‘INDIA’ or ‘BHARAT’? Constitutionally, India and Bharat are both the name of our country according to Article 1. The hints about the change in name began from the G20 invitation letters while inviting our foreign guests. By changing the name, businesses not only traditionally but also digitally will be facing the consequences. In this blog, we will see how would changing the name to Bharat would affect the Digital Marketing Industry, which includes SEO and content Marketing
Looking to hire best digital marketing agency in the US? For result-driven digital marketing services (SEO, PPC, Social Media, ORM, etc.) at affordable price, get in touch with IBCScorp, one of the top digital marketing companies in the US.
JetSetGrow - Digital Marketing Credentials | Performance Marketing, SEO, SEM,...Dhruven Turakhia
JetSetGrow is a digital marketing accelerator that helps small and big businesses harness the true potential of the internet. With a global presence across 8 offices, state-of-the-art infrastructure in Mumbai and Pune, and some of the best digital marketing talent in the industry we are able deliver results on your business goals.
Through a wide range of services such as Social Media Management, Lead Generation, Content Creation, Films + Production, SEO, and technology solutions, we offer bespoke solutions to help your business deliver on its marketing and sales goals.
As soon as a client comes to us, our advisory board works with them to understand the core goal of the brand. Based on this, we devise a strategy that is unique, and designed for success. With clearly defined KPIs, and strategic course correction where needed, we provide a clear and measurable road map to the client to help them achieve their business goals.
A critical study of brands do to engage with India’s next billion Internet us...Prof. Ambar Beharay
India has gradually emerge as the world's leading internet audience at a critical moment in its digital history. Although the worldwide growth of internet users has peaked at about 10% a year, Indian Internet users have risen remarkably by 28% by 2016. There are reportedly approximately 450,000,000 internet users in India and 635,8 million Indians will be online by 2021 in line with current trends. Such innovations give brands a rare chance and challenge. Brands will find the best strategy for coping with the next billion Internet users in India to make full use of the rising digital audience.
Traditional vs Digital Marketing: Adapting to a Digital WorldAnkish Pasricha
Digital marketing, on the other hand, utilizes digital media such as social media and websites, whereas traditional marketing relies on traditional media, such as magazines and newspapers.
why should you adapt to the digital world
Are you ready for the Social Media Trends 2018? Each year, we ask the top influencers in digital marketing and PR to give us their take on what's going to shape the industry in the coming year. Now in the fourth year, our series looks at some of the top trends that will get marketers and PR professionals talking!
Looking to hire best digital marketing agency in the US? For result-driven digital marketing services (SEO, PPC, Social Media, ORM, etc.) at affordable price, get in touch with IBCScorp, one of the top digital marketing companies in the US.
JetSetGrow - Digital Marketing Credentials | Performance Marketing, SEO, SEM,...Dhruven Turakhia
JetSetGrow is a digital marketing accelerator that helps small and big businesses harness the true potential of the internet. With a global presence across 8 offices, state-of-the-art infrastructure in Mumbai and Pune, and some of the best digital marketing talent in the industry we are able deliver results on your business goals.
Through a wide range of services such as Social Media Management, Lead Generation, Content Creation, Films + Production, SEO, and technology solutions, we offer bespoke solutions to help your business deliver on its marketing and sales goals.
As soon as a client comes to us, our advisory board works with them to understand the core goal of the brand. Based on this, we devise a strategy that is unique, and designed for success. With clearly defined KPIs, and strategic course correction where needed, we provide a clear and measurable road map to the client to help them achieve their business goals.
A critical study of brands do to engage with India’s next billion Internet us...Prof. Ambar Beharay
India has gradually emerge as the world's leading internet audience at a critical moment in its digital history. Although the worldwide growth of internet users has peaked at about 10% a year, Indian Internet users have risen remarkably by 28% by 2016. There are reportedly approximately 450,000,000 internet users in India and 635,8 million Indians will be online by 2021 in line with current trends. Such innovations give brands a rare chance and challenge. Brands will find the best strategy for coping with the next billion Internet users in India to make full use of the rising digital audience.
Traditional vs Digital Marketing: Adapting to a Digital WorldAnkish Pasricha
Digital marketing, on the other hand, utilizes digital media such as social media and websites, whereas traditional marketing relies on traditional media, such as magazines and newspapers.
why should you adapt to the digital world
Are you ready for the Social Media Trends 2018? Each year, we ask the top influencers in digital marketing and PR to give us their take on what's going to shape the industry in the coming year. Now in the fourth year, our series looks at some of the top trends that will get marketers and PR professionals talking!
Ground Zero 4.0 | Scaling Up - Event ReportRedSeer
Executive Summary
The report is compiled of all the topics that were discussed at Ground Zero 4.0 and has been
segregated based on RedSeer’s research and panel inputs.
Key Findings:
1. Digital India
2. Retail
3. D2C
4. Education
5. Healthcare
6. Grocery
7. Etailing
Hi I am Ganesh Ingole a Digital Marketer my motive is simply I told you the [Updated] : trends in digital marketing in 2019 and carrier in the digital marketing.
First question is in your mind is why digital marketing is important the reason I told you the number of people are using the internet today internet user percentage in India is 35-40% this percentage is increasing. According to research Android users, minimum time spend on the internet is 5 hours this time period is increases that reason digital marketing is important and high scope in digital marketing.
http://digitalganesh.com/
The new report, 'Lights, Camera, Action…and the Show Goes On' by Boston Consulting Group (BCG) and Confederation of Indian Industry (CII) seeks to evaluate the impact of the pandemic on M & E Industry and more.
Digital marketing is the strategic promotion of products or services through various online channels, effectively implemented by a trusted digital marketing company in Coimbatore.
2024 Insights: Role of Social Media Marketing in Business GrowthJomer Gregorio
Curious about the future impact of social media marketing on business growth? Our latest presentation delves into key insights for 2024, unraveling the pivotal role social media plays in driving business success. Get ready to revolutionize your strategies and remain at the forefront in the digital landscape. Click below to explore the presentation now!
Full blog here - https://whitelabelseoagency.net/2024-insights-role-of-social-media-marketing-in-business-growth/
2024 Insights: Role of Social Media Marketing in Business GrowthJomer Gregorio
Wondering how social media can fuel your business growth in 2024? In our latest presentation key insights into the evolving landscape of social media marketing are explored. Uncover strategies that can transform your business and keep you at the forefront of the dynamic digital world. Click below and discover the roadmap to success!
Full blog here - https://whitelabelseoagency.net/2024-insights-role-of-social-media-marketing-in-business-growth/
Running Head THE DIGITAL ADVANTAGETHE DIGITAL ADVANTAGE .docxjeanettehully
Running Head: THE DIGITAL ADVANTAGE
THE DIGITAL ADVANTAGE 8
Strategic Digital Marketing and its Transformation Management
[Name of Institution]
[Name of Writer]
Strategic Digital Marketing and its Transformation Management
Introduction
In the modern and advanced era of globalization and technology, the competition is increasing at a higher rate. This is because of the latest technologies and digitalization of businesses and services related to every industry. However, the world has realized the power of technology and digitalization. It can be also added that those countries can get full advantage of the technology that had admired and implemented digital technology in every possible sector. Also, digital technology can uplift businesses and the vast majority of the citizens of any country who are embracing digital technology.
Moreover, businesses in which digital technology is involved are regarded as the digital leaders of the industry. It is because that digital leader can outperform than peers and can achieve remarkable benefits in terms of profit, growth, product development and market valuation. Up till now, it is realized that digital technology is the core that can drive appreciable growth and transformation. In this regard, this research paper is proposed to analyze the deepening of the digital framework in the real market.
In order to become powerful and stable in the strategic business one should adopt the latest and modern technology, so that success can be achieved in a competitive market. Furthermore, Burberry's case for its strategic Digital marketing and transformation management is discussed. In addition to this, the comparison between Gucci and Burberry's campaign is also highlighted. However, this report is proof that to become a leader of industry one must be a digital leader first.
Reflections about Burberry’s Case
The Burberry's case discussed in the paper named "The Digital Advantage" reveals that before the joining of Angela Ahrendts as CEO the company was underperforming in 2006. However, Burberry was not found competitive against its peers in the industry these days. Eventually, by embracing the digital technology the Burberry has covered a distance towards the digital leader. It is revealed by Angela Ahrendts that this transformation is fruitful for their organization whereas it had also enabled them to perform better against the peers of the market. However, the management of Burberry is satisfied by this transformation and had future reforms regarding the implementation of digital leadership.
It is also analyzed that strategic digital marketing and its management have transformed an aged British icon into the global luxury brand. It is also revealed in the paper provided that the global revenue of the Burberry is increased enormously after the adoption of digital technology. Whereas, trying to become a d ...
Reon Technologies, your trusted digital marketing company in UAE provide cost-effective solutions that generates new ideas to soar heights in 2021. Call us +971 565602357 / +91 9686680607 to fulfil your business requirements
http://www.reontel.com/digital-marketing-predictions-2021.html
Unlock the comprehensive report, "Beauty Unveiled: Decoding the Success of Pure-Play Beauty Companies," co-authored by Peak XV and Redseer Strategy Consultants, to gain deeper insights into the success drivers of leading BPC players on both global and Indian fronts.
An interview with Manish Choksi Head of Strategy and Chief Information Office...Capgemini
Building a world leader through Digital Transformation
Manish Choksi, Head of Strategy and Chief Information Officer of Asian Paints – the largest paint manufacturer in India – explains how the digital revolution has transformed the company’s operations, and how he views the digital challenges as the company sets out on its ambition to become one of the top five global companies in the sector.
The Best of 5 Recommended Digital Marketing Companies.Merry D'souza
‘The Best of 5 Recommended Digital Marketing Companies,’ is the edition that brings a few of the incredible stories related to the digital marketing agencies that are dynamically making a difference in this sector by providing unique services to their clients.
Source: https://ciolookindia.com/the-best-of-5-recommended-digital-marketing-companies-january-2021/
Content marketing trends to dominate in 2014!Immerseme
Other than strategically implemented techniques of SEO, content marketing techniques also play a vital role in attracting the potential customers to your web site. Content marketing techniques certainly hold a great significance in the digital marketing industry.
2018 has seen many advancements to the digital marketing world, and technology is showing no signs of slowing down in 2019.The digital landscape is progressing at a rapid pace — and businesses need to stay on top of these latest trends and strategies to find success in 2019.
Chatgpt introduced by OpenAI, has now unlocked free chatgpt voice on mobile app. In this blog we will unlock the features of utilizing the free chatgpt voice on mobile app and we can see how it has contributed to making AI more simplified leading to the progressive feature being even more convenient for a wide variety of users supported in diverse languages.For more info visit:https://www.theimpulsedigital.com/blog/unlock-free-chatgpt-voice-on-mobile-app
Enterprise SEO services involve tailored strategies for large organizations, aiming to optimize their online presence, increase visibility in search engine results, and drive targeted traffic through comprehensive techniques and practices.
The five benefits of enterprise seo services are as below
1) Enhanced Online Visibility
2) Traffic Generation
3) Competitive Edge
4) Improved User Experience
5) Data Driven Decision Making
If you are looking for enterprise seo service, contact Impulse Digital.For more info visit: https://www.theimpulsedigital.com/enterprise-seo-service
More Related Content
Similar to India or Bharat- Impact On Digital Marketing.pdf
Ground Zero 4.0 | Scaling Up - Event ReportRedSeer
Executive Summary
The report is compiled of all the topics that were discussed at Ground Zero 4.0 and has been
segregated based on RedSeer’s research and panel inputs.
Key Findings:
1. Digital India
2. Retail
3. D2C
4. Education
5. Healthcare
6. Grocery
7. Etailing
Hi I am Ganesh Ingole a Digital Marketer my motive is simply I told you the [Updated] : trends in digital marketing in 2019 and carrier in the digital marketing.
First question is in your mind is why digital marketing is important the reason I told you the number of people are using the internet today internet user percentage in India is 35-40% this percentage is increasing. According to research Android users, minimum time spend on the internet is 5 hours this time period is increases that reason digital marketing is important and high scope in digital marketing.
http://digitalganesh.com/
The new report, 'Lights, Camera, Action…and the Show Goes On' by Boston Consulting Group (BCG) and Confederation of Indian Industry (CII) seeks to evaluate the impact of the pandemic on M & E Industry and more.
Digital marketing is the strategic promotion of products or services through various online channels, effectively implemented by a trusted digital marketing company in Coimbatore.
2024 Insights: Role of Social Media Marketing in Business GrowthJomer Gregorio
Curious about the future impact of social media marketing on business growth? Our latest presentation delves into key insights for 2024, unraveling the pivotal role social media plays in driving business success. Get ready to revolutionize your strategies and remain at the forefront in the digital landscape. Click below to explore the presentation now!
Full blog here - https://whitelabelseoagency.net/2024-insights-role-of-social-media-marketing-in-business-growth/
2024 Insights: Role of Social Media Marketing in Business GrowthJomer Gregorio
Wondering how social media can fuel your business growth in 2024? In our latest presentation key insights into the evolving landscape of social media marketing are explored. Uncover strategies that can transform your business and keep you at the forefront of the dynamic digital world. Click below and discover the roadmap to success!
Full blog here - https://whitelabelseoagency.net/2024-insights-role-of-social-media-marketing-in-business-growth/
Running Head THE DIGITAL ADVANTAGETHE DIGITAL ADVANTAGE .docxjeanettehully
Running Head: THE DIGITAL ADVANTAGE
THE DIGITAL ADVANTAGE 8
Strategic Digital Marketing and its Transformation Management
[Name of Institution]
[Name of Writer]
Strategic Digital Marketing and its Transformation Management
Introduction
In the modern and advanced era of globalization and technology, the competition is increasing at a higher rate. This is because of the latest technologies and digitalization of businesses and services related to every industry. However, the world has realized the power of technology and digitalization. It can be also added that those countries can get full advantage of the technology that had admired and implemented digital technology in every possible sector. Also, digital technology can uplift businesses and the vast majority of the citizens of any country who are embracing digital technology.
Moreover, businesses in which digital technology is involved are regarded as the digital leaders of the industry. It is because that digital leader can outperform than peers and can achieve remarkable benefits in terms of profit, growth, product development and market valuation. Up till now, it is realized that digital technology is the core that can drive appreciable growth and transformation. In this regard, this research paper is proposed to analyze the deepening of the digital framework in the real market.
In order to become powerful and stable in the strategic business one should adopt the latest and modern technology, so that success can be achieved in a competitive market. Furthermore, Burberry's case for its strategic Digital marketing and transformation management is discussed. In addition to this, the comparison between Gucci and Burberry's campaign is also highlighted. However, this report is proof that to become a leader of industry one must be a digital leader first.
Reflections about Burberry’s Case
The Burberry's case discussed in the paper named "The Digital Advantage" reveals that before the joining of Angela Ahrendts as CEO the company was underperforming in 2006. However, Burberry was not found competitive against its peers in the industry these days. Eventually, by embracing the digital technology the Burberry has covered a distance towards the digital leader. It is revealed by Angela Ahrendts that this transformation is fruitful for their organization whereas it had also enabled them to perform better against the peers of the market. However, the management of Burberry is satisfied by this transformation and had future reforms regarding the implementation of digital leadership.
It is also analyzed that strategic digital marketing and its management have transformed an aged British icon into the global luxury brand. It is also revealed in the paper provided that the global revenue of the Burberry is increased enormously after the adoption of digital technology. Whereas, trying to become a d ...
Reon Technologies, your trusted digital marketing company in UAE provide cost-effective solutions that generates new ideas to soar heights in 2021. Call us +971 565602357 / +91 9686680607 to fulfil your business requirements
http://www.reontel.com/digital-marketing-predictions-2021.html
Unlock the comprehensive report, "Beauty Unveiled: Decoding the Success of Pure-Play Beauty Companies," co-authored by Peak XV and Redseer Strategy Consultants, to gain deeper insights into the success drivers of leading BPC players on both global and Indian fronts.
An interview with Manish Choksi Head of Strategy and Chief Information Office...Capgemini
Building a world leader through Digital Transformation
Manish Choksi, Head of Strategy and Chief Information Officer of Asian Paints – the largest paint manufacturer in India – explains how the digital revolution has transformed the company’s operations, and how he views the digital challenges as the company sets out on its ambition to become one of the top five global companies in the sector.
The Best of 5 Recommended Digital Marketing Companies.Merry D'souza
‘The Best of 5 Recommended Digital Marketing Companies,’ is the edition that brings a few of the incredible stories related to the digital marketing agencies that are dynamically making a difference in this sector by providing unique services to their clients.
Source: https://ciolookindia.com/the-best-of-5-recommended-digital-marketing-companies-january-2021/
Content marketing trends to dominate in 2014!Immerseme
Other than strategically implemented techniques of SEO, content marketing techniques also play a vital role in attracting the potential customers to your web site. Content marketing techniques certainly hold a great significance in the digital marketing industry.
2018 has seen many advancements to the digital marketing world, and technology is showing no signs of slowing down in 2019.The digital landscape is progressing at a rapid pace — and businesses need to stay on top of these latest trends and strategies to find success in 2019.
Similar to India or Bharat- Impact On Digital Marketing.pdf (20)
Chatgpt introduced by OpenAI, has now unlocked free chatgpt voice on mobile app. In this blog we will unlock the features of utilizing the free chatgpt voice on mobile app and we can see how it has contributed to making AI more simplified leading to the progressive feature being even more convenient for a wide variety of users supported in diverse languages.For more info visit:https://www.theimpulsedigital.com/blog/unlock-free-chatgpt-voice-on-mobile-app
Enterprise SEO services involve tailored strategies for large organizations, aiming to optimize their online presence, increase visibility in search engine results, and drive targeted traffic through comprehensive techniques and practices.
The five benefits of enterprise seo services are as below
1) Enhanced Online Visibility
2) Traffic Generation
3) Competitive Edge
4) Improved User Experience
5) Data Driven Decision Making
If you are looking for enterprise seo service, contact Impulse Digital.For more info visit: https://www.theimpulsedigital.com/enterprise-seo-service
Neuroscience – Visuals And Sounds In Advertisements.pdfImpulse Digital
Neuroscience along with visuals and sounds play a very important role in the world of advertising. If you want your advertisement to stand out and resonate with your audience, using relevant and impactful visuals and sounds will make a perfect combination to allure your targeted customers towards your advertisements. By getting an understanding of neuroscience, advertisers can target and reach out to customers in a more effective way. For more info visit:https://www.theimpulsedigital.com/blog/neuroscience-visuals-and-sounds-in-advertisements/
5 Reasons For Hiring Social Media Marketing Services.pdfImpulse Digital
Hiring social media services is extremely crucial for any businesses to flourish
The reasons are as below
1)Time & Resource Efficiency
2)Quality Content
3)Strategy Development
4)Analytics & Data Insights
5)Cost Effectiveness
If you are looking to hire social media marketing services in Mumbai, contact Impulse Digital
For more info visit: https://www.theimpulsedigital.com/social-media-marketing
Value of Lead Scoring in B2B Digital Marketing.pdfImpulse Digital
In this fast-based B2B digital marketing world, there is a cutthroat competition. Lead scoring, is a business strategy that has changed the way companies meet with possible customers. In b2b digital marketing lead scoring is the art of assigning numerical values to your leads based on various factors. It lets you determine how interested the customers might be and how likely they are to buy from you. In this blog we will explore the value of lead scoring layer by layer for you!
Evolution Of Workplace Perks What Employers Are Doing To Redefine Them.pdfImpulse Digital
Over the years, a lot has changed in the ever-evolving work life of an individual. There has been an evolution of workplace perks. In this blog we will understand interesting ways to redefine perks that employers need to know like optimal work life balance, flexible working hours, work from home models, pet friendly workplace etc. For more info visit:https://www.theimpulsedigital.com/blog/evolution-of-workplace-perks-what-employers-are-doing-to-redefine-them/
3 Reasons Why Your B2B Marketing Strategy Framework Is Not Generating Quality...Impulse Digital
Generating leads is hard. But generating quality leads is harder. A good B2B marketing strategy framework is your roadmap to quality leads and, ultimately, increased sales. In this blog we will look into 3 reasons why your b2b marketing strategy framework is not generating quality leads. For more info visit:https://www.theimpulsedigital.com/blog/3-reasons-why-your-b2b-marketing-strategy-framework-is-not-generating-quality-leads/
B2B SEO (Business-to-Business Search Engine Optimization) service is a specialized form of search engine optimization tailored to the needs and goals of businesses that sell products or services to other businesses.
The benefits of B2B Seo Services are listed below
1) Increased Visibility
2) Lead Generation
3) Credibility & Trust
4) Cost Effective
Search Engine Optimization, or SEO for short, is the practice of enhancing your website's visibility and position in search engine results.
The benefits of SEO are listed below
1) Boosts Credibility
2) Free Of Cost
3) Improves Ranking
4) Local Presence
5) Reach Wide Audience
If you are looking for b2b seo service for your business, contact Impulse Digital, a leading digital marketing agency in Mumbai. For more info visit: https://www.theimpulsedigital.com/
Transforming Your Traditional B2B Business into a Thriving Online Enterprise ...Impulse Digital
An expertly written guide for business owners looking to start or grow an online enterprise, this blog will teach you everything you need to know about transforming your traditional B2B business into an online enterprise. Traditional B2B businesses must learn how to transform their companies to succeed in the digital age. This blog is a guide to successful B2B businesses that have made the switch. It explains how to find success and how to create a thriving online enterprise. For more info visit:https://www.theimpulsedigital.com/blog/transforming-your-traditional-b2b-business-into-a-thriving-online-enterprise-a-comprehensive-guide/
AI-Powered B2B Marketing Trends and Dangers.pdfImpulse Digital
AI-powered B2B marketing is a software platform that uses artificial intelligence and machine learning to help business reach out to their audience in a more engaging and relevant way. AI-Powered B2B Marketing is a system that uses artificial intelligence to provide marketers with relevant data about their target audience. The data can then be used to create content that will resonate with the target audience and ultimately increase conversions. For more info visit:https://www.theimpulsedigital.com/blog/ai-powered-b2b-marketing-trends-and-dangers/
AI vs Human Intelligence Exploring the Advantages and Limitations.pdfImpulse Digital
In the ever-changing world, we are constantly exposed to updated technology. Artificial intelligence (AI) is one such incredible innovation that has successfully transformed human life. Human intelligence is comparatively quite different to AI. Let's explore the advantages and limitations of AI vs Human Intelligence
Threads Vs Tweets Reshaping Effective Online Interactions In 2023!.pdfImpulse Digital
Thread is a new application launched by the Instagram team. Thread offers a more convenient and designated space for empowering interactions between public conversations. Through our blog, let us compare whether Instagram's threads Vs Twitter's tweets are better and how they are reshaping effective online interactions in 2023
How Evoking Emotions And Different Appeals Is The Key To A Successful Adverti...Impulse Digital
The advertising industry is mainly growing, with its popularity felt almost everywhere around us. All advertisements are based on different emotions that make them appeal to us. To know more visit:https://www.theimpulsedigital.com/blog/how-evoking-emotions-and-different-appeals-is-the-key-to-a-successful-advertising-strategy/
Embracing LGBTQ+ Pride In 2023 Employer Branding Encouraging Workplace Divers...Impulse Digital
For Employer Branding organizations must embrace inclusivity within their workforce and prioritize hiring individuals from diverse backgrounds. Many organizations have LGBTQ+friendly policies and provide perks, drawing inspiration from international companies that promote acceptance and openness to such a culture and individuals
How Apple’s VR Headset Is Going To Change The Game For Marketers.pdfImpulse Digital
Apple has introduced a new VR Headset which is going to be a game changer for marketers. Apple's VR Headset seamlessly blends digital content with physical space, unveiling a new spatial computing era. For more info visit:https://www.theimpulsedigital.com/blog/how-apples-vr-headset-is-going-to-change-the-game-for-marketers/
Dissecting The Key Takeaways From The Ondc Report.pdfImpulse Digital
We recently went through a report from ONDC which comprehensively analyzed all the essential components of ONDC by stating valuable insights and in-depth information covering all the vital factors. For more info visit:https://www.theimpulsedigital.com/blog/dissecting-the-key-takeaways-from-the-ondc-report/
Planning To Order From Ondc But Is It Worth It.pdfImpulse Digital
ONDC is a platform that has been gaining much attention and becoming popular. It is a platform that will completely transform the e-commerce industry's functioning. ONDC offers various services in multiple categories, including food, grocery, and home decor; this makes it very useful for customers to have a one-stop location to get their different needs sorted in the same platform. For more info visit:https://www.theimpulsedigital.com/blog/planning-to-order-from-ondc-but-is-it-worth-it/
Indian audience have also adopted artificial intelligence and machine learning as a part of their daily learning. These AI tools are used by many Indian working professionals. It involves getting familiar with these tools to simplify everyday tasks. For more info visit:https://www.theimpulsedigital.com/blog/best-ai-tools-for-indian-audience-to-use/
Facebook Scam Alert Copyright Infringement Here’s How To Not Fall For OneImpulse Digital
A peaceful day at work can suddenly result in a warning through a fake E-mail scam. Yes, social media phishing cases are now a thing. To know more visit:https://www.theimpulsedigital.com/blog/facebook-scam-alert-copyright-infringement-heres-how-to-not-fall-for-one/
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Unleash the power of UK SEO with Brand Highlighters! Our guide delves into the unique search landscape of Britain, equipping you with targeted strategies to dominate UK search engine results. Discover local SEO tactics, keyword magic for UK audiences, and mobile optimization secrets. Get your website seen by the right people and propel your brand to the top of UK searches.
To learn more: https://brandhighlighters.co.uk/blog/top-seo-agencies-uk/
5 big bets to drive growth in 2024 without one additional marketing dollar AND how to adapt to the biggest shifting eCommerce trend- AI.
1) Romance Your Customers - Retention
2) ‘Alternative’ Lead Gen - Advocacy
3) The Beautiful Basics - Conversion Rate Optimization
4) Land that Bottom Line - Profitability
5) Roll the Dice - New Business Models
Search Engine Marketing - Competitor and Keyword researchETMARK ACADEMY
Over 2 Trillion searches are made per day in Google search, which means there are more than 2 Trillion visits happening across the websites of the world wide web.
People search various questions, phrases or words. But some words and phrases are searched
more often than others.
For example, the words, ‘running shoes’ are searched more often than ‘best road running
shoes for men’
These words or phrases which people use to search on Google are called Keywords.
Some keywords are searched more often than others. Number of times a keyword is searched
for in a month is called keyword volume.
Some keywords have more relevant results than others. For the phrase “running shoes” we
get more than 80M relevant results, whereas for “best road running shoes for men” we get
only 8.
The former keyword ‘running shoes’ has way more competition from popular websites to
new and small blogs, whereas the latter keyword doesn’t have that much competition. This
search competition for a keyword is called search difficulty of a keyword or keyword
difficulty.
In other words, if the keyword difficulty is ‘low’ or ‘easy’, there won’t be any competition
and if you target such keywords on your site, you can easily rank on the front page of Google.
Some keywords are searched for, just to know or to learn some information about something,
that’s their search intention. For example, “What shoe size should I choose?” or “How to pick
the right shoe size?”
These keywords which are searched just to know about stuff are called informational
keywords. Typically people who are searching this type of keywords are top of a Conversion
funnel.
Conversion funnel is the journey that search visitors go through on their way to an email
subscription or a premium subscription to the services you offer or a purchase of products
you sell or recommend using your referral link.
For some buyers, research is the most important part when they have to buy a product.
Depending on that, their journey either widens or narrows down. These types of buyers are
Researchers and they spend more time with informational keywords.
Conversion is the action you want from your search visitors. Number of conversions that you
get for every 100 search visitors is called Conversion rate.
People who are at different stages of a conversion funnel use different types of keywords.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
2. Lately, there has been discussion about changing the name of our country globally from "India" to "Bharat." This
conversation began with the G20 invitation letters, which specifically mentioned "Bharat" instead of the more
commonly known "India."
Historically, "Bharat" (Hindi: भारत) is the name for India in several Indian languages, derived from the Vedic tribe of
Bharatas, mentioned in the Rigveda.
3. Changing the name would have consequences for businesses, both in traditional and digital spheres.
Embracing 'Bharat' globally would profoundly impact every industry, including sales, marketing, and
production. How would this transformation affect the Digital Marketing Industry?
1.Impact of Change in Name in Advertising and Marketing Sector
Many brands digitally target specific regions for maximum results. The impact on brands would be both
positive and negative, with revamping content and blogs posing unexpected challenges
2.Impact on SEO
Transitioning from "India" to "Bharat" in people's online searches won't be simple. While new business
opportunities may arise with less initial competition, it will also be challenging to reach the intended audience.
Existing links and URLs would need optimization. This shift might create confusion for users, as they
contemplate whether to search for "India" or "Bharat.
4. 3.Impact on Content Marketing
The shift to "Bharat" will become a strong cultural symbol globally. Brands will get an opportunity to change
the strategies of marketing by using vernacular content and explore new creative avenues in marketing. It can
also bridge the gap between Hindi and English, offering brands more options. However, the process of updating
website content worldwide will be both time-consuming and costly.
4.Negative Impact on the Digital Marketing Industry
Shifting to "Bharat" in marketing strategies poses challenges for established businesses, especially those with a
global presence. This could lead to customer confusion about a brand's origin. Furthermore, government
websites and institutions will require resources for necessary changes.
5. Whether we call it India or Bharat, our deep love for our country remains unchanged, as does our core ideology.
India has always been celebrated for its rich culture and remarkable diversity. However, in the realm of
businesses and institutions, this shift will indeed have a significant impact. Yet, looking at the positive side of
things, it presents new opportunities and a broader perspective for everyone.
Stay connected with Impulse Digital, a leading digital marketing agency in Mumbai, offering authentic content,
updated trends, and news from the region and beyond. Visit our website to stay in the loop and never miss a
trend.