Excel can be used as a powerful business intelligence (BI) tool to analyze data and present actionable insights. It allows users to collect, organize, and analyze data from various sources. Excel provides capabilities for data discovery, dashboards, reporting, analysis, and predictive analytics to help users identify patterns and trends and make more informed business decisions. The document demonstrates how Excel can be used to analyze call center metrics data through features like pivot tables, charts, and dashboards to provide visualizations and insights.
2. Business Intelligence Using Microsoft Excel
• Business intelligence (BI) is a technology-driven process for analyzing data and
presenting actionable information to help corporate executives, business managers
and other end users make more informed business decisions.
• BI encompasses a variety of tools, applications and methodologies that enable
organizations to collect data from internal systems and external sources, prepare it for
analysis, develop and run queries against the data, and create reports, dashboards
and data visualizations to make the analytical results available to corporate decision
makers as well as operational workers
3. Capabilities of Excel
Self-service: Excel provides data discovery, analysis, and visualization capabilities
that help users identify deeper business insights from their data.
Dashboards: Easily deliver dashboards that aggregate data from multiple sheets or
sources, and track success metrics aligned to business strategies
Reporting: Excel Reporting Services is a comprehensive, highly scalable solution
providing operational reporting
Analysis: Empowers you to build comprehensive, enterprise-scale analytic solutions
that allow for flexible creation of business logic.
Predictive analytics: Mining historical data can provide new insights, form a
reliable basis for accurate forecasting and help companies make better decisions
5. Your vision is somewhere hidden in the data
Lay out your data
Organize your numeric or text data in spreadsheets or workbooks. Viewing it in context helps
you make more informed decisions.
Reformat and rearrange it
As you look at different configurations, Excel learns and recognizes your pattern and auto-
completes the remaining data for you.
Do your analysis
Excel will perform complex analyses for you. And it summarizes your data with previews of
pivot-table options, so you can compare them and select the one that tells your story best.
6. Get a better picture of your data
Flow into charts and graphs
Excel can recommend the charts and graphs that best illustrate your data patterns. Quickly
preview your options and pick those that present your insights most clearly.
Find your best storyline
Discover and compare different ways to represent your data–and your intents– visually. When
you see the one that shows your data best, apply formatting, sparklines, charts, and tables with
a single click.
Highlight trends and patterns
Make it easy to spot trends and patterns in your data by using bars, colors and icons to visually
highlight important values.
7. Unlock numbers and tell the
story in your data
Case Study: Call Center Metrics Analysis
8. Raw Data Tables
Customer Customer #Ticket # Status PriorityFull Name Assigned Category NameSub Category NameCase Last Update Time Ticket TimeZone Closed By Close Time
Mohammad Hakmat21319 25099 2 0 system Retention Wimax Retention 2012-11-01 03:59:20 0000-00-00 00:00:00ZA002 - 1
Mohammed bakeer23874 25100 2 0 system Retention Wimax Retention 2012-11-01 03:59:20 0000-00-00 00:00:00IR003 - 2
Talal Rahal 25819 25101 2 0 system Retention Wimax Retention 2012-11-01 03:59:20 0000-00-00 00:00:00IR008 - 1
Ali Asmael Alsheshani28059 25102 2 0 system Retention Wimax Retention 2012-11-01 03:59:20 0000-00-00 00:00:00AM001 - 1
Ahmad Najeh Khames28072 25103 2 0 system Retention Wimax Retention 2012-11-01 03:59:20 0000-00-00 00:00:00ZA002 - 1
mansur al kagal28094 25104 2 0 system Retention Wimax Retention 2012-11-01 03:59:20 0000-00-00 00:00:00AM011 - 1
Ahmad Fathi Qawd26819 25098 1 0 Mustafa Bdair0 Wimax Slowness One Pc problem2012-10-31 23:35:36 0000-00-00 00:00:00ZA002 - 1
Fuad Abu Ras29604 25097 2 1 Mustafa BdairNOC queue Wimax Slowness One Pc problem2012-10-31 23:28:47 0000-00-00 00:00:00ZA005 - 4
Jehad Yousef Albasar29027 25096 1 0 Mouth Athamneh0 Wimax Slowness One Pc problem2012-10-31 23:05:25 0000-00-00 00:00:00ZA004 - 3
Amjad Khalifeh17940 25095 5 0 Mouth AthamnehCustomer CareWimax Slowness One Pc problem2012-10-31 23:02:26 2012-11-01 05:03:59AM008 - 4 Mohammad Tout2012-11-01
Mohammed Theeb30249 25094 1 0 Mouth Athamneh0 Wimax Provisioningother 2012-10-31 22:55:52 0000-00-00 00:00:00ZA002 - 1
Majed faiez ahmad29764 25093 5 0 Mouth AthamnehCustomer CareWimax ConnectivityNo connection2012-10-31 22:43:46 2012-11-01 04:36:22ZA001 - 2 Mohammad Tout2012-11-01
Waleed Abu Hammor18198 25092 1 0 Mouth Athamneh0 Wimax Slowness One Pc problem2012-10-31 22:40:43 0000-00-00 00:00:00ZA002 - 4
Mohammad Ata Alla24882 25091 2 1 Mouth AthamnehAccountants queueFinance Payments 2012-10-31 22:32:27 0000-00-00 00:00:00AM024 - 2
Arafat Hamed26000 25090 1 0 Mustafa Bdair0 Wimax Provisioningother 2012-10-31 22:32:16 0000-00-00 00:00:00AM043 - 3
Majed Jbara 29783 25089 1 0 Mouth Athamneh0 Wimax Slowness One Pc problem2012-10-31 22:14:17 0000-00-00 00:00:00ZA002 - 1
ghaleb fathi ghazal29747 25088 1 0 Mustafa Bdair0 Wimax Slowness One Pc problem2012-10-31 21:57:17 0000-00-00 00:00:00AM031 - 3
Muhammad Ahmad Bani Hamdan29077 25087 1 0 Mustafa Bdair0 Wimax Slowness One Pc problem2012-10-31 21:50:30 0000-00-00 00:00:00JR002 - 3
Sameer Kabar22158 25086 5 0 Mouth AthamnehCustomer CareWimax ConnectivityNo connection2012-10-31 21:45:36 2012-11-01 04:37:35AM087 - 4 Mohammad Tout2012-11-01
Abdullah Mohammad Zqreya17796 25085 1 0 Mouth Athamneh0 Wimax ConnectivityConnection interrupted2012-10-31 21:39:50 0000-00-00 00:00:00ZA001 - 3
Moaiad mohammad khear ali alkurdi29554 25084 1 0 Mouth Athamneh0 Wimax ConnectivityNo connection2012-10-31 21:33:31 0000-00-00 00:00:00AM082 - 4
Yousef Ismael Ghanim27734 25083 1 0 Mouth Athamneh0 Wimax ConnectivityNo connection2012-10-31 21:21:53 0000-00-00 00:00:00AM009 - 4
Tawfeeq Yousif18870 25082 1 0 Mustafa Bdair0 Wimax ConnectivityConnection interrupted2012-10-31 21:18:44 0000-00-00 00:00:00AM024 - 2
Osama Draghmeh29541 25081 1 0 Saeed Al-Akramawi0 Wimax Provisioningother 2012-10-31 21:06:18 0000-00-00 00:00:00AM001 - 1
17. Step 1: Define the Goal and Audience for
your dashboard.
• What is the ultimate goal for the report?
• Are there specific KPI’s you want to show?
• Who are the audience members?
• How often will it be updated?
18. Step 2: Sketch it!
Sketching your dashboard will
help you visualize the end
result, and before you spend
too much time working on
formulas, this will help you see
ahead if your dashboard has
the vision you want.
19. Step 3: Setting Up Your Excel Dashboard File
Turning your numbers into charts and meaningful results requires that
you build an organized sheet that holds all your analysis, to do that you
have to create 3 sheets in the file:
• Raw data
• Analysis (I call it “My Working Space”)
• Dashboard
20. Step 4:
Analyzing your
Data
Now it is time to deeply
analyze your numbers and turn
them into meaningful
information that you can build
your business decisions on:
You can use any of the excel
formulas like sumproduct or
tools like pivot tables or
conditional formatting
Enquiry Incident Billing Problem
Kathyrn Chadbourne163.644 37.764 30.2112 20.1408
Carmela Stamm 68.185 15.735 12.588 8.392
Cheryll Sparacino 109.096 25.176 20.1408 13.4272
Dinah Bittner 204.555 47.205 37.764 25.176
Roger Britt 81.822 18.882 15.1056 10.0704
Mahalia Payer 109.096 25.176 20.1408 13.4272
Mohammed Cowell 136.37 31.47 25.176 16.784
Lucilla Nass 163.644 37.764 30.2112 20.1408
Jonelle Whiteley 177.281 40.911 32.7288 21.8192
Brent Lassiter 150.007 34.617 27.6936 18.4624
21. Step 5: Building and Designing Dashboards
Finally, and after your data is ready, all what you have to do is to
represent it into interactive or visualized charts.
You have a variety of tools to choose from:
• Shapes
• Charts
• Interactive lists
• Color coded cells
• Highlighting cells with Data bars
• And many more!