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Ignite Presentation on Visibli
- 3. Example Bar: “ Visibli’s Engagement Bar™ shows your brand and messages above linked pages. ”
Editor's Notes
- Visibli is focused on what matters today – engagement. Engage Your Friends - Shape the experience your fans and friends have when they click your links Extend Your Brand - Extend your brand by distributing your message with shared links. Make Money - Drive revenue through a variety of e-commerce options. Visibli says that this is a way for web publishers and users alike to get the most out of the links they choose to share. It does seem to solve a problem for brands and companies who want to add a presence to any links they send outside of their network
- The engagment bar enables you to Brand and Monetize your Content and shared Links. - Visibli’s perspective: “Online Accounts are more than just virtual identities; they’re Assets!” Visibli helps large publishers (E! Online, NFL & Hollywood Celebs) and individual Tweeters like you and me to monetize our content and links. - Each site you link to shows a web-based bar, with your brand and message above the destination page.
- when today’s Internet based world thrives on links, it does something better than just be cool – it actually works During Visibli’s beta, bloggers reported retention rates averaging 12% higher – meaning that once a reader clicked on a link shared via the Visibli Engagement Bar, they returned to the original site. When brands or companies sends out a link on Facebook or Twitter to an outside site, they face one major pain point. - How do they then send traffic to their own sites from another site and personalize the link? helps brands and companies keep readers engaged even while reading content on other sites.
- A growing number of companies want to build a stronger online footprint. - They are looking for tools beyond their Web sites and social media services such as Twitter, Facebook and blogs to reach and engage with new customers. Visibli offers companies the best of both worlds with a new service that helps promote their products to not only their existing audience, but also new audiences by leveraging their customers’ social and digital connections. - new tool offers valuable and relevant resources to consumers, while giving companies more ways to extend their digital presence and brands. Since it's Web-based, the Engagement Bar doesn’t need to be installed. -It is deployed directly to consumers, and can provide exposure to more content such as blog posts, videos and social media activity. By customizing it to the company’s look & feel, it can also be used to sell your products or services through ecommerce tools. Companies can also work with Visibli to create branded Engagement Bars and encourage their fans to use it in exchange for points and rewards (using game mechanics). - This enables consumers to show their support for your brand and, as important, spread the word to people within their own digital networks, extending your reach one degree farther.
- Using Visibli, you have a new way to actively promote your products. Engagement Bar lets you market your content, products and services, while providing people visiting your Web site or reading your social streams with value-added and relevant content. The Engagement Bar is a compelling way to give your links more value by letting you enhance your personal brand and social media presence. When someone clicks on a link on your Web site or social accounts, your personalized Engagement Bar appears at the top of the new Web site. The Engagement Bar can display your personalized avatar or Web site logo. You can also share more of your content, Twitter or Facebook streams, videos, music, and e-commerce products. The Engagement Bar extends your brand’s presence by letting you prominently display your logo and colors. When one of your readers goes to another Web site, there’s a strong reminder of your brand encouraging them to return.
- Visibli lets' you customize your toolbar (even the free version) with a robust set of options, on their actual site. Depending on if you want to grow your Twitter followers or promote a YouTube video or an affiliate program, you can tweak the toolbar to suit your needs. Apply brand colours as well as a user name or company name, logo and any other visual identifiers Not only that but utility options are added such as widgets are selected and applied
- Example widgets one would add to their bar. Walkthrough
- Walkthrough of example engagmentbar
- Actual creation of the engagement bar: You can do this as a bookmarklet or as a code snippet Relevant to company’s resources, do you have coders?
- As you surf the web and come across interesting articles, videos, web pages etc. - you just click the Visibli Bookmarklet you dragged to your browser Links bar and select the icon you want to send it too (be it Twitter or Facebook or Both). You can send the link to both, since my demographics of my Friends, Fans and Followers are pretty much the same. When one sends the monetized link to Facebook, it automatically send the link with the meta data pulled right from the web page. As present, it defaults using the old "Assetize" logo as a thumbnail. You can uncheck the thumbnail box and send the link solo if you like.
- If you host a Word Press Blog and you've installed the header|footer plug-in, it takes about 10 seconds to insert the java script code snippet Visibli provides, once you sign up as a User/Publisher. Programmers can code it into the site.
- the free version provides good value especially for students and bloggers, vbloggers, etc. Small businesses to larger firms and organizations who really need a connecting tool to social media as well as a near promise of site return would pursue the pro and premium plans