INTTRA COO Presentation Path to an Intellighent Supply Chain Singapore 2018 (INTTRA Technology Summit 2018, Singapore)

1. The Path to an Intelligent Supply Chain
Inna Kuznetsova
President & COO, INTTRA, 2018

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A supply chain that is smart
enough to predict or anticipate
customer needs, sense changes,
respond to unplanned events, and
continuously learn and improve.

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But after $3.3 Billion invested
still no complete solutions. ?
E-Platforms
Advanced
Analytics
Internet
Of Things
Cybersecurity
Blockchain
Robotics
Artificial
Intelligence
*BCG Analysis Investments from 2012 - 2017
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4. 2017 INTTRA Whitepaper With Predictions for 2032:
üOcean shipping will become increasingly interconnected
• The rise of networks
• Operational + Financial integration / Ocean + Land integration
üSpeed of technology adoption will accelerate
• Ocean industry will use new technologies to drive out costs and improve efficiencies
• Blockchain, Machine Learning, Predictive Analytics, AI, …
üAgile, iterative innovation will become the norm
• Small, disruptive startups will proliferate
• Point solutions with fast ROI enable “packaging of innovation”
üThe divide between digitized and non-digitized companies will widen
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16%
22%
25%
24%
13%
0% 5% 10% 15% 20% 25% 30%
0-20%
20-40%
40-60%
60-80%
80-100%
% Digitalized
• 16% are just getting started
• 71% are working hard
• 13% are just about finished

8. Digitalization drives the need
to connect and share data
across the supply chain.
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58%
33%
9%
0%
0%
0% 10% 20% 30% 40% 50% 60% 70%
An absolute
necessity
Very important
Somewhat important
Not so important
Not important at all
Importance of Data Sharing Standards
91% believe that data sharing
standards must be created!

10. The Container Network Connectivity Initiative (CONNECT)
will bring together the leaders in the container freight
industry to establish open industry standards for the
digitalization of global container trade, with a focus on inter-
organization business processes.
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Steering Committee Members

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AIS Data + Ocean Schedules + Predictive Analytics

13. IMAGINE WHEN supply chain planning is
linked to ocean logistics execution:
ü End-to-End is no longer just door-to-door
ü Logistics needs are included in supply
chain demand forecasting
ü Ocean freight requirements are
communicated as soon as production
forecasts are created
ü Intelligent bots react to changes in
demand and adjust capacity
automatically.
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14. 60+
35kActive Shipper
Companies
850kShipments through
INTTRA per week
26%
Market Share
40%
Global Container
Traffic Visibility
Carriers
NETWORK
Software Partners
150
CARRIERS
NETWORK
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15. John Lim
Chief Operating Officer
AMASS & CargoWorld Network
Randy Chen
Vice Chairman
Wan Hai
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