4. What Makes Your Business Unique?
Brand Personality
Product Selection
Shopping/Consumer Experience
Customer Service
Great Prices & Special Offers
Hosted Events
Social Consciousness / Nonprofit Alliances
7. STYLING
- Take pictures of the experience, rather than the product
- Include a person – or the hint of a person. Provides scale and human
connection.
- Details:Are your details clean? Do the colors work well together? Are they
dusty, or is there lint showing?And don’t use wilted arugula.
9. CLUTTER
- Put full focus on the object or person that tells the story
- Look around and behind for elements that take away from the story (trash,
splotchy light, distracting surfaces, too many colors)
- Clean area before you shoot
10. BACKGROUNDS
- Pay attention to what is around and behind your subject
- What story does your background tell?
- When in doubt, MOVE !
18. FOCUS
- Turn on your grid (Settings – Photos & Camera – Grid (toggle on)
- Choose your focus object (product, eyes, etc.)
- Tap on screen where focal object is located
19. FINDYOUR LOOK & STICKTO IT
Flowers for Dreams Salt & Straw Linda Lomelino