Instagram has 300 million active users who share 30 billion photos and receive 2.5 million likes daily. The platform is designed for mobile use and allows users to like photos, comment, tag people, and use hashtags. Brands should create their own style on Instagram, and common questions from users include whether to have multiple accounts and what types of content to post.

1. Instagram
300 Million active users cant be wrong!

2. Stats
● 300 million active users
● 30 Bil photos shared
● 2.5 mil likes daily
● 1000 comments/second
● 15% higher engagement than FB
● Age Breakdown
● 37% 18-29
● 18% 30-49
● 6% 50-64

3. Setup

4. Whats it look like
● Designed for Mobile(does
have desktop viewer)
● Can Like Pictures
● Can Comment
● Can Tag
● Can #hashtag

5. Add Info
● Video - 15s
● Picture - 640x640
● Description
○ no limit
○ tag
○ Hashtag

6. Brand!
● Do not be afraid to
create your own brand
and style here!

7. Edit Profile

8. Common Questins
● Should I have multiple accounts
● What should I post
● How do I use it

9. Apps/Tools
Photo editor apps
● Over- writes over the picture!
● wordswag - apple only
● hyperlapse- instagram app
● +18 others
tools
● Iconsquare - way to organize and view from a desktop
● picdeck

10. Contests!
● Photo contests
● have a hashtag
● have a prize
● have rules
● Comment comments
● will grow your followers
● have them comment and tag friends
● have friends