The document discusses water conservation efforts at the University of Kansas. It describes a new parking lot addition that assists with rainwater catchment and reduces irrigation costs. It also discusses the misconceptions around water usage in typical office and home settings. The university is taking steps to promote water conservation through initiatives like installing rain gardens, limiting irrigation, and establishing a student-led rain garden project. The strategy discussed includes providing incentives like reusable water bottles, installing sensor taps in restrooms, using signage to educate and promote water conservation behaviors, and installing rain barrels to redirect water usage.