IoT Connectivity & IoT Analytics
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How to get started with IoT? Learn how Ayla Networks and mnubo integrate to bring product manufacturers with a turnkey IoT Connectivity and Analytics solution.
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IoT Connectivity & IoT Analytics
- 1. BEST-OF-BREED PARTNERS DELIVER A TURNKEY IoT SOLUTION FRO M CO NNEC T IV IT Y TO DATA INSIG H TS Jennifer Sewell Product Marketing Manager Rod McLane Sr. Director Product Marketing
- 2. THE IoT WILL BE DISRUPTIVE
- 3. HOW CAN I MAKE MONEY FROM IoT?
- 4. SENSORS STORAGE CONNECTIVITYBANDWIDTH PROCESSING 5 10K+ The ‘things’ market will remain fragmented and will never coalesce THE ERA OF AFFORDABILITY
- 5. THE ERA OF AFFORDABILITY SENSORS STORAGE CONNECTIVITYBANDWIDTH PROCESSING WHY CONNECT? CONNECTED.. NOW WHAT? REAL VALUE OF IoT KEY QUESTION CONNECTIVITY DATA ANALYTICS
- 6. SO, WHERE DO YOU START?
- 7. YOU COULD BUILD IT YOURSELF…. 7 3. Application – the user interface 2. Cloud – provides infrastructure, internet “pipe”, intelligence, portals 1. Hardware & SDKs – connected to network, exchanges data and command control + Cloud
- 8. THE AYLA PLATFORM Copyright © 2016 Ayla Networks 8 The leading B2B Enterprise IoT PaaS with Unmatched Market Traction Among Global Manufacturers Targeting Smart Home & Smart Building
- 9. WHY A PLATFORM? • Successful IoT Products Require: • End-to-end configurability for fastest time to market • Flexibility to learn & adapt on the go • Enterprise security & scalability • Unmatched quality & reliability • Global coverage • Path to monetize/leverage data A Connected System is Inherently More Complex Than a Non-connected System, but Manufacturers Who Want to Enter IoT Should Not Have to Become Connectivity Experts
- 10. FUTUREPROOOF IOT PLATFORM Copyright © 2016 Ayla Networks 10 B2B & B2C Connections Global CoverageDataType Agnostic Protocol Agnostic Chip & Module Integration Proprietary
- 11. PLATFORM COMPONENT: DEVICE Copyright © 2016 Ayla Networks • Pre-programmed, fully tested, and production ready hardware • Support for industry leading “Off-the-Shelf” hardware • Support for Embedded & Linux based applications to cover the broadest array of communication protocols • Support for Apple Homekit and other emerging standards • Ayla’s Embedded Agent adds ZERO additional cost to hardware Ayla has partnered with the leading communication chip and module manufacturers 11 Ayla’s tight integration with chip and module manufacturers takes the risk out of selecting the right hardware partners AylaTechnology Partners
- 12. PLATFORM COMPONENT: CLOUD 12Copyright © 2016 Ayla Networks Highly scalable platform atop the global AWS infrastructure No fixed data schema & support of RESTful APIs for ultimate flexibility No “cloud” coding required for customers Enterprise class security with multi-layer authentication Out-of-the-Box support of device & user management, notifications, data management, and other services and features Create and ManageVirtual Devices in the Ayla Cloud
- 13. PLATFOR COMPONENT: APPLICATIONS Copyright © 2016 Ayla Networks 13 Native Android (Java) and iOS libraries (Objective- C and Swift) Mobile libraries support creation of triggers, schedule, timers, registration, and account CRUD Support for Apple Homekit LANConnect support to maintain device connectivity in the event of a loss of broadband AMAP – Partially configured mobile application to speed application development and lower costs Ayla’s mobile products help you get the most out of your connected product
- 15. object makers mnubo IoT AnalyticsManufacturers | OEMs end users Home Owners | Farmers | Building Mgr etc CONNECTED PRODUCT USAGE & PERFORMANCE INSIGHTS FOR SMART PRODUCT MAKERS PRODUCT TEAMS MARKETING OPERATIONS EXECUTIVE MGMT END-USER INSIGHTS – PER OWNER END-USER INSIGHTS DATA-DRIVEN SERVICES FOR PRODUCT MANUFACTURERS Product Usage Insights Analyze Customer Profiles and Trends Improve Maintenance and After-market Services IoT ANALYTICS FOR MANUFACTURERS & SERVICE PROVIDERS
- 16. VALUE OF DATA EVOLVES DIFFERENT STAGES OF IoT I have a product, it is in beta… I have a product, with a limited number of deployed objects… I have a product, I am looking to grow the business line… How do I know which data to collect How do I manage troubleshooting Reduce the number of bug fixes … Where are my products located Which features are used the most Devices fixes and firmware updates … Engagement trends per location Monitor product lifecycle Downtime relative to activity … GROWTHSTARTER ADOPTER
- 17. MARKETING/SALES SERVICE/SUPPORT CUSTOMER OPERATIONS/MANUFACTURING PRODUCT DEVELOPMENT INFORMATION TECHNOLOGY Product usage feedback Quality analysis Troubleshooting Spare parts inventory tracking Visibility across siloed systems Asset health monitoring Scalability Seamless IoT data integration Real-time analytics and actionable business Real time monitoring and diagnostics Preventative maintenance Optimize truck rolls Customer profiles Targeted upsell opportunities New value added services Improved customer experience Value added services Reduced downtime VALUE OF DATA CHANGES DIFFERENT STAKEHOLDERS
- 18. SIX KEY BUSINESS DRIVERS ANALYTICAL-BASED CUSTOMER PROFILING CONTEXTUAL, ENRICHED, AUTONOMOUS PRODUCTS DATA-CENTRIC BUSINESS MODELS NEW SERVICE OFFERINGS & OPTIMIZED PACKAGES CUSTOMER EXPERIENCE - ENGAGEMENT & SATISFACTION + LOWER COST OF OPERATIONS GOAL: BUILD BETTER PRODUCTS + DRIVE GREATER CUSTOMER ENGAGEMENT & SATISFACTION
- 19. PROFILE –BOILER MANUFACTURER Diversified, global supplier of infrastructure equipment in HVAC, detection and measurement markets Understand how boiler deployment is being used and how its performing STARTER Characterize faults and lockouts, and be able to predict them to lower unscheduled downtime Empower dealership network with operational insights to improve service efficiency I have a beta product, I want to ensure it is done right
- 20. PROFILE –SMART HOME MANUFACTURER Second largest cable telecommunications company in the USA Understand their smart home profiles based on products, usage and engagement GROWTH Analyze customer engagement and influence on attribution and satisfaction Characterize product issues/faults to improve customer service and reduce truck rolls I have a product, I am looking to grow the business line
- 22. + POWERING DATA-DRIVEN CONNECTED PRODUCTS Connectivity management Control, manage and monitor your IoT device Manage roles and settings Store, aggregate and manage your IoT data Leverage out-of-the-box insights Build on-demand queries AYLA NETWORKS & MNUBO ANALYTICS
- 23. Mobile Libraries & AMAP Device Embedded Linux Gateway Rules Engine Ayla IoT Connectivity and Device Cloud Value Added Services B2B & B2C Partners Customer Business Systems Customer’s Cloud Partners Local Remote Mnubo IoT Analytics Cloud On Demand Predictive Data Science Real-time CONNECTIVITY DEVICE MGMT ANALYTICS END-TO-END SOLUTION AT A GLANCE
- 24. WORKING WITH AYLA & MNUBO SCALE, SECURITY & PERFORMANCE TIME-TO-MARKET FLEXIBILITY, FUTURE-PROOF SUPPORT FOR DIFFERENT TYPES OF DATA MODELS GLOBAL REACH PRODUCTION READY Out-of-the-box value Around 9-18 months High Purpose-built solution Global via AWS: North America, Europe, Asia Flexible
Editor's Notes
- By now everyone is familiar with the Internet of Things With an estimated potential economic impact of 11 trillion dollars by 2025 The IoT will be huge And this isn’s news But while there is a substantial economic impact, there is still a huge disconnect between ‘market hype’ (11 trillion dollars) and ‘market reality’.
- And often times the burning question is, ‘how can I make money from the IoT’?
- I think it’s important to point out, that IoT is happening for five core reasons. From a plumbing perspective, it has become a lot more affordable There are more, easy to access, sensors There is cheap bandwidth There is a lot of access and availability to store data (both on the device and in the cloud) There are different types of connectivity platforms And companies like Intel are pushing the barrier on cheap computing/processing that gives a lot more intelligence and power on the edge device As a result, we have transitioned from a ‘homogenous’ PC and Mobile market where there were once 5 manufacturers that mattered To a massively ‘heterogeneous’ market made up of things with tens of thousands of manufacturers that matter The ‘things’ market will remain fragmented and will likely coalesce And as more everyday products transition into small computers, product managers must look for new ways to engage users and distinguish their brands. Data from connected products can reveal a lot about how they are performing and being used It is more important than ever before to look at product data to guide everything from development, to customer service and support IoT data insights can help product managers anticipate and fix quality problems and malfunctions, as well as develop new products and services to fill unmet customer needs
- Rather than asking yourself ‘how do I get in on thre IoT market” The real business question you should be asking is “why should I connect” and “now that i’m connected, what should I do with it?”. Once you figure out what the answer to those questions is, you are in the best position to extract real value from your IoT sensor data. So looking at the connectivity challenge, as well as the data analytics challenge. So looking at the connectivity challenge, as well as the data analytics challenge.
- Font Color, Would like to update the graphic Goal(s) for this slide: Introduce Ayla’s end-to-end platform Explain what we do General talking points: Who we are, explain what we do, explain the different approach up front, we provide powerful tools Comment and explain that we have “very powerful tools” that can make manufacturers successful Hit on what is coming in the deck Trusted Experts Flexible Complete Enterprise Grade; Security & Scale We are all about the data We provide the onramp to the cloud and provide a complete, managed cloud service We believe that manufacturers are the experts in their respective fields, we take care of all the heavy lifting and offer the managed infrastructure and services needed to develop great connected products We work with companies like Broadcom and other chip guys to provide an easy onramp to the Ayla cloud, burning production ready code that handles all the networking and security required to talk to our service into off the shelf leading communication modules Ayla also provides native mobile application libraries for Android and iOS that removes the backend logic of how to communicate with the Ayla cloud, providing a framework to build robust mobile applications At the heart of our platform is the Ayla Managed Cloud Service that includes everything from user, device, and data management, to data reporting and dashboards, and features like over-the-air udpates.
- More Protocol Logos; Thread, Cellular, Ethernet Chips and Modules; Azurewave, AMPAK, if we need to delete one – MediaTek Goal(s) for this slide: Explain Ayla’s flexibility Touch on that Ayla not only solves that ever changing technology problems presented by the IoT, but that we can help address the business challenges as well General talking points: Flexibility is key in IoT, the market is changing and as a platform we will enable the latest technologies to meet the changing requirements in IoT We also know that customers will want to change as they unlock data, we built the system knowing this – we were built for flexibility Ayla is built for flexibility, to grow with you as you unlock actionable data and the changing market IoT is highly competitive and still in its infancy, it is changing just as quickly as it is gaining traction One of the most critical pieces of any IoT platform is its ability to adapt and change not only to the data, but to the market, Ayla solves both As an Agile Platform, Ayla handles everything from B2B & B2C connections like working with HomeKit & Works with Nest, chip and module integrations, the protocols to support, platform coverage, and data models. Ayla was architected from the ground up for flexibility. We knew that we wouldnt know what devices or use cases customers would want to support, but more importantly, we know that because of the data, this would always evolve
- Goal(s) for this slide: Show how complete our platform is and highlight just how much friction we remove This ties into make versus buy We want to show them just how much we do Benefits of having a deep integration General talking points: Explain that we provide support for WiFi, and other RF via Linux, etc. Explain the key benefit of system security and the tight integration we have from enabling this part of the platform Mention this is provided to partners royalty free
- Goal(s) for this slide: Show how complete our platform is and highlight just how much friction we remove This ties into make versus buy We want to show them just how much we do General talking points: Concept of virtual devices OEM Dashboard Developer Portal No cloud “coding’ – no ruby on rails or java script Cloud to cloud Value added services – Insights
- Wants updated images; Johnson Controls, Dimplex, and Fujitsu General….Owlet? Goal(s) for this slide: Show how complete our platform is and highlight just how much friction we remove This ties into make versus buy We want to show them just how much we do General talking points: Similar point as the device and cloud. Describe core values and features. HomeKit LAN AMAP
- Subscribing to a purpose-built platform (like mnubo) means that data will swiftly be available to all who need it Allowing more time and resources to be dedicated to improving the actual connected products, delivering new services, onboarding more customers, reducing churn, etc. Lets consider our <use case company> They are the maker of a connected product They are generating lots of raw data from their product which is going through some sort of intermediary cloud and eventually coming to a platform like mnubo mnubo provides them with an engine to ingest, store and aggregate this data. Enabling different levels of insights from the data. Some of our customers package these insights to furnish end user insights. For example, in the case of commercial equipment, some of these insights are packaged and sent to the building managers.
- All of a sudden, with a connected product, you have the ability to better understand and profile your customers. You also have the ability to build your customer experience to better understand the engagement and satisfaction over time You can use the data more effectively to lower the cost of operations with predictive maintenance, proactive replacement, replenishment and so on Lots of customers are using data to drive optimized service packages and new product offerings There is also the notion that once your product is connected, it’s no longer just a product. It’s actually a service. So there is an opportunity to translate that into a data centric business model. Where you use usage performance data to enable new revenue streams. With sufficient edge and cloud intelligence, there is an ability to create a more contextual, enriched, product. Which is smart in its behaviour and performance. But the end goal can be summarized into two sentences - build better products and drive greater customer engagement and satisfaction.
- Customers use our platform and the out-of-the-box insights to understand where their products are and how they are behaving. They use concepts like session analytics to break down the product behaviour into different operating modes and understand the health of the asset They use product usage analytics to understand which features are being used by which user group the most, at what time of time and where This helps focus their business solution a lot more, but it also empowers the rest of the teams inside the company