IncPot, is Webenza's Social Listening & Analytics tool. This tool provides solutions which helps create effective branding from an Awareness, ORM or Lead Generation standpoint for our clients. As a brand, you can now track online conversations based on an identified set of relevant keywords, analyse conversations, identify patterns and provide actionable insights.

1. IncPot

11. Coverage
§ Comprehensive
coverage
of
social
media
sites,
blogs,
news
sites,
discussion
forums,
YouTube,
Flickr
and
custom
sites
§ Ability
to
track
owned
and
compe>tor’s
social
profiles
Keyword
Query
Forma1on
§ Ability
to
quickly
setup
keyword
query
through
step
by
step
process
which
is
intui>ve
Data
Repor1ng
§ Users
can
create
custom
dashboards
accordingly
to
the
use
cases
§ Users
can
download
data
in
excel
and
reports
in
pdf/jpeg
format
§ Users
can
view
trends
in
the
conversa>ons
and
top
plaEorms
where
they
are
taking
place
§ User
can
view
the
list
of
top
influencers
making
the
conversa>ons
§ Users
can
also
receive
email
alerts
and
daily
reports
Analy1cs
§ Users
can
view
sen>ment
analysis
of
the
conversa>ons
§ Users
can
view
the
demographics
(Loca>on,
Age
and
Gender)
distribu>on
of
people
talking
§ Users
can
view
the
top
keywords
around
the
conversa>ons
and
their
contribu>on
to
nega>ve
and
posi>ve
§ Users
can
change
the
sen>ment
and
provide
feedback
to
the
system

12. Engagement
§ Users
can
add
mul>ple
social
sites
like
Facebook,
TwiKer
and
LinkedIn
§ Users
can
view
the
conversa>ons
happening
in
their
network
in
one
place
through
intui>ve
UI
§ Users
can
reply,
comment,
post,
RT,
men>ons
and
assign
from
the
console
itself
§ Users
can
create
separate
tab
for
managing
conversa>ons
from
mul>ple
sources
Publishing
§ Users
can
schedule
a
message
in
mul>ple
networks
in
one
go
§ Users
can
aKach
images/photos
to
messages
§ Users
can
upload
messages
in
bulk
for
large
amount
of
scheduling
§ Users
can
view
the
click
stream
analy>cs
of
the
messages
from
the
console
itself

13. Owned
Social
Profiles
§ Users
can
receive
analy>cs
for
Facebook
pages,
TwiKer
and
LinkedIn
Groups
§ Users
can
view
Post
Analysis,
Network
Analysis,
Fan
Analysis
for
the
Accounts
§ Users
can
view
top
fans
or
followers
from
the
network
§ Users
can
which
post
of
theirs
are
performing
beKer
and
at
which
>me
people
are
more
ac>ve
§ Users
can
download
the
report
in
pdf
format
Comparison
§ Users
can
add
compe>tor’s
TwiKer
handle
and
Facebook
pages
to
the
system.
§ Users
can
benchmark
against
the
ac>vi>es
of
the
compe>tor’s
in
terms
of
number
of
post
and
engagement

14. Group
Messages
§ Users
can
use
automated
tagging
func>onality
to
filter
the
messages
based
on
keywords
or
paKerns
and
tag
it
§ Users
can
filter
the
data
collected
through
plaEorms,
task
status,
demographics,
sen>ments
and
keywords
Task
Crea1ons
§ Users
can
more
than
2/3
users
to
the
system
and
share
the
profile
dashboards
and
channel
access
§ Users
can
assign
any
messages
to
par>cular
users
and
leave
a
note
on
it
based
on
priority
§ Every
task
created
is
assigned
an
unique
>cket
number
for
tracking
and
is
available
under
task
manage
Repor1ng
§ Users
can
view
workflow
analy>cs
like
number
of
messages
responded
and
average
turn
around
>me
of
the
team