The document discusses the importance and value of design for businesses. It notes that the economic, social and environmental challenges facing businesses are complex. Businesses need to both compete and prosper in this environment. Design allows businesses to create better and faster solutions through a human-centered approach focusing on empathy, problem solving and strategic framing. As design maturity increases in businesses, it provides greater returns on investment and helps drive business success.
The document discusses employer branding as an effective HR tool. It defines employer branding as representing an organization in a way that answers why someone should start and stay working there. The document outlines how to design an employer brand by knowing the organization's strengths/weaknesses, competitors, desired employee profile, and motivating factors. It also discusses aligning the employer brand with the corporate brand and using programs and communication to become an employer of choice.
CAPPS 2012 Presentation-Gainful Employment & the Externship ConnectionAnn Cross
•The externship isn’t just a student’s last course and job placement shouldn’t begin at graduation! An efficient and effective externship program is the dynamic connection which takes your students out of the classroom and into the workforce. Campus and education directors, compliance managers, placement directors and externship coordinators will all benefit from the comprehensive perspective of this diverse panel of industry experts and this lively presentation on leveraging technology to implement externship best practices in the era of gainful employment. The panel will address key issues effecting externship programs including: How to teach soft skills to hard students to minimize drops and increase employability; Overcoming paperwork – Streamlining your department’s processes can minimize administrative work, maximize compliance and get your staff out in the field working with students and sites; Effective site development – Employer engagement begins with your externship program; Hired upon graduation! Proven strategies to increase extern-to-hire conversion rates
Why Video Interviewing Will Never Replace the Handshake: Find out how leading corporate recruiters are using video interviewing as part of their on- and off-campus recruitment efforts.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
The document discusses employer branding as an effective HR tool. It defines employer branding as representing an organization in a way that answers why someone should start and stay working there. The document outlines how to design an employer brand by knowing the organization's strengths/weaknesses, competitors, desired employee profile, and motivating factors. It also discusses aligning the employer brand with the corporate brand and using programs and communication to become an employer of choice.
CAPPS 2012 Presentation-Gainful Employment & the Externship ConnectionAnn Cross
•The externship isn’t just a student’s last course and job placement shouldn’t begin at graduation! An efficient and effective externship program is the dynamic connection which takes your students out of the classroom and into the workforce. Campus and education directors, compliance managers, placement directors and externship coordinators will all benefit from the comprehensive perspective of this diverse panel of industry experts and this lively presentation on leveraging technology to implement externship best practices in the era of gainful employment. The panel will address key issues effecting externship programs including: How to teach soft skills to hard students to minimize drops and increase employability; Overcoming paperwork – Streamlining your department’s processes can minimize administrative work, maximize compliance and get your staff out in the field working with students and sites; Effective site development – Employer engagement begins with your externship program; Hired upon graduation! Proven strategies to increase extern-to-hire conversion rates
Why Video Interviewing Will Never Replace the Handshake: Find out how leading corporate recruiters are using video interviewing as part of their on- and off-campus recruitment efforts.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
How to Make a Field Mandatory in Odoo 17Celine George
In Odoo, making a field required can be done through both Python code and XML views. When you set the required attribute to True in Python code, it makes the field required across all views where it's used. Conversely, when you set the required attribute in XML views, it makes the field required only in the context of that particular view.
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
The simplified electron and muon model, Oscillating Spacetime: The Foundation...RitikBhardwaj56
Discover the Simplified Electron and Muon Model: A New Wave-Based Approach to Understanding Particles delves into a groundbreaking theory that presents electrons and muons as rotating soliton waves within oscillating spacetime. Geared towards students, researchers, and science buffs, this book breaks down complex ideas into simple explanations. It covers topics such as electron waves, temporal dynamics, and the implications of this model on particle physics. With clear illustrations and easy-to-follow explanations, readers will gain a new outlook on the universe's fundamental nature.
How to Fix the Import Error in the Odoo 17Celine George
An import error occurs when a program fails to import a module or library, disrupting its execution. In languages like Python, this issue arises when the specified module cannot be found or accessed, hindering the program's functionality. Resolving import errors is crucial for maintaining smooth software operation and uninterrupted development processes.
This presentation includes basic of PCOS their pathology and treatment and also Ayurveda correlation of PCOS and Ayurvedic line of treatment mentioned in classics.
Walmart Business+ and Spark Good for Nonprofits.pdfTechSoup
"Learn about all the ways Walmart supports nonprofit organizations.
You will hear from Liz Willett, the Head of Nonprofits, and hear about what Walmart is doing to help nonprofits, including Walmart Business and Spark Good. Walmart Business+ is a new offer for nonprofits that offers discounts and also streamlines nonprofits order and expense tracking, saving time and money.
The webinar may also give some examples on how nonprofits can best leverage Walmart Business+.
The event will cover the following::
Walmart Business + (https://business.walmart.com/plus) is a new shopping experience for nonprofits, schools, and local business customers that connects an exclusive online shopping experience to stores. Benefits include free delivery and shipping, a 'Spend Analytics” feature, special discounts, deals and tax-exempt shopping.
Special TechSoup offer for a free 180 days membership, and up to $150 in discounts on eligible orders.
Spark Good (walmart.com/sparkgood) is a charitable platform that enables nonprofits to receive donations directly from customers and associates.
Answers about how you can do more with Walmart!"
How to Manage Your Lost Opportunities in Odoo 17 CRMCeline George
Odoo 17 CRM allows us to track why we lose sales opportunities with "Lost Reasons." This helps analyze our sales process and identify areas for improvement. Here's how to configure lost reasons in Odoo 17 CRM
A review of the growth of the Israel Genealogy Research Association Database Collection for the last 12 months. Our collection is now passed the 3 million mark and still growing. See which archives have contributed the most. See the different types of records we have, and which years have had records added. You can also see what we have for the future.
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...PECB
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
-------------------------------------------------------------------------------
Find out more about ISO training and certification services
Training: ISO/IEC 27001 Information Security Management System - EN | PECB
ISO/IEC 42001 Artificial Intelligence Management System - EN | PECB
General Data Protection Regulation (GDPR) - Training Courses - EN | PECB
Webinars: https://pecb.com/webinars
Article: https://pecb.com/article
-------------------------------------------------------------------------------
For more information about PECB:
Website: https://pecb.com/
LinkedIn: https://www.linkedin.com/company/pecb/
Facebook: https://www.facebook.com/PECBInternational/
Slideshare: http://www.slideshare.net/PECBCERTIFICATION
This slide is special for master students (MIBS & MIFB) in UUM. Also useful for readers who are interested in the topic of contemporary Islamic banking.
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
How to Make a Field Mandatory in Odoo 17Celine George
In Odoo, making a field required can be done through both Python code and XML views. When you set the required attribute to True in Python code, it makes the field required across all views where it's used. Conversely, when you set the required attribute in XML views, it makes the field required only in the context of that particular view.
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
The simplified electron and muon model, Oscillating Spacetime: The Foundation...RitikBhardwaj56
Discover the Simplified Electron and Muon Model: A New Wave-Based Approach to Understanding Particles delves into a groundbreaking theory that presents electrons and muons as rotating soliton waves within oscillating spacetime. Geared towards students, researchers, and science buffs, this book breaks down complex ideas into simple explanations. It covers topics such as electron waves, temporal dynamics, and the implications of this model on particle physics. With clear illustrations and easy-to-follow explanations, readers will gain a new outlook on the universe's fundamental nature.
How to Fix the Import Error in the Odoo 17Celine George
An import error occurs when a program fails to import a module or library, disrupting its execution. In languages like Python, this issue arises when the specified module cannot be found or accessed, hindering the program's functionality. Resolving import errors is crucial for maintaining smooth software operation and uninterrupted development processes.
This presentation includes basic of PCOS their pathology and treatment and also Ayurveda correlation of PCOS and Ayurvedic line of treatment mentioned in classics.
Walmart Business+ and Spark Good for Nonprofits.pdfTechSoup
"Learn about all the ways Walmart supports nonprofit organizations.
You will hear from Liz Willett, the Head of Nonprofits, and hear about what Walmart is doing to help nonprofits, including Walmart Business and Spark Good. Walmart Business+ is a new offer for nonprofits that offers discounts and also streamlines nonprofits order and expense tracking, saving time and money.
The webinar may also give some examples on how nonprofits can best leverage Walmart Business+.
The event will cover the following::
Walmart Business + (https://business.walmart.com/plus) is a new shopping experience for nonprofits, schools, and local business customers that connects an exclusive online shopping experience to stores. Benefits include free delivery and shipping, a 'Spend Analytics” feature, special discounts, deals and tax-exempt shopping.
Special TechSoup offer for a free 180 days membership, and up to $150 in discounts on eligible orders.
Spark Good (walmart.com/sparkgood) is a charitable platform that enables nonprofits to receive donations directly from customers and associates.
Answers about how you can do more with Walmart!"
How to Manage Your Lost Opportunities in Odoo 17 CRMCeline George
Odoo 17 CRM allows us to track why we lose sales opportunities with "Lost Reasons." This helps analyze our sales process and identify areas for improvement. Here's how to configure lost reasons in Odoo 17 CRM
A review of the growth of the Israel Genealogy Research Association Database Collection for the last 12 months. Our collection is now passed the 3 million mark and still growing. See which archives have contributed the most. See the different types of records we have, and which years have had records added. You can also see what we have for the future.
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...PECB
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
-------------------------------------------------------------------------------
Find out more about ISO training and certification services
Training: ISO/IEC 27001 Information Security Management System - EN | PECB
ISO/IEC 42001 Artificial Intelligence Management System - EN | PECB
General Data Protection Regulation (GDPR) - Training Courses - EN | PECB
Webinars: https://pecb.com/webinars
Article: https://pecb.com/article
-------------------------------------------------------------------------------
For more information about PECB:
Website: https://pecb.com/
LinkedIn: https://www.linkedin.com/company/pecb/
Facebook: https://www.facebook.com/PECBInternational/
Slideshare: http://www.slideshare.net/PECBCERTIFICATION
This slide is special for master students (MIBS & MIFB) in UUM. Also useful for readers who are interested in the topic of contemporary Islamic banking.
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Why is now the time to leverage design thinking to its fullest potential?
There is no question that we are collectively facing some of the greatest challenges of all times.
We have just come out of the worst
economic
downturn in a generation.
We are facing an array of
social issues
: health care, education, poverty, aging.
And we are astutely aware that we have to weigh every decision and action against the impact it will have on our
environmen
t.
All of these are highly complex, urgent and critical issues to be resolved. We need to prepare ourselves to tackle these complex issues.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Does it create value for the end user?
Does it help strengthen a company’s competitive advantage?
Is this a sustainable advantage?
Let’s also think about how broadly we think of the practice of design – across disciplines and up the ‘application development curve’.
How does that relate back to ROI? How does that relate to Business Design?
To illustrate the point, I am going to use Apple as an example, because most people would agree that it is an innovative company that pushes design to its fullest potential.
Here is what we find:
When we study the mindsets and methods behind successful business, and then study what’s behind great design, we find that business success is very much correlated with mindsets and methods similar to those characteristic of designers.
Leveraging those ‘design mindsets and methods’ more consistently into the world of business is what we define as Business Design.
5 years ago, we asked ourselves: If we leverage design practices in a more rigorous and consistent manner in business, can we
expand and accelerate innovation
?
After 5 years of developing and applying this approach, we are convinced the answer is YES.
When we do these things more often, more consistently and more broadly across the enterprise, we get to bigger ideas faster, and help teams to be more productive and efficient in harnessing the human capital of the enterprise.
Let me now go on to explain more about the value of business design.
Prototype and iterate in the lab and in the market
Prototype and iterate in the lab and in the market
Prototype and iterate in the lab and in the market
Prototype and iterate in the lab and in the market
Prototype and iterate in the lab and in the market
Prototype and iterate in the lab and in the market
Nintendo: Building market share through customer collaboration
In the early 1990s, Nintendo’s share of the game console market was 61 percent, but by the mid-2000s, it had fallen to 22 percent.12 To regain its leadership position, Nintendo needed to find new ways to delight gamers — and to bring gaming to new audiences.
To do that, Nintendo went straight to the source — gamers themselves. The company established an online community by offering incentives in return for customer information. The company also selected a group of experienced gamers based on the value and frequency of their community contributions. These “Sages” were given exclusive rewards, like previews of new games, in exchange for helping new users and providing community support.13
Through this community, Nintendo has gained valuable insights into market needs and preferences. This has influenced everything from game offerings — like an online library of “nostalgic” games that appeal to older gamers — to new product design — for example, the intuitive controls of the popular Nintendo Wii system, which have helped attract new, casual gamers.14
By leveraging the loyalty and expertise of its core customer segment, Nintendo has successfully connected with two new ones — women and older men. This collaboration seems to have paid off: Nintendo is once again ahead of its competitors, with 44 percent market share.15
Source: IBM 2008 Global CEO Survey – Enterprise of the Future.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
With this as an overall framework, we use a large repertoire of
task-based ‘tools’
to unlock thinking.
In fact, today we have HUNDREDS of frameworks and tools in our ‘wiki’.
I will now go through each of the 3 gears and give you examples of ‘tools’, and an example of where we had some surprising outcomes that altered corporate developments.
We believe Business Design, like all great design, is a
discipline
.
It is a
learned skill
. Everyone has the capacity for design thinking.
By practicing our methodology,
we modify behavior
.
We fortify that practice with
tools
, because we find tools help
unlock new thinking
.
That experience shapes both
abilities and attitudes
about: team work, tackling wicked problems, conviction and perseverance in the pursuit of real innovation and
progress
.
All of that supports beliefs in the importance of innovation and the notion that
anything is possible
if you set your mind to it, work hard as a team, and think creatively about business.
Let me now take you through our overall approach, and then illustrate how it works.
The first gear is clearly the foundation for ‘human centered design’.
In this gear, we focus on gaining a BROAD view of people’s lives (i.e., not just their interaction with specific products or services) and DEEP understanding of their needs.
The key question we are seeking to answer is: What do people NEED?
We aim to understand this on many levels, not just functionally, but also what they need emotionally, and in terms of communications, information and relationships with others.
This is not just ‘an exploration’, this is a deep and rigorous process that sets the foundation for everything we do thereafter. It helps define what people value and what they need – in some cases needs they don’t openly express.
This will reveal
new opportunities
.
In order to conceive and build out that vision, we have an array of frameworks and tools to create new possibilities.
The exploration begins with
ideation
.
Concepts are translated from the ‘abstract’ to the concrete through rapid
prototyping
.
We map the full
experience
, building out every dimension to create a seamless experience.
And we engage users in
co-creation
throughout the development process to make solutions better.
With needs defining the opportunity and criteria for innovation, we move into development and Gear 2 – Visualizing new possibilities.
Great designers, like great visionary business leaders,
see
the future long before it becomes a reality.
The question here is: What could bring new VALUE?
This should be an open exploration of ideas by the development team – thinking about
all
of the elements of a high-value experience – products, services, communications, places and environments.
This is the opportunity to look at things both inside an organization’s abilities and
outside
as well – it is the time to use the collective imagination of the team to dream a
new future
.
The goal is to design an
integrated experience that will create new value
for the marketplace.
Let’s pretend, for just a few minutes, that it is around 1990. We are collectively Apple. We make great computers, but we know there is so much work we can to to change the way people work and play.
Let’s paint a picture of our customer, and how we could help them get the most out of life and unleash their creativity. We know him well, and understand his deepest needs. Let’s create a story that could change the world…
In order to conceive and build out that vision, we have an array of frameworks and tools to create new possibilities.
The exploration begins with
ideation
.
Concepts are translated from the ‘abstract’ to the concrete through rapid
prototyping
.
We map the full
experience
, building out every dimension to create a seamless experience.
And we engage users in
co-creation
throughout the development process to make solutions better.
Now comes the best part – designing new models and systems to deliver innovation to the marketplace.
The question at this point is: What is the NEW MODEL that will enable us to deliver the innovation, compete within the market and prosper?
This is a matter of creating value for BOTH the market and the ENTERPRISE.
The model must:
Create VALUE for
every
stakeholder: the market, the enterprise, and all partners in the mix,
Be UNIQUE versus other models in the marketplace, truly representing a breakthrough solution,
Be difficult to REPLICATE – so the window of advantage is longer and the ROI higher.
It must create enterprise value…and a sustainable competitive advantage.
Once again, we have frameworks and tools for this too.
Activity Systems
are used to map what an enterprise must DO realize its innovation.
Operations mapping
helps design the flow and organizational touch points.
Value exchange
mapping helps ensure that ever stakeholder – the user, the enterprise, partners – is part of a fair value exchange.
Financial modelling
tools help us test how the enterprise will make money and keep on making money, and how to mitigate risk through business design.
Development roadmaps help turn visions into reality, and manage investments, developments and decision-making along the way.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.
Great business people and great designers have much in common, including:
A strong
understanding
of people & their needs
An
open mind
that allows them to solve problems more creatively
A willingness to
collaborate
with others in order to achieve bigger, better outcomes
An ability to use their
imagination
to create and visualize
new possibilities
A willingness to
experiment
Making ‘strategies’ more concrete by building out new ideas and
prototyping
Having the
courage
to try new things and risk failure on the path to success
Co-creation
with users throughout the development process
Using
systems thinking
to create robust solutions
Embracing
constraints
as a source of creativity in designing new ways to bring value to the marketplace
These are things familiar to great designers. They are also familiar to many great business innovators.