managing multiple locations, and more effective business continuity planning. It allows businesses to connect all sites through a centralized high-speed network that is simpler and less expensive to manage than separate IP infrastructures. Specific applications that benefit include voice/video conferencing, transaction processing, data storage through SANs, and integrated application services. Wide area Ethernet delivers a network infrastructure that is high-performing, reliable, flexible and cost-effective.
Ims10 ims mobile - IMS UG May 2014 Sydney & MelbourneRobert Hain
The evolution of IMS throughout its 45 years makes it a perfect partner in the current Mobile Revolution. By leveraging IMS integration capabilities, IMS clients can easily extend the business value of their existing IMS transactions and databases, have a fast time-to-market, and reduce the TCO for their Mobile infrastructure. This session discusses a variety of options in integrating Mobile with IMS.
I presented at a recent sales conference for a large security / IT solution provider on the evolution of the telco industry and the role security and protection plays in that evolution.
In summary: customer data, trust, security and protection are critical for operators to get right in this emerging environment.
Operators need an integrated security and protection layer, not point solutions for each service as is the case today. Protection from malware across all network services e.g. IP, SMS, MMS, WAP push, widgets, apps, etc. Protection in the network, in devices and in services.
SDP vendors need integrated security solution across network, services and end-points, which means a partnership with security / IT providers is key. Its a rapidly growing problem as its a highly profitable and more importantly safe criminal business compared to drugs smuggling or prostitution; hence a specialist security/protection partner is essential.
The document discusses the growing trend of mobile enterprise platforms and opportunities in this area. Key points include:
- The mobile ecosystem is undergoing major shifts that are affecting network providers and over-the-top content providers. Mobile data traffic now exceeds voice traffic.
- Mobile and fixed telcos have lost control over value-added services to companies like Apple, Google, and Facebook. They must transform or risk becoming "dumb pipes."
- The "appification" of business processes through mobile enterprise platforms represents a major new opportunity, though the market remains early.
- Device makers, network operators, software companies and integrators are all competing to sell mobile platforms to enterprises. Consolidation is expected.
The document discusses several global telco trends for 2013, including HTML5 and billing, user experience convergence, voice over LTE (VoLTE), bring your own device (BYOD) and mobile device management (MDM), net neutrality, big data, cloud computing, machine-to-machine (M2M), and fixed-mobile unification. Key points discussed are the opportunities for telcos in cloud services, making voice applications more diverse on LTE networks, helping small and medium enterprises through cloud services, and deciding how to participate in the growing M2M market.
1. The document discusses how Hadoop is an open-source software framework that can help telecom companies manage and analyze big data more effectively than traditional databases. It allows massive amounts of data to be stored and processed across clusters of commodity servers.
2. China Mobile and other telecom companies are using Hadoop as a data mining platform to better understand their networks, services, and customers. One European telecom operator used Hadoop to gain insights from customer usage data to improve services and applications.
3. Hadoop provides cost-effective storage and processing of large amounts of customer data that telecom companies collect, allowing them to gain valuable business insights in real-time that can increase revenues and reduce churn.
How Telecoms Can Adjust To The Reality Of The Digital EraComarch
'It is important to gently transition the technology into people’s everyday lives and get them used to the fact that their devices can now talk, something that wasn’t previously possible' - says Michiel Nuytemans, Comarch OSS Solution Manager.
Telecom Operators’ Investment Strategies in the 4th Revenue Growth CurveAli Saghaeian
Please email me "saghaeian [at] gmail.com" for any research, consulting and training request on Telecom Operators’ Investment Strategies.
This presentation includes topics such as:
Investing in the 4th Curve
The Telco Challenge: Data Pipe or Smart Pipe
STRATEGY #1: Connectivity Provider
Key digital services in Mobile
STRATEGY #2: Digital Service Provider
Telco Digital Services Opportunities
STRATEGY #3: Digital Service Enabler
Digital Service Model
4-Phase Evolution to Digital Lifestyle Services
Operators’ Investment in the 4th Curve
Future Telecoms Service Business Models
Introduction to Mobile VAS and MultimediaAli Saghaeian
This document discusses mobile value added services (VAS) and multimedia. It begins by defining VAS as non-core telecom services beyond standard voice and fax that add value to the core offering. The document then covers key topics around VAS including the importance of VAS for operators given declining voice revenues, how VAS can be classified, key drivers and challenges, the VAS value chain, factors for successful new service launches, and examples of VAS from different operators.
If CSPs want to live in "the best of times" after automating and virtualizing their network, they will turn their attention to virtualized value-add services distribution and their supporting managed services as new streams of revenue.
Business of Value Added Services in New Mobile Era: From Strategy and Busines...Ali Saghaeian
Please email me "saghaeian [at] gmail.com" for any request on VAS research, consulting and training.
This presentation includes topics such as:
The mobile 3.0 – The trends for Multimedia Services and Value Added Services
The 4th revenue curve of mobile communication – The business of Value Added Services.
Differences in doing business with Multimedia and Value Added Services than voice, messaging and access (data) services.
Mobile Operator Strategy and implications for the ecosystem
The Impact of 4th curve on mobile operator’s financials
Investing in the 4th Curve
How can Operators become Digital Lifestyle Solution Providers (DLSP)?
Data offload survival guide, a phased approach – simple offload for phase 1Justus @GreenPacket
The document discusses a phased approach to data offloading, with the first phase focusing on simply offloading data to any available Wi-Fi network to reduce cellular network congestion. It describes how an intelligent client-based solution can transparently switch a mobile device's data connection between cellular and Wi-Fi networks. The goal of this initial phase of data offloading is to improve the user experience without requiring extra steps when accessing voice, data, and multimedia services.
Increasing Business Productivity in Connected Enterprises and an Always-On Di...Cognizant
To remain competitive, businesses must enhance productivity through a connected enterprise set of solutions. We offer a roadmap and set of tools for insuring that Gen-Now workers obtain the stateless, limitless and boundaryless computing that they need and expect in an always-on digital business world.
BSS Applications Managed Services for CSPsSaurabh Jain
This document discusses the market for managed services for communications service providers' (CSPs') business support systems (BSS) applications. It finds that the market is growing as CSPs seek to improve agility, reduce costs, and focus on their core businesses. Leading providers in this market include telecom-focused companies like Amdocs, Ericsson, Huawei, and NetCracker, as well as general IT services firms, though telecom-specific firms have an advantage. The document analyzes the market positioning of various providers and finds that network equipment providers leading the market as CSPs prefer to work with managed services providers that combine network and IT capabilities.
Cloud Computing: Helping Financial Institutions Leverage the Cloud to Improve...IBM Banking
IBM's cloud computing solutions improve capital utilization, reducing the excessive infrastructure costs associated with underutilized IT resources. They provide elastic scalability and accelerate time to value. They help increase agility and responsiveness to changing business conditions and foster innovation. IBM provides clear economic value and helps financial institutions work through the right mix of delivery models and choices (by workload) to reap the maximum benefit.
EMC Perspective: What Customers Seek from Cloud Services ProvidersEMC
This EMC Perspective elaborates on how service providers can capitalize on the fast-growing cloud services market by being responsive to customers' goals, concerns, and performance and support requirements.
SmartMS - The new standard for Operator-driven Mobile MessagingStreamWIDE
The new standard for Operator-driven
Mobile Messaging
SmartMSTM Technology is an Application Server and a suite of white-label Mobile Messaging Applications enabling Mobile Operators to exceed competing Over-the-Top mobile messaging services and prepare the evolution of SMS/MMS towards IP-based messaging.
White paper: Closing the mobile data revenue gap (2010)Corine Suscens
The demand for mobile data is exploding, presenting operators with a unique opportunity to generate new revenue streams and grow their business. However revenue is not growing fast enough to ensure profitability. Not only is the mobile data traffic growing much faster than revenues, but the revenue growth rate also tends to decline over the years.
Download this whitepaper to find out ways to address this challenge and better capitalize on the mobile data opportunity.
The whitepaper analyses business models and capabilities that will help an operator to optimize its subscriber potential, differentiate itself from the competition, and achieve its mobile data revenue maximization goals.
From CTAM Business Services Council: For small-and medium-sized U.S. businesses, moving computing operations out of the server closet and into what is broadly branded as "the cloud" is now a cornerstone IT strategy, offering cost, flexibility and speed advantages. Encompassing varying combinations of communications, infrastructure and software services that rely on remote computing systems connected over broadband networks, the business cloud computing movement has demonstrated tremendous marketplace momentum.
1) Mobile operators in East Africa, including Orange Uganda and Zain, began adopting managed service contracts in 2009 whereby network vendors such as Alcatel-Lucent and Nokia Siemens Networks took over network management and maintenance.
2) Growing data usage is increasing network costs for African mobile operators faster than revenue growth, forcing them to consider outsourcing network management to focus on core business and cut expenses.
3) Major network vendors argue that managed services allow operators to improve network quality, expand coverage more cost effectively, and focus on customer acquisition while vendors take over non-core network operations and maintenance.
Cloud Connectivity and Amazon Direct ConnectExponential_e
This document summarizes a breakfast briefing on cloud connectivity and Amazon Direct Connect held on July 19th 2012. The agenda included introductions, a presentation on cloud computing and whether IT is right for businesses, a discussion of private cloud connectivity, an overview of Amazon Direct Connect, a cloud case study, and a Q&A session. Speakers included the Business Development Director at Exponential-e, a Partner from Moundsmere Management and Technology, the CTO of Exponential-e, and the Head of Cloud Operations at Exponential-e. The document provides background on one of the speakers and outlines some of the topics to be covered, such as whether IT adds value for businesses, how cloud computing differs from previous outs
Accelerating Monetization of M2M/Connected DevicesCartesian
The document discusses the growing market for machine-to-machine (M2M) and internet of things devices. It notes that while forecasts for the number of connected devices by 2020 range from 10 billion to over 100 billion, adoption has been limited by challenges such as device and network compatibility issues, complexity of the solutions, and a lack of understanding by customers of the ROI potential. Mobile network operators have aggressively entered the M2M space focusing on enterprise customer needs in verticals like utilities, healthcare, automotive and more. Larger players take a more active role in application development while others focus on connectivity.
Wide area Ethernet provides organizations several benefits over traditional IP-based networks including improved business agility, lower costs of managing multiple locations, and more effective business continuity planning. It allows businesses to connect all sites through a centralized high-speed network that is simpler and less expensive to manage than separate IP infrastructures. Specific applications that benefit include voice/video conferencing, transaction processing, data storage through SANs, and integrated application services. Wide area Ethernet delivers a network infrastructure that is high-performing, reliable, flexible and cost-effective.
Ims10 ims mobile - IMS UG May 2014 Sydney & MelbourneRobert Hain
The evolution of IMS throughout its 45 years makes it a perfect partner in the current Mobile Revolution. By leveraging IMS integration capabilities, IMS clients can easily extend the business value of their existing IMS transactions and databases, have a fast time-to-market, and reduce the TCO for their Mobile infrastructure. This session discusses a variety of options in integrating Mobile with IMS.
I presented at a recent sales conference for a large security / IT solution provider on the evolution of the telco industry and the role security and protection plays in that evolution.
In summary: customer data, trust, security and protection are critical for operators to get right in this emerging environment.
Operators need an integrated security and protection layer, not point solutions for each service as is the case today. Protection from malware across all network services e.g. IP, SMS, MMS, WAP push, widgets, apps, etc. Protection in the network, in devices and in services.
SDP vendors need integrated security solution across network, services and end-points, which means a partnership with security / IT providers is key. Its a rapidly growing problem as its a highly profitable and more importantly safe criminal business compared to drugs smuggling or prostitution; hence a specialist security/protection partner is essential.
The document discusses the growing trend of mobile enterprise platforms and opportunities in this area. Key points include:
- The mobile ecosystem is undergoing major shifts that are affecting network providers and over-the-top content providers. Mobile data traffic now exceeds voice traffic.
- Mobile and fixed telcos have lost control over value-added services to companies like Apple, Google, and Facebook. They must transform or risk becoming "dumb pipes."
- The "appification" of business processes through mobile enterprise platforms represents a major new opportunity, though the market remains early.
- Device makers, network operators, software companies and integrators are all competing to sell mobile platforms to enterprises. Consolidation is expected.
The document discusses several global telco trends for 2013, including HTML5 and billing, user experience convergence, voice over LTE (VoLTE), bring your own device (BYOD) and mobile device management (MDM), net neutrality, big data, cloud computing, machine-to-machine (M2M), and fixed-mobile unification. Key points discussed are the opportunities for telcos in cloud services, making voice applications more diverse on LTE networks, helping small and medium enterprises through cloud services, and deciding how to participate in the growing M2M market.
1. The document discusses how Hadoop is an open-source software framework that can help telecom companies manage and analyze big data more effectively than traditional databases. It allows massive amounts of data to be stored and processed across clusters of commodity servers.
2. China Mobile and other telecom companies are using Hadoop as a data mining platform to better understand their networks, services, and customers. One European telecom operator used Hadoop to gain insights from customer usage data to improve services and applications.
3. Hadoop provides cost-effective storage and processing of large amounts of customer data that telecom companies collect, allowing them to gain valuable business insights in real-time that can increase revenues and reduce churn.
How Telecoms Can Adjust To The Reality Of The Digital EraComarch
'It is important to gently transition the technology into people’s everyday lives and get them used to the fact that their devices can now talk, something that wasn’t previously possible' - says Michiel Nuytemans, Comarch OSS Solution Manager.
Telecom Operators’ Investment Strategies in the 4th Revenue Growth CurveAli Saghaeian
Please email me "saghaeian [at] gmail.com" for any research, consulting and training request on Telecom Operators’ Investment Strategies.
This presentation includes topics such as:
Investing in the 4th Curve
The Telco Challenge: Data Pipe or Smart Pipe
STRATEGY #1: Connectivity Provider
Key digital services in Mobile
STRATEGY #2: Digital Service Provider
Telco Digital Services Opportunities
STRATEGY #3: Digital Service Enabler
Digital Service Model
4-Phase Evolution to Digital Lifestyle Services
Operators’ Investment in the 4th Curve
Future Telecoms Service Business Models
Introduction to Mobile VAS and MultimediaAli Saghaeian
This document discusses mobile value added services (VAS) and multimedia. It begins by defining VAS as non-core telecom services beyond standard voice and fax that add value to the core offering. The document then covers key topics around VAS including the importance of VAS for operators given declining voice revenues, how VAS can be classified, key drivers and challenges, the VAS value chain, factors for successful new service launches, and examples of VAS from different operators.
If CSPs want to live in "the best of times" after automating and virtualizing their network, they will turn their attention to virtualized value-add services distribution and their supporting managed services as new streams of revenue.
Business of Value Added Services in New Mobile Era: From Strategy and Busines...Ali Saghaeian
Please email me "saghaeian [at] gmail.com" for any request on VAS research, consulting and training.
This presentation includes topics such as:
The mobile 3.0 – The trends for Multimedia Services and Value Added Services
The 4th revenue curve of mobile communication – The business of Value Added Services.
Differences in doing business with Multimedia and Value Added Services than voice, messaging and access (data) services.
Mobile Operator Strategy and implications for the ecosystem
The Impact of 4th curve on mobile operator’s financials
Investing in the 4th Curve
How can Operators become Digital Lifestyle Solution Providers (DLSP)?
Data offload survival guide, a phased approach – simple offload for phase 1Justus @GreenPacket
The document discusses a phased approach to data offloading, with the first phase focusing on simply offloading data to any available Wi-Fi network to reduce cellular network congestion. It describes how an intelligent client-based solution can transparently switch a mobile device's data connection between cellular and Wi-Fi networks. The goal of this initial phase of data offloading is to improve the user experience without requiring extra steps when accessing voice, data, and multimedia services.
Increasing Business Productivity in Connected Enterprises and an Always-On Di...Cognizant
To remain competitive, businesses must enhance productivity through a connected enterprise set of solutions. We offer a roadmap and set of tools for insuring that Gen-Now workers obtain the stateless, limitless and boundaryless computing that they need and expect in an always-on digital business world.
BSS Applications Managed Services for CSPsSaurabh Jain
This document discusses the market for managed services for communications service providers' (CSPs') business support systems (BSS) applications. It finds that the market is growing as CSPs seek to improve agility, reduce costs, and focus on their core businesses. Leading providers in this market include telecom-focused companies like Amdocs, Ericsson, Huawei, and NetCracker, as well as general IT services firms, though telecom-specific firms have an advantage. The document analyzes the market positioning of various providers and finds that network equipment providers leading the market as CSPs prefer to work with managed services providers that combine network and IT capabilities.
Cloud Computing: Helping Financial Institutions Leverage the Cloud to Improve...IBM Banking
IBM's cloud computing solutions improve capital utilization, reducing the excessive infrastructure costs associated with underutilized IT resources. They provide elastic scalability and accelerate time to value. They help increase agility and responsiveness to changing business conditions and foster innovation. IBM provides clear economic value and helps financial institutions work through the right mix of delivery models and choices (by workload) to reap the maximum benefit.
EMC Perspective: What Customers Seek from Cloud Services ProvidersEMC
This EMC Perspective elaborates on how service providers can capitalize on the fast-growing cloud services market by being responsive to customers' goals, concerns, and performance and support requirements.
SmartMS - The new standard for Operator-driven Mobile MessagingStreamWIDE
The new standard for Operator-driven
Mobile Messaging
SmartMSTM Technology is an Application Server and a suite of white-label Mobile Messaging Applications enabling Mobile Operators to exceed competing Over-the-Top mobile messaging services and prepare the evolution of SMS/MMS towards IP-based messaging.
White paper: Closing the mobile data revenue gap (2010)Corine Suscens
The demand for mobile data is exploding, presenting operators with a unique opportunity to generate new revenue streams and grow their business. However revenue is not growing fast enough to ensure profitability. Not only is the mobile data traffic growing much faster than revenues, but the revenue growth rate also tends to decline over the years.
Download this whitepaper to find out ways to address this challenge and better capitalize on the mobile data opportunity.
The whitepaper analyses business models and capabilities that will help an operator to optimize its subscriber potential, differentiate itself from the competition, and achieve its mobile data revenue maximization goals.
CIO's implanting digital transformation strategies are facing increasing challenges on how to migrate security integrated hybrid technologies. Find out here the future of Future Networks today
Author: Virgilio Fiorese, Software Sales Manager, Ericsson Latin America and Caribbean
This article presents six hidden factors that can help operators improve network quality, and thus improve customer satisfaction and loyalty.
The document discusses how carriers can change their mobile broadband strategies to better address challenges from increasing data usage and over-the-top players. It recommends that carriers gain a deeper understanding of how customers use their smartphones and data to help differentiate services and optimize networks. Carriers should also explore managed service models to partner with third-party content and app providers to stimulate mobile data usage rather than trying to be direct content providers themselves. Implementing end-to-end policy control and quality of service management can help carriers enable popular apps and deliver new service offerings.
While initially many businesses turned to multiple cloud computing vendors to address infrastructure needs, this approach is not conducive to long-term success as it can create complex cloud environments that hinder business agility. The research found that three-quarters of decision makers want a single cloud provider, yet most have used three vendors. It also found that hybrid cloud approaches combining public and private clouds are becoming more popular, with 45% having adopted infrastructure as a service and 42% planning to in the near future. Businesses want cloud providers that can offer hybrid cloud services from a single vendor to meet all their global and local cloud needs.
Decision Matrix: Selecting a Multichannel Cloud Contact Center VendorLiveops
This report explores the marketplace for hosted contact centers services in the US, with particular emphasis on the ability of service providers to handle multichannel customer interactions. It compares vendors based on the strength and currency of their technology platform, the views of their customers, and the impact that each company has in the marketplace.
Using the Cloud to Attract, Engage & Retain Your CustomersWainhouse Research
The document discusses how companies can use digital engagement and cloud communications to attract, engage, and retain customers. It provides examples of how government, higher education, transportation, and healthcare organizations are using digital tools like messaging, video, location services, and analytics via the cloud to improve customer experiences. Overall the document promotes the idea that the evolving needs of today's digital customers require companies to adopt new cloud-based communications technologies and services to effectively engage with their diverse customer bases.
Ericsson’s perspective on the net neutrality debateEricsson
We support an internet that allows and encourages innovation, investment and customization. Every internet user is unique in terms of what they value: the content; the price they are willing to pay for the delivery of that content; and the QoS level they prefer for that delivery. Consumers should have access to the information they need to make informed choices.
Keeping the net open for innovation is critical to ensuring continued investment in all parts of the internet value chain. At Ericsson, we believe broadband providers, device manufacturers, consumers, enterprises and content providers all benefit from an internet that is open to experimentation, differentiation and innovation.
With this in mind, we offer the following thoughts, backed up by real-world scenarios and technological realities. Our report aims to help guide policy makers as they grapple with the often competing demands of various players in the internet value chain.
Mobile Marketing Using A Location Based Servicerocky.meets
The document describes a proposed location-based mobile marketing service. It discusses:
1) The service would provide users with advertising messages from nearby supermarkets based on their location and selected product categories of interest.
2) The supporting system architecture includes a web server to handle the user interface, communicate with a location server to determine the user's position, and query an LDAP server to retrieve relevant promotions.
3) The location server authenticates users and provides their location while the LDAP server stores distributed information on products, promotions and supermarkets to be accessed through queries.
This document discusses how next generation cloud technology can help service providers compete in the business broadband market for small and medium enterprises (SMEs) and distributed enterprises. It notes that price erosion has led to commoditization of broadband services, impacting revenues. Cloud services that efficiently and profitably deliver security and infrastructure management services can help differentiate providers and attract customers. Critical factors for successful cloud services include flexibility, ease of use, scalability, and centralized delivery from any device.
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1. IT CHALLENGES IN THE
MOBILE COMMUNITY
Considerations for CTOs when deploying
IT infrastructure for mobile service delivery
By Mike Hollands and Richard Warren
@interxion
2. EXECUTIVE SUMMARY
2
RESEARCH METHODOLOGY
UK-based research agency FirstPartner
undertook qualitative research to explore
the commercial drivers, connectivity
requirements, and hosting and colocation
strategies for mobile content and service
providers and mobile network operators.
In-depth interviews were held with network
operators and content and service
providers, including those in:
• Mobile advertising
• Mobile payments
• Content and app delivery
• Location-based services
• Messaging services
• Machine-to-machine (M2M) services
The growing demand for mobile services
across sectors ranging from media and
entertainment to retail and financial services
raises both commercial opportunities and IT
challenges.
This presentation reviews the challenges
facing CTOs in the mobile community.
It examines the importance of latency, and
therefore connectivity, for businesses serving
a global customer base with real-time
services.
We look at the different attitudes of early-
stage and more mature companies to the use
of public cloud services.
3. AGENDA
THE RUSH TO MOBILE
Smartphones and tablets are now the first screen
for many consumers
Figure 1: GROWTH IN MOBILE USAGE IN WESTERN EUROPE
Figure 2: MOBILE SERVICE DELIVERY COMMUNITY
CHALLENGES FACING CTOs
Delivering real-time performance, delivering
international reach, protecting sensitive data, dealing
with rapid, volatile growth
COMMON MITIGATION STRATEGIES
Companies are adopting various strategies to
address the challenges of delivering real-time mobile
services internationally
Figure 3: ARC OF MATURITY & HYBRID CLOUD
INFRASTRUCTURE
THE POTENTIAL OF CARRIER-
NEUTRAL DATA CENTRES
For all members of the mobile community, carrier-
neutral data centres (CNDCs) can offer a highly
effective way
THE WAY FORWARD FOR MOBILE-
CENTRIC ORGANISATIONS
The criticality of connectivity and the need to
balance flexibility and control make infrastructure
deployments, and therefore data centre choices, very
important for mobile-centric businesses
3
4. THE RUSH TO MOBILE
4
• Smartphones and tablets are
now the first screen for many
consumers
• Rapid growth provides huge
opportunities for new entrants
and forces established players
to review their strategies
• It also makes it difficult to
balance the pressures of
product development with the
need to grow rapidly to meet
expanding demand
• Increased reliance on mobile
computing and continually
improving hardware drives
expectations of high service
quality
• The mobile service delivery
community grows increasingly
complex. This presents further
challenges for those in media
delivery, payments and
advertising (Figure 2)
6. CHALLENGES FACING CTOs
6
DELIVERING REAL-TIME PERFORMANCE
• Whenever speed really matters, variability in cellular network coverage and data throughput make
delivering a consistent experience more challenging than over a fixed broadband network
• One of the most latency-critical services is real-time mobile advertising; with ad requests needing
to be bid, matched and served in a round trip time of around 100ms
“You have such a limited period of time to get the ad in front of the consumer; and if you don‟t get the
ad in front of the consumer you don‟t get any revenue for it so it‟s really, really important.”
Mobile ad exchange
• The processing involved in matching hundreds of thousands of requests with bids is extremely
complex, and the critical consideration is reducing latency through connectivity
“We are squarely in that kind of access-at-scale market, and that means direct interconnects with all
the major exchanges in the RTB side.”
Mobile advertising demand-side platform
7. CHALLENGES FACING CTOs
7
DELIVERING INTERNATIONAL REACH
• Retailers, media companies and app developers in North America and Asia address mobile users
in Europe, Africa and South America, and vice versa
“Our big focus is all about the connected world. It’s about connecting to services that are disparate
around the world.”
Mobile messaging technology and services provider
• It‟s also about delivering locally appropriate advertising and payment collection services
“We‟re going to see more and more advertising inventory coming on the market; and when you
operate across geographic markets you want to host as locally as you can, to improve or to reduce
latency.”
Mobile ad server
• Providers need a physical presence in or near target regions to effectively serve customers and
partners there
8. CHALLENGES FACING CTOs
8
PROTECTING SENSITIVE DATA
• Like all organisations subject to data privacy regulations and other compliance and security
requirements, service providers must take responsibility for the integrity of personal and
commercially sensitive information and control where such data is stored
“There are issues around transporting certain types of content and data in and out of country; for
example in sectors like tele-health where there are all sorts of issues around data privacy, you can‟t
backhaul data out of one country to a server in another and bring it out again. It‟s a bit of a minefield.”
M2M service provider
• With data security a major concern for mobile network operators, some insist that third parties with
whom they share sensitive customer data must be located within the operator‟s own data centres
“The policy is to allow third-party content providers to use our data centre facilities but this is on a
justified demand basis and may depend upon the service they‟re providing. It‟s not an automatic
provision. Where a service uses our data, is of high value or of a sensitive nature, we do care and it
would be allowed accommodation.”
Mobile network operator
9. CHALLENGES FACING CTOs
9
DEALING WITH RAPID, VOLATILE GROWTH
• The rapid and unpredictable growth in the mobile market makes it difficult for companies to
effectively plan their infrastructure investment, introducing significant risks of either exceeding or
under-utilising capacity
“This is a dynamic situation. We‟ve been going for six years and looked at predicting growth sectors
every year and got it wrong. Everything in M2M is going to grow. We don‟t know which sector is going
to be the dominant one.”
M2M connectivity provider
• As well as coping with rapid underlying growth, significant short-term and seasonal demand peaks
are a common issue in some sectors, notably consumer media
• In recent years both mobile advertising and m-commerce have experienced strong peaks in the
quarter leading up to the end-of-year holiday season, while major events and TV shows always
cause a peak in demand for associated mobile apps and streaming services
10. COMMON MITIGATION STRATEGIES
10
OPTIMISING CONNECTIVITY
• In an ideal world, key partners within a latency-critical interdependent community would be colocated in
common data centres
• At present there‟s a view among mobile-centric businesses that this ideal scenario may be impractical,
given the number of potential integration partners and competitive pressures
“I don‟t know; in terms of getting ads delivered, it would always be better to have everyone sitting on the
same environment, but in terms of the realities of it, what you‟re asking is the entire industry to make a
procurement decision and I just don‟t believe you would ever get agreement.”
Mobile ad exchange
• This is a common enough view, but other industries have found that what may seem impractical often
isn‟t, and a community of interest can come together in a data centre hub without any centralised
decision-making
• For example, it‟s become extremely common for the capital market trading community to colocate
trading infrastructure in relatively few common data centres because of the significant benefits, including
cost and latency reduction
11. COMMON MITIGATION STRATEGIES
11
STRATEGIES TO DEAL WITH
VOLATILE GROWTH
• Strategies for dealing with volatile
growth vary by company size and
maturity, among other factors
• Many early-stage companies are
growing up using public cloud
services because they can be
deployed immediately, require no
up-front capital investment, and
deliver real-time flexibility
“It works really well for our business
– you are paying for computing time
and bandwidth rather than the
physical cost of the hardware. We
can be told about extra demand in
the morning and by the afternoon our
system has automatically scaled
itself to support a million concurrent
users or more.”
Startup mobile interactive TV
company
12. COMMON MITIGATION STRATEGIES
12
• But complete reliance on public cloud infrastructures may not be appropriate as a company matures or if
it faces specific security or compliance challenges
• Larger and high-growth companies voice uncertainty about the cost benefits of public cloud services for
their core mobile applications, once a certain size threshold is reached
“A lot of start-ups will go into Amazon and not really consider what the consequences are as they start to
scale up. Our research at this point is that it‟s more expensive to run in a cloud environment like that.”
Mobile advertising demand-side platform
DATA SECURITY
• Organisations handling or processing sensitive data expressed concerns over the appropriateness of
public cloud services
“We won‟t look at public cloud services as they cannot be protected and cannot be isolated. The need is to
house the equipment and to have a solid internet networking layer.”
M2M connectivity provider
• Hybrid approaches combine dedicated infrastructure and private cloud services with public cloud
services to provide a balanced model
13. THE POTENTIAL OF CARRIER-NEUTRAL DATA CENTRES
13
• For all members of the mobile community, cloud- and carrier-neutral data centres (CNDCs) offer a highly
effective way of delivering against both requirements
• True CNDCs are independent of network, hardware and software providers. They attract a wide variety
of network operators, ISPs, internet exchanges, content distribution networks (CDNs) and cloud service
providers to their facilities
• CNDCs act as „connectivity hubs‟ for communities of companies in the mobile space. These hubs can
either be physical clusters of interdependent companies colocated within the same data centre, utilising
shared resources and low-cost cross connects; or they can be „virtual hubs‟: highly connected centres
offering cost- and latency-efficient connectivity to geographically dispersed organisations
• CNDCs can also be ideal for hybrid deployments that combine the security and control offered by
dedicated or „shared private‟ infrastructures, with the flexibility of public cloud services or edge
computing
• As well as offering scalable space and power for dedicated infrastructure deployments, a cloud-neutral
CNDC will offer excellent connectivity to multiple public cloud providers, possibly even through Cross
Connects
14. THE WAY FORWARD FOR MOBILE-CENTRIC ORGANISATIONS
14
The criticality of connectivity and the need to balance flexibility and control make infrastructure
deployments, and therefore data centre choices, very important for mobile-centric businesses.
In such a fast-growing and changing community, we believe they should be considering hybrid
configurations and should regularly be asking the following questions:
• How can we accommodate international growth while at least maintaining, if not improving,
quality of service?
• How can we meet evolving data storage and privacy requirements?
• How can we control performance and security while maintaining flexibility and minimising cost?
• Are current infrastructure deployments in the optimum location and delivering the connectivity
required?
• Are current cloud deployments cost-effective and providing the level of control required?