The document summarizes some key facts about India's natural wonders and climate extremes. It notes that India features incredible wildlife, landscapes, music, dances, wonders and foods. It also has very remote, undeveloped areas. It mentions that Drass, India is the second coldest place in the world after Siberia, with temperatures dropping to -40 degrees Celsius. Cherrapunji, India is described as the wettest place on earth, receiving over 1200 cm of annual rainfall. The highest mountain peak located in India is Kanchenjunga, with an altitude of 8,586 meters.

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3. The Brighter side includes India as a regionally distributed
beauty in different fields like
 Wildlife
 Landscapes
 Music
 Dances
 Wonders
 Foods
The darker side reveals a remote undeveloped India which
has to show a quick progress with time
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4. Drass in western Ladakh is the coldest place in India. It is also the second coldest
place in the world after Siberia. Temperatures drop down to about -40 degrees
Celsius in winters.
Wettest Place in India is Cherrapunji. In fact, Cherrapunji is the wettest place on
the earth. The place receives an annual rainfall of over 1200 cm
Kanchenjunga is the highest mountain peak in India with an altitude of 8,586
metres. It is engirdled by three territories: Sikkim in the south and east, Nepal in the
west, and Tibet in the north.

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14. First ever Online campaign for Ministry of tourism during
the period of March 2002 – April 2002.
The campaign resulted in more than 13 million hits to the
website per month.
Page views increased from 1,409 to 2,286,805 in less than
2 months.
Visits increased from 245 to 10,131
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15. A Response mechanism was devised to create a dialogue
with the users contactus@tourismofindia.com was made
popular through online campaign and website.
With success of first online campaign Subsequently many
more campaigns have been launched and website has
been revamped to www.incredibleindia.org.
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19. Posters inside the Berlin-Schönefeld International Airport’s arrival lounge

22. The sand sculpture of the Taj Mahal by Sudarshan Patnaik at Port
Authority Bus Station.