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Instagram
300 Million active users cant be wrong!
Stats
● 300 million active users
● 30 Bil photos shared
● 2.5 mil likes daily
● 1000 comments/second
● 15% higher engagement than FB
● Age Breakdown
● 37% 18-29
● 18% 30-49
● 6% 50-64
Setup
Whats it look like
● Designed for Mobile(does
have desktop viewer)
● Can Like Pictures
● Can Comment
● Can Tag
● Can #hashtag
Add Info
● Video - 15s
● Picture - 640x640
● Description
○ no limit
○ tag
○ Hashtag
Brand!
● Do not be afraid to
create your own brand
and style here!
Edit Profile
Common Questins
● Should I have multiple accounts
● What should I post
● How do I use it
Apps/Tools
Photo editor apps
● Over- writes over the picture!
● wordswag - apple only
● hyperlapse- instagram app
● +18 others
tools
● Iconsquare - way to organize and view from a desktop
● picdeck
Contests!
● Photo contests
● have a hashtag
● have a prize
● have rules
● Comment comments
● will grow your followers
● have them comment and tag friends
● have friends

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Instagram for small business

  • 1. Instagram 300 Million active users cant be wrong!
  • 2. Stats ● 300 million active users ● 30 Bil photos shared ● 2.5 mil likes daily ● 1000 comments/second ● 15% higher engagement than FB ● Age Breakdown ● 37% 18-29 ● 18% 30-49 ● 6% 50-64
  • 4. Whats it look like ● Designed for Mobile(does have desktop viewer) ● Can Like Pictures ● Can Comment ● Can Tag ● Can #hashtag
  • 5. Add Info ● Video - 15s ● Picture - 640x640 ● Description ○ no limit ○ tag ○ Hashtag
  • 6. Brand! ● Do not be afraid to create your own brand and style here!
  • 8. Common Questins ● Should I have multiple accounts ● What should I post ● How do I use it
  • 9. Apps/Tools Photo editor apps ● Over- writes over the picture! ● wordswag - apple only ● hyperlapse- instagram app ● +18 others tools ● Iconsquare - way to organize and view from a desktop ● picdeck
  • 10. Contests! ● Photo contests ● have a hashtag ● have a prize ● have rules ● Comment comments ● will grow your followers ● have them comment and tag friends ● have friends