Ilene Hinden has over 20 years of experience in art direction and creative design for advertising campaigns. She is skilled in concept development, design, and ensuring projects are completed on time and on budget. Her areas of expertise include Adobe Creative Suite, print and digital media, and managing teams to produce effective marketing materials. She most recently worked as a senior art director at Publicis Life Brands Medicus, where she led creative for several pharmaceutical brands.

1. ilene.hinden@mac.com
8750 blvd e, 3e » north bergen, nj 07047 » 917.519.1278
objective » sr art director » creative director
passion » concepting, strategic design, creative technology, team collaboration and streamlined process
20+ years experience in both traditional and digital art has taught me a tremendous amount about what works and what
doesn’t work when putting together advertising campaigns, promotions and marketing materials from concept, to design,
to prepress, production and release. To quote Steve Jobs, “Design is not just what it looks like, it’s how it works”. My love
for design and technology, and enthusiasm for combining them to get the message across to the user, is what I live for.
people skills » enthusiastic team member and collaborator » excellent communication and presentation skills » exceptional
vendor and IT relationships » valuable ‘go to’ leader for training, troubleshooting and mentoring
software skills » expert Adobe CS5.5, InDesign, Illustrator, Photoshop, Acrobat Pro X, Bridge » advanced Adobe DPS, Edge,
Muse, Connect, Media Encoder, Extensis Portfolio, QuarkXpress, Pages, Numbers, Keynote, Microsoft Office, Quicktime,
FlightCheck » intermediate Adobe Flash, AfterEffects » beginner HTML4, HTML5, CSS3, Site Catalyst.
08.07 – 01.12 » sr art director, publicis life brands medicus
Using extensive traditional experience along with exceptional technical knowledge and skill, provided successful, creative
and effective campaigns and sales-side marketing materials for print, tablet, web, banner, video, and mobile projects.
Responsible for concept through completion including design, timelines, budget, freelancers, vendors and artists. Lead art
director for Symbicort and Pulmicort Respules for AstraZeneca. Other accounts include: Crest, Oral-B, Prilosec OTC for P&G
» Multaq sanofi-aventis » Humira Abbot » Dapagliflozin Bristol-Meyers Squibb » Viread Gilead » Publicis Life Brands Medicus
inhouse initiatives including, updating of corporate logo and identity, and digital holiday cards (2010 & 2011).
01.07 - 07.07 » art director, visualex llc
Design and production of litigation graphics for trial attorneys, using Adobe Illustrator, After Effects, MS Word and MS
Powerpoint on PC platform. Presentations produced for high-profile legal cases, including the WTC, in collaboration with
consultants for trial graphics software, powerpoint and exhibit boards.
06.05 - 12.06 » senior prepress specialist, torre lazur mccann
Prepress and release of intricate 4-color files for printing and publication. Skills include, mechanicalizing layouts, proof/edit
corrections, preflight, collect and art release. Participated in scheduling of projects, flagging potential art or copy problems,
and everything inbetween to insure every job released prints properly. Extensive knowledge of versions of Quark, InDesign,
Photoshop, Illustrator, Acrobat, FlightCheck, and MS Office.
09.05 - 05.06 » manager design & production, seven worldwide studio at mastercard
Managed staff of 4-5 designers on location at mastercard. Increased print studio’s level of creativity, design and quality of
mechanical art and disk releases. Established production workflow system to employ strict corporate branding guidelines with
zero error policy. Implemented latest technology along with work processes in order produce work in the most timely, cost-
efficient manner possible. Successfully managed and maintained upgrade of studio from OS9 to OSX. Responsibilities included
» art direct, conceptualize and design key corporate initiatives
» maintain high level of design, production and quality control for all deliverables
» manage and direct small team of art directors, production designers and freelancers
» collaborate with project managers on timelines, estimates and deadlines
» coordinate priorities and traffic workflow
» hands-on troubleshooting of technical, prepress and production issues
» server maintenance and file structure
’01 - ’04 » owner, creative director, iH2concepts design
Creative direction, art direction, copywriting, production, project management on and off site for various clients in the
ny/nj metro area. Includes advertising and marketing for architectural, pharmaceutical, health, fragrance, entertainment,
financial and corporate industries.
’94 - ’01 » art director, morgan stanley
Concepts, copywriting, editing, design, project management, art direction. Produced offering memoranda, prospectuses,
corporate identity guidelines, logos, brochures, posters, trade show displays, event packages, presentations, invites, gift
items. lucite & gift item coordinator (’95-’97) » designed, contracted, produced and delivered over $2 million in deal closing
gifts. Designed successful inhouse promotional campaigns which led to promotion to art director. supervisor (’94-’95) »
managed staff of artists, proofreaders and production designers. Managed workflow and assisted Firm professionals.
mac operator (’93-’94) » part-time, temporary position. Produced charts, graphs, maps, posters, logos, and brochures.
Promoted to permanent position as department supervisor.
’83 - ’94 » owner, creative director, ilene advertising inc.
Established small advertising agency specializing in creating successful images for small businesses and organizations from
conception through completion.
education » syracuse university > BFA Advertising Design (1982)
cornell university, summer arts program (1978)
edward tufte > design seminar (1999)
lynda.com » continuous training