IR Conference - Social Media for Public Companies
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Speaking engagement at IR Conference in Vancouver January, 21, 2011. Discussed importance of social media in an investor relations environment. Online compliance covered.
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IR Conference - Social Media for Public Companies
- 1. Social Media – The Game Changer A Business Case for IR January 21, 2011
- 2. Highlights What is social media?? Leverage technology to win hearts and sales Remain compliant!
- 4. Adoption 80% active users online
- 5. Google is “the Man”
- 6. Reputation "It takes 20 years to build a reputation and only 5 minutes to ruin it.” Warren Buffet
- 10. Financial Pros
- 11. What is WOM? Women On Mission Well Oiled Machine Wireless Optical Mouse Women of the Moose Web Object Management Word of Mouth Wireless Optical Mouse Wings Over Miami Write Optional Memory Wear of Materials
- 12. WOM - Word of Mouth
- 13. Trust
- 14. WOM Travels Fast Graphics by Mark Smiciklas – Intersectional Consulting
- 15. Squash Rumours
- 16. Diplomacy
- 17. Relationships
- 18. Stories
- 19. Personality
- 20. Listen
- 22. + =
- 23. Mix it up!
- 24. Dell IR Site – Video Blogs
- 25. TVI Pacific – Open Forum
- 27. Retweeting
- 28. The Hashtag - #irchat
- 30. Transparency
- 32. Compliance
- 33. And action!
- 34. Gordon says.. “The most valuable commodity I know of is information.”
- 35. Which?
- 36. Contact Follow me!