Colleen has over 20 years of experience as a freelance art director and graphic designer. She has a BA in Fine Arts and Graphic Design and has taken MBA classes. As a freelancer, she has created award-winning design work for many clients across various industries. She is proficient in design software like Adobe Creative Suite and collaborates effectively with clients. Prior to freelancing, she worked at two advertising agencies where she led art departments and created designs for major clients.
1. Education
University of Wisconsin-Parkside - BA Fine Arts/Graphic Design, GPA 3.5
MBA classes at Cardinal Stritch University
Work Experience
Freelance Art Director/Graphic Designer (Dec/1997 - current)
• Award-winning graphic design with project management from concept through production of final product,
on time and within budget.
• Expert in photo retouching, photo art creation, photo compilation, perspective and meticulous about color/light
• Partners with clients to develop smart creative solutions that accurately communicate unique,
strategic brand messages effectively.
• Passionate about creating compelling and effective graphic and web design work which includes:
Annual ad campaign branding, brochures, all advertising collateral, corporate branding, logos,
packaging, billboards, website design, eblasts, web banner ads, vehicle graphics, trade shows.
• Collaborates well with marketing teams, creative directors, or clients in any capacity needed for
immediate productivity in corporate or ad agency environment
• Ability to present ideas to clients.
• Expertise in Adobe Creative Suite with emphasis on photoshop
• Coordinates and Art Directs photo shoots.
• Quotes projects and hires vendors including copywriters, printers, photographers and other creatives.
Freelance clients include: Wilderness Hotel and Golf Resort, Wilderness at the Smokies,
Process Retail Group, Inc, Titan Inc., Alliance Telecom Solutions, Firebrick Engineers, Rimrock, Inc.,
ABB Robotics, Graphicolor Printing, Niceware Software, Sundara Inn & Spa, Market Probe,
Clients through Heidi Fendos PR including Concordia University, School Perceptions, Monroe Heating & Cooling,
Apple Holler, Clients through Sam Veit Advertising including Milwaukee Public Museum, Ridgewood HealthCare
Website Designs:
www.monroeequipment.com
www.titansystems.com (work with Content Management system)
Website contributions, web banners & eblasts
WildernessAtTheSmokies.com, WildernessResort.com, ProcessRetailGroup.com
Stephens Trzinski & Associates (now Platypus Advertising) (March/1991 - Dec/1997)
Position: Art Director
• Art direction, graphic design and management of art department at advertising agency.
• Designed award-winning and impactful advertising for various clients with creative team.
• Mentor to graphic designers in art department.
• Conceptualized, designed and coordinated production of:
Advertisements, informational/technical literature and sales/marketing promotional material,
corporate I.D., billboards, TV graphics, packaging, web site design and ad banners.
• Worked with outside vendors (photographers, illustrators, printers) to complete jobs on-time and within budget.
• Effectively presented ideas and designs to clients working to create successful and innovative ad campaigns.
• Implemented and continually updated Macintosh Computer systems for department.
Client work included: Kohls, The Grand Avenue, Jockey International, Grand Milwaukee Hotel,
The Springs Golf Club Resort, Warehouse Shoes, Associated Bank and various corporate clients.
Visa Lighting Corporation An Oldenburg Group Company (September/1989 - March/1991)
Position: Art Director/ Advertising Director
• Conceptualized, designed and coordinated production of all advertisements, informational/technical literature and
sales/marketing promotional material for commercial decorative lighting company.
• Collaborated with sales/marketing teams to create effective marketing material for new and existing products
targeted toward architects, interior designers and engineers.
• Coordinated trade shows, installation photography, annual ad schedules, directed photography/video production.
• Special Projects included developing a 125 page catalog and video. Additional work included developing
promotional literature and corporate identities for seven companies within the Oldenburg Group.
Colleen Tobin Voves
Art Director/Graphic Designer
p: 262.594.5323 c: 262.930.5323
e: cvoves @wi.rr.com
2. Design Interchange, Inc. (December/1987 - September/1989)
Position: Art Director
• Promoted to Art Director. Responsible for the design of marketing material for client accounts from initial concepts,
through all aspects of production, to final printed products.
• Brainstormed with creative teams and clients to conceptualize designs, rendering marker
drawings and develop advertising strategies to meet customer marketing and promotional requirements.
• Coordinated outside printing to complete design projects on-time and within budget.
Design Interchange, Inc. (September/1986 - December/1987)
Position: Graphic Designer
• Designed major marketing material including product literature, brochures, catalogs, annual reports, promotional
programs and corporate identities. Developed composite drawings, marker renderings and prototypes to
present to clients. Obtained quotes from printers, proof checked and press-checked jobs.
University of Wisconsin-Parkside (February/1984- September/1986)
Position: Student Intern Designer/Graphic Designer
• Design and production of all printed material for college.
Gateway Technical College (September/1986 -September/1989)
Position: Free-lance Graphic Designer
• Graphic Design for/advising in-house designers in creating promotional material for a technical college.
Special Skills
• Sales and Marketing Team Leader
• Expertise in Adobe Creative Suite, Microsoft Office, Imovie,
• Expertise in working with printers and creative vendors (photographers and writers)
• Meticulous photo retoucher with detailed eye for color and perspective, photoshop artist
Current Salary Requirements: Negotiable
References:
Heidi Fendos - President Fendos PR - heidi@fendospr.com - 414-778-0766
“Colleen’s creativity and great business sense has allowed me to greatly expand the services I can offer my clients.
Her photo retouching skills are amazing. She is an extremely valuable business partner to me. I can’t overstate
how talented she is.”
Bob Zanotti - President - Process Retail Group - bzanotti@processretailgroup.com
“Colleen has integrated effectively with our sales and management teams on multiple engagements to evolve our
company brand image always providing strong value as a creative art director. She collaborated well with our team to
develop an effective and consistent brand platform that could be communicated across all other touch points.”
Tracy Fuller - Marketing Manager Wilderness Resort - Dells - tfuller@wildernessresort.com
“Colleen has extremely creative ideas, fantastic design work, attention to detail and extremely efficient work ethic.
Colleen is highly professional, creative, personable and is wonderful to work with. I would highly recommend her
for any project.”
Colleen Tobin Voves Art Director/Graphic Designer
S108 W34766 South Shore Drive, Mukwonago, WI 53149 • ph: 262.594.5323 c: 262.930.5323 e: cvoves @wi.rr.com