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Introducing Nigel Barker
1. Introducing Nigel Barker
Who is Nigel Barker?
• World renowned Photographer, ranked #1 as “World’s best-
known photographer” by American Photo Magazine, with
work appearing in top publications, including GQ, Interview,
Paper, Lucky, People, American Photo, Health, and others
• Photographer and Judge on the hit show, America’s Next
Top Model, airing in 126 countries with 100 million viewers,
now in its 13th season
• Respected Director and Executive Producer of films and
commercials
• Creator of The Shot, a reality TV series on VH1
“Your work may
•Spokesperson for a variety charitable organizations
not always be loved,
• Industry expert, providing valuable, cutting-edge creative
but my motto is: be
insight to organizations, agencies and corporate brands,
helping them achieve their goals loved or hated, just
• A loving husband and father of two
not disregarded.”
- Nigel Barker
Nigel Barker’s 2009 Personal Projects
Nigel will continue his passionate efforts and relentless commitment to
charitable groups and causes from across the world in order to inspire,
empower and revitalize.
• Make-A-Wish Foundation
• The Humane Society of the United States and International
• Do Something
• Elizabeth Glaser Pediatric AIDS foundation
• The Edeyo Foundation, a Haitian charity that provides food
and education to the impoverished school children of Haiti
• Children’s Trust “Have a heart…Adopt a Child”
• Coffee table book celebrating women and motherhood
NigelBarker.tv
Nigel transports his online community of nearly 2 million visitors per month into his adventures from
ANTM to his work as an international photographer, giving them a first class seat for his many
travels abroad.
• Blogging
• Photography
• Viewing of Nigel’s films & videos
• Webisodes
• Q & A topics
• Product reviews
• Behind-the-scenes content
• Press/Interviews
2. A 360 look of Nigel Barker
Platforms
• Photography
• Fashion
• TV, Film, Web
• Beauty
• Special Causes
• Lifestyle
• Health and Wellness
• Education
Modes of Integration
Leveraging his natural talents and his celebrity, Nigel provides an unparalleled perspective that
brings credibility to any initiative. His creative genius vitalizes ideas and concepts, truly engaging
and reflecting the lives of target consumers.
Online Print
• NigelBarker.tv: 2 million visitors per month • Production of photo shoots for ad
campaigns from in book to out of home
• Ability to generate unique, relevant content
with creative and credible branding • Unique creation of and appearance in
advertorials
• Include advertisements that reach highly
sought after consumers • Editorial and cover shoots
• Align your initiatives with Nigel’s webisode • Regularly cited as an expert source in
documentaries and videos numerous pop culture magazines
• Run tease and buzz marketing campaigns for
product launches
Experiential Events
• Event hosting and Guest appearances
TV & Film • Media/PR tours
• Provides creative direction and production for • National & local tours
commercials, videos and documentaries o Speaking Engagements
• Experienced as a spokesperson and at o Photo exhibits
providing celebrity endorsement
o Video and film screenings
• Cameo appearances (e.g. The Young and
the Restless, Privileged, Stylista)
Branding
• Guest interviews for promotional news
segments • Product endorsement
• Custom design (“by Nigel Barker”)
Nigel’s Top Honors
Nigel ranked no. 1 as “the world’s best known photographer” in an American
Photo Magazine reader survey, above Annie Liebovitz.
America’s Next Top Model is the no. 1 show of Wednesday night among women
18-34 and teens 12-17. The show is syndicated in more than 125 countries and just
announced that Oxygen will now air ANTM reruns
Nigel is among The Make-A-Wish Foundation’s top wish granters
Nigel is a husband and the father of a toddler son and an infant daughter
4. Philanthropic Snapshot
A true philanthropist, Nigel considers himself an advocate, rather than a celebrity, who leverages
his position and tools of his trade to raise awareness through media, such as films, PSAs and
photo exhibitions, as well as strategic partnerships, such as with Seventeen and O magazines.
Make-A-Wish Foundation
• As one of the organization’s top wish granters, Nigel organizes his
“Glam Squad” to give young girls with life-threatening illnesses their
chance to be a super model for a day in fashion-style shoots by Nigel
• Aware that many of the Make-A-Wish Foundation recipients are
passionate about fashion and style, Nigel has even invited wish makers
to join him at NYC’s glamorous fashion week
The Humane Society of the United States and
International (HSUS)
• Nigel will once again travel to the ice floes of Eastern Canada to
photograph the birth of baby seals in their natural habitat and to bring
awareness to the annual seal hunt
• Nigel directed the compelling documentary A Sealed Fate?, which was
screened in NYC and at an event during the Sundance Film Festival
• Nigel will embark on a national tour that combines the unique perspective
of photo and film, simultaneously exhibiting photos taken during his trip and
screening his documentary film to raise awareness around the issue
Elizabeth Glaser Pediatric AIDS Foundation
• Launched by three mothers in 1988, EGPAF is now the leading global nonprofit
organization dedicated to preventing pediatric HIV infection and eradicating pediatric AIDS.
• Building on a relationship that started with celebrity appearances at EGPAF’s signature
events, Kids for Kids and A Time for Heroes, Nigel now donates his time and talent toward
EGPAF awareness building effort. In February, he traveled to Africa to photograph and film a
documentary on EGPAF work with children suffering from AIDS and their families
The Edeyo Foundation
• Nigel embarked on what proved to be a heart-wrenching
philanthropic trip, visiting Haiti to photograph and document
Edeyo, a non-profit that helps impoverished children. While
on this monumental mission food riots broke out across the
country, forcing the closure of the U.S. Embassy building
• Nigel has been able to raise awareness for Edeyo by
launching the exhibition Haiti: Hunger and Hope, which
opened at NYC’s Milk Studios in January 2009
Celebrating Women and Motherhood
• Nigel is currently working on a series of beautiful and sophisticated
photographs of pregnant women celebrating women and motherhood.
The exhibition will benefit a charity that helps expecting mothers during
their pregnancy and post birth through education, resources and much
needed health care assistance for families in need.
5. Press Overview
PRINT
• Studio Photography Magazine – profile • Zink! Magazine – photographer
• Digital Photographer Magazine – profile Web (online news / blogs):
• The NY Observer – interview / profile • Ecorazzi – various interviews
• Business Week – interview re: Microsoft • Elle.com – interview
• Aventura Magazine – profile • Lyric News – interview
• The Voice Tribune – interview • Fashion Wire Press – interview
• The Daily Herald – interview • Fashion Ratty – interview / article
• All Animals Magazine – profile • OMG! – Hottest Hunks
• Courier Journal – interview • Celebrity Baby Blog (People Mag) – baby
• Grand Rapids Press – interview re: Avedon updates / various interviews
• People.com – various interviews
speaking engagement appearance
• People Magazine – interview • The Huffington Post (online) – HSUS
• US Weekly – interview / baby updates • Top Model Gossip – various interviews and
(multiple interviews w/ US Weekly) profiles updates on Nigel
• Tatler Magazine – profile, photographer • EarthTimes.org – HSUS
• GQ Magazine – interview • MLive.com – article on Avedon speaking
• InTouch Magazine – profile / various engagement
• NewsDay.com – ANTM
interviews
• OK! Magazine – profile/ various interviews • Inquirer.net – profile
• OK! online – interviews / quotes / baby news • MyItThings.com – HSUS/ Haiti Hunger &
• OK! Philippines – profile with family Hope
• Miami Herald – interview
• Page Six Magazine – profile
• ABC News – interview
• US Weekly Magazine and online – profile /
exclusive baby & family photos
• New York Magazine – HSUS film premiere FILM: Directed, produced, appeared in and
• Time Out Magazine – HSUS film premiere created by Nigel Barker
• A Sealed Fate?
• Digital Photographer – profile
• Haiti: Hunger & Hope
• The Hollywood Reporter – in feature
• The New Yorker – ANTM article / interview
• GQ – special promotions and photorapher FILM: TV and Cameos
• Privileged – cameo
• Celebrity Living – Star Home article
• The Young & the Restless – cameo
• The Epoch Times – Q&A profile
• Stylista – cameo
• Daily Herald – news article
• Miss America Judge 2007 – cameo
• Newsday – cited as expert source
• E!: Sexiest People – interview
• PopPhoto.com/American Photo magazine –
• MTV Big 10 – interview
news article
• Metro – cover story • E! Entertainment – “The Sexiest”
• PerezHilton.com – humanitarian article (commentator / interview)
• Emmy Awards – FOX Fashion Expert red
• Calcutta Times – feature profile
carpet correspondent
• Astroview – special feature
• Cover Girl “Nigel Barker Cover Shoot”
• Make-A-Wish – print ad campaign
commercial
• Laptop Magazine – advertorial
• Series of national morning news segments
• COVER magazine – exclusive interview
& media tours for Microsoft Fashion PC
• Health magazine – photographer, special
• Ted Baker promo – director, producer and
editorial project
voice over
6. Testimonials
quot;You have an easy and effortless way of turning anyone you photograph into a true
beauty. Thank you for giving us the peace of mind in knowing that we have a beautiful
cover to look forward to.quot;
-Jennifer, photo editor, Pink Magazine
quot;The day of the shoot was monumental for me. To suddenly face my shape, and the
changes that had taken place while I was not paying attention. But, Nigel was so kind and
supportive and his words of encouragement stay with me today. I have held myself in an
entirely different light and I am grateful to him for helping me to see these body changes
as new beauty marks.quot;
-Deborah, Celebrating Women and Motherhood participant
quot;Posing nude while 8 months pregnant was something I never in a million years pictured
myself doing. But, Nigel helped me feel beautiful and come out of my shell. This was an
experience I will remember for the rest of my life and I am very grateful that I was given
such an opportunity.quot;
- Kris, Celebrating Women and Motherhood participant
quot;I want to extend my warmest thank you for assisting in making Mercedes' wish come true
well beyond her wildest expectations. A chance to experience the feeling that is received
when you know your actions have had a direct positive effect on the happiness of a child
is a feeling that can not be replaced by anything else and is extremely rewarding. Thank
you for making that happen.quot;
-Annmarie, Make-A-Wish wish coordinator
quot;I had so much fun and enjoyed every minute of the experience. Nigel, you are an
amazing photographer, as well as person and it is so nice to know someone of your
credentials can be so kind, humble and generous with their talents.quot;
-Nicki, Make-A-Wish wish maker
7. 2009 Calendar of Events
March
• March 4: America’s Next Top Model Cycle 12 premiere
• March TBD: Filming Canada’s Next Top Model and New
Zealand’s Next Top Model
April
• April 9: Haiti: Hunger and Hope screening in NYC
• April 18: Go Green Expo in NYC
May
• May 18: America’s Next Top Model Cycle 13 begins filming
June
• June 8: UN Exhibition for International Environment Day
August
• August 10-14 (tent.): Iceland with The Humane Society of the
United States and International
September
• September 4: New York Fashion week begins
• September TBD: Toronto Film Festival event for The Humane
Society of the United States and International