ICICI Bank is India's second largest bank and largest private sector bank. It was formed in 1954 as the Industrial Credit and Investment Corporation of India to provide project financing to Indian businesses. ICICI Bank undertakes normal banking operations like deposits, credit cards, loans, and has a network of over 2,000 branches across India and a presence in 18 countries. It has several subsidiaries, including ICICI Lombard GIC Ltd, which is the largest private sector general insurance company in India, and ICICI Prudential, one of the first private life insurance companies in India. ICICI Bank uses multiple channels to reach customers, including online banking, telecalling, branches, and has introduced initiatives like smart cards, farmer service

1. ICICI BANK e-Finance for Development- An Indian Perspective

2. INTRODUCTION OBJECTIVE ACQUISITION FUNCTIONAL ACTIVITIES OPERATIONAL ACTIVITIES PROMOTIONAL ACTIVITIES RECOGNITION BANKING SEGMENTS SUBSIDERIES STRATEGIC FRAMEWORK ONLINE PRODUCTS KEY TRENDS & FORCES TABLE OF CONTENTS

3. ICICI-An IntroductionIndustrial Credit and Investment Corporation of India, It is a major banking & financial services organisation in India formed in 1954 It is the second largest bank in India It is the largest private sector bank in India

4. In 1954, ICICI Ltd was incorporated at the initiatives of world bank , Govt of India & representatives of Indian Industry with the objective of creating a development financial Institution for providing medium term & long term project financing for Indian Business. OBJECTIVE

5. 2005 - Investitsionno-Kreditny Bank (IKB), a Russian bank 2007 - Sangli Bank , Maharashtra State 23 May - Bank of Rajasthan ACQUISITION

6. Its shares are listed on the stock exchanges at BSE, NSE, Kolkata & Vadodara ICICI Bank undertake normal banking operations – taking deposits, credit cards, car loans etc FUNCTIONAL ACTIVITIES

7. The bank has a network of 2016 branches (as on 31st mar 2010) & 5219 ATM’s in India & presence in 18 countries On 23 may 2010, ICICI Bank announced that it will merge with Bank of Rajasthan through a share swap in a non cash deal that values the Bank of Rajasthan at about Rs 3000 crore. ICICI announced that the merger expand ICICI Bank’s branch network by 25% OPERATIONAL ACTIVITIES

8. It is the largest issuer of credit cards in India It is one of the big four banks of India, along with SBI, PNB & Canara Bank- its main competitors PROMOTIONAL ACTIVITIES

9. The Brand Trust Report , launched in 2011, has ranked ICICI in the 15th place as the most trusted brand of India. ICICI Bank is one of the Big Four Banks of India, along with State Bank of India, Punjab National Bank Bank of India and Canara Bank — its main competitors RECOGNITION

10. Retail Banks -> 58% of revenue Small Enterprises -> 8% of revenue Corporate Banks & Project Finance -> 13% of revenue International Banks -> 21% of revenue BANKING SEGMENTS

11. On 18th oct 2010 ICICI inaugurated I-Express, an instant cross-border money transfer option for NRI’s ICICI Lombard GIC Ltd -> Largest private sector general Insurance Company in India. ICICI Prudential -> It was the amung the first private sector life insurance companies to begin operations in December 2000 after approval of IRDA SUBSIDERIES

12. ICICI Lombard

13. ICICI Lombard GIC Ltd. is the largest private sector general insurance company in India with a Gross Written Premium (GWP) over 3,694.80 crore (US$801.77 million)as of March 2010. The company issued over 44 lakh policies and settled over 62 lakh claims and has a claim disposal ratio of 96% of total reported claims. ICICI Lombard GIC Ltd. is a 74:26 joint venture between ICICI Bank Limited, India’s second largest bank and Fairfax Financial Holdings Limited, a Canada based USD 30 billion diversified financial services company. The company has strength of 4,634 employees working in 350 branches across India ICICI Lombard

14. Channel is the term used for the various approaches a company uses to tap its customers. ICICI Lombard uses a multi channel approach to sales, service and other allied activities. The channels used by ICICI Lombard can be broadly stated as under: Channels

15. ICICI Lombard was among the first companies to make their insurance products available online in India. ICICI Lombard has web-based systems to meet all pre and post-policy transactional needs of its customers. One can compare plans, get quotes, buy, renew and keep a track of their insurance policies online. ICICI Lombard offers its customers retail general insurance products online. These products are Car, Two Wheeler, Health, Travel, Student Travel, Personal Accident and Home Insurance Buying Insurance Online

16. ICICI Lombard was the first general insurance company in India to start telesales operations due to its inherent profitability. Telecalling

17. ICICI Prudential

19. ICICI Prudential Life's capital stands at Rs. 4,780 crores (as of September 30, 2010) with ICICI Bank and Prudential plc holding 74% and 26% stake respectively.

21. ICICI Prudential's life insurance products may be loosely categorized under three forms- Health Insurance, Life and Retirement.

22. Under the Health Insurance category it offers products like ICICI Pru Health Saver & ICICI Pru MediAssure.

23. Under the Retirement Insurance category it offers products like ICICI Pru Forever Life & ICICI Pru LifeLink Pension.

26. Exit weak accounts

27. Improve yields

28. Reprice on RaRoC benchmark

29. Reduce delivery cost

31. Liability/ fee income

32. Cash management product

33. Innovative delivery

34. Smart / Credit cards

35. Web / call centre delivery

36. Service relationships

38. Logging requests

39. Drop box point

41. Cross sells

43. Services doorstep deliveries

44. For all transactions except high value cash

45. Information

46. Logging requestsRPC/CPC ATM Internet “Processing centres*”

47. 23 Online Products Corporate Infinity online transfer/ settlement system Bill Junction Utility bill payments Pay Seal electronic payment system e-banking in ICICI ICICI Markets online FX, Debt, SME Portal Business Multiplier web interface ICICI Direct and ICICI Select

48. Innovative structure for micro-credit in rural areas Overcome the reach problem Lower administration costs Channels for delivering micro-credit Sugar companies Seed producers Input companies NGOs and micro credit institutions 24 Agri - Micro-credit initiatives These channels help build volumes, reduce costs and monitor credit risk

49. FSC provides one stop solution to the farmer Agri extension support Inputs and other services Credit Market linkage Rural infrastructure These FSCs are promoted by Agri Input suppliers , and avoids duplication of efforts by different players 25 Agri - Farmer Service Centres (FSCs)

51. Debit

52. e-purseFarmer Service Center Collect Money Online update of Bank accounts Smart card solution for FSCs Bank Account/ Credit History Output Sale

53. Difficulty in rural banking Management of Cash Cost of idle cash Cost of cash handling infrastructure Geographical spreads Solutions through Elimination/ reduction of cash handling Innovation of low cost delivery channels Smart Card - an ideal vehicle 27 Smart Cards … An alternative

54. Smart Cards launched in October 2000 Infosys Campus in Bangalore Manipal Academy of Higher Education (MAHE) New Initiatives Satyam Smart Card HPCL Petro Card Work on multiple application card - Debit, Credit, E-Purse and Loyalty 28 Smart Cards at ICICI

55. First Bank in India to launch website - 1996 First Bank in India to launch Internet Banking - 1997 First Bank in India to launch online bill payment-1999 Only Bank in India with million online customers Monthly average transactions per online customer- 7 29 Internet Banking

56. Channel Usage 30

57. Indian Companies increasing commercial borrowing for both International & domestic growth –a key news for ICICI growth RBI approval for new branches leads to increase in low cost deposits Interest rate fluctuations increase ICICI Bank debt payments KEY TRENDS & FORCES

58. PRESENTED TO PRESENTED BY CLASS ROLL NO. MISS RASHMI SUMIT TUTEJA MFC(P) 13

59. e-enabling the economy Thank You !!!