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INDEX
• About At-Hed
• What is Digital Marketing?
• Why are people going online?
• Why it is essential in this business scenario?
• How we can help?
• How it will benefit to people who learn?
• Business opportunities
• What is our methodology to teach?
• Course duration and fee
• Question?
• Thank you
Apoorva Enterprises
About At- hed
• At- Hed is an educational wing of Apoorva Enterprises.
• Apoorva Enterprises was established in 2000.
• At- Hed is a tech-enabled digital marketing solutions
provider based in Nagpur.
• Apoorva Enterprises is a leading performance
marketing agency specializing in multichannel digital
strategy, SEO and Social media marketing.
• We serve in Manufacturing, Education and Real
Estate.
What is Digital Marketing?
It is a tool for promotion of product, services ,commodities of all brand through one
or more mode of electronic media like Internet, Mobile, Radio, Search engine
marketing etc…
IMPORTANCE OF DIGITAL PLATEFORM
• 91% of consumers check emails daily.
• 66% of consumers have made a purchase online after an email
marketing. Message.
• Over 70% of individual in B2B and B2C conduct research on
Line before making buying decision.
• Digital marketing spending is increasing s every moment world
over.
Why People Go Online?
 Learn
 Have Fun
 Socialize
 Express themselves
 Advocate
 Do Business
 Shop
Why It Is Necessary In Current
Business Scenario?
• Easy and quick access across globe
• Helps to reach Target Audience
• Cost Effective
• Gain Online Value Proposition
• Higher Conversion Rate
• Solving Customers Problems with ease
• Huge Market potential
How we can help?
• Explore a Wide Range of Career Options
• Increase Your Market Value
• Receive High-end Salary Packages
• Enjoy Greater Flexibility
• Enhance Your Skills and Creativity
• Digital Marketing Certifications Have Become the
Industry Standard
• They are Cost-Efficient and Time-Savvy
How it will benefit to people who
learn?
• It helps to enhance your professional value
• Provides a wide range of career options
• Higher Salary
• Flexible Jobs
• Creating your own entrepreneurship value
Business opportunities
• Cost-Effectiveness
• More Targeted Audience Reach
• Brand Awareness
• Lead Generation
• Customer Engagement And Retention
• Stay Connected With Your Customers
Career opportunities
• Digital Marketing Manager
• Search Engine Optimizer
• Social Media Marketer
• Content Marketer
• Email Marketer
• Search Engine Marketing Specialists
• Content Creator
• SEO Specialist
Most in-demand digital marketing skills
• Video Production & Marketing
• Paid Media
• Content Marketing
• Data analytics
• Search-engine-optimization
• Copywriting
• Pay-per-click
• Graphic designing
Teaching methodology ?
• Platform will be on Zoom app.
• Teaching sessions will be on daily basis in various
batches to suit flexible timings
• Duration of teaching : 1 to 1:30 hrs. per day/session
followed by online projects
• Getting your quarries resolved by your teaching faculty
Course duration & fee
• Duration : 3 months
• Introductory offer Fee: Rs. 15000/-
• Rs. 3000/- only
…Let us begin a new journey
of success ….
Thank you

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Introduction to Digital Marketing

  • 1.
  • 2. INDEX • About At-Hed • What is Digital Marketing? • Why are people going online? • Why it is essential in this business scenario? • How we can help? • How it will benefit to people who learn? • Business opportunities • What is our methodology to teach? • Course duration and fee • Question? • Thank you
  • 4. About At- hed • At- Hed is an educational wing of Apoorva Enterprises. • Apoorva Enterprises was established in 2000. • At- Hed is a tech-enabled digital marketing solutions provider based in Nagpur. • Apoorva Enterprises is a leading performance marketing agency specializing in multichannel digital strategy, SEO and Social media marketing. • We serve in Manufacturing, Education and Real Estate.
  • 5. What is Digital Marketing? It is a tool for promotion of product, services ,commodities of all brand through one or more mode of electronic media like Internet, Mobile, Radio, Search engine marketing etc… IMPORTANCE OF DIGITAL PLATEFORM • 91% of consumers check emails daily. • 66% of consumers have made a purchase online after an email marketing. Message. • Over 70% of individual in B2B and B2C conduct research on Line before making buying decision. • Digital marketing spending is increasing s every moment world over.
  • 6. Why People Go Online?  Learn  Have Fun  Socialize  Express themselves  Advocate  Do Business  Shop
  • 7. Why It Is Necessary In Current Business Scenario? • Easy and quick access across globe • Helps to reach Target Audience • Cost Effective • Gain Online Value Proposition • Higher Conversion Rate • Solving Customers Problems with ease • Huge Market potential
  • 8. How we can help? • Explore a Wide Range of Career Options • Increase Your Market Value • Receive High-end Salary Packages • Enjoy Greater Flexibility • Enhance Your Skills and Creativity • Digital Marketing Certifications Have Become the Industry Standard • They are Cost-Efficient and Time-Savvy
  • 9. How it will benefit to people who learn? • It helps to enhance your professional value • Provides a wide range of career options • Higher Salary • Flexible Jobs • Creating your own entrepreneurship value
  • 10. Business opportunities • Cost-Effectiveness • More Targeted Audience Reach • Brand Awareness • Lead Generation • Customer Engagement And Retention • Stay Connected With Your Customers
  • 11. Career opportunities • Digital Marketing Manager • Search Engine Optimizer • Social Media Marketer • Content Marketer • Email Marketer • Search Engine Marketing Specialists • Content Creator • SEO Specialist
  • 12. Most in-demand digital marketing skills • Video Production & Marketing • Paid Media • Content Marketing • Data analytics • Search-engine-optimization • Copywriting • Pay-per-click • Graphic designing
  • 13. Teaching methodology ? • Platform will be on Zoom app. • Teaching sessions will be on daily basis in various batches to suit flexible timings • Duration of teaching : 1 to 1:30 hrs. per day/session followed by online projects • Getting your quarries resolved by your teaching faculty
  • 14. Course duration & fee • Duration : 3 months • Introductory offer Fee: Rs. 15000/- • Rs. 3000/- only
  • 15. …Let us begin a new journey of success ….