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@rmchase
Rchase @ alum.mit.edu

Lean
Startup (MVP)
@rmchase
Rchase @ alum.mit.edu

Lean
Company
-- leverage excess capacity
-- enable others to do some of the work
EXCESS CAPACITY
PLATFORM FOR PARTICIPATION
PEER COLLABORATORS:

Not consumers but co-creators
Peers Incorporated
The partnership driving the collaborative economy
My PC & connection

My friends

My videos

My knowledge

My stuff

My photos
BED
sharing
AGE

ROOMS

HOTELS

COUNTRIES

8

1,500,000

200

5

600,000

192

60

645,000

4400

100

93

610,000

3800

88

44

530,000

4452

92
AGE

ROOMS

HOTELS

COUNTRIES

9

2,500,000

207

4

650,000

192

60

645,000

4400

100

93

610,000

3800

88

44

530,000

4452

92
INDUSTRIAL STRENGTH
(companies, institutions, governments)

Large investments
Multi-year efforts
Integration & Aggregation of many parts
Deep Sector knowledge
Diverse technical expertise(s)
Standard Contracts & standardization
Consistency
Brand Promise (trusted company)
Global
INDIVIDUAL STRENGTH
(people, small NGOs & companies)

Small investments
Short-term sporadic efforts
Delivery of small services
Local knowledge
Specific unique expertise/offering
Customization, specialization
Creativity
Personal social networks (trusted individual)
Local
INDIVIDUAL STRENGTH INDUSTRIAL STRENGTH
(people, local NGOs & local companies) (companies, institutions, governments)

Small investments
Short-term sporadic efforts
Delivery of small services
Local knowledge
Specific unique expertise/offering
Customization, specialization
Creativity
Personal social networks (trusted individual)
Local

Large investments
Multi-year efforts
Integration & Aggregation of many parts
Deep Sector knowledge
Diverse technical expertise(s)
Standard Contracts & standardization
Consistency
Brand Promise (trusted company)
Global
PEERS INCORPORATED
(people, local NGOs & local companies) (companies, institutions, governments)

Small investments
Short-term sporadic efforts
Delivery of small services
Local knowledge
Specific unique expertise/offering
Customization, specialization
Creativity
Personal social networks (trusted individual)
Local

Large investments
Multi-year efforts
Integration & Aggregation of many parts
Deep Sector knowledge
Diverse technical expertise(s)
Standard Contracts & standardization
Consistency
Brand Promise (trusted company)
Global
Excess Capacity

PEERS

INCORPORATED
Platform for Participation
Scale Economies
High Growth
3 MILLION

PASSENGERS
TRANSPORTED

2007

2008

NO TRUSTED
PROFILES

PASSENGERS
A YEAR

2009

2010

2011

ONLINE
RATINGS

2012
ONLINE
RATINGS
+ PAYMENTS
Excess Capacity

1. Slice
2. Aggregate
3. Open
Excess Capacity
Resource & Cost Efficient

PEERS
Diversity
Innovation
Resilience
Redundancy

INCORPORATED
Platform for Participation
Scale Economies
High Growth
OPEN DATA
21
Last Ice Age, was -4C (-7F)
from today’s average temps.
Europe & North America were
covered in kilometers of ice.

+4C (+7F) will happen over a century,
not millennia
If it is +4C (+7F) on average GLOBALLY,

OVER LAND it will be +6C (+11F)
By 2060s if we don’t meet current goals
1. ROLE MODEL in your daily
life: actions and purchases
2. LEADERSHIP in your
business life
3. ACTION in your local, state,
and national politics.
You can’t solve
exponential problems
with linear solutions.

Try

PEERSINCORPORATED!

Banny Banerjee, Stanford
Excess Capacity
Resource & Cost Efficient

PEERS
Diversity
Innovation
Resilience
Redundancy

INCORPORATED
Platform for Participation
Scale Economies
High Growth
Energy
Solar Mosaic
Energy Internet
Education
EDx
TEDx

Climate Change
350.org

Transportation
Blablacar
Carpooling.com

Food
La RucheQuiDitOui
Supermarmite

Housing
?

Health
Tricorder X Prize

Water
Aqueduct

Employment
Task Rabbit
Etsy, Topcoder
Equity & Justice
Change.org
Ushahidi
Climate change is the
biggest wealth-creating
opportunity of our
generation
@rmchase
rchase@alum.mit.edu

We are on track for such rapid and intense change,
we might as well steer towards the world we want to see
-- Tim DeChristopher

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How You Can Start the Next Zipcar by Robin Chase

Editor's Notes

  1. Today I want to tell you a story of discovery, about my favorite topic, sharing. I’m going to start with BED sharing.
  2. This structure can work in so many sectors and attack so many different kinds of problems. PEERS INC: speed of organized collective action, and the wealth and ingenuity of individual creativity.Over the last decade we have been reveling in Internets empowerment of people. Peers Inc takes it up a level. It supercharges individuals with the power of the corporation. Together, we can.