Are you deploying Windows on AWS? Are you interested in taking advantage of existing investments when running Windows workloads on AWS? In this session we will discuss real world customer examples including as SharePoint, Exchange, SQL Server, and Remote Desktop Services with licensing options. We will explore deployment options and provide an overview of the AWS created QuickStarts and QuickLaunches to help with speed of deployment. This session will also include migration options for customer running End of Extended support products such as Windows Server2003 and SQL2005.

1. Microsoft Workloads on AWS
Bonnie Donovan, Global Channel Manager

2. What is AWS?
?

3. National cloud services and solutions provider
Austin, Houston, Dallas, Tampa, Ft. Lauderdale
Phoenix, Denver, Washington DC, San Antonio
We provide:
• Infrastructure
• Business Intelligence
• Managed Services
• User Centered Design
• Web Solutions
• Cloud Services
• Custom Applications
• Mobile Solutions





4. 12 Regions
28 Availability Zones
52 Edge locations
AWS Global Infrastructure
Customer Decides Where Applications and Data Reside

5. AWS Availability Zone (AZ) View
- Multiple Isolated locations within a Region
- Availability Zone = 1 or more “data center”
- Independent Failure Zone
- Physically separated
- On separate Low Risk Flood Plains
- Discrete UPS
- Onsite backup generation facilities
- Fed from different segments of utility provider
- Redundantly connected to multiple tier-1 ISP’s
- No “Disaster Recovery Datacenter”
- Built for Continuous Availability
- Customer decides Availability Zone for Compute
Availability
Zone A
Availability
Zone B
Availability
Zone C
Sample US Region
~ Data Center

6. Application Services
Compute Storage Databases
Networking
AWS Global Infrastructure
Deployment & Administration
AWS Platform

7. TECHNICAL &
BUSINESS
SUPPORT
Account
Management
Support
Professional
Services
Solutions
Architects
Training &
Certification
Security
& Pricing
Reports
Partner
Ecosystem
AWS
MARKETPLACE
Backup
Big Data
& HPC
Business
Apps
Databases
Development
Industry
Solutions
Security
MANAGEMENT
TOOLS
Queuing
Notifications
Search
Orchestration
Email
ENTERPRISE
APPS
Virtual
Desktops
Storage
Gateway
Sharing &
Collaboration
Email &
Calendaring
Directories
HYBRID CLOUD
MANAGEMENT
Backups
Deployment
Direct
Connect
Identity
Federation
Integrated
Management
SECURITY &
MANAGEMENT
Virtual Private
Networks
Identity &
Access
Encryption
Keys
Configuration Monitoring Dedicated
INFRASTRUCTURE
SERVICES
Regions
Availability
Zones
Compute
Storage, Object,
Blocks, Files,
Databases
SQL, NoSQL,
Caching
CDNNetworking
PLATFORM
SERVICES
App
Mobile
& Web
Front-end
Functions
Identity
Data Store
Real-time
Development
Containers
Source
Code
Build
Tools
Deployment
DevOps
Mobile
Sync
Identity
Push
Notifications
Mobile
Analytics
Mobile
Backend
Analytics
Data
Warehousing
Hadoop
Streaming
Data
Pipelines
Machine
Learning

8. AWS’ Rapid Pace of Innovation
2011
82
159
2012
280
2013
516
2014
AWS has launched a total of 431 new features and/or services to-date* in 2015,
for a total of 1,604 new features and/or services since inception in 2006.
* As of 1 Sept 15

9. AWS’ History of Innovation
AWS has been continually expanding its services to support virtually any
cloud workload, and it now has more than 60 services that range from
compute, storage, networking, database, analytics, application services,
deployment, management and mobile.
2009
Amazon RDS
Amazon VPC
AWS Auto Scaling
AWS Elastic Load
Balancing
2010
Amazon SNS
AWS Identity
& Access
Management
Amazon
Route 53
2011
Amazon
ElastiCache
Amazon SES
AWS
CloudFormation
AWS Direct
Connect
AWS Elastic
Beanstalk
GovCloud
2012
Amazon SWF
Amazon
Redshift
Amazon
Glacier
Amazon
Dynamo DB
Amazon
CloudSearch
AWS Storage
Gateway
AWS Data
Pipeline
2013
Amazon
CloudTrail
Amazon
CloudHSM
Amazon
WorkSpaces
Amazon
Kinesis
Amazon Elastic
Transcoder
Amazon
AppStream
AWS OpsWorks
2014
AWS KMS
Amazon Config
Amazon Cognito
Amazon Mobile
Analytics
Amazon EC2
Container Service
Amazon RDS for
Aurora
Amazon Lambda
Amazon WorkDocs
AWS Directory
Service
AWS CodeCommit
AWS CodePipeline
2015
Amazon EFS
Amazon API Gateway
Amazon WorkMail
Amazon Machine
Learning
AWS Device Farm
AWS WAF
Amazon
Elasticsearch Service
Amazon QuickSight
AWS Import/Export
Snowball
Amazon Kinesis Firehose
Amazon RDS for MariaDB
Amazon Inspector
AWS Database Migration
Service
AWS IoT
Amazon EC2 Container
Registry
Amazon Kinesis Analytics
AWS Mobile Hub
* As of 8 Oct 15
AWS EMR
Amazon CloudWatch
Amazon FPS AWS Import/Export
Trusted Advisor
AWS Service Catalog
AWS CodeDeploy
Amazon CloudWatch Logs

10. Gartner Magic Quadrant for Cloud Infrastructure as a Service, Worldwide
Gartner “Magic Quadrant for Cloud Infrastructure as a Service, Worldwide,” Lydia Leong, Douglas Toombs, Bob Gill, May 18, 2015. This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should
be evaluated in the context of the entire report. The Gartner report is available at http://aws.amazon.com/resources/analyst-reports/. Gartner does not endorse any vendor, product or service depicted in its research publications, and does
not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of
fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
Analyst Reports

11. The Evolving Cloud Conversation
Launch New Products and
Grow Top Line
Cost Savings
Cloud Managed ServicesITIL Model
Cloud Based Software Delivery ModelsInstallable Software
Mass Migration, Cloud First and All-InPoint Deployments
Am I agile? Can I compete?Am I Secure?
OldNormal
NewNormal

12. Variable expense
Replace capital
expenditure with variable
expense
Economies of scale
Lower variable expense
than companies can
achieve themselves
Elastic capacity
No need to guess
capacity requirements
and over-provision
Speed and agility
Infrastructure in minutes
not weeks
Focus on mission
Not undifferentiated heavy
IT lifting
Global Reach
Go global in minutes and
reach a global audience
Why are customers adopting AWS

13. Experience
9+ years supporting over
1 million customers
across 190 countries
Innovation
Rapid delivery of new
services and features based
on customer feedback
Robust Platform
Number of services and
features, virtually to
support every use case
imaginable
Simple Pricing
Philosophy
47 Price reductions
Expect more reductions
in the future
Global Footprint
12 Regions
26 Availability Zones
52 Edge Locations
Ecosystem
20000+ ISVs and SIs
3500+ apps in Marketplace
AWS Differentiators

14. An Extension of Your Existing Datacenter
Direct Connect VPC
VM Import/Export CloudFormation
Identity & Access Management
AWS cloudYour datacenter

15. Enterprise IT Landscape
Enterprise IT must optimize workloads like…
 Mission critical databases
 Global, scalable web applications
 Email systems e.g. Exchange
While also…
 Driving out cost
 Increasing revenue
 Providing continuous value

16. The Traditional Approach to IT
In an on-premises environment, you must:
And add more servers when your needs increase.
Inevitably, this leads to:
Estimate Capacity Acquire Servers Provision Deploy
Large Capital Investments Server Sprawl Poor Utilization/
Application Performance

17. Poor Utilization/
Application Performance
ProvisionEstimate Capacity
Server SprawlLarge Capital Investments
Acquire Servers Configure and
install
Benefits of Cloud
 Increase speed and agility
 Take advantage of massive economies of scale
 Deploy globally in minutes
 Trade capex for opex, pay only for what you use
 Stop guessing capacity
 Stop spending money on running and
maintaining data centers

18. Facilities
Physical security
Compute infrastructure
Storage infrastructure
Network infrastructure
Virtualization layer (EC2)
Hardened service endpoints
Rich IAM capabilities
Network configuration
Security groups
OS firewalls
Operating systems
Applications
Proper service configuration
AuthN & acct management
Authorization policies
+ =
Customer/Partner
• Re-focus your security professionals on a subset of the problem
• Take advantage of high levels of uniformity and automation
Shared Responsibility Model

19. Flexible
What is AWS for Windows?
Secure Reliable High-Performance Familiar Cost-Effective Extensive
Optimization for Windows-based workloads
Wide range of scalable services
Alignment with business needs

20. AWS for Windows is Secure
“Amazon Virtual Private Cloud (Amazon
VPC) gives us a secure environment in the
AWS Cloud with the flexibility and scalability
we need to manage our SharePoint
environment with zero impact to our on-
premises datacenter”
- Jeremy Fuchs, Vice President of Financial and BI
Systems, Lionsgate
 Security-in-layers approach
 Isolated infrastructure and workloads
 Identity and access controls
 Tracking and logging
 Optimized for regulatory compliance

21. AWS for Windows is Reliable
“Before migrating to AWS, we experienced 10
to 20 hours of downtime a month. With AWS,
our downtime is significantly reduced. Our
average uptime increased rapidly from 98.8
percent to 99.9 percent without
re-architecting applications.”
- Augusto Rosa, Server Operations Manager,
Shaw Media
 99.95% SLA
 Multi-region synchronous replication
 Uptime and performance monitoring
 Low network variability

22. AWS for Windows is High-Performance
“Using AWS, we decreased average
network latency from 700 milliseconds
to less than 50 milliseconds…
Fundamentally, running in AWS
enables a 230 percent CPU
consumption efficiency in data
processing.”
- Murari Gopalan, Technology Director,
Expedia.com
 Enterprise-grade computing on-demand
 Automation for both complex and routine tasks
 Dedicated, low-latency network connections
 Automated Scaling
 Monitoring tools with user-defined thresholds

23. AWS for Windows is Familiar
“We didn’t have time to re-design
applications. AWS could support our legacy
32-bit applications on Windows Server
2003, a variety of SQL Server and Oracle
databases, and a robust Citrix environment.”
- Jim McDonald, Lead Architect, Hess
Corporation
 Windows-based application support
 Your own servers
 Utilize existing VMs
 License as you see fit
 Same tools as on-premises environments

24. AWS for Windows is Cost-Effective
“Had we built our SharePoint 2013 farm in
our other data center, we would have
increased costs by almost 50 percent. When
you compare our SharePoint 2010 farm to
our SharePoint 2013 farm, AWS allowed us
to increase our computing power while also
reducing costs by 14 percent.”
- Michael Cierkowski, Development Manager,
Slalom Consulting
 No hardware
procurement/deployment costs
 Improved hardware utilization
 Bring your own licenses
 Value-oriented culture
 No long-term commitments

25. AWS for Windows is Extensive
“As our company continued to grow, so
did our reliance on the AWS cloud and
now, we’ve adopted almost all of the
features AWS provides. AWS is the
easy answer for any Internet business
that wants to scale to the next level.”
- Nathan Blecharczyk, Co-founder & CTO,
Airbnb
 More than 60 services available
 Broad ecosystem of partners
 Third-party application marketplace
 Continuous service improvement
 Technical certifications for multiple skill levels

26. AWS for Windows is Flexible
“Our infrastructure requirements change
rapidly due to the agile nature of our
business. Amazon Web Services allowed us
to stop worrying about infrastructure and
concentrate on our business. Rapid growth
was no longer a technical hurdle and we
could have our important people focus on
more important problems, like making our
customers happy.”
- Lachlan Donald, CTO, 99Designs
 Highly-customizable infrastructure
 Variety of instance types
 Maintain availability at the lowest cost
 Wide variety of storage options

27. Microsoft Licensing Options
 Buy Windows Server, SQL Server
directly with AMIs
 Bring your existing licenses with you
via Microsoft License Mobility

28. Windows + SQL AMIs
Over 20 Amazon published Microsoft Windows
and SQL Server AMIs
Windows Server 2012
Windows Server 2012 + SQL 2012 Standard, Web &
Express
Windows Server 2008
Windows Server 2008 + SQL 2012 Standard, Web &
Express
Windows Server 2008 + SQL 2008 Standard, Web &
Express
Other Windows/SQL based AMIs….
7 Windows OS versions, in up to 19 languages
11 SQL Server versions/editions

29. Active Directory on AWS for Windows
Single Domain
Multi-Domain, Single Forest
Multi-Forest with Trust / Resource Forests

30. Implementing AD Sites: a complete picture
Availability Zone A
Private Subnet
C-DCA
Corporate Network
Seattle
DC1
VPN
Tacoma
DC2
Cost 50
Availability Zone B
Private Subnet
C-DCB
Cost 10

31. AWS Directory Service
Simple AD
 Managed directory powered by Samba 4 Active Directory
Compatible Server
 Supports user accounts, group memberships, domain-
joining Amazon EC2 instances, and more
AD Connector
 Proxies directory requests to on-premises environment
 Users can access AWS resources and applications with
existing corporate credentials

32. SQL Server on AWS for Windows
Wide array of choices
Fully-managed services
Enterprise-Grade Security
99.95% availability
Flexible and scalable

33. SQL Server Disaster Recovery & Backup
Availability Zone 1
Private Subnet
Primary
Replica
Availability Zone 2
Secondary
Replica 1
Private Subnet
AG Listener:
ag.awslabs.net
Corporate Network
VPN
Automatic Failover
Secondary
Replica 2
(Readable)
Reporting
Application
Backups
Manual Failover

34. SharePoint on AWS for Windows
Elasticity
Performance / Agility
Availability
Security
Customizations
Third-Party applications

35. Customer Success Story
Searching for a solution to host its MSFT SharePoint sites, the company chose
AWS because of cost, efficiency, and to improve operational efficiency. By
running on AWS, Dole can launch a new SharePoint website in minutes and
estimates savings $350,000 in operating expenses.
“When we were looking for a place to put our SharePoint install, we built out a [Amazon] Virtual Private
Cloud, effectively using it as an extension of our datacenter… We can grow any time we want– we
don’t have to go and acquire new hardware.”
– Joanna, Dyer, Director of IT Solutions, Dole Food Company

36. Traditional topologies

37. Streamlined topologies
Common architectures are:
• Front End Servers
• Batch-Processing servers
• Database Servers
• Distributed cache
• Request management
• Specialized workloads
• Search
With Streamlined topologies services and other components are distributed to
maximize server resources.

38. Exchange Server on AWS for Windows
Elasticity
Performance / Agility
Availability
Security

39. Architecture and Roles (2013)
High Availability
• Load Balancing
• DAG
Roles
• Mailbox
• Stores the Mailboxes
• Client Access Server
• Mail clients and APIs
• Edge Transport
• Internet facing

40. What is Amazon WorkSpaces?
Amazon WorkSpaces is a cost
effective, managed cloud desktop
for flexible work styles.
It allows you to easily provision cloud-
based desktops so your end users can
access the documents, applications and
resources they need from anywhere, on
popular devices including tablets, PCs,
laptops, thin clients, and zero clients.

41. What is Amazon WorkSpaces?

42. Amazon WorkSpaces use cases
Amazon WorkSpaces is ideal for any situation where desktop needs can change quickly.
Work from Home Contract Workers Developers
Mergers and
Acquisitions
Multiple and/or
personal devices

43. Choose the compute, storage, and software you
need
The Amazon WorkSpaces Utilities Bundle includes Internet Explorer 11, Firefox, and 7-Zip
All WorkSpaces Bundles provide the Windows 7 Experience to users (provided by Windows Server 2008 R2 with RDS).
Monthly Price in N. Virginia and Oregon AWS regions. More here: http://aws.amazon.com/workspaces/pricing/
Value Plus ($40 USD)
Microsoft Office Pro, Trend Micro,
Utilities bundle
Value ($25 USD)
• 1 vCPU, 2 GB memory
• 10 GB storage
• Utilities software bundle
Standard Plus ($50 USD)
Microsoft Office Pro, Trend Micro,
Utilities bundle
Standard ($35 USD)
• 2 vCPU, 4 GB memory
• 50 GB storage
• Utilities software bundle
Performance Plus ($75 USD)
Microsoft Office Pro, Trend Micro,
Utilities bundle
Performance ($60 USD)
• 2 vCPU, 7.5 GB memory
• 100 GB storage
• Utilities software bundle

44. Why Amazon WorkSpaces?
Secure Reliable
Cost-Effective
Easy to Deploy and
Manage
Flexible and Scalable
Consistent Performance Globally AvailableFast, Familiar User
Experience

45. Professional Services/Support
AWS Professional Services
 Technical Specialists
 Advisory Services
 Collaboration
 Proven Process
 Cloud Adoption Framework
AWS Support
 Resource Center
 Product FAQs
 Discussion Forums
 Health Checks
 Trusted Advisor
…and more

46. Thank you!