INTTRA CTO Presentation Maritime Connectivity Singapore 2018 (INTTRA Technology Summit 2018, Singapore)

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The Connected Maritime Supply Chain Network
Peter Spellman
CTO, INTTRA
NOVEMBER 13, 2018

2. Physical container movement is connected and
integrated across the Maritime Supply Chain

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But data about that container is not connected and integrated

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The situation is compounded by the size of the maritime supply chain
Freight Forwarder
Bank
Government
Carrier
RailPort
Factory

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The situation is compounded by the size of the maritime supply chain
Freight
Forwarder

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The situation is compounded by the size of the maritime supply chain

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The situation is compounded by the size of the maritime supply chain

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Carrier
Carrier
Carrier
Trucker
Trucker
Trucker
Trucker
Trucker
Port
Port
Port
Port
• Point to point
approaches like EDI
can’t support
sophisticated, multi-
party workflows
• EDI creates massive
data synchronization
issues in a multi-party
environment
EDI Single
multi-tenant
instance
Today’s business needs mandate many-to-many connections
Point to point approaches aren’t good enough in a many-to-many world
Trucker
Freight Forwarder 1
Freight Forwarder 2
Freight Forwarder 3
Freight Forwarder 4
Freight Forwarder 5
Carrier
Port
One to many
network

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The solution is a many-to-many network for container freight
Ocean Network
PortPort Port Port
Freight Forwarder 1
Freight Forwarder 2
Freight Forwarder 3
Freight Forwarder 4
Trucker
Trucker
Trucker
Trucker
Trucker
CarrierCarrier Carrier Carrier

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The ocean
network
Requirements
- Standards for data and processes
- Security
- Secure identity management
- Orgs, Users
- Master data management
- Directory
- Integration
- Relationships

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The ocean network is Like Java
Connect once, share data and collaborate with everyone
WRITE ONCE, RUN ANYWHERE

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Data-driven applications
can be built upon the
open ocean network

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Supply Chain
ü Containers arrive at the terminal
ü Shippers lose visibility into container status
ü Detention and Demurrage fees accrue
The ocean network can solve many long-standing
problems like detention and demurrage

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Open Network
ü Carriers share contract information and actual fees accrued
ü Terminals share container status information
ü BCOs share container contents
ü Freight forwarders share destination and shipping instructions
ü Truckers share available capacity
The ocean network can solve many long-standing
problems like detention and demurrage

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Application
ü Predict which ports and carriers will charge D&D fees
ü Receive early warnings before D&D fees are charged
ü Obtain real-time container visibility
ü Leverage a trucking exchange for crisis resolution
The ocean network can solve many long-standing
problems like detention and demurrage

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Impact of interconnectivity across the container freight industry
¡ Electronic bill of lading
¡ Universal transfer of IoT data
¡ Real time end-to-end visibility
¡ Detention & Demurrage visibility
¡ Electronic Invoicing
¡ Electronic purchase orders
¡ Electronic documentation & approval
¡ Automated trade finance payment

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A network of networks transforms the container freight industry
OCEAN
BCO
Supply Chain
Landside
Logistics

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Networks are the future of digitization
The future of digitization is
predicated on networks
§ Reach and integrate all partners
§ Harmonize the variability of the partnersphere
into a single interface
Networks work best in the cloud
§ Scalability, availability and performance
§ Elasticity
§ “Unlimited resources”
§ Utility pricing
Evolving technologies will leverage
networks and cloud
§ Integrating these technologies into business processes
§ Avoid them being novelty items
§ Harness the power of the network
§ Information and partner access

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Ian Kerr
CEO
Bolero International
Katie Kinraid
General Manager APAC
Blujay Solutions
Markus Rosemann
Vice President, Digital Logistics
SAP
Mike DeAngelis
Senior Vice President, Global Carrier
Strategy & Digitization
WiseTech Global