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Infographic: Vietnam B2C E-Commerce Market 2019

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Free infographic from our report "Vietnam B2C E-Commerce Market 2019". Find it here: https://www.ystats.com/infographic-vietnam-b2c-e-commerce-market-2019/ Find the report available for purchase here: https://www.ystats.com/market-reports/vietnam-b2c-e-commerce-market-2019/

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“FASHION” (75%) WAS BY FAR THE MOST POPULAR CATEGORY PURCHASED VIA SOCIAL NETWORKS IN VIETNAM IN 2018. VIETNAM: TOP 5 PRODUCT CATEGORIES PURCHASED ONLINE VIA SOCIAL NETWORKS, IN % OF ONLINE SHOPPERS, 2018 Note: does not add up to 100% due to multiple answers possible. Survey: based on a survey of 1,050 individuals, ages 18-39, conducted in Hanoi and Ho Chi Minh, question asked: “. What products have you ever bought via Facebook or Zalo?”; the base of respondents for this question was 600 Source: Q&Me, November 2018; as cited in the report “Vietnam B2C E-Commerce Market 2019” by yStats.com FASHION COSMETICS FOOD/ BEVERAGES IT/MOBILE KITCHEN/ APPLIANCES 75% 33% 18% 21% 27%

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Infographic: Vietnam B2C E-Commerce Market 2019

  • 1. “FASHION” (75%) WAS BY FAR THE MOST POPULAR CATEGORY PURCHASED VIA SOCIAL NETWORKS IN VIETNAM IN 2018. VIETNAM: TOP 5 PRODUCT CATEGORIES PURCHASED ONLINE VIA SOCIAL NETWORKS, IN % OF ONLINE SHOPPERS, 2018 Note: does not add up to 100% due to multiple answers possible. Survey: based on a survey of 1,050 individuals, ages 18-39, conducted in Hanoi and Ho Chi Minh, question asked: “. What products have you ever bought via Facebook or Zalo?”; the base of respondents for this question was 600 Source: Q&Me, November 2018; as cited in the report “Vietnam B2C E-Commerce Market 2019” by yStats.com FASHION COSMETICS FOOD/ BEVERAGES IT/MOBILE KITCHEN/ APPLIANCES 75% 33% 18% 21% 27%